sarah lee stm 4xfour

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4XFOUR: ONE HECK OF A JOURNEY Sarah Lee (@LiveShareTravel)

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Presentation by blogger Sarah Lee at WTM Social Travel Market 2012

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Page 1: sarah lee stm 4xfour

4XFOUR: ONE HECK OF A JOURNEYSarah Lee (@LiveShareTravel)

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@socialtrav ,#STM2012

MULTINATIONAL

#4xfour takes in four continents in four months – Africa, Asia, Australasia, and the Americas

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@socialtrav ,#STM2012

MULTI-PLATFORM

#4xfour is a travel content project bringing together two online publications, television, social media and PR

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@socialtrav ,#STM2012

MULTIMEDIA

#4xfour combines online content with a six-part TV series going to 200 million viewers in 20 countries

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@socialtrav ,#STM2012

Cheryl Gibbs

Claire Proudfoot

Devising another TV concept on the world’s outstanding places to stay #4xfour

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@socialtrav ,#STM2012

#4xfour will reach millions of viewers, readers, Facebookers, Tweeters, travellers and dreamers – inspiring their travels

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@socialtrav ,#STM2012

DEPARTS: NOVEMBER 22FIRST STOP: CAPE TOWN

Follow #4xfour onLiveShareTravel, Traveldudes,

Facebook, Twitter and more.

#4xfour brings quality travel content to a global audience

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@socialtrav ,#STM2012

Sarah [email protected]

0794 1022147@LiveShareTravel

#4xfour – online, and on a television near you, from November 22

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With thanks to our partners