Download - Podcasting Austin (PDF)
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Podcasting.
The ultimate ‘how‐to’… and how ‘not’ to.
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Podcasting.
Twitter me: mcateeeSlides:
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Sean’s deliverables for today…
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(PowerPoint)
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The U.S. podcast audience hit 18.5 million in 2007 and is on track to increase 251 percent to 65 million in 2012…
eMarketer News Release – 02/2008
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What will the end product (podcast) look like?
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Podcasting…in plain English.
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GOAL:Use delivery mediums(s) familiar to your users.
iTunes
Juice Receiver
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Podcasting…a closer look.
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Production Marketing
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Production
CAPTUREAUDIO
EDITAUDIO
PUBLISH
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ProductionCapture Audio
AUDIO MIXER DIGITAL RECORDER(i.e. M‐Audio Microtrac II)
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ProductionEdit Audio
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ProductionEdit Audio
Always edit your audio.
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ProductionEdit Audio
Freebies:
WavePad /MixPad Sound Editorwww.nch.com.au/wavepad
GarageBand II www.apple.com/ilife/garageband
Audacityhttp://audacity.sourceforge.net
Sony Sound Forge Audio Studio (not free)www.sonycreativesoftware.com
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ProductionPublish Audio
Feeds? XML? Huh?
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ProductionPublish Audio
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ProductionPublish Audio
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ProductionPublish Audio
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ProductionPublish Audio
Don’t get caught up trying to makeyour own Control File. XML is great and all, but take the easyway out for goodness sake!
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ProductionPublish Audio
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Production Marketing
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Marketing
Keep the audio delivery lingo straight! Podcasting, streaming,and downloading are all paths tosame content.
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MarketingMP3 - Streaming
http://flash‐mp3‐player.net
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MarketingMP3 - Downloading
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Accessibility is key. Remove barriers everywhere possible.
Marketing
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Marketing
Educate your users. FAQ’s, podcast descriptions, and instructions are vital to a good user experience.
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Marketing
Offer multiple paths to the content.
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Marketing
Look to other churches for best practices.
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Extras….posing to iTunes
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Look to other churchesfor best practices.
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Questions?