Making Social Media Make MoneyEthical Strategies to Build Your Business and Personal Brand
through Facebook, YouTube, Twitter and Beyond
Jay Berkowitz www.TenGoldenRules.com 561-620-9121
Recent MediaWall Street Journal
Recent MediaFOX Business TV
.Org
Online Networking Community
What is Social Media?“Technology enables individuals to
express themselves, share and (re)connect”
Blog
BlogGet your own free Blog
(website)
WordPress Blog >> Domain
Bill Marriot’s Blog
Read blogs on your phone (RSS)
Facebook passes Yahoo, now 500 Million Users
EzineArticles great Facebook ‘fan’ page
Facebook ‘like’ button on Levis.com
S-Commerce – Best Buy Selling from Facebook
Social Gaming – FarmvilleZygna $Billion ++
Valuation!
Zygna - $40 Million
Facebook Advertising = narrow targeting
LinkedIn – My 1,300 connections have 400,000 connections!
LinkedIn Answers – Help People!
You Tube: Launched in Dec. 2005
Personal Brand Building - Gary Vaynerchuk has built a well known
internet brand
Product DemonstrationBlendtec has had over 100 Million
views!
Twitter - What it is
Personal Information
Stats
Other Twitter users this member is following
Past tweets
Most recent tweet
Follow people in your area
TwitterGrader.com
TweetDeck – sort your tweets
The Three E’s of Social Media - Educate
The Three E’s - Entertain
The Three E’s - Engage www.Twitter.com/Iconic88
Location Based Networking - FourSquare
Daily DealsGroupon Announces $1.35 Billion
Valuation Round
Jeff WalkerThe Guru’s Guru “Info Product
Marketing”
Social Media – Pick 1
Easy ‘Websites’ Build a Personal brand
#3 website Create your own channel
Business Connections Facebook Pages for
Business
140 character updates Simple connections &
news
Blog
What is TenGoldenRules.com?
New Program Launch Strategy
What is TenGoldenRules.com?
Search Engine Marketing
What is TenGoldenRules.com?Landing Pages & Conversion
What is TenGoldenRules.com? Social Media
What is TenGoldenRules.com?Video
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• Try 1 thing!• Be my friend! Linked In,
Twitter @jayberkowitz• Consulting, Speaking
Opportunities• Q&A
Making Social Media Make Money
Jay Berkowitz www.TenGoldenRules.com 561-620-9121
