Download - Makers - The New Industrial Revolution
![Page 1: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/1.jpg)
MAKERSThe New Industrial Revolution
![Page 2: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/2.jpg)
#Robohand @2013
![Page 3: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/3.jpg)
![Page 4: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/4.jpg)
Chris Anderson, “Maker - The New Industrial Revolution”
“The history of the past two decades ONLINE is one of an extraordinary explosion of innovation and entrepreneurship.
![Page 5: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/5.jpg)
It’s now time to apply that to the REAL WORLD, with far greater consequences. “
Chris Anderson, “Maker - The New Industrial Revolution”
“The history of the past two decades ONLINE is one of an extraordinary explosion of innovation and entrepreneurship.
![Page 6: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/6.jpg)
FRED HAUSERSuíço. Los Angeles em 1926. Mecânico. Inventor.
IRRIGADOR AUTOMÁTICO Patente em 1943, “Sequential Operation of Service Valves”
![Page 7: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/7.jpg)
FRED HAUSERSuíço. Los Angeles em 1926. Mecânico. Inventor.
Fabricante Moody - Perdeu o ‘controle’ sobre o produto e recebeu royalts por décadas
IRRIGADOR AUTOMÁTICO Patente em 1943, “Sequential Operation of Service Valves”
![Page 8: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/8.jpg)
FRED HAUSERA empresa, sozinha, foi desenvolvendo novos modelos.
“He didn’t belong to the factory, and they didn’t need him.”
Das suas invenções, somente o irrigador chegou ao mercado. Por que?
![Page 9: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/9.jpg)
FRED HAUSERA empresa, sozinha, foi desenvolvendo novos modelos.
“He didn’t belong to the factory, and they didn’t need him.”
Das suas invenções, somente o irrigador chegou ao mercado. Por que?
Porque ele era um inventor, e não um empreendedor.
![Page 10: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/10.jpg)
E SE FRED HAUSER TIVESSE NASCIDO EM 1998, EM VEZ
DE 1898?
![Page 11: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/11.jpg)
E SE FRED HAUSER TIVESSE NASCIDO EM 1998, EM VEZ
DE 1898?
![Page 12: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/12.jpg)
1) Não mais um inventor isolado, mas parte de uma comunidade global de desenvolvedores igualmente obcecados por suas invenções.
3) Em vez de patentear, dividiria o invento online, como os outros membros de sua comunidade.
2) Em vez de começar ‘do zero’, ele aproveitaria invenções compartilhadas na rede para construir a
partir daí, e agilizar o projeto.
![Page 13: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/13.jpg)
4) Em vez de procurar um fabricante, ele mesmo iria comercializar seus inventos.
5) Faria o upload do design online para fábricas que poderiam produzir o irrigador, por encomenda de 10 a 10mil unidades, e até entregar diretamente a seus
clientes.
![Page 14: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/14.jpg)
4) Em vez de procurar um fabricante, ele mesmo iria comercializar seus inventos.
5) Faria o upload do design online para fábricas que poderiam produzir o irrigador, por encomenda de 10 a 10mil unidades, e até entregar diretamente a seus
clientes.
6) Como seu design é digital, ele poderia utilizar máquinas robóticas para economizar e agilizar a manufatura.
7) Em vez de procurar distribuidores, ele montaria seu próprio site de venda, e clientes o achariam via
Google Searchs, e não vendedores.
![Page 15: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/15.jpg)
![Page 16: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/16.jpg)
ÁTOMOS = BITS
![Page 17: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/17.jpg)
![Page 18: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/18.jpg)
![Page 19: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/19.jpg)
![Page 20: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/20.jpg)
![Page 21: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/21.jpg)
![Page 22: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/22.jpg)
![Page 23: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/23.jpg)
![Page 24: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/24.jpg)
![Page 25: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/25.jpg)
![Page 26: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/26.jpg)
MAKERS
The New Industrial Revolution
![Page 27: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/27.jpg)
MAKERS
The New Industrial Revolution
+
![Page 28: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/28.jpg)
MAKERS
“If Design’s great project in the 20th century was the democratization of consumption, design’s great project in the 21h century is the
democratization of PRODUCTION.”
+
Alastair Parvin, WikiHouse
![Page 29: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/29.jpg)
HOBBIE
BUSINESS
![Page 30: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/30.jpg)
BUSINESS MODELS
“Give away the bits, sell the atoms”
![Page 31: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/31.jpg)
![Page 32: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/32.jpg)
![Page 33: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/33.jpg)
![Page 34: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/34.jpg)
![Page 35: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/35.jpg)
![Page 36: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/36.jpg)
![Page 37: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/37.jpg)
![Page 38: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/38.jpg)
It’s not about the PRODUCT, it’s about the SERVICE.
![Page 39: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/39.jpg)
BUSINESS MODELS
“Variedade, Complexidade e Flexibilidade SÃO FREE!”
![Page 40: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/40.jpg)
![Page 41: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/41.jpg)
![Page 42: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/42.jpg)
![Page 43: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/43.jpg)
LONG TAIL OF THINGS
“For every Foxconn with a half-million employees making mass-market goods, there will be thousands of new companies with
just a few targeted niches. Together they will reshape the world of making.
df Welcome to the Long Tail of things. “
![Page 44: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/44.jpg)
LONG TAIL OF THINGS
No Séc. XX, conseguíamos comprar coisas que passassem nos testes:
1) Produto ser popular o suficiente para fabricantes toparem
2) Produto ser popular suficiente para os distribuidores quererem 3) Produto ser popular o suficiente para você achá-lo, através de propagandas ou lojas perto de você.
![Page 45: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/45.jpg)
LONG TAIL OF THINGS
No Séc. XX, conseguíamos comprar coisas que passassem nos testes:
1) Produto ser popular o suficiente para fabricantes toparem
2) Produto ser popular suficiente para os distribuidores quererem 3) Produto ser popular o suficiente para você achá-lo, através de propagandas ou lojas perto de você.
Amazon já resolve. (Long Tail of demand)
![Page 46: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/46.jpg)
LONG TAIL OF THINGS
No Séc. XX, conseguíamos comprar coisas que passassem nos testes:
1) Produto ser popular o suficiente para fabricantes toparem
2) Produto ser popular suficiente para os distribuidores quererem 3) Produto ser popular o suficiente para você achá-lo, através de propagandas ou lojas perto de você.
Amazon já resolve. (Long Tail of demand)
MAKER REVOLUTION
Democratização da Produção
![Page 47: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/47.jpg)
FRED HAUSER
Das suas invenções, somente o irrigador chegou ao mercado. Por que?
Porque ele era um inventor, e não um empreendedor.
![Page 48: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/48.jpg)
FRED HAUSERSTARTUPS MAKER
- Barreiras de entrada,
+ Empreendedores.
Inovação acontece bottom up.
![Page 49: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/49.jpg)
FRED HAUSERSTARTUPS MAKER
Pesquisa Básica Aplicação
INCUBADORAS TECNOLÓGICAS
MOBILE/ WEB
STARTUPS MAKER
0 103 9
7
![Page 50: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/50.jpg)
Hardwares is not only about BIG Companies
![Page 51: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/51.jpg)
PEBBLE
![Page 52: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/52.jpg)
PEBBLE
![Page 53: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/53.jpg)
NICHOS
![Page 54: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/54.jpg)
NICHOS
![Page 55: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/55.jpg)
HARDWARE ACCELERATORS
![Page 56: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/56.jpg)
HARDWARE ACCELERATORS
![Page 57: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/57.jpg)
HARDWARE ACCELERATORS
![Page 58: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/58.jpg)
HARDWARE ACCELERATORS
![Page 59: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/59.jpg)
HARDWARE ACCELERATORS
![Page 60: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/60.jpg)
MAKERSThe New Industrial Revolution
![Page 61: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/61.jpg)
The New Industrial Revolution
+ÁTOMOS = BITS
![Page 62: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/62.jpg)
ARTESÃO REV. INDUSTRIAL MAKERS
DISTRIBUIÇÃO LOCAL
PRODUÇÃO DESCENTRALIZADA
DISTRIBUIÇÃO GLOBAL
PRODUÇÃO CENTRALIZADA
The New Industrial Revolution
![Page 63: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/63.jpg)
ARTESÃO REV. INDUSTRIAL MAKERS
DISTRIBUIÇÃO LOCAL
PRODUÇÃO DESCENTRALIZADA
DISTRIBUIÇÃO GLOBAL
PRODUÇÃO CENTRALIZADA
DISTRIBUIÇÃO GLOBAL
PRODUÇÃO DESCENTRALIZADA
The New Industrial Revolution
![Page 64: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/64.jpg)
ARTESÃO REV. INDUSTRIAL MAKERS
DISTRIBUIÇÃO LOCAL
PRODUÇÃO DESCENTRALIZADA
DISTRIBUIÇÃO GLOBAL
PRODUÇÃO CENTRALIZADA
DISTRIBUIÇÃO GLOBAL
PRODUÇÃO DESCENTRALIZADA
Democratization of Production
![Page 65: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/65.jpg)
Democratization of Production
ÁTOMOS = BITS
+
![Page 66: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/66.jpg)
HOBBIE
BUSINESSDemocratization of Production
![Page 67: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/67.jpg)
BUSINESS
“Give away the bits, sell the atoms”
Democratization of Production
![Page 68: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/68.jpg)
BUSINESS
“Variedade, Complexidade e Flexibilidade
SÃO FREE!”
Democratization of Production
![Page 69: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/69.jpg)
BUSINESS
“…there will be thousands of new companies with just a few targeted niches.
Together they will reshape the world of making. df
Welcome to the Long Tail of things. “
Democratization of Production
![Page 70: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/70.jpg)
TO CREATE MEANINFULL PRODUCTS
![Page 71: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/71.jpg)
“The days of companies with names like ‘General Eletric’, ‘General Mills’ and ‘General Motors’ are over. The money on the table is like krill:
![Page 72: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/72.jpg)
“The days of companies with names like ‘General Eletric’, ‘General Mills’ and ‘General Motors’ are over. The money on the table is like krill:
A BILLION LITTLE ENTREPRENEURIAL
OPPORTUNITIES THAT CAN BE DISCOVERED AND
EXPLOITED BY SMART AND CREATIVE PEOPLE.”
![Page 73: Makers - The New Industrial Revolution](https://reader035.vdocuments.mx/reader035/viewer/2022062419/559cc4241a28ab74788b4802/html5/thumbnails/73.jpg)
MAKERSThe New Industrial Revolution
Lucas Torres de Jesus 03/12/2014