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Leverage RFID with NFC for
Better ROI
Steve McRae, CEO
The Guy You Call When You’re Tired of Being Stuck!
Merchant360, Inc.
1(866)998-5252
www.Merchant360.net
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NFC or RFID?
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RFID & NFC SAME BUT DIFFERENT
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The Core of NFC?
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Application Layer
Card Emulation
Bindings Ip, OBEX,…
P2P-LLCP
RTDs & NDEF
NFC Tag Types
RF Transport Layer DIGITAL
18092 DEF 14443-4 15693 Felica
RF Physical Layer ANALOG
18092 14443-A/B 15693 Felica
OTHER
What Can You Leverage?
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Store Ethernet Network
Internet
URL and Port
Mobitranz Switch
Static Counter Mat
Virtual Link between Point of Sale Device and Reader/Writer
In Store Point of SaleIn Store Point of Sale
NOTE: Cellular Option is available when network access is not available
SP4G™
Kiosk Floor Ant 10"x10" Ant
Walkway Ant with directional tracking 20" x 30" Ant
SP4G™ SP4G™
Tablet with Embedded NFC for counter or
kiosk
SP4G™
Client SystemsClient Systems
Why Both?
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Why Both RFID & NFC?
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Quantify ROI
Hardware
Software
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Retention
New Business
Business
Protection
Leverage
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Questions?
Steve McRae, CEO
The Guy You Call When You’re Tired of Being Stuck!
Merchant360, Inc.
1(866)998-5252
www.Merchant360.net
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