Download - Introduction to the Mobile Web
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23,916
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User Experience
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User ExperienceA person's perceptions and responses that result from the use or anticipated use of a product, system or service
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User Experience on the web
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UI User Interface
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IA Information Architecture
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Pattern Libraries
UI + Developers
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What is the “WEB”?
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Websites + Web Apps
+ Your Phones + Other Crap Too...
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CONTEXT
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81% of Americans between the ages
of 25–34 own a smartphone.
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42% of smartphone owners
between the ages of 18–29 consider their phone as their
primary way of accessing the internet.
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Where are people using mobile devices?84% at home 80% during miscellaneous downtime throughout the day 76% waiting in lines of waiting for appointments 69% while shopping 64% at work 62% while watching TV (alt. study claims 84%) 47% during commute in to work
Source: https://blog.compete.com/2010/03/12/smartphone-owners-a-ready-and-willing-audience/
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Why? Does any of this matter?
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Apps vs. Web all the same stuff....
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Today’s web is the
MOBILE WEB
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Responsive Web Design
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Some Basics
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Responsive Web Design
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Responsive Web Design
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Think Mobile First
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Mobile Web is Squishy
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Think Mobile+Content First
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Think Mobile+Content+Context First
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Apps vs. Web don’t make silos for your content...
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Start mobile site then expand to be the full site.
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+
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UNITE THE CLANS
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Designer or UX or UI or
Interaction Designer or Web Designer or Web Developer or
Frontend Designer or Frontend Engineer
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All The Same THINGS