Transcript
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Influence Marketing 101
Amy H. Lewis | @CommsNinja
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Components of Influence
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Who Are Influencers?
Citizen Analysts
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What Do Influencers Want?
Access Amplification
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Make Heroes of the Brave
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New Methods, New Measures
Traditional Marketing Influence Marketing
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Influence Marketing Is a Long-
Term Strategy, Not a Quick Fix
Questions or Comments? Contact Me: @CommsNinja