INDIAMOBILE TALENTLANDSCAPE REPORT 2016
RESEARCH
© 2016 Belong Technologies India Pvt. Ltd.
IntroductionWhether you wish to stream a movie, sell your car or find love, you can now do so from the palm of your hand, thanks to mobile devices. By 2020 the world is expected to see 4.6 billion unique mobile subscribers, consuming 30.6 exabytes of data every month. Smartphones alone are slated to account for 50 percent of global devices and connections by the end of the decade[1].
Whichever way you look at it, mobile phones are rapidly reshaping our world. Businesses everywhere have been quick to catch on, including here in India. Ola, which only recently celebrated its 5th birthday, already serves over a million customers every day in over 100 cities. Even laggard sectors like health-care aren’t being left behind, thanks to companies such as Practo that are making it easy for people to find doctors anywhere.
Such exponential growth is bound to see a rapid and sudden increase in demand for talent — and in this case, companies are racing to hire top-notch mobile teams, in particular, mobile developers. Talent decision-makers who are crafting their hiring plans this year are trying hard to understand what actually makes up the mobile talent pool in India. What cities, companies, and industries are seeing the biggest draw? And what online networks and platforms could they potentially leverage?
As a step towards building such intelligence for our partners, Belong undertook a study of over 25,000 mobile developers in India. Read on for the results.
[1]http://www.cisco.com/c/en/us/solutions/collateral/service-provider/visual-networking-index-vni/mobile-white-paper-c11-520862.html
© 2016 Belong Technologies India Pvt. Ltd.
About the reportThe India Mobile Talent 2016 Report was undertaken based on a representative, randomized sample set of 25000+ mobile developers taken from Belong’s database of publicly available and curated profiles.
The study focuses on aspects including the total talent pool size, platforms they work on, which sectors are attracting the most talent and which cities have become hubs. The study seeks to shed light on the dynamics of the ever growing and changing mobile talent landscape and provide insights that would enable companies to hire the right talent for their mobile needs. Data for this report have been collected for the period April 2015 - March 2016.
© 2016 Belong Technologies India Pvt. Ltd.
Key Highlights
People InsightsAndroid developers dominate the mobile talent pool 3Regional universities trump top-tier national universities 4Swift emerges as the definitive hot-skill for iOS developers 5Majority of mobile developers bring 2-5 years of work experience 6Mobile developers take on new jobs every 1.5 years 7Github, Stack Overflow top niche networks to find mobile developers 8
Industry InsightsIT Services & Computer Software dominate the talent pool 10E-commerce companies emerge as top employers in key markets 11E-commerce clearly the more lucrative option for mobile developers 12Clear job title definitions elude most companies 13
IndexGeo InsightsBengaluru emerges as the hotspot for mobile talent 15Fresher and mid-level talent constitute lion’s share of the pool 16Bengaluru: Talent inflow and outflow 17NCR: Talent inflow and outflow 18Hyderabad: Talent inflow and outflow 19Who’s gaining and who’s losing? 20Emerging cities show promise 21Ahmedabad an undiscovered gold mine? 22
About Belong
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Key HighlightsKey Highlights
CONTRARY TO POPULAR PRESUMPTIONS, majority of the mobile talent hails from regional universities such as Visvesvaraya Technological University, Anna University, University of Pune, not just the IITs.
BENGALURU ALSO EMERGES AS A HUB for leadership mobile talent, with more than 40% of its talent pool bringing over 5 years of experience.
DEMAND TRUMPS SUPPLY with the median tenure for mobile developers across all experience levels being just 1.5 Years.
TALENT INFLOW AND OUTFLOW DATA indicate mobility is strongest between top destinations Bengaluru, Hyderabad and NCR.
HYDERABADBENGALURU
NCR
40%1.5
YRS
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PEOPLEINSIGHTS
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© 2016 Belong Technologies India Pvt. Ltd.
Android developers dominate the mobile talent pool
0 20 40 60 80 100
OS MARKETSHARE(GLOBAL)
IOS13.9%
OTHER 0.7%WINDOWS 2.6%
ANDROID 82.8%
PERCENTAGE OF SHARE IN UNIT SHIPMENT
The talent pool is dominated by Android developers who form nearly 72% of the total pool. Even as iOS makes inroads, we expect Android to hold its dominant share in line with global talent trends.
About 10% of developers publicly list skills and experience for both Android and iOS platforms.
At 2%, Windows developers, hold the smallest share of the pool.
0 20 40 60 80 100
ANDROID 72% IOS 26%
WINDOWS 2%BOTH 10%
MOBILEDEVELOPERS
(INDIA)
PERCENTAGE OF MOBILE DEVELOPERS
WHO ARE THEY?
Worldwide Smartphone Operating System Marketshare
© 2016 Belong Technologies India Pvt. Ltd.
Regional universities trump top-tier national universities
10.5 3.48 2.67
8.97 3.18 2.73
7.88 3.00 2.55
7.86 2.99 2.30
6.38 2.90 2.24
3.48 2.77 2.16
4.57 2.79 2.18
7.27 2.95 2.27
Birla Institute Of Technology And Science Pilani
Rajeev Gandhi Technical University
Indian Institute Of Technology Kharagpur
Visvesvaraya Technological University
Guru Gobind Singh Indraprastha University
Indian Institute Of Technology Roorkee
Savitribai Phule Pune University Indira Gandhi National Open University
Indian Institute Of Technology Kanpur
Anna University I. K. Gujral Punjab Technical University
Indian Institute Of Information Technology
Dr. A.P.J. Abdul Kalam Technical University
Gujarat University Maulana Abul Kalam Azad University Of Technology
Jawaharlal Nehru Technological University
International Institute Of Information Technology
Indian Institute Of Technology Bombay
University Of Mumbai Indian Institute Of Technology Delhi
Cochin University Of Science And Technology
Vellore Institute of Technology University
Manipal Institute Of Technology Peoples Education Society Institute Of Technology
COLLEGES % COLLEGES % COLLEGES %While Birla Institute of Technology and Science, Pilani, tops the list of institutions that produce the highest number of mobile developers, it is the regional universities such as Anna University and Visvesvaraya Technological University that otherwise dominate the list.
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% share of mobile talent contributed by top 24 universities/institutions
WHO ARE THEY? 4 OF 23
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© 2016 Belong Technologies India Pvt. Ltd.
Swift emerges as the definitive hot-skill for iOS developers
ANDROID
HTML5, XML / JSON, JavaScript, CSS, Java
Eclipse, Android Studio, IntelliJ IDEA
Android SDKAndroid NDK (Gaming, CPU-intensive apps)
AndroidJUnitRunner, Espresso,UI Automator, Monkey, MonkeyRunner, Gradle (Build System), MAT, ADB
Cocoa Pods, Flurry, TestFlight, HockeyApp
LANGUAGE
CODE EDITOR
SDK / FRAMEWORKS
CROSS PLATFORM FRAMEWORKS
TOOLS
DESIGN GUIDELINES
IOS
HTML5, XML / JSON, JavaScript, CSS, Objective-C, Swift
XCode
iOS SDKCoreData, Cocoa, Cocoa Touch, UIKit, CoreLocation, CoreFoundation, CoreImage, CoreGraphics
jQuery Mobile, PhoneGap (Apache Cordova), SenchaTouch, Xamarin, Dojo Mobile, Appcelerator Titanium, CoronaSDK, TheAppBuilder
HTML5, XML / JSON, JavaScript, CSS, emerge as common skills across iOS / Android developers.
jQuery is the popular framework for android developers with 26% adept in it.
Swift is quickly emerging as a language of choice for iOS though only 12% of iOS developers are proficient in it.
Material Design iOS Human Interface Guidelines
WHO ARE THEY?
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© 2016 Belong Technologies India Pvt. Ltd.
Majority of mobile developers bring 2-5 years of work experience
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PERCENTAGEOF MOBILE
DEVELOPERS
WORK EXPERIENCE RANGE
0-2YEARS
2-5YEARS
5-10YEARS
10+YEARS
0-2YEARS
2-5YEARS
5-10YEARS
10+YEARS
ANDROID IOS
Nearly 50% of iOS developers and 42% of Android developers fall within the experience range of 2-5 years, dwarfing the share of more experienced talent in the pool. This skew is a clear reflection of how young India's mobile economy is.
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42
25
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48.5
27
5.5
WHO ARE THEY?
© 2016 Belong Technologies India Pvt. Ltd.
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TENURE(NO. OFYEARS)
WORK EXPERINCE RANGE
0-2 YEARS 2-5 YEARS 5-10 YEARS 10+ YEARS
8 MONTHS1.3 YEARS
1.9 YEARS2.4 YEARS
Mobile developers take on new jobs every 1.5 years Mobile developers leave their
employers to take on new jobs every 1.5 years. This relatively short tenure is largely a result and indicator of how competitive the mobile talent market has become. IT Services and Computer Software companies are competing for talent directly with well-funded E-commerce companies o�ering faster growth with record salaries.
Another motivation for developers to move so frequently could also be that building an app usually takes 12-18 months. Once built, the work that follows mostly entails enhancements and maintenance. Hardly exciting for passionate developers who are only beginning their careers.
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© 2016 Belong Technologies India Pvt. Ltd.
Github, Stack Overflow top niche networks to find mobile developers
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FACEBOOK TWITTER QUORA ANGELLIST STACK-OVERFLOW
KLOUT GITHUB
93
47
1812 10
2419
PERCENTAGEOF MOBILE
DEVELOPERS
Niche networks such as GitHub and Stack Overflow, which have a strong focus on community learning and skill development, are gaining prominence, with 17% of developers having a presence on at least one site. 12% of mobile developers can be found on AngelList, indicating an interest in startups.
Interestingly, 24% of India’s mobile talent pool can also be discovered on Klout, a site that gauges social influence.
WHO ARE THEY?
INDUSTRYINSIGHTS
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© 2016 Belong Technologies India Pvt. Ltd.
GAINERS OF ATTRITIONFROM IT SERVICES
IT SERVICES TALENTATTRITION SPLIT
0 20 40 60 80 100
0 20 40 60 80 100
IT SERVICES TO OTHERS 65%
COMPUTER SOFTWARE &HARDWARE 53%
INTERNET, SAASE-COMMERCE 37%
COMPUTER NETWORKING 6%
OTHERS 4%
IT SERVICES TOIT SERVICES 35%
IT Services & Computer Software dominate the talent pool
PERCENTAGE OF MOBILE DEVELOPERS
PERCENTAGE OF MOBILE DEVELOPERS
Together, the country’s IT Services and Computer Software sectors employ 67% of the mobile talent workforce. The Internet and E-commerce sectors, which o�er more lucrative salaries, come a distant third and fifth, respectively, in their share of the pool.
While IT Services companies are the dominant employers in the mobile talent space, 53% of the talent they lose joins the Computer Software and Computer Hardware segments. 37% is picked up by companies in the Internet, Saas and E-commerce segments.
0 20 40 60 80 100
INTERNET 13% COMPUTER HARDWARE 11%
E-COMMERCE 8%
IT SERVICES 38% COMPUTERSOFTWARE 30%
TOP 5 INDUSTRIES
WITH MOBILE DEVELOPERS
WHERE ARE THEY?
© 2016 Belong Technologies India Pvt. Ltd.
E-commerce companies emerge as top employers in key markets
BENGALURU
Samsung
Amazon
Flipkart
Practo
Ola
HYDERABAD
Microsoft
Qualcomm
Amazon
Oracle
CA Technologies
PUNE
Persistent Systems
Infosys
Accenture
Symantec
Cognizant
MUMBAI
iGate
Capgemini
Accenture
TCS
Directi
NCR
Snapdeal
Aricent
Samsung
Zomato
Makemytrip
Given the large concentration of well-funded E-commerce and Internet companies in Bengaluru and NCR, companies like Flipkart, Amazon, Snapdeal and Zomato have emerged as top employers of mobile talent in these cities.
IT Services companies, such as iGate, Infosys and TCS have shifted their hiring focus to lesser competitive markets in Pune and Mumbai.
COMPUTER SOFTWARE E-COMMERCE INTERNET IT SERVICES
11 OF 23WHERE ARE THEY?
© 2016 Belong Technologies India Pvt. Ltd.
E-commerce clearly the more lucrative option for mobile developers
Across cities, mobile developers employed in E-commerce and Internet companies enjoy twice the salary benefits compared to their counterparts in IT Services companies. While the figures for E-commerce and Internet companies reflect the boom in venture funding seen over the last couple of years, we expect these numbers will stabilize in the coming months as funding tightens and companies cut their spend.
0-2 YEARSWORK EXPERIENCE RANGE: 2-5 YEARS 5-10 YEARS 10+ YEARS
30
25
20
15
10
5
0
30
25
20
15
10
5
0
SALARYIN LAKHS
PER ANNUM
SALARYIN LAKHS
PER ANNUM
BENGALURU NCR HYDERABAD
IT SERVICES
INTERNET/E-COMMERCE
CHENNAI MUMBAI
28
22
1512
25
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13
9
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16
107
107
53.2
11
75.53.7
13
96
3.5
12
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3
12
853.5
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1310
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© 2016 Belong Technologies India Pvt. Ltd.
Clear job title definitions elude most companies
0-2 YEARS EXPERIENCE
Android Developer
Software Engineer
iOS Developer
Software Developer
Mobile Application Developer
2-5 YEARS EXPERIENCE
Software Engineer
Android Developer
Senior Software Engineer
iOS Developer
Software Developer
5-10 YEARS EXPERIENCE
Senior Software Engineer
Tech Lead
Software Engineer
Lead Engineer
Android Developer
10+ YEARS EXPERIENCE
Tech Lead
Technology Architect
Project Manager
Senior Software Engineer
Software Engineer
Digging into the most common job titles across experience levels, we find that software engineer and senior software engineer are titles used variously by di�erent companies.
Those looking to hire Android or iOS Leads will see that a majority of them come with a minimum of 5 years of experience in development. Architects, on the other hand, tend to bring at least 10 years of experience.
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GEOINSIGHTS
© 2016 Belong Technologies India Pvt. Ltd.
Bengaluru emerges as the hotspot for mobile talent
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15
20
25
30ANDROID
PERCENTAGEOF MOBILE
DEVELOPERS
PERCENTAGEOF MOBILE
DEVELOPERS
27.5
17.5
10 8.56 5.5
25 Together, tech hubs Bengaluru and NCR contribute the lion’s share of the country’s mobile developer talent.
While Bengaluru holds the definitive lead for both Android and iOS talent, at 28% and 20% respectively, NCR follows close at nearly 18% for both categories.
Given the large concentration of mobile talent between both cities, it’s no surprise that they are also the country’s leading hubs for innovative startups. For example, in Q1 this year, both of them pulled 66% of total startup funding in India.[2]
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30
BENGALURU HYDERABAD PUNE CHENNAI MUMBAINCR REST OFINDIA
BENGALURU HYDERABAD PUNE CHENNAI MUMBAINCR REST OFINDIA
IOS
19.517
9 107 6
31.5
[2]https://inc42.com/buzz/funding-report-q1-2016/
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© 2016 Belong Technologies India Pvt. Ltd.
In line with national talent trends, over 60% of the talent pool in both Bengaluru and NCR comprises fresher and mid-level talent. Companies looking to hire iOS and Android developers with 0-5 years of experience are likely to see success in both cities.
However, Bengaluru’s talent concentration appears to run deeper. With more than 10% of its pool comprising lead-level talent, companies aiming to hire tech architects and lead engineers are more likely to find success here.
Fresher and mid-level talent constitute lion’s share of the pool
BENGALURU NCR
0
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40
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PERCENTAGEOF MOBILE
DEVELOPERS
38.5
27.9
11.1
45.3
24.4
5.0
WORK EXPERIENCE RANGE
0-2YEARS
2-5YEARS
5-10YEARS
10+YEARS
0-2YEARS
2-5YEARS
5-10YEARS
10+YEARS
22.525.3
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Bengaluru: Talent inflow and outflow
20%HYDERABAD
20%NCR
8%PUNE
3%MYSORE
11%CHENNAI
7%MUMBAI
7%MUMBAI
2%KOCHI
22%HYDERABAD
19%NCR
6%PUNE
2%KOLKATA
8%CHENNAI
For the period of Jan-Dec 2015, Bengaluru attracted nearly 40% of its incoming talent from NCR and Hyderabad.
For those moving out of Bengaluru during the same period, opportunities seemed to rest largely in the same two cities.
INFLOW OUTFLOW
17 OF 23WHERE ARE THEY?
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NCR: Talent inflow and outflow
Even as NCR attracted one-fourth of its incoming talent from Bengaluru, more than a third of those who left NCR preferred to relocate to Bengaluru.
Interestingly, more than 50% of talent moving out of NCR is relocating to the south, including Chennai and Hyderabad.
12%HYDERABAD
6%CHANDIGARH
7%PUNE
4%CHENNAI
25%BENGALURU
9%MUMBAI
16%HYDERABAD
5%CHANDIGARH
1%JAIPUR
8%PUNE
2%CHENNAI
35%BENGALURU
12%MUMBAI
INFLOW OUTFLOW
5%JAIPUR
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© 2016 Belong Technologies India Pvt. Ltd.
Hyderabad: Talent inflow and outflow
Bengaluru benefits disproportionately from Hyderabad’s outflow, with almost half of the outgoing pool preferring to relocate here.
Interestingly, for both Hyderabad and Bengaluru, Chennai is neither a top source nor a preferred destination for mobile talent — despite its proximity to the two cities.
INFLOW OUTFLOW
21%NCR
8%PUNE
1%AHMEDABAD
2%KOLKATA
8%CHENNAI
35%BENGALURU
6%MUMBAI
15%NCR
6%PUNE
1%KOLKATA
7%CHENNAI
46%BENGALURU
7%MUMBAI
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© 2016 Belong Technologies India Pvt. Ltd.
Who’s gaining and who’s losing?
CITY
Mumbai
Bengaluru
NCR
Pune
Hyderabad
Chennai
AVG. % YEARLY GAINOF MOBILE TALENT (2013-16)*
3.5%
1.5%
0.7%
-0.6%
-3.0%
2.0%
While Mumbai trails all major cities in its share of the total pool, it also appears to be growing the fastest. Delhi and Pune, at 24% and 16% respectively, are the largest contributors to the maximum city’s inflow.
Bengaluru and NCR, which already account for a majority of the pool, continue to show robust growth.
Worryingly, for Hyderabad and Chennai, there is a talent deficit to overcome. And in both cases, nearly half the outgoing talent pool is relocating to Bengaluru.
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*Data for this report have been collected for the periods April 2013-March 2014 (first series),April 2014-March 2015 (second series), April 2015 - March 2016 (third series).
© 2016 Belong Technologies India Pvt. Ltd.
Emerging cities show promiseAhmedabad, Kolkata, Indore, Cochin and Chandigarh together contribute to 10% of India’s mobile talent pool. This could largely be attributed to the expansion of India’s IT and IT Services sectors to tier-2 cities, and their subsequent hiring of talent from regional colleges.
In Kolkata, top employers of mobile talent include IBM, Cognizant, Wipro, TATA Consultancy Services, QBurst, Indus Net, Ericsson, Web Spiders, Lexmark, Accenture, and ARC Document Solutions.
In Indore, top employers include Vinfotech, Impetus Technologies, InnoEye Technologies, Cyber Infrastructure Pvt. Ltd., Diaspark Infotech Pvt. Ltd, Ideavate Solutions, InfoBeans, Synsoft Global, Canopus Infosystems Private Limited, Systematix Infotech Pvt Ltd and Worldpay.
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AHMEDABAD4.5%
KOLKATAINDOREKOCHICHANDIGARH
10%
PERCENTAGEOF MOBILE
DEVELOPERS
BENGALURU HYDERABAD PUNE CHENNAI MUMBAINCR REST OFINDIA
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© 2016 Belong Technologies India Pvt. Ltd.
Ahmedabad tops the list of emerging cities, with 4.5% of the total mobile developer workforce, with much of its inflow and outflow happening between the nearby cities of Pune and Mumbai.
However, a deeper dig into the city’s talent pool reveals two key trends:
An overwhelming 83% of the talent hails from the city, and are largely employed in the IT services sector. Companies include eInfochips, IndiaNIC Infotech Ltd., InfoStretch Solutions Pvt. Ltd., OpenXcell Technolabs, Credencys Solutions Inc, Cygnet Infotech Pvt. Ltd., Panamax Infotech Limited, Gateway Technolabs, Verve Systems Pvt. Ltd.The city sees a disproportionately low outflow of talent, with less than 5% of its total pool leaving for opportunities in Pune and Mumbai.
We believe all these factors make Ahmedabad an undiscovered goldmine for companies looking to recruit talent from tier-2 cities.
33.3%RAJKOT
16.6%MUMBAI 16.6%
PUNE
22.2%MUMBAI 22.2%
PUNE
33.3%VADODRA
55.5%VADODRA
INFLOW OUTFLOW
COMPUTER SOFTWARE 6%
OUTSOURCING/OFFSHORING 2%
0 20 40 60 80 100
IT SERVICES 82%
PERCENTAGE OF MOBILE DEVELOPERS
Ahmedabad an undiscovered gold mine?
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© 2016 Belong Technologies India Pvt. Ltd.
About BelongBelong is a data-driven hiring technology company that helps enterprises discover and hire top talent at the right time.
Its smart outbound recruiting solution leverages big data and predictive analytics to help growing companies spot candidates who best fit their requirements, and engage with them through personalized interactions.
Belong Technologies India Pvt. [email protected]
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