Student Orientation on the Course Titled:

How to Land Your Kindle eBooks Straight into the

Best Kindle Store Categories:

KDP Mis-Categorization Worry Now Resolved

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An

Course:

By

Joe Oye

joeoye@live.com

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Welcome to this First-of-Its-Kind Course

I welcome you to my course with the title Get Your Kindle

eBooks Directly to Your Targeted Categories.

This is the course which you have been looking for. I know that

because you want to unravel the secret of how to land your Kindle

ebooks straight into the best Kindle Store categories that they

should belong.

The core objective of the course is to resolve the worries of lots of

Kindle authors (including you) about the challenge of Kindle

ebooks mis-categorization in the Kindle Store.

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This is a first-of-its-kind course and you wouldn’t have seen it

anywhere on the Internet other than on Udemy. This is why I

want to share the basic idea behind it with you. The course is a

unique one that, I guarantee, will offer you the do-it-yourself

skills you need for choosing the best Kindle Store categories for

your Kindle ebooks.

I must say here that at the end of this course, you will be able to

categorize your Kindle ebooks into the categories they should

belong - using just around 5 minutes for each session of Kindle

ebooks categorization.

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Kindle eBooks Mis-Categorization: Concerns and

Questions Begging for Answers

Still, there are concerns and there are unanswered questions

about how to rightly choose the most suitable categories on the

KDP dashboard so that Kindle ebooks are categorized into the

expected Kindle Store categories.

I will start this student orientation part of my course by showing

you, as samples, how concerns are expressed and how questions

are still being asked about the selection of categories for Kindle

ebooks. Though the samples below are from the Amazon

Community Forum, many Kindle authors outside the forum are

not left out of the need to overcome the pressing challenges of

Kindle ebooks mis-categorization:

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Concern: Wrong Categories

Question: How Can This Be Fixed?

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Concern: Categories Not Displaying Correctly

Question: Could Someone Explain?

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Concern: I am Looking at a Category that Doesn’t Exist

Questions: Any Suggestions?

Looking at the responses to the questions, an author felt that the

computer programs used for listing the categories should be

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blamed. Another author felt that Amazon human editors should

be blamed.

As you can see below, another author believed that he must have

done something wrong.

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Concern: Cannot Find the Category I want

Question: What Am I Doing Wrong?

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As an experienced Amazon researcher, I am able to let you know

that neither computer programs being used for editing Amazon

categories nor human editors are to be blamed for the problem

of Kindle ebooks mis-categorization.

Read on to learn where the problem lies and the solution

available for you and other concerned authors.

Here is the Problem...

With those sample concerns and questions, it is very clear that

the problem of Kindle ebooks mis-categorization is a big

challenge for Kindle authors.

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The problem, as you know, is that the categories in which most

published Kindle ebooks are ultimately classified in the Kindle

Store are always different to the categories selected on the KDP

dashboard.

The problem is that of incompatibility of categories between the

publishing point and the selling point on Amazon.

Readers are really buying Kindle ebooks every minute. But

Kindle ebooks mis-categorization indirectly implies loss of sales

for Kindle authors whose Kindle ebooks are mis-categorized

because mis-categorized Kindle ebooks will always miss the

deserved visibility to the right Amazon buyers.

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Imagine a Kindle ebook on monetization of blogs that is

mis-categorized under a category relating to real estate or as

shown from one of the examples provided above, a Kindle ebook

on online safety and privacy that is mis-categorized under the

general category of Computers and Technology. Imagine the

implications of such visibility to wrong buyers.

Unfortunately, there is no manual published for Kindle authors

by Amazon to use for overcoming the problem of Kindle ebooks

mis-categorization.

The Root of the Problem

Let me show you the root of the problem here.

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For the KDP publishing platform, Amazon uses the BISAC

categorization which is the publishing industry book

classification standard.

For the Kindle Store, Amazon focuses on the interests of buyers

and the trends in the writing market to classify Kindle ebooks

and, therefore, Amazon uses its own in-house classification

standard. Yet, Amazon requires that Kindle Authors should use

the KDP dashboard to categorize their Kindle ebooks.

At the same time, there are specific differences between the two

Amazon platforms.

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1. Different Names of Categories

The names of categories in each of the two platforms are not

entirely the same. I provide the table below to show the snapshot

of categories under the Reference section on the KDP dashboard.

The section, rather than being named the same way as

Reference, is named as Education and Reference in the Kindle

Store.

In the table, you will clearly see what I mean by specific

differences between the two platforms.

For example, the categories labelled as General, Bibliographies

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and Indexes, Curiosities and Wonders and Directories are

available on the KDP dashboard, but they are not available in the

Kindle Store at all.

On the other hand, College & University and Foreign Language

Study & Reference are available in the Kindle Store but they are

not available on the KDP dashboard.

In the same table, the corresponding categories that are available

on both platforms are labelled differently (for example,

Genealogy & Heraldry vs. Genealogy) and only a very few

categories, named equally, are concurrently available on both

platform (for example, Consumer Guides, Encyclopaedias and

Etiquette).

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The differences just pointed out are all in a comparative snapshot

of one section each of the KDP platform and the Kindle Store.

Whereas, Amazon has a considerable number of sections which

includes huge number of categories in the Kindle Store. The

differences appear all through the lengths and breadths of all

Amazon sections. Even, so is the situation when the paperback

sections and categories are compared with the sections and the

categories on the KDP dashboard and in the Kindle Store.

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2. Most KDP Categories are Too General

Most KDP categories are, by the context of standard book

publishing industry, are too general, while most categories in the

Kindle Store are more specific to niches in the writing market.

Within those differences is where the Kindle ebooks

categorization problem lies.

Implications

General categories are always very loaded categories. This

explains why Kindle ebooks in this kind of categories are usually

buried away from the eyes of Amazon buyers. Specific categories

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in the Kindle Store enables the exposure needed for Kindle

ebooks.

Unfortunately, the uninformed Kindle authors usually

(unknowingly, though) just select general categories on the KDP

platform without looking back.

As briefly shown above, the incompatibility problem underscores

why many Kindle authors find themselves perturbed when they

find out that their Kindle ebooks have been landed in unexpected

Kindle Store categories. As a result, so many Kindle authors are

subjected to a kind of hit-it-or-miss-it game. This points to you

one of the reasons why this course was created: to provide

necessary clarity to Kindle authors about Kindle ebooks

categorization in a what-should and what-should-not ways.

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Truly, beyond the beginning old days of Kindle publishing and

with the present growing selling competition among published

Kindle ebooks, Kindle authors who must sell very well should not

put their Kindle publishing business in the hands of

hit-it-or-miss-it game. This is why this course is important for

you as a present or upcoming Kindle author.

Of course, these days, Kindle authors should not joke with

mastering the fundamental Amazon on-site optimization skills:

selection of categories and keywords optimization for their

Kindle ebooks.

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...and the Solution

My challenging experience of Kindle ebooks mis-categorization

and the urge to overcome the challenges that I faced led me to

uncover the solution (as presented in this course). The idea

which motivated me to find solution started by looking into how

to remove the uncertainty surrounding how Kindle ebooks could

be DIRECTLY landed in intended Kindle Store categories.

With that motivation, I had the view that since Amazon provides

the ‘take-of’ categories (on the KDP dashboard) and the ‘landing’

categories (on the Kindle product pages) of all published Kindle

ebooks, tracking the paths taken to categorize already published

Kindle ebooks should show the solution to the problem.

...and the idea worked out as I was able to turn the trackings I did

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to become roadmaps for categorizing Kindle ebooks.

I want you to think of getting to that breakthrough in this way.

If you are given the right roadmap by someone who have been to

a place which you have never been, using the roadmap to get to

the place will make your journey very directly. Similarly, if a

Kindle author in your niche shows you the KDP paths he has

chosen to get to a categories in the Kindle Store, tracking and

using the same paths for your Kindle ebooks will make it easier

to get your Kindle ebook directly into the same category.

That is the basic idea behind this course which, I guarantee, will

work for all Kindle authors who want to overcome the barrier to

landing their Kindle ebooks directly in the Kindle Store

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categories they target.

As you would have noticed through the items on the curriculum

of this course, there are more things to learn about optimizing

your Kindle ebooks for Kindle Store categories.

I have, therefore, put additional lectures because I am cognizant

of the fact that categorization of Kindle ebooks is not a

stand-alone matter for Kindle authors. There is need to learn

how to target the best categories for Kindle ebooks. I used the

qualifier ‘best’ to mean the categories that are relevant or

suitable to your content, that are not competitive and that have a

number of close or comparable categories.

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There are even the extra and uncommon lessons to learn relating

to Kindle publishing in general...

In the course, I teach you special things...

● Finding and using Amazon suggested and parallel

categories

● Fulfilling the three Amazon criteria for categorizing Kindle

ebooks.

● Avoiding the sales-killing general categories on the KDP

dashboard

… and more.

The curriculum for this course is provided with the focus on

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enabling you to land your Kindle ebooks, yourself, into your

targeted categories. The ultimate aim is to enable you maximize

the sales of your Kindle ebooks by getting the right exposure for

your Kindle ebooks.

I welcome you again to this course.

Joe Oyejoeoye@live.com

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