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Excellence in Execution
Keynote
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10%
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NINE
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the whole strategy implementation challenge.
underestimateLeaders
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“One of the criticisms we would have of some of our colleagues who have studied strategy (and some consultants who advice on strategy) is that they assume that once you design strategy it gets executed”
STRATEGYIMPLEMENTATION
Joseph Bowler,
Professor of Business Admin
Harvard Business School
“They don’t look inside the process
and realize that its much more complicated.”
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Implementation
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STRATEGYIMPLEMENTATION
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Would you prefer to have:
A.Good strategy implemented badly
B. Bad strategy implemented well?
OR
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Leaders are educated to plan not to
implement
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Leaders are educated
to plan not to
implement
We only teach strategy, not
its implementation
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Why Does
ImplementationFail?
90%
Failure
Rate
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© Bridges Business Consultancy Int, 2006© Bridges Business Consultancy Int, 2006
STRATEGYIMPLEMENTATION
© Bridges Business Consultancy Int, 2010
The Story of Strategy Implementation
so far…
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© Bridges Business Consultancy Int, 2006© Bridges Business Consultancy Int, 2006
+
The Current Equation
Vision, Mission &
Values
Strategy
Change Manageme
nt
= RESULTSxNOT FOR NINE OUT OF 10 COMPANIES
+
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© Bridges Business Consultancy Int, 2006© Bridges Business Consultancy Int, 2006
Make Your Strategy Come Alive
Bridges
13 Years of
Research
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© Bridges Business Consultancy Int, 2006© Bridges Business Consultancy Int, 2006
What do the one in ten companies do different?
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Implementation Challenge
Vision, Missio
n & Values
Change Management
Implementation
Go beyond traditional change management
Strategy
Creation
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Deliverables
If strategy is about making the right choices
Then implementation is about…
Strategy
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Implementation Compass™
A framework for implementing strategy
by identifying and taking the right actions.
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Implementation is Impossible without People Engagement
Are you motivating employees to be involved in the
implementation and do they know what
action to take?
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Create a Sense of Urgency
Explain why you need a new strategy
both emotionally and logically.
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Successful Communication
Evolves Two Waves
Is everyone constantly
communicated to about
what’s working, what’s not and what’s going to happen next?
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Is everyone constantly
communicated to about
what’s working, what’s not and what’s going to happen next?
© 2010 Bridges Business Consultancy Int All Rights Reserved
What is the goal of
communicating strategy?
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Four Goals of Communication
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Change Your Strategy, Change
Your Measures
Are your measures tracking the old
strategy or the new strategy?
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Culture Drives Your Implementation
Is the implementation aligned to your
culture?
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Align Processes to the New Strategy
Do staff members have an
opportunity to change the daily
processes to meet the requirements
of the new strategy?
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Changing Pay Grabs People’s Attention
Are the behaviors and actions required to
implement the new strategy
encouraged and reinforced?
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Review Your Strategy to Know
What is Happening
Ask “What have you done this week to
implement the strategy”?
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4. Which direction is the least practiced among leaders?
1. Turn to a partner and share your thoughts on the compass.
2. Which direction is the hardest to implement?
1. Turn to a partner and share your thoughts on the compass.
3. Which direction receives the most resistance?
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Implementation Compass Summary
People Support
Biz Case Urgency
Communicate What’s Happening
Measure Performance
Culture Alignment
Process Synergize
Reinforce Right Actions
Review Discipline of Doing