Download - Dossier De Presse-YK-2016-EN
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press release
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press release
A STORYOF ENCOUNTERSAlexandre de Metz is a photography and music enthusiast. Parallel to studying law he shadowed René Martin,
a great organiser of classical music concerts and creator and organiser of the ‘La Folle Journée’. He thus
accompanied him all around the world, an experience which led him to consider the affordability of art in
general : ‘How can art be made more democratic...?’ He then decided to change his professional vocation to
learn about entrepreneurship in a business school, in order to bring his own project to fruition.
Alexandre de Metz and Paul-Antoine Briat met at HEC business school. The latter has a firm foothold in
the world of finance (including working with Jean-Marie Messier in an investment bank). Born into a family
entrepreneurs, and with experience in the professional world in London and New York under his belt,
Paul-Antoine Briat always intended to develop his own concept and expand worldwide.
Meeting Alexandre de Metz and discovering their shared passion for photography led to a project which turned
into an adventure : the creation of YellowKorner in 2006.
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CONCEPTYellowKorner’s ambition is to democratise art photography and make it accessible to all. YellowKorner galleries
are sites of exchange between the public and the artists, exhibiting and commercialising the art photographs of
more than 200 artists, provided in limited editions and accompanied by a certificate of authenticity. YellowKorner
promotes the talents of yesterday, today, and tomorrow, through our network of nearly 80 galleries worldwide.
The concept is based on a very simple equation: increasing the number of copies of art photographs in order
to make them accessible to as many art lovers and collectors as possible. Therefore, instead of offering
10 prints at 5 000 euros each, YellowKorner chooses to publish 1 000 at 50 euros each.
YellowKorner is now the leading publisher of accessible art photography.
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press release
ThE PRiNTSSilVER GElATiN PRiNTS SUPPliEd
WiTh A CERTiFiCATE OF AUThENTiCiTY
All YellowKorner photographs are silver gelatin prints
produced by a professional laboratory. Under the
artist’s control, the prints are numbered and a certificate
of authenticity is provided. In agreement with the
photographer, the same photograph can be available
in one or several formats (30x45 cm, 24x36 cm, 60x90
cm, 100x150 cm, 120x180 cm and 150x225cm).
Each format has its own specific limit (open edition,
limited edition of 150, 200 or 500 copies).
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FORMATS
ExCEPTiON150 x 150 cm // 225 x 150 cm
COllECTOR120 x 120 cm // 120 x 180 cm
GiANT100 x 100 cm // 100 x 150 cm
lARGE60 x 60 cm // 60 x 90 cm
SElECTiON30 x 30 cm // 30 x 45 cm
ClASSiC40 x 50 cm
MOUNTiNG ON AlUMiNiUM
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FiNiShESMOUNTiNGON AlUMiNiUM
ClASSiC
OPTIONS 1 :ACRYliC GlASS FiNiSh
OPTIONS 2 : ShAdOWGAP FRAME
OPTiONS :
BlACk SATiN
WAlNUT
4 diFFERENT FRAMES
BlACk OAk WhiTE SATiN
OAk
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ARTiSTSYellowKorner wants to provide a place for talent from different photography trends to be expressed.
The only constant is the artistic excellence required to feature in the YellowKorner collections. Thus
contemporary artists are found alongside the greatest names in photography (Gustave le Gray, Eugène Atget,
Man Ray, Dorothea Lange, Jean Dieuzaide, Bert Stern, Matthieu Ricard, Yann Arthus-Bertrand…), as well
as period photographers (the primitive Japanese Kimbei, Nadar, Léon Gimpel…). For YellowKorner, these
esteemed photographers have accepted to exceptionally increase the print volume for some of their works to
make the prices affordable.
Yel lowKorner photographs are se lected by a commit tee composed of a dozen exper ts
under the authority of the founders. Each member of this committee is a specialist of a particular
photographic trend from 1880 to today. As talent spotters, they are also responsible for selecting
international young hopefuls in the world of art photography, from amongst the most talented of their
generation. Several of these artists, who were yesterday’s hopefuls, are included amongst today’s
most renowned photographers. YellowKorner therefore shone a light upon Léo Caillard, Laurent
Baheux, Kourtney Roy and Lee Jeffries right from the start of their career.
YellowKorner thus intends to be a springboard for young photographers as well as promoting internationally
renowned photographers.
TO PROMOTE ThE PhOTOGRAPhiC ART TAlENT
OF YESTERdAY, TOdAY ANd TOMORROW
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GAllERiESWith this persistent will to close the gap between the public and artists, YellowKorner has created unique areas
for display. Under the supervision of the famous architect and designer Gérard Barrau, Alexandre de Metz and
Paul-Antoine Briat conceive and design their exhibition venues. So, the concept of entirely black and white
galleries emerged. Like a showcase, these spaces magnify the works presented and invite all art lovers to a
luxurious, yet moderate venue.
YellowKorner owns 50 galleries worldwide. In France and in Europe, but also in the United States, Canada,
Mexico and Morocco, YellowKorner galleries offer a wide panorama of traditional and contemporary
photography. Each gallery fulfils the first requirement of the founders of YellowKorner: to makes these exhibition
sites a venue for culture and encounters between the public and chosen artists. In this vein, the galleries
organise events and previews which photographers and celebrities attend in a common spirit of sharing.
This spirit of sharing is also in evidence through the history of photography lessons offered to the public. Led
by esteemed specialists and Sorbonne professors, each conference aims to refine and develop the curiosity of
enthusiasts and collectors. This same pleasure for sharing inspires the YellowKorner teams. The impassioned
and experienced gallerists are totally at your disposition to assist and guide you with your findings.
ACTUAl ExhiBiTiON SPACES
ANd AN ONliNE GAllERY
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Paris le marais
Paris louvre
Paris st-lazare
Paris montmartre
Paris PomPidou
Paris st-germain
Paris montParnasse
Paris beaugrenelle
Paris levallois
Paris boulogne
Paris la hune new
lille
le havre
metz
nantes
rennes
orléans
clermont-ferrand
rouen
marseille
aix-en-Provence
toulouse
montPellier
nice caP 3000
bordeaux
lyon argue
lyon confluence
london santa fe
sydney
JaKarta
hong Kong homesquare
hong Kong ifc
toKyo
milan
seoul
bangKoK
st-Petersburg
dubaï new
Köln
bonn
berlin mitte
düsseldorf
munich
franKfurt
leiPzig
leuven
brussels
waterloo
woluwe
antwerP
geneva
zürich
basel
barcelona new
madrid
madrid chueca
bilbao
marbella
Palma
Porto
FRANCE UNiTEd-kiNGdOM MExiCO
AUSTRAliA
iNdONESiA
ChiNA
SOUTh kOREA
ThAilANd
NExT GAllERiES
SiNGAPORE
RUSSiA
EMiRATES
GERMANY
BElGiUM
SWiTzERlANd
SPAiN
PORTUGAl
beirut
stocKholm
amsterdam
the hague new
lEBANON
tel aviv
iSRAEl
bratislava
SlOVAkiA
SWEdEN
NEThERlANdS
los angeles
new yorK
boston
miami
chicago new
USA
toronto
montreal
CANAdA
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press release
52GAllERiESiN EUROPE
8GAlERiES ENAMéRiqUE
3GAllERiES iNMiddlE EAST
7GAllERiESiN ASiA
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WEB GAllERYMore than ever, this allows you to be immersed in our photographers’ worlds and discover their works in the
best possible conditions, 24 hours a day, 7 days a week.
Every photograph can be visualised from every angle and presented within the context of a room. The website
adapts itself to any screen for an ideal navigation experience on your desktop computer, tablet, or cell phone.
YellowKorner galleries all provide access to a dedicated mini website and new click and collect services
enabling you to reserve a photograph in real time from the website then collect it at a gallery.
YEllOWkORNER hAS ENTiRElY
REdESiGNEd iTS WEBSiTE
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PRESS RElEASE
liVRES
The FamIly album OF WIld aFrIca
26.5 x 37.5 CM - BOOk 480 PAGES
FRENCh - ENGliSh - GERMAN
ThE FiRST 600 COPiES SOld BY YEllOWkORNER
ARE NUMBEREd ANd SiGNEd BY ThE ARTiST
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press release
These luxurious volumes are veritable collectors’ items and objects of contemplation. They are published in limited editions, numbered and signed by the artist.
C O L L E C T O R B O O K S
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ARTWORkEach box set contains 20 photographic prints from our key artists
in a 8.4 x 10 cm format.
RETURN TO ThE SOURCE
OF ARTiSTiC CREATiON
14 AVAilABlE
PhOTOGRAPhERS
1 // Laurent Baheux - AFRICA
2 // Laurent Baheux - AMERICAN WEST
3 // Laurent Dequick - VIBRATING MANHATTAN
4 // Aurélien Villette - SPIRIT OF PLACE
5 // Serge Ramelli - PARIS CINEMA
6 // Serge Ramelli - NEW YORK NEW YORK
7 // Bernhard Hartmann - ON STAGE
8 // Lee Jeffries - LOST ANGELS
9 // François Fontaine - SILENZIO!
10 // Formento & Formento - JAPAN DIARIES
11 // Alastair Magnaldo - Childhood Fantasy
12 // Olivier Lavielle - PLANES REMAINS
13 // Matthieu Ricard - AN ODE TO BEAUTY
14 // YOKOHAMA SASHIN
VIeW
The WhOle cOllecTION
OF arTWOrK SeTS
ON yellOWKOrNer.cOm
arTWOrK20 photographic prints per box setEach Artwork measures 10 x 8.4 cm
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FRAMEYOUR ARTWORkS
arTWOrK Frame15 x 15 cm
Discover the Essentials: small-format framesthat adapt to all the Artwork prints.
Available in black & white
arTWOrK PaSSe-ParTOuTartwork Passe-Partout cadre 40 x 50 cm
Compose your mosaic Artworkwith the 9-window passe-partout.4 colours of frames available
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press release
Founded in 1949 in the heart of Saint-Germain-des-Prés, the bookshop-gallery La Hune is a symbol
of the cultural life of the neighbourhood. In October 2015 La Hune reinvented itself with contemporary
renovations, becoming a site entirely dedicated to photography and a unique place for encounters
between the public and artists, with a dynamic events programme.
Arranged in three complementary spaces, on the ground floor it accommodates a revisited
YellowKorner gallery containing a large selection of numbered prints available in various formats,
and a teNeues bookshop presenting an exclusive selection of photography books, including some
very beautiful limited-edition art books. The gallery on the first floor unveils monographic exhibitions
of rare prints, dedicated to internationally renowned photographers.
lA hUNE, SAiNT-GERMAiN-dES-PRéS
BOOkShOP-GAllERY SiNCE 1949
aucTION Sale
lee jeffries, Pierre cornette de st cyr, isabelle nantyMARCh 2014 - POMPidOU GAllERY
EVENTS
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All OF ThE PROCEEdS GO TO ThE ASSOCiATiON “l’UN EST l’AUTRE”,
SPONSOREd BY ThE ACTRESS iSABEllE NANTY.
isabelle Nanty
lee Jeffries
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jacqueS TaTI eVeNINg - macha maKeïeFF & jérôme deSchamPSJUNE 2014 - lE MARAiS PARiS GAllERY
Press release
blue NOTe eVeNINggregOry POrTer, marcuS mIller & mIchael cuScuNaNOVEMBER 2014 - POMPidOU GAllERY
35
press releaseGregory Porter
Gregory Porter, Michael Cuscuna, Marcus Miller, Nicolas Pflüg& Alexandre de Metz
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Press release
Les Parisiennes - Sarah LévyChargé de projet - Christophe Contentin+33(0) 1 40 41 04 27 [email protected]@lesparisiennes.fr
YellowKorner8 rue des Francs-Bourgeois75003 Le Marais Pariswww.YellowKorner.com