Download - Doing Lead Generation with Wordpress, The Big Lebowski Way

Lead Generation and Wordpress:

The Big Lebowski Way

A Tale of Two Lebowskis

LEADS

Who wants them?

How's My Driving? Ping me @HubertGAM & #WCDetroit.

A Tale of Two Lebowskis

Jeff Lebowski, the war veteran

• Handicapped

• Vain

• Greedy

• Potentially Republican

Jeff Lebowski, The Dude

• Laid back

• Loves bowling

• Aware of the ins, the outs

and the what-have-yous

• Possibly Communist

• Very Wordpress-like


Hi, I am Hubert - jack of many

trades; master at organizing and

coordinating them.

Been working with Wordpress since

before custom menus.

How's My Driving? Ping me

@HubertGAM& #WCDetroit.

What is Lead Generation?

Leads = People

People = ???

Emails = The Ringer


What Makes a Great Lead Gen

System?

• Trustworthy

• Easy to pass through

• Thorough in delivery


Doing Lead Gen with Wordpress

• Forms

• Email Marketing Service

• Customer Relationship Manager (maybe)

• Marketing Automation System (only for Maudes, aka the real BO$$es)


Forms


Email Marketing Services


CRMs


Marketing Automation Systems

$$$$ Like, really. $$$$


Beyond The Dude

• Good content

• At least one solid offer

• An easy to understand call-to-action

• You(r business) open and ready to engage

at the other end


CLICK.



Thank You!

You can find me on your Internets.

Twitter: @HubertGAM

Facebook: /HubertGAM

Tumblr: HubertSawyers.com

SoundCloud: /HubertGAM

Download - Doing Lead Generation with Wordpress, The Big Lebowski Way

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