Advertiser

Media

Director/

Supervisor

Media

Planner

Typical Online Display Media Order Process

Advertiser

Ad ServerSales Rep

Publisher

Ad Server

Media Brief

Requests for Proposals

RFP Response

Research

Negotiations

Present Media Plan

Revised Media PlanClient Authorization

Purchase OrderConfirm Tags are Up

Traffick Tags

Monthly Invoice

AccountingAssistant

Brainstorming Session

Reserve Inventory

Delivery Reports

Campaign Payment

Account

ManagerTech Team Accounting

Send Tags

Evaluate RFPs

Finalize Media Plan & Presentation

Feedback

Campaign Launch

IOs

Build Tags

Confirm Tags are TrackingPO/Media Authorization

Campaign in OPS

Approve InvoicesSubmit Invoices

Monitor Campaign Delivery & Optimizations

Campaign Reports

Campaign End

Reconcile Campaign Delivery and Invoices

Reconcile Final Campaign Spend

Final Report & Presentation

Creative

Agency/RM

Insertion Order

Creative Specs

Send Tags

Strategic

Brainstorm

Check Inventory

Contact Partners

Creative Specs

Creative Units

ScreenshotsScreenshots

Invoice Payment

Campaign Invoice

Present Final Report

Scheduled Delivery Reports

2011 NextMark, Inc.

Monthly Delivery ReportDelivery Report

Insertion Order

Check Inventory

Online Display Media Order Sequence Diagram.vsdsequence diagram