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© Journal of Higher Education Outreach and Engagement, Volume 7, Numbers 1&2, p. 41, (2001-02)

Beyond Boyer: The UniSCOPE Modelof Scholarship for the 21st Century

Drew Hyman, Elise GurgevichTheodore Alter, John Ayers, Erskine Cash

Donald Fahnline, David Gold, Robert HerrmannPeter Jurs, David Roth, John Swisher

M. Susie Whittington, Helen Wright

ABSTRACTThe current system for recognizing and rewarding faculty

scholarship shows preference for rewarding basic research andteaching over other forms of scholarship. Faculty and adminis-trators need to develop a creative understanding of other formsof scholarship and how they can be effectively integrated intothe promotion and tenure process. Scholarship must be under-stood broadly enough to adequately address the needs of theprofessions and the public.

UniSCOPE is a multidimensional model that conceptualizeseach of the three missions of higher education—teaching,

research, and service—as a continuum of scholarship. TheUniSCOPE model suggests that Boyer’s functions of discovery,integration, application, and education are inherent in the threemissions, and views outreach scholarship as an integral componentof each. The three types of scholarship, with the media for deliveryand their audiences, constitute a five-dimensional model of scholar-ship that can provide the foundation of a structure for identifying,recognizing, and rewarding the specific types of scholarship thatapply in all disciplines and professions.

The public expects more from higher education now than everbefore to satisfy the growing demands of living in an increasinglycomplex global society. The information age with its rapidlyevolving technology demands a highly knowledgeable workforceand a civic culture of involvement and creativity. The twenty-firstcentury presents major challenges and increased opportunities foracademic scholarship. We need to address the need for disseminat-ing and applying state-of-the-art knowledge throughout society. Weneed to promote integration across disciplines and between theacademy and the field. Applications of knowledge to real-worldissues need to be addressed in a rapid-response mode. Creativityand flexibility are required in responding to the public’s need forlifelong learning.

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At the same time, the current system for recognizing and re-warding faculty scholarship is characterized by an academic culturethat shows preference for rewarding basic research and residentteaching over other forms of scholarship. This creates a challengeto the academy as we move into the twenty-first century. We believethat many faculty and administrators need to develop a creative

understanding of other forms ofscholarship and how they can beeffectively integrated into the pro-motion and tenure process. Othersneed to expand their perspectiveto recognize the value of outreachscholarship to the academy and tosociety. If the academy is to con-tinue to provide intellectual andprofessional leadership, the facultymust have a clearer understandingof the value of outreach as scholar-ship. Academic scholarship mustbe understood broadly enough to

adequately address the needs of the professions and public. Criteriaand methods of evaluation must be defined to recognize and rewardall forms of scholarship equitably.

The importance of addressing these issues is well documented.The reports of the Kellogg Commission on the Future of State andLand-Grant Universities (1999) and the Carnegie Foundation for theAdvancement of Teaching (Boyer 1990) are two of the most notableworks in this regard. The Kellogg Commission report, Returningto Our Roots: The Engaged Institution, recognizes the knowledge,creativity, and capability of our colleges and universities and chal-lenges them to become engaged in addressing community, national,and global issues.

One challenge we face is growing public frustration withwhat is seen to be our unresponsiveness. At the root ofthe criticism is a perception that we are out of touch andout of date. Another part of the issue is that althoughsociety has problems, our institutions have “disciplines.”In the end, what these complaints add up to is a perceptionthat, despite the resources and expertise available on ourcampuses, our institutions are not well organized to bringthem to bear on local problems in a coherent way. (KelloggCommission 1999, vii)

“If the academy is tocontinue to provideintellectual andprofessional leadership,the faculty must have aclearer understandingof the value of outreachas scholarship.”

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Themes for addressing unresponsiveness highlighted in thecommission’s report include the need for a clear commitment toengagement, strong support for infusing engagement into the mis-sion of the institution, diversity and creativity in approaches andefforts, leadership and funding as necessary elements, and account-ability “lodged in the right place.”

The Carnegie Foundation report, Scholarship Reconsidered:Priorities of the Professoriate, also addresses the issue directly:

What’s really being called into question is the rewardsystem and the key issue is this: what activities of theprofessoriate are most highly prized? . . . Ultimately, in thecurrent scheme of things, the nation loses, too. At no timein our history has the need been greater for connectingthe work of the academy to the social and environmentalchallenges beyond the campus. And yet, the rich diversityand potential of American higher education cannot be fullyrealized if campus missions are too narrowly defined orif the faculty reward system is inappropriately restricted.It seems clear that while research is crucial, we need arenewed commitment to service, too. . . . It’s time to recog-nize the full range of faculty talent and the great diversityof functions higher education must perform (Boyer 1990,xi, xii).

What is the UniSCOPE Learning Community?On March 24, 1998, a small group of faculty and administrators

at the Pennsylvania State University formed a learning communityto engage in a deliberative dialogue about recognizing and docu-menting outreach scholarship in the university. We chose UniSCOPE,University Scholarship and Criteria for Outreach and PerformanceEvaluation, as a title to encapsulate our mission. Our goal was toconsider the meaning of scholarship in the contemporary academyand to consider the role of outreach therein. We did this in thecontext of the Penn State promotion and tenure system to gain abetter understanding of its effect on scholarship. We quickly learnedthat outreach scholarship cannot be examined in isolation, and webroadened our deliberations to consider the full range of scholar-ship. This article articulates the main concepts of UniSCOPE as amultidimensional model of scholarship that emerged two years later,of which outreach scholarship is a key component. We also dis-cuss our recommendations for action.

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Several works pointed the way and established a fertile atmo-sphere for our inquiry: in particular, the Kellogg Commission report,Returning to Our Roots: The Engaged Institution (1999), and theCarnegie Foundation report, Scholarship Reconsidered: Prioritiesof the Professoriate (Boyer 1990). We also drew upon reports anddocuments from other universities including Michigan State Uni-versity, A Guidebook for Planning & Evaluating Quality Outreach(1996); University of Wisconsin, Commitment to the Wisconsin Idea:A Guide to Documenting and Evaluating Excellence in OutreachScholarship (1997); University of Oregon, A Faculty Guide to Pro-motion and Tenure at the University of Oregon (1994); and PortlandState University, Promotion and Tenure Guidelines (1999). PennState reports reviewed include early drafts of the report of theUniversity Faculty Senate Committee on Outreach Activities, En-gaging Tenured Faculty in Outreach Activities (1999); and MakingLife Better: An Outreach Inventory of Programs and Services (1998).

What are the premises on which UniSCOPE is based?A key premise of the UniSCOPE challenge is that all forms of

scholarship should be recognized equitably. A corollary is that eachform of scholarship—teaching, research, and service—should berecognized for its primary product. That is, if resident education isrecognized as a valued product, then extension and continuing edu-cation should receive equivalent recognition. If basic research is

recognized for contributions toknowledge through refereed publi-cations whether or not its insightsare applied in the field, then appliedresearch should be recognized forapplications in the field whether ornot insights from the experience areextended to the literature. This isnot to suggest that lessons fromapplications should not be commu-

nicated in the literature and theoretical insights ought not to betested in the field. The issue is that while the logical extensionsof scholarship should be encouraged, each type of scholarshipshould be recognized mainly for its own inherent contribution. Thefollowing sections summarize UniSCOPE and present models ofteaching, research, and service scholarship that we believe provide aframework for significant steps toward meeting the UniSCOPEchallenge.

“A key premise of theUniSCOPE challengeis that all forms ofscholarship should berecognized equitably.”

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Scholarship is defined as the thoughtful discovery, transmis-sion, and application of knowledge. Academic scholarship is thusa term of the academy; similar activities in the community may goby other names. In this context, scholarship is rooted in the ideasand methods of recognized disciplines, professions, and interdis-ciplinary fields. Scholarship is informed by current knowledge inthe field and is characterized by creativity and openness to newinformation, debate, and criticism. For scholarly activity to berecognized, utilized, and rewarded, it must be shared with othersin appropriate ways.

Publication in scholarly journals or by respected presses,presentation at professional forums, and resident education are con-temporary means for disseminating the results of scholarship inthe academic disciplines and professions. The creation of applica-tions in the field, active presentation of original works, utilizationin practice settings, impacts in public policy, appearance of resultsin the media, seminars and workshops, electronic publication, tech-nical assistance, and technology transfer are similarly importantaspects of scholarship that bring the expertise of scholars to societalgroups, communities, corporations, and governments. Qualifiedprofessionals may assess the quality of such scholarly activity,regardless of the form, as valued by the academy. Accordingly,evaluators need to consider the nature of the scholarly activity, theappropriate method(s) for evaluation, and the extent to which iteffectively reaches the intended audiences or clients. UniSCOPEbegins with the Carnegie Foundation (Boyer) report (1990) andextends its rationale.

How does the new paradigm articulated in the CarnegieCommission report relate to the UniSCOPE model?

The Carnegie Foundation report also referred to as the Boyerreport (1990), recognizes teaching, research, and service as thetraditional missions of American higher education. Boyer’s con-sideration of the current state of the professoriate suggests thatthe original missions of scholarship have been lost largely due toan unbalanced reward system that favors one form of scholarshipover others.

Boyer advocates replacing teaching, research, and service withfour “functions” of scholarship. “The work of the professoriatemight well be thought of as having four separate, yet overlapping,functions. These are the scholarship of discovery, the scholarshipof integration, the scholarship of application, and the scholarship

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of teaching. . . .” Boyer’s intent is to create an academic culture thatrecognizes the “full range of faculty talent and the great diversityof functions higher education must perform” (Boyer 1990, xii, 16).

The UniSCOPE learning community deliberated on the threetraditional missions of the academy (research, teaching, and service)as well as the four functions proposed by Boyer, and concludedthat we should not consider this as an either/or proposition. Wepropose a both/and model in which the three traditional missionsof the academy are analogous to the forms of scholarship andBoyer’s categories identify the functions of scholarship.

How do the three traditional missions of academe express theforms of scholarship?

We believe the traditional missions of the academy expressthree forms of scholarship. Research, teaching, and service definethe intrinsic characteristics and hence the forms of scholarly activity(as humans are a form of animal life and democracy is a form ofgovernment). These three forms are the fundamental building blocksof a model of scholarship. The Boyer report proposed a paradigmbased on four key functions of scholarship: the discovery of knowl-edge, the integration of knowledge, the application of knowledge,and teaching. The first two functions of scholarship, discovery andintegration, reflect the investigative and synthesizing traditions ofacademic life. The third function, application, is the engagementof the scholar in extending and applying knowledge to addressconsequential societal problems and to improve the quality of life;it is commonly referred to as outreach scholarship.

The Boyer report identifies teaching as a fourth function thatinvolves scholars sharing the results of their scholarship with others.However, Boyer also recognized that teaching “means not onlytransmitting knowledge, but transforming and extending it as well”(Boyer 1990, 24). We thus believe that teaching has discovery, inte-gration, and application aspects and consider teaching to be one ofthe three forms of scholarship. In its place, we propose to call thefourth function of scholarship “education.” We do this both to avoidconfusion between teaching as a form of scholarship and to rec-ognize that learning occurs in all three forms of scholarship. Wetherefore define the four functions of scholarship in the UniSCOPEmodel as discovery, integration, application, and education.

In this context and drawing upon Boyer, discovery involvesbeing the first to find out, to know, or to reveal original or revisedtheories, principles, knowledge, or creations. Discovery includes

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identifying new or revised theoretical principles and models, insightsabout how empirical phenomena operate, and original creations inliterature, performance, or production in the arts, architecture, design,video, and broadcast media. Discovery may be made manifestthrough teaching, research, and service. Integration involves“making connections across the disciplines, placing the specialtiesin larger context, illuminating data in a revealing way, often edu-cating nonspecialists, too.” Integration creates new knowledge by

bringing together otherwiseisolated knowledge from twoor more disciplines or fields,thus creating new insights andunderstanding. Integrationmay occur within or betweenteaching, research, and servicescholarship. Application in-volves bringing knowledge tobear in addressing significantsocietal issues. It engages thescholar in asking, “How canknowledge be responsibly ap-plied to consequential prob-lems? How can it be helpful

to individuals as well as institutions?” (Boyer 1990, 22). Applicationmay occur through teaching, research, and service scholarship. Edu-cation involves developing the knowledge, skill, mind, character,or ability of others. It “means not only transmitting knowledge,but transforming and extending it as well.” (Note: Boyer labeledthis function teaching; UniSCOPE renames this function education.)Education can occur not only through teaching but also throughresearch and service scholarship.

Although Boyer’s stated intention was to replace teaching,research, and service with broader functions, we believe it is usefulto postulate interrelationships between the two typologies. Accord-ingly, both the three forms and four functions of scholarship providethe fundamental framework for the UniSCOPE model. (This is theboth/and relationship mentioned earlier.) The first two dimensionsof the UniSCOPE model are summarized as:

• The forms of scholarship: teaching, research, and service.• The functions of scholarship: discovery, integration, application,

and education.

“[A]pplication . . . is theengagement of the scholarin extending and applyingknowledge to addressconsequential societalproblems and to improvethe quality of life; it iscommonly referred to asoutreach scholarship.”

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Each of the three forms of scholarship (teaching, research, andservice) can be seen to perform all four functions (discovery, inte-gration, application, and education). We see the relationship of theforms and functions as follows.

The mission of teaching is to instruct. In so doing, it needs tocarry out education, integration, application, and discovery func-tions. Teaching is also a form of scholarship in the UniSCOPEmodel and has the manifest objective of imparting knowledge orskills to the learner and thus carrying out the education function ofenlightening others. Teaching others how to use knowledge to solveproblems carries out the application function. And to do so weoften need to integrate material from different fields or subfieldsand/or to incorporate new discoveries. Finally, the process ofteaching often leads to new insights and thus has a discovery func-tion. All four functions may be manifest through teaching as a formof scholarship.

The mission of research is to establish facts, principles, andcreative works through discovery, integration, application, and edu-cation. Research is also a form in the UniSCOPE model and hasthe manifest objective of careful study to establish facts or prin-ciples and the creation of new works or applications, thus to carryout the discovery function of creating new knowledge. To do sowe often need to integrate ideas from different fields and fromobservation of applications. Research also has an education functionwhen used as a pedagogical method in scientific and clinical labo-ratory classes, studio courses, and thesis and dissertation researchto teach principles, to reveal meaning, and to stimulate creativity.All four functions may be manifest through research scholarship.

The mission of service is to bring knowledge to bear in address-ing academic, professional, and societal issues through education,application, integration, and discovery. Service is also a form inthe UniSCOPE model and has the manifest objective of transmittingor using knowledge and academic skills in problem solving, pre-senting original and creative works, and assistance to others; thusit carries out the education and application functions. Service hasproblem-solving rather than discipline-specific goals and typicallyrequires integration of knowledge from several fields. As noted byBoyer below, service activities often lead to new insights, thediscovery function. All four functions may be manifest through ser-vice scholarship.

In these ways, the UniSCOPE model posits that the four func-tions of scholarship may be manifest in all three forms. Indeed,

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Boyer seems to imply a similar conclusion. “The arrow of causal-ity can, and frequently does, point in both directions. Theory surelyleads to practice. But practice also leads to theory. And teaching,at its best, shapes both research and practice.” (Boyer 1990, 15–16).

Figure 1 depicts a dynamic view of the four functions of schol-arship in relationship to the three forms. The arrows depict theflow of knowledge from discovery and integration to societythrough education and application. It also shows that applicationand education, in turn, may lead to the discovery of new knowl-edge and its integration into one or more forms of scholarship. TheUniSCOPE model of scholarship is thus a continuously iterativeprocess wherein the knowledge and creativity of the academy arebrought to the field and are, in turn, reinvigorated in the processesof application, education, and integration.

Figure 1. Dynamic View of the UniSCOPE Model

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We think the main contribution of the UniSCOPE modelemerges when we look at how the three forms and four functionsinterrelate. The intersections of forms and functions create a logicalframework for classifying the traditional and familiar types ofscholarship activities. Table 1 is a three-by-four table with the threeforms of scholarship on the left axis and the four functions at thetop. The cells of the table illustrate how the interaction of form andfunction creates a framework in which we can locate the full rangeof scholarship activities. These intersections of form and functioncreate what we refer to as the types of scholarship in the UniSCOPEmodel.

For example, the intersection of research and discovery iswhat we typically call basic research and innovative creativeworks. Evaluation research is also a discovery activity. Similarly,the intersection of research and integration includes multidis-ciplinary and integrative research. The intersection of researchand application includes applied and policy research, demonstra-tions, performances of original works, and technical assistance.Finally, research has an educational function in student laboratories,studio courses, and thesis and dissertation research, all of whichuse research activities to educate students about fundamental prin-ciples and concepts.

The intersection of service and discovery is manifest throughfaculty participation in problem-solving task forces, think tanks,and similar activities that require the creative use of faculty ex-pertise in problem-solving situations. Service also carries out thediscovery function when participation and observation during ser-vice activities lead to creative, theoretical, or conceptual insights.Service requiring integration across disciplines can be manifest inacademic governance and assistance to corporations, government,and communities. Service applications include leadership in profes-sional societies, peer-review activities, and editorship of journalsand professional publications. Service applications also extend toassistance in one’s field to groups, corporations, organizations,government, and communities. Finally, service carries out the edu-cation function in student advising and career counseling, advisingstudent activities and organizations, and mentoring students. Ser-vice education is also inherent in internships and service-learningactivities. Finally, expert testimony and consultation, in which thefaculty member is transmitting knowledge derived from other formsof scholarship to government, corporations, and community orga-nizations, is an educational service.

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The intersection of teaching and the four functions also createsfamiliar academic activities. Types of teaching involving discoveryinclude course innovation, course improvement, conceptual “ah-hamoments” during course preparation or discussion, and facultyinsights that emerge during supervision of theses and dissertations.

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Table 1. The Forms and Functions of Scholarship

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Teaching integration occurs in cross-disciplinary teaching, multi-disciplinary teaching, integrative courses, and capstone courses.We consider the application function to be manifest in teachingsituations where the primary impact is to have people do thingsdifferently as a result. Examples include technical, clinical, studio,and professional courses, and workshops. Finally, we consider the

intersection of teaching andeducation to occur where theprimary impact is on the knowl-edge and learning skills of thestudent. Examples includetheoretical courses, concep-tual courses, and courses thateducate students in problemsolving, critical thinking, andcreativity.

Table 1 provides a simpleway to illustrate how the types

of scholarship are created in the UniSCOPE model. The readershould also bear in mind that these examples are illustrative andnot intended to exhaust the range of types. We expect that elabora-tion of the types of scholarship will emerge from deliberations ofscholars in the various disciplines, departments, and fields of theacademy. In the full report1, we show how the types of scholarshipidentified through the UniSCOPE approach relate to the variousmedia for delivery and the many audiences and clients for academicscholarship.

What are the five dimensions of the full UniSCOPE model?The full range of scholarship is a much more complex and

diverse phenomenon than described above. We thus conceptualizeeach type of scholarship as a continuum with many more types ofscholarship than are identified in Table 1. Consider again Figure 1,in which the forms and functions are depicted as being continu-ously interrelated. For example, as research moves from discoveryto application and education, it shades into teaching. As serviceapplication leads to new insights and enrichment of theory, it takes

1The complete report, UniSCOPE 2000: A Multidimensional Modelof Scholarship for the 21st Century, is available at http://keystone21.cas.psu.edu/uniscope/default.htm.

“We conceptualize the‘types’ teaching scholarshipas a continuum from pureacademic teachingthrough variations of whatare typically calledoutreach teaching.”

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on discovery research characteristics. Therefore, the types of schol-arship identified in the cells of Table 1 are only some of those thatcan be seen to exist. Thus, we find it appropriate to conceptualizethe types of scholarship as having an infinite set of gradations, as aseries of continua.

Most accurately, there is a continuum in each of the three formsof scholarship: teaching, research, and service. Moreover, the mediafor communication and transmission of scholarship and the audi-ences for dissemination are also conceived as continua in theUniSCOPE model. The complete UniSCOPE model is thus basedon five dimensions of scholarship:

• The forms of scholarship: teaching, research, and service• The functions of scholarship: discovery, integration, application,

and education• The types of scholarly teaching, research, and service• The media for delivery of scholarship• The audiences or clients of scholarship.

When taken together, these five dimensions create theUniSCOPE multidimensional model of scholarship. These fivedimensions of scholarship are also each conceptualized as a con-tinuum. The following sections show how these dimensions createthe multidimensional UniSCOPE model of teaching, research, andservice scholarship, and in turn, a framework for documenting thefull range of teaching scholarship.

What is teaching scholarship in the UniSCOPE model?We conceptualize the types teaching scholarship as a continuum

from pure academic teaching through variations of what are typi-cally called outreach teaching. We consider the types of teachingscholarship to include theoretical, technical, clinical, professional,special, and general pedagogy. The media for delivery of teachingscholarship may be manifest in formal, residential courses directedprimarily to teaching theories, concepts, and practices of a field,profession, or discipline. Teaching scholarship may also be manifestin teaching that extends scholarship to off-campus or nontraditionalaudiences. Teaching scholarship includes use of instructional tech-nologies and creates access for people at a distance to the resourcesof the University. The media for delivery may include resident edu-cation, distance and extension education, professional conferences,technical workshops and seminars, exhibits, performances, addresses,

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speeches, and public broadcast media. Various audiences for, orclients of, teaching scholarship include undergraduate students,graduate students, postgraduates, professionals in the field, certifi-cate students, special interest groups, and the general public. Schol-arly teaching may thus be conceived as a multidimensional modelof teaching activities.

Figure 2 combines the three continua of teaching scholarshipand shows the interrelationship of these three dimensions. Onthe left end of the model is the teaching of basic concepts andderivations of education theories predominantly researched withinthe academy. The middle of the continuum recognizes the techni-cal, clinical, and professional education that is essential to theacademy. On the right are special and general types of teachingscholarship. The figure also shows the various media for dissemina-tion and the several audiences or clients for teaching scholarship.This multidimensional model ranges from resident to externalaudiences, from discovery of theory to public interest education,and from written articles to public addresses. The intersection ofthe three dimensions of teaching scholarship can be seen as ascholarship event or academic activity that can be documentedand evaluated.

The “mix and match” features of the UniSCOPE model areapparent. For example, teaching of theoretical concepts can bedelivered as part of a resident education curriculum to under-graduate students. That same theoretical material could also bedelivered through extension education or technical workshops toprofessionals in the field or certificate students. Many other com-binations are also possible. We believe this model has the essential

Figure 2. UniSCOPE Model of Teaching Scholarship

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concepts for developing a comprehensive, fair, and equitable ap-proach to recognizing and rewarding the full range of teachingscholarship.

What is research or creative accomplishment and scholarship?Research scholarship involves the discovery, learning, collec-

tion, interpretation, integration, or application of theories and/orfacts about a particular subject, and creation of new and originalworks or applications of knowledge. Research scholarship hasseveral types and is conceptualized as a continuum from basicdiscovery research, original performances, and creativity throughapplied policy and action research and technical assistance. Theoverall objective and expected impact of research scholarship is inaddressing conceptual, technological, and social problems andenhancing the quality of life insociety. Research scholarship isconceived as a continuum withseveral types, media for delivery,and audiences or clients.

The types of researchscholarship are conceived as acontinuum from basic researchand original works through ap-plied research to expert consul-tation. We consider the types ofresearch scholarship to includebasic research, original worksand performances, applied andpolicy research, demonstrationand implementation, evaluations, technology transfer, and technicalassistance. Similarly, expert testimony that brings original researchfindings to the field, and consultation that helps create or applynew knowledge are considered research scholarship (compared totestimony or consultation that has teaching or service goals). Themedia for delivery of research scholarship include traditional chan-nels such as refereed journals, books, chapters, original works, re-ports to sponsors, and non-refereed publications. Research scholar-ship may also be manifest in applications created, creative and artisticpresentations, demonstrations and pilot projects, competitive grantsand contracts, patents and licenses, exhibitions and performances,and other media for bringing research expertise to bear on addressingtechnological, cultural, and societal issues. Various audiences for,

“Research scholarship . . .is conceptualized as acontinuum from basic

discovery research,original performances,and creativity through

applied policy and actionresearch and technical

assistance.”

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or clients of, research scholarship include colleagues and profes-sionals in the disciplines, journal subscribers, professional andscholarly organizations, corporations and communities, governmentagencies, and other users of research scholarship.

Figure 3 combines the three continua of research scholarship,and shows the interrelationship of these three aspects. On the leftend of the model, research scholarship includes discovery research,which provides for the identification and testing of new and basicconcepts and theories, their assimilation and synthesis in a disci-pline or across disciplines, and academic creativity that involvesthe creation of new and original works. The middle of the continuumrecognizes integration and applications of knowledge and the dem-onstration and evaluation of new and innovative applications inthe field. On the right are types of scholarship that interpret researchfindings to academic and nonacademic audiences through suchactivities as technology transfer, technical assistance, demonstrationprojects, performances, and evaluation of ongoing programs. Theintersection of the three dimensions of research scholarship can beseen as a scholarship event or academic activity that can be docu-mented and evaluated.

The “mix and match” features of the UniSCOPE model arealso apparent here. For example, the results of basic research canbe published in refereed journals for colleagues and professionals.That same information can also be used for creating applicationsthrough grants and contracts for corporations, communities, orgovernment agencies. Many other combinations are also possible.We believe this model has the essential concepts for developing acomprehensive, fair, and equitable approach to recognizing andrewarding the full range of research scholarship.

Figure 3. UniSCOPE Model of Research Scholarship

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The UniSCOPE model contains three continua for researchscholarship, one for each of the main dimensions (type of scholar-ship, media for delivery, and audience or clients) that reflect whatis studied, how research products are delivered, and to whom.Research scholarship events (e.g., experiments, projects, creativeworks, applications, and evaluations) are a “mix and match” amongthe three dimensions resulting in a potentially large number ofpermutations and combinations. Assessing research scholarship re-quires a system comprehensive and flexible enough to recognizethe wide range of possibilities and to evaluate the quality, quantity,and impacts of scholarly results in each. The UniSCOPE model makesit clear that neither the type of research nor the medium for deliveryshould be defining criteria for assessing research scholarship.

Hence the primary challenge is to extend our collegial creativityin developing appropriate criteria and processes for recognizingand rewarding the full range of research scholarship. We need toinitiate a process for creating comparable means of documentingand assessing the many combinations and permutations of researchscholarship. The process must recognize the diversity of researchin the different programs, disciplines, and units in the academy.The result must be simple, effective, and acceptable criteria com-parable to refereed publications for basic research and courseevaluations for resident education. This process will implementthe new system and lead to all forms of research being valued.

What is service scholarship in the UniSCOPE model?Service scholarship involves the use of academic or profes-

sional knowledge or skills for assisting or enhancing the academy,the professions, communities, government, or society. Servicescholarship is informed by current knowledge and is consistentwith unit and university/college missions. The objective and expectedimpact of service scholarship is its contribution to the efficiencyand effectiveness of university, professional, corporate, communityorganization, and societal programs. Service scholarship has severaldimensions and also is conceptualized as a continuum from serviceto students and the academy, through service to professional orga-nizations, service to corporations, government, and communities.

We recognize that service scholarship may have “fuzzy bound-aries” that overlap with aspects of teaching and research. In general,service scholarship is distinguished from teaching in that its mainobjective is to perform or to assist in performing an activity ratherthan to teach someone how they might do it. Service scholarship is

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distinguished from research in that the objective of doing is distin-guished from the objectives of creating or testing new applicationsin the field or learning about what is being done. Like the otherforms, service scholarship has several types, has a range of mediafor delivery, and has several audiences.

The types of service scholarship may be manifest in studentadvising, academic governance and decision making, academicadministration, leadership in professional societies, assisting cor-porations and communities, and consulting based on the scholarlyexpertise of the faculty member. We consider the types of servicescholarship to include advising, academic governance and ad-ministration, leadership in professional associations and societies,

Figure 4. UniSCOPE Model of Service Scholarship

assisting corporations and communities, and consulting in the fieldof expertise of a faculty member. The media for delivery of servicescholarship include one-on-one assistance to organizations, taskforce participation, committee work, public meetings, and groupor public presentations. As with the other forms of scholarship,faculty service is scholarship inherent in the application of appro-priate expertise to an issue or problem and not because of the meansby which it is delivered. The audiences or clients for service schol-arship include individual students, colleagues, and members of thepublic; service may be performed through work with groups andorganizations, as well as governments and communities. Audiencesalso include resident and nonresident students, colleagues and or-ganizations in the various disciplines and professions, academicdepartments, colleges, and other units of the university, as well asgovernments, corporations, private and nonprofit organizations, andcommunities.

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The breadth and depth of scholarly service may thus be conceivedas a multidimensional model of activities. Figure 4 combines thethree continua of service scholarship. It shows the interrelationshipof these three aspects of service scholarship. The types of servicescholarship include what are traditionally known as academic service,involving activities that support students, faculty, administration,and the discipline(s) or field(s) of a scholar. Service scholarshipalso includes outreach service that extends specific expertise andcreative capabilities to serve society at large; it may include partici-pation on advisory boards, involvement in technology transferprojects, exhibitions and performances, policy analysis and consult-ing based on academic programs, or the advancement of a departmentor unit mission. The intersection of the three dimensions of servicescholarship can be seen as a scholarship event or academic activitythat can be documented and evaluated.

The “mix and match” features of the UniSCOPE model applyhere as well. For example, academic advising and career counselingare often provided through one-on-one assistance to resident stu-dents. These services may also be provided to non-resident students.Service involving assisting corporations or communities could beone-on-one, through task forces, or through public participation toorganizations. Many other combinations are also possible. We be-

lieve this model has the essentialconcepts for developing a com-prehensive, fair, and equitableapproach to recognizing and re-warding the full range of servicescholarship.

The primary challenge is toextend our collegial creativity indeveloping appropriate criteriaand processes for recognizingand rewarding the full range ofservice scholarship. We need toinitiate a process for creating

comparable means of documenting and assessing the many combi-nations and permutations of academy service scholarship. Theprocess must recognize the diversity of service in the differentprograms, disciplines, and units in the academy. The result mustbe simple, effective, and acceptable criteria comparable to refereedpublications for service to the academy, the professions, and tosociety. It will provide for implementing the new system and leadto all forms of service scholarship being valued.

“[F]aculty service isscholarship inherent inthe application ofappropriate expertise toan issue or problem andnot because of the meansby which it is delivered.”

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What about the “fuzzy boundaries” of some forms of academicscholarship?

Many examples of academic activity simultaneously provideone or more of the three forms of scholarship. In other cases, theform of scholarship may be relative to the audience and purpose ofthe specific scholarly event. For example, applied or policy researchmay involve both discovery and theory testing simultaneously withservice to a government, corporation, or community. Clinical teach-ing scholarship may also include research involving testing theoriesand concepts. When multiple activities occur, each should be rec-ognized for its inherent scholarly contributions.

Where is outreach in the UniSCOPE model?In the UniSCOPE model, outreach is not a separate form of

scholarship. Outreach is a concept that describes a wide range ofscholarly activities that involve mainly the integration, education,and application functions of scholarship. We also recognize thatimportant discovery events frequently occur in outreach activities;outreach is not synonymous with “service,” nor is it limited to co-operative extension and continuing education. Rather, outreach isinherent in all of the missions of the academy, specifically, teaching,research, and service. As a result, the UniSCOPE model of schol-arship includes what has been traditionally called “outreach” as anintegral part of the scholarship of teaching, research, and service.

Where do we go from here?Engagement in addressing both academic and societal challenges

has been a keystone of contemporary scholarship. We believe theUniSCOPE model provides a paradigm for engaging the academiccommunity in the full range of scholarship. While our deliberationsrevealed that no single list of characteristics can adequately encap-sulate the disciplinary and professional diversity of scholarshipthat exists, we offer the UniSCOPE model as a framework on whichthe disciplines and professions, departments, colleges, and campusescan find common ground and develop appropriate criteria.

UniSCOPE is a multidimensional model that conceptualizeseach of the three mission areas of the academy—teaching, research,and service—as the forms of scholarship. UniSCOPE also recog-nizes that the functions of scholarship—discovery, integration,application, and education—are inherent in these three forms ofscholarship and views outreach scholarship as an integral componentof each. Finally, the types of scholarship, the media for delivery,

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and the audiences for scholarship can each be seen as a continuum.These five dimensions are used to create a multidimensional modelof scholarship.

This conceptualization of scholarship as a multidimensionalmodel with continua in all three missions provides a framework forrecognizing and rewarding all types of scholarship. We also recog-nize that establishing specific criteria for the documentation ofscholarship is a faculty prerogative that should recognize the simi-larities and differences of the various academic disciplines andprofessional fields. It is our belief that the collegiality, dedication,and creativity of faculty will allow a culture to emerge that acknowl-edges and rewards all forms of scholarship.

President Graham Spanier of the Pennsylvania State Universityposits the goal as providing leadership in the integration of teaching,research, and service.

This model centers on the integration of our missions,the rapid deployment of our resources, collaborationacross disciplines and delivery units and partnerships witha wide variety of public and private organizations. Fusedwith a number of program priorities in areas that impactgreatly on the quality of life—areas such as informationscience and technology; children, youth, and families; thelife sciences; materials science; and environmental con-cerns—our model will make a significant contribution tothe Commonwealth’s economic and community develop-ment and make life better for Pennsylvanians. (Spainer 1998)

In conclusion, the UniSCOPE learning community challengesour colleagues and the administration to implement a model ofscholarship for the twenty-first century that equitably recognizesthe full range of teaching, research, and service scholarship. Weoffer the multidimensional UniSCOPE model as a foundation onwhich the scholars of all disciplines and professions can build astructure for identifying, recognizing, and rewarding the specifictypes of scholarship that apply in their fields. Our recommendationsare a challenge to the academic community to apply its individualand collective creativity and expertise to refine and implementthe UniSCOPE model. We believe the result will be the emergenceof a more fair and equitable system for documenting, recognizing,and rewarding the full range of scholarship in the twenty-firstcentury. In this way, the academy will engage society in makinglife better.

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ReferencesBarrett, Katherine J., Edward Bartlett, Elizabeth Ann R. Bird, Leonard S.

Bull, Lorna Michael Butler, Dennis R. Keeney, Richard M. Klemme,Laura L. Lengnick, J. Patrick Madden, and Carolyn Raffensperger. 1998.Incentives and barriers to public interest research and scientific publicservice. Madison, Wis.: Consortium for Sustainable Agriculture, Researchand Education and the Science and Environmental Health Network.

Bonnen, James T. 1986. A century of science in agriculture: Lessons forscience policy. American Journal of Agricultural Economics, 68(5):1065–80.

Boyer, Ernest L. 1990. Scholarship reconsidered: Priorities of the professo-riate. Princeton, N.J.: The Carnegie Foundation for the Advancement ofTeaching.

Chang, Yu-bi. 1998. Evaluation of university outreach: Views from Penn Statefaculty. University Park, Pa.: Department of Adult Education, Instruc-tional Systems, and Workforce Education and Development.

Chawla, Sarita, and John Renesch, eds. 1995. Learning organizations. Port-land, Ore.: Productivity Press.

Driscoll, Amy, and Ernest A. Lynton. 1999. Making outreach visible: A guideto documenting professional service and outreach. Washington, D.C.:American Association for Higher Education.

Handy, Charles. 1995. Managing the dream. In Learning organizations, editedby Sarita Chawla and John Renesch, 47. Portland, Ore.: ProductivityPress.

Kaplan, Abraham. 1964. The conduct of inquiry. San Francisco: ChandlerPublishing Co.

Kellogg Commission on the Future of State and Land-Grant Universities.1999. Returning to our roots: The engaged institution. Washington, D.C.:National Association of State Universities and Land-Grant Colleges.

Kofman, Fred, and Peter Senge. 1995. Communities of commitment. InLearning organizations, edited by Sarita Chawla and John Renesch, 33.Portland, Ore.: Productivity Press.

Lasswell, Harold. 1971. A pre-view of policy sciences. New York: AmericanElsevier Publishing Co.

Michigan State University. 1996. A guidebook for planning & evaluatingquality outreach. East Lansing, Mich.: Michigan State University, Boardof Trustees.

Michigan State University. 1996. Evaluating quality outreach. East Lansing,Mich.: Michigan State University, Board of Trustees.

Pennsylvania State University, Senate Committee on Outreach Activities. 1999.Engaging tenured faculty in outreach activities. University Park, Pa.:Pennsylvania State University.

Pennsylvania State University.1998. Making life better: An outreach inventoryof programs and services. 1998 ed. University Park, Pa.: PennsylvaniaState University.

Portland State University. 1999. Promotion and tenure guidelines. Portland,Ore.: Office of Academic Affairs, Portland State University. (<http://www.oaa.pdx.edu/OAADOC/PTGUIDE/Introduction/introduction.html>).

Ryan, James H. 1997. Creating an Outreach Culture. Journal of Public Serviceand Outreach 2(1): 27–34.

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Spanier, Graham B. 1998. A message from the president. In Making LifeBetter: An Outreach Inventory of Programs and Services. 1998 ed. p. 3.University Park, Pa.: Pennsylvania State University.

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About the Authors• Drew Hyman is professor of public policy and communitysystems in the Department of Agricultural Economics and RuralSociology, the Pennsylvania State University. His work at PennState focuses on models of community development, citizenparticipation, deliberative democracy, consumer education, andcomplaint-handling systems. He chaired the UniSCOPE LearningCommunity.

• Elise A. Gurgevich is the project coordinator for KEYSTONE21, a project under the W. K. Kellogg Foundation national FoodSystem Professions Education initiative. She is a member of theUniSCOPE Learning Community. She earned an M.P.H. fromthe University of Michigan and a Ph.D. from the PennsylvaniaState University.

• Theodore R. Alter is the associate vice president for outreach,director of Cooperative Extension, and associate dean, Collegeof Agricultural Sciences at Penn State University. His researchand extension programs have focused on rural and communityeconomic development, public sector economics, and comparativerural development policy. He is a recipient of the AmericanAgricultural Economics Association Distinguished ExtensionProgram Award.

• John E. Ayers is a professor of plant pathology and is directorof the Pesticide Education Program and director of the North-eastern Pest Management Center. Prior to assuming these directorroles, he had an active research and extension program focusingprimarily on diseases of maize and other field crops. He alsoparticipated in the department’s resident education program.

• Erskine H. Cash is professor of animal science at the Pennsyl-vania State University. He is the author or coauthor of forty-three journal articles and abstracts, and a book. He serves on theeditorial board for the teaching section of the Journal of AnimalScience and has served as president of the National Block and

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Bridle Club, the student affiliate of ASAS. He holds member-ships in ASAS, ARPAS, CAST, and Gamma Sigma Delta.

• Donald E. Fahnline is Associate Professor of Physics at theAltoona College of the Pennsylvania State University. He receivedhis Ph.D. in physics from the Pennsylvania State University. Hehas served as chair of the Faculty Rights and ResponsibilitiesCommittee of the university and has received the Christian R.and Mary F. Lindback Award for distinguished undergraduateteaching.

• David P. Gold is professor emeritus of geology at the Pennsyl-vania State University. He chaired the geology graduate programfrom 1977–82. From 1966 to 1997, Dr. Gold coordinated anddirected the geosciences Summer Field Program, traveling toMontana, Utah, and Wyoming. He is a recipient of the Matthew J.and Anne C. Wilson Outstanding Undergraduate Teaching Award.

• Robert Herrmann is professor emeritus of agricultural eco-nomics at Penn State. His research focuses on factors affectingconsumers’ food choices. Recently his work has focused on theeffects of food safety and nutritional concerns on food behaviors.This research has been coupled with methodological work inves-tigating alternative approaches to measuring consumer concern.He is a distinguished fellow of the American Council on Con-sumer Interests, and is past editor of its Journal of ConsumerAffairs.

• Peter Jurs is professor of chemistry at Penn State University.He received his B.S. from Stanford University and his Ph.D. fromthe University of Washington, Seattle. His research involvescomputer applications in chemistry; studies of relationships be-tween molecular structure and chemical properties; applicationsof computational methods including pattern recognition andneural networks and multivariate statistics to analytical datainterpretation.

• David E. Roth, B.A.E., M.A.E., P.E., is associate professor ofengineering at the Pennsylvania State University, the BehrendCollege, since 1976. He previously worked as a consulting struc-tural engineer, and has consulted in many aspects of buildingstructure and construction over the last twenty-five years.

• John Swisher is the former acting associate dean for outreachand head of counselor education, counseling psychology, andrehabilitation services in the College of Education. His researchfocuses on the evaluation of substance abuse prevention programsin applied settings, and his teaching includes medical informationfor counselors and substance abuse. He established a graduateprogram in chemical dependency counseling that was offered at

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nearly all of Penn State’s campuses and enrolled approximately1000 students per year.

• M. Susie Whittington is associate professor of human andcommunity resource development in the College of Food, Agri-cultural, and Environmental Sciences at the Ohio State University.She teaches courses on teaching methodologies and conductsresearch on improving college teaching, especially related tolevels of cognitive processing in college classrooms.

• Helen Smiciklas Wright is professor of nutrition and directorof the Diet Assessment Center at the Pennsylvania State Univer-sity. Her outreach commitment is to improving the nutritionalwell being of older rural adults.


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