welcome to career night - realty connection

www.kw.com© Copyright Keller Williams® Realty, Inc. 2015

ABOUT US

Welcome to Career Night


ABOUT US

EXECUTIVE LEADERSHIP TEAM

Keller Williams Realty’s executive leadership team has more than 100 years

combined experience as both real estate agents and office owners.

Holly Priestner,

VP, KWYP

Mo Anderson,

Vice Chairman

Gary Keller,

Co-Founder and Chairman

“As long as we listen to

our agents and deliver

what they want –

they will prosper

and so will our company.”

John Davis,

CEO


ABOUT US

Keller Williams Realty, Inspire

■ Chris Clark, Team Leader

■ Caryn Prall, Operating Partner

■ Candace Lothson, MCA-CFO

■ Eric Klein, Managing Broker

■ Lauren Smith, Productivity Coach

■ Jenna Mossbarger, Director of First Impressions

■ Morgan Rasmussen, Director of First Impressions


ABOUT US

A Career in Real Estate


ABOUT US

What is a Real Estate Agent?

■ an independent contractor

■ a business owner


ABOUT US

What does a Real Estate agent do?

Consult, educate and assist people in the

purchase of property.

This is often the single

largest financial transaction

a person will make in their life.


ABOUT US

What makes a successful RE agent?

■ Motivation and Drive

■ Perseverance

■ Learning based

■ Self-starter and Disciplined

■ Outgoing personality and social

■ Full time commitment


ABOUT US

Life as a Real Estate Agent


ABOUT US

Classes

• 90 hrs of class needed total $590.00

• 75 hrs can be home study or online

• 15 hrs must be in class or live webinar

• Final Exam = 80%

• State Exam = 75%

We also offer Tuition Reimbursement


ABOUT US

ExpensesKW Office Monthly Expenses:

Errors and Omissions Insurance

Technology (email, website, intranet, KWConnect, Mobile App)

Internet Marketing Total $55.00/Month

Board and MLS 249.00 Start up Fee- Dues about $500.00/Year

Tuition Reimbursement Program

Variable Costs:

Materials and Marketing:

For Sale Signs $48 each

Open house Signs $36 each

Business Cards $50 per 1000

Advertising Variable – Remember, Play Red Light Green Light!


ABOUT US

A Day in the life of a Realtor

9-12 Lead Generation

12-1 Client Follow-up, return call/email

1-1:30 Lunch

1:30-2:30 Prepare for Appointments

2:00 Appointments or preview properties

5-5:30 Return calls, email

6:00 Possibly more appointments


ABOUT US

Income

What income can I earn?


ABOUT US

Compensation

Sales Price Of Home: $200,000

Typical Gross Commission 5% $ 10,000

50/50 Split

Listing Company at 2.5% $ 5,000

Selling Company at 2.5% $ 5,000


ABOUT US

Compensation

Gross Commission $ 5,000

Less 6% Royalty Fee $ $ 300

Company Split 30% of Gross $ 1,500

($5,000 X 30%)

$ 3,200


ABOUT US

Compensation

It gets better!

What you pay Keller Williams is capped!

The 6% Royalty Stops at $3,000

The 30% Split Stops at $21,000

You get 100% Commission!


ABOUT US

Consider Keller Williams


ABOUT US

Mission

To build careers worth having, businesses

worth owning and lives worth living,

experiences worth giving and legacies

worth leaving.

Vision

To be the real estate company of choice.

Values

God, family and then business.

SHARED VISION

“We believe that real estate is a local business,

driven by individual agents and their presence

within their communities.”

Win-Win – or no deal

Integrity – do the right thing

Customers – always come first

Commitment – in all things

Communication – seek first to understand

Creativity – ideas before results

Teamwork – together everyone achieves more

Trust – begins with honesty

Success – results through people

The W

I4C

2T

S B

elie

f S

yste

m


ABOUT US

A REAL ESTATE POWERHOUSE

Keller Williams

is founded by

Gary Keller and

Joe Williams in

Austin, Texas

1983 1984 1988 1990 1998 2004 2010 2012 2013 2014

Keller Williams

becomes the #1

single office in

Austin

KW becomes the

#1 real estate

company in

Austin, a position

still held today

KW begins

franchising

in the United

States

KW begins

franchising in

Canada

KW becomes the

4th largest real

estate franchise in

the United States

KW opens in

Vietnam, the

1st global

office launch

KW becomes the

2nd largest real

estate company in

the United States,

announces intent to

begin wide-scale

international

franchising

KW becomes the

3rd largest real

estate franchise in

the United States

KW becomes

the #1 largest

real estate

franchise in

North America

KW adds its

100,000th

associate

2009 2016 2018

KW becomes

the #1 largest

real estate

franchise

in the world

KW #1

Real

Estate Co

in the

USA,

Agent

Count,

Closed

Units and

Volume


ABOUT US

AGENT GROWTH | JAN. 2014 – DEC. 2017

We are now the #1 Real Estate Company in the Country!

While other are slowing…

Keller Williams Realty is GROWING.

20%15%10%5%0%

kw: +29%

Industry: +5%


ABOUT US

NOT YOUR ORDINARY REAL ESTATE COMPANY

We like to think we stand out from

other real estate firms in many ways,

and FOUR areas in particular define

Keller Williams Realty:

MARKETING & TECHNOLOGY

CULTURE

TRAINING & COACHING

WEALTH BUILDING


ABOUT US

Training & Coaching


ABOUT US

ON-DEMAND LEARNING – AVAILABLE 24/7


ABOUT US

THE WORLDWIDE LEADER

“All of our training and coaching is

developed by studying and modeling

the behaviors of our most successful

leaders. And, because our top agents

are continually learning from each

other and improving on ideas, our

training is constantly improving.”


ABOUT US

More than 60 KWU courses are downloadable from the KWU Website at no cost to our associates.

A RESOURCE FOR EVERY CAREER LEVEL


ABOUT US

Ignite

Ignite is packed with the

skills and scripts to

spark any real estate

career. A great starting

point for anyone looking

to close at least 16

transactions a year.

Lead Generation

36:12:3

Lead Generation 36:12:3

teaches you the

disciplines and habits you

need to close 36

transactions in 12 months

by mastering 3 hours a

day of lead generation.

Win with Buyers

Win with Sellers

These two courses

teach you the scripts

and tactics of top

producers on the both

sides of the

transaction.

CORNERSTONE COURSES


ABOUT US

SUPPORT IN BUILDING YOUR TEAM

Career Visioning

Recruit-Select lays out

how to build a pipeline

of qualified candidates,

effectively use

behavioral job

matching, and gives

you a specific, defined

system for three

interviews to hire talent.

30-60-90

Action Training defines

the process for a new

hire’s first hundred days

on the job so that at the

end of that period you

know if you have a highly

productive, self-managed

employee.

Success Through

Others

These are the systems

for building highly

productive, rock-solid

relationships that

retain talent on your

team.


ABOUT US

“If I have seen farther than others, it is because I was

standing on the shoulders of giants.”

The Millionaire Real Estate Agent

Do you ever ask yourself, “How do I, as a real estate

salesperson, net $1 million a year?” Gary Keller’s

nationally bestselling real estate career guide shows

you how it’s done.

The MREA Curriculum

The complete MREA Curriculum drills down on the

models of The Millionaire Real Estate Agent, giving

you and your team the steps, scripts and systems to

take your business to the 7th Level.

TIMELESS RESOURCES

ISAAC NEWTON


ABOUT US

The ONE Thing:

The Surprisingly Simple Truth Behind

Extraordinary Results

In The ONE Thing, New York Times

bestselling authors Gary Keller and Jay

Papasan present the lies that block your

success and how to identify (and thwart) the

thieves that steal your time and your life.

They model the laws of purpose, priority

and productivity, and finally, they teach you

that the ONE Thing can radically change

the way you work, the choices you make

and the results you get.

BUILDING A LIFE WORTH LIVING


ABOUT US

We’re a brand that

stands behind

our agents,

not in front of them.

Marketing & Technology


ABOUT US

MOBILE APP We didn’t build one app,

we built one for every single agent.


ABOUT US

Two choices (both with full IDX)*:

1.Customizable

2.Set it and forget it

AGENT SITES

* Where available


ABOUT US

Your myKW control panel is home base for

your business and has everything you

need, right where you need it.

EEDGE – THE POWER TO PRODUCE

Don’t let another lead get away.Lead response time is crucial, and with eEdge’s lead notification and automated follow-up systems,

you ensure your response is immediate and meets consumer needs.

Real estate is a contact sport and your business IS your database.eEdge provides a state-of-the-art, fully functioning mobile-optimized contact management system that

allows you to track and tally each of your clients and all your communications with them.

Put an end to the marketing madness.With the eEdge contact management system, your marketing campaigns run like a well-oiled machine.

From emails and postcards to listing presentations and phone scripts, eEdge offers a customizable library

of material.

Efficient. Economical. Environmentally conscious.myTransactions makes you practically paperless and totally mobile all the way through closing. All the

parties you choose to invite into the transaction can see the documents and the progress of the

transaction – on YOUR branded website.

myLeads

myContacts

myMarketing

myTransactions


ABOUT US

YOUR KW LEAD GENERATION NETWORK – U.S.


ABOUT US

TARGETING THE COMMERCIAL MARKET


ABOUT US

We believe that how high

we go as a company will

be determined by how

high we lift our people.

Culture & Wealth Building


ABOUT US

Experience the most highly attended private real estate franchise event in the industry!

This four-day companywide annual convention prepares you for mastering the current market with

more than 100 breakout sessions taught by the best in the business.

FAMILY REUNION

www.familyreunion.kw.com


ABOUT US

GIVING WHERE WE LIVE

Inaugurated in 2009, RED Day (Renew, Energize and Donate) is Keller Williams Realty’s annual,

company-wide day of community service.

Keller Williams associates are asked to “give where they live” and dedicate a day to renewing and

energizing the communities they serve.


ABOUT US

• Keller Williams

• Caring

• Associates

• Responding to

• Emergency

• Situations


ABOUT US

At Keller Williams Realty, you’re more than

just an associate with our company, you’re

our family. And to us, that means fulfilling our

mission to help you build careers worth

having, businesses worth owning and lives

worth living.

Because we realize a life worth living has to

be a healthy one, we now offer an entire

Wellness Program for our associates.

- Health Benefits Marketplace

- Wellness Ambassadors

- Red Rally

THE KELLER WILLIAMS WELLNESS PROGRAM


ABOUT US

Because we are all in

business together and we

share in the profits of our

market center, you’ll be able

to review the office financials

whenever you like.

Our ALC takes an active role in the budgeting process and helps our leadership team in making decisions that affect the financials of the office.

Many of our associates participate in the office financial planning and learn principles they can apply to their own businesses.

OPEN THE BOOKS, SHARE THE DECISION MAKING

There are NO Secrets Budget Accountability Business Accountability

“The ALC is the heartbeat of the market center – involved and

invested in every decision that affects our agents.”

At Keller Williams Realty, our books are open to our associates. On a monthly basis, the market

center financials are reviewed by our Associate Leadership Council (ALC).


ABOUT US

KW CUMULATIVE PROFIT SHARE & GROWTH SHARE | 1996-2016, IN MILLIONS

400

300

250

200

150

100

50

0

INCOME BEYOND YOUR COMMISSIONS

Growth share and profit share amount may vary — this is not an earnings claim.

Numbers are North America, USD, as of year-end, Dec. 2014

500

600

$573MILLION


ABOUT US

Profit Sharing

In business, Revenues – Expenses = OWNER’S Profit

■ At Keller Williams, the owners share profits with agents who help grow the market center. 48 % of their Profits EVERY month!

■ This is NOT money taken from agents, it is taken from the Owner’s profits.

■ It is a REWARD to agents for helping the market center grow!


ABOUT US

AWARDS AND HONORS

• Training Magazine – #1 training organization across all industries worldwide, 2015

• Chicago Tribune Top Workplaces #5 ; #1 in Ethics

• Principal® 10 Best Companies for Employee Financial Security – Keller Williams featured in Inc. magazine for

commitment to financial and physical wellness, 2014

• REAL Trends 500 – 126 Keller Williams offices ranked by transactions and sales volume in the REAL Trends 500 –

more than any other real estate franchise, 2014

• REAL Trends/Wall Street Journal “The Thousand” – Keller Williams associates were 33 of the Top 250 teams by

sales volume and 66 of the top teams by transactions – more than any other real estate franchise, 2014

• Entrepreneur Magazine – Made Franchise 500 list for fifth year in a row and Top 100 global franchises list, 2014

• Inc. Magazine – Made Inc. Honor Roll as one of 5,000 fastest-growing private companies for fifth year in a row, 2014

• Franchise Times – #2 in sales growth percentage on Franchise Times 200, 2014

• Inman News – Innovator of the Year and six representatives on 100 Most Influential Leaders in Real Estate, 2014

• Swanepoel Power 200 – Nine representatives on list of most powerful people in residential real estate, 2015

• REALTOR ® 30 Under 30 – Seven Keller Williams finalists and four winners including Web Choice winner, 2014

• National Association of REALTORS® – Both distinguished service award winners are Keller Williams agents, 2014

• Workplace Dynamics – One of America’s Top 10 Workplaces, 2012 and 2013

• Inman News – eEdge named the Most Innovative Web Service in the real estate industry, 2011


ABOUT US

Keller Williams is built by agents, for agents.

We’re a company that’s changing lives.

FIND US ON:

The next one could be yours …

welcome to career night - realty connection

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