Smart Value Offers

Ideal for Small and Medium Business

#1 Worldwide Vendor in Server & Storage Portfolio

Source: Q1 2019 IDC

October 2019

Flexible - Easy to Use - Best Value

Introduction

When you’re running a small or medium business, it can seem

like there are never enough hours in the day. Fortunately,

with the right tools and technology, you can begin to get

more out of every minute – and boost your bottom line.

When your technology is up-to-date and optimized, your

employees can be more productive. As a technology partner,

we’re here to help you understand and implement new

solutions so you can get more done in less time.

In this playbook you can find the latest tailored offers of Dell

EMC servers, networking and storage for your business.

Customers of every size matter to us.

“Since 1984 Dell Technologies has created world-class

technology solutions for customers of all sizes. It’s in

our DNA to help customers grow into the companies of

tomorrow – every journey begins with a single step and

we are there every step of the way.”

Aongus Hegarty

President, EMEA Commercial Sales

Contents

04 Why choose Dell EMC

13 DELL Financial Services

05 Why choose PowerEdge

14 Dell EMC Services

06 Smart Value Portfolio

15 INTEL

07 Introducing Smart Value Offers

16 Microsoft

08 How Smart Value works

17 VMware

10 Smart Value fits Your Workload

19 Big benefit for Small and Medium business

11 Grow and transform your network with a switch

20 Learn More

12 Storage

Why choose Dell EMC

We are a trusted end to end technology partner with the greatest breadth of offerings for how you buy, what you buy,

and the support required.

Why choose PowerEdge and Dell EMC?

We have identified key Focus Areas for Small & Medium Business

Expectations

Economical

Expandable

Server class power &

management

Resilient – set it & forget it

Applications

File & print

Mail & messaging

Web hosting

Analytics

ERP

SQL/databases

Environment

Office environment

Space constraints

No skilled IT pros

Minimal consideration for

power sources

Location Edge of Network

Point of sale

Remote office, branch office

Home office

SMB office

Single server solutions

Technology Leadership

Full technology lifecycle services.

Dedicated, trusted experts

Global Reach and Scale

Ease of doing business

Why choose PowerEdge

• Integrated security helps minimize

vulnerabilities and prevent data loss

• Built-in chain of trust helps ensure that

only properly signed firmware updates

are applied

• System lockdown can protect from

malicious attacks

Scalable

Ready to support increasing needs of

Storage and Memory.Streamlined

From traditional infrastructure to software-

defined, cloud-enabled data centers.

Automated

Integrated Dell Remote Access Controller

automates server deployment, configuration,

updates and maintenance procedures.

Why PowerEdge Servers

Secure

are a Smart Choice

1

2

3

4

Smart Value Portfolio

Dell EMC PowerEdge server portfolio:

Choose from a great range of products in the Smart Value Portfolio aimed at increasing workplace productivity and accelerating your business into the future.

1-Socket 2-Socket

AMD M series

RACK

PowerEdge R240

PowerEdge R340

RACK

PowerEdge R440

PowerEdge R540

PowerEdge R640

PowerEdge R740

PowerEdge R740XD

PowerEdge R740XD2

TOWER

PowerEdge T440

PowerEdge T640

TOWER

PowerEdge T40

PowerEdge T140

PowerEdge T340

PowerEdge R6415

PowerEdge R6515

PowerEdge R7415

PowerEdge R7515

PowerEdge R6525

PowerEdge C6525

PowerEdge R7425

PowerEdge M640

Focused on Small and Medium Business

Towers Racks Modular Networking Storage

#1 PowerEdge Servers*

*Based on units sold. IDC Worldwide Quarterly Server Tracker

Introducing Smart Value Offers

Smart Values bring together the most popular configurations and upgrades on the market. Ease of order and attractive promotions help you modernise your IT and boost innovation at competitive prices.

Customer Ready

Smart Value offers are

carefully compiled to meet the

unique needs and demands of

your business

Easy to Order

Order with just one click.

Get the power of Dell EMC’s

industry-leading technology as

soon as you need it.

Industry Leading Products

Get the best for less with

Smart Values offers, from Intel’s

new CPU platform to Dell’s

award-winning service

Flexibility

Choose from great promotions

on a wide range of components,

services, software options and

smart upgrades.

Value

Optimize your expenses across

the board with competitive

pricing, attractive promotions

and cashback offers

How it works

Entry Offer Positioning

PowerEdge R740PER7400M

Smart upgrade:

Invest in your business and manage

workloads more effectively by

upgrading to Intel® Xeon® Silver

4208 and 240GB SSD SATA hard

drive, 16GBRDIMM, 3Yr NBD

Industry Standard

PowerEdge R740PER7403M

Optimized for growth:

Balance performance and extensive

storage demands with 27% more

processing cores and 50% more

bandwidth thanks to Intel®

Xeon®SP processor: 2x Xeon Silver

4216, 2x 16GB RDIMM, 1x 240GB

SSD SATA, 3Yr NBD

Customer Ready

PowerEdge R740PER740MM01M

Smart optimal mix:

 Maximize application performance

with the optimal mix of accelerator

cards, storage and compute power

optimized for virtual desktop

infrastructure: Xeon Silver 4210,

3x 16GB RDIMM, 2x 240GB SSD

SATA, 3Yr NBD

Do you need higher performance? Upgrade it!

Select the most suitable offer:

Benefit from End-user Cashback

Choose any of software:Windows Server 2019SQL Server 2017VMware OEM Licenses

Connect your infrastructure with:PowerSwitch S4112

Expand your storage with:PowerVault ME4024SAS

Intel Xeon® Gold 5215 480GB SATA SSD

Now withPromotion

Now withPromotion!

Now withPromotion

Now withPromotion

Smart Value fits Your Workload

My First Server

Reliable Data Backup and Security

Ideal Print Server

Excellent Density and Flexibility

Do you want to have ideal solution for your files and print needs?

Are you in need of faster and reliable payment processing with secure infrastructure? T140 is the right server for you.

Ideal for small business and service providers seeking an affordable 1U tower server that is easy to install, manage, and deploy.

Smart Value Flexi | PowerEdge T140 | 4x 3.5” | Intel Xeon E-2126G | 2x 8GB | 2x 1TB 7.2K SATA HDD | H330 RAID controller | 3Yr NBD

Are you looking at ways to work quicker and smarter at once by using powerful computing capability? No problem for us!

For a small business seeking an entry level 1S Server with lots of internal storage to house rapidly growing data, needing remote management capabilities.

Smart Value Flexi | PowerEdge T340 | 8x 3.5” | Intel Xeon E-2146G | 2x 16GB | 2x 4TB SATA HDD + 1x 240GB SATA SSD | H330 RAID controller | 3Yr NBD

Limited budget or not trained IT staff at your remote locations? Or both? We have the solution!

Also ideal for small business and service providers seeking an affordable 1U rack server that is easy to install, manage, and deploy.

Smart Value Flexi | PowerEdge R240 | 4x 3.5” | Intel Xeon E-2124 | 1x 8GB | 2x 1TB 7.2K SATA HDD | H330 RAID controller | 1Yr NBD

Do you want to expand concurrent users without increasing datacenter footprint? Are you interested in performance of NVMe capabilities? PowerEdge R440 is the right answer for you.

For customers in the need of superior density for HPC, web-tech and virtualization as well as optimized depth for scale-out deployments.

Smart Value Flexi | PowerEdge R440 | 8x 2.5” | Intel Xeon Silver4214 | 2x 32GB | 1x 240GB SATA SSD | H730P RAID controller | 3Yr NBD

Order code: PET1409a

Order code: PET3409a

Order code: PER2402a_vsp

Order code: PER4409a

PowerEdge T140

PowerEdge T340

PowerEdge R240

PowerEdge R440

3yr ProSupport with Next Business Day Onsite Service

3yr ProSupport with Next Business Day Onsite Service

3yr ProSupport with Next Business Day Onsite Service

3yr ProSupport with Mission Critical Option

ProSupport

RECOMMENDS

ProSupport

RECOMMENDS

ProSupport

RECOMMENDS

ProSupport

RECOMMENDS

dell.com call your DELL EMC sales rep contact your favourite partner

READY TO ORDER ON ONE CLICK

Smart Value fits Your Workload

Best solution for SMB Office or Remote Site

Right Server for Large SMB Customers

Versatile Balance of Power and Storage

Ideal Balance between Storage, I/O and Application Acceleration

Combine excellent performance with storage capacity of 4TB to drive a wide range of demanding workloads for a worry-free infrastructure.

For offices or data centers needing a small and quiet solution.

Smart Value Flexi | PowerEdge T440 | 8x 3.5” | Intel Xeon Bronze 3204 | 1x 16GB | 2x 300GB 15K SAS HDD + 3x 4TB SATA HDD | H730P RAID controller | 3Yr NBD

Create a self-service, data-driven IT model for all lines of businesses and easily cut your costs, boost agility and even accelerate application deployment with VMware.

For those looking for scalable computing and storage in 1U, 2-socket platform.

Smart Value Flexi | PowerEdge T640 | 8x 3.5” | 2x Intel Xeon Silver 4214 | 2x 32GB | 1x 480GB SATA SSD | H730P RAID controller | 3Yr NBD

This server is right solution if you need a value priced server that has good performance and scalability.

Ideal to use as a backup server & SDS or web tech storage server. Also a solution for video streaming and video surveillance.

Smart Value Flexi | PowerEdge R540 | 8x 3.5” | Intel Xeon Silver 4210 | 4x 16GB | 1x 240GB SATA SSD + 2x 4TB 7.2K SATA HDD | H730P RAID controller | 3Yr NBD

Maximize application performance with the optimal mix of accelerator cards, storage and compute power optimized for virtual desktop infrastructure.

VDI, AI learning, private cloud, virtualization.

Smart Value Flexi | PowerEdge R740 | 16x 2.5” | Intel Xeon Silver 4210 | 3x 16GB | 2x 240GB SATA SSD | H740P RAID controller | 3Yr NBD

Order code: PET4409a

Order code: PET6409a

Order code: PER5409a

Order code: PER740MM01M

PowerEdge T440

PowerEdge T640

PowerEdge R540

PowerEdge R740

3yr ProSupport with Next Business Day Onsite Service

3yr ProSupport Plus with Mission Critical Option

3yr ProSupport with Mission Critical Option

3yr ProSupport Plus with Mission Critical Option

ProSupport

RECOMMENDS

ProSupport Plus

ProSupport

RECOMMENDS

ProSupport Plus

Grow and transform your network with a switch

Unlock the potential of Dell EMC PowerEdge servers

Meet the demands of high-performance

networking with resilient, high-density,

full-featured switches for large and

small businesses.

In their recent Magic Quadrant release,

Gartner also stated that “all organizations

should shortlist Dell EMC, particularly

those interested in Open Networking.

1 Socket Servers (T1xx, R2xx, R3xx,

T3xx)

Good Better Best

DNS3124T DNS4112TDNS5212F_

Entry-Level

2 Socket Servers

(mid)(R4xx, T4xx, R5xx) DNS4112T DNS4128T

DNS5212F_

Entry-Level

2 Socket Servers

(High)

(R6xx, T6xx, R7xx)DNS4128T

DNS4248FB

Entry-Level

DNS5224F_

Entry-Level

4 Socket Servers (R8xx, R9xx)DNS4128T

DNS4248FB

Entry-Level

DNS5248F_

Entry-Level

VxRail (E5xx, P5xx, V5xx,

S5xx)

DNS5212F_En-

try-Level

DNS5224F_En-

try-Level

DNS5248F_

Entry-Level

ProSupport

RECOMMENDS

ProSupport

RECOMMENDS

ProSupport Plus

ProSupport Plus

ProSupport Plus

Storage

Smart Value Storage Portfolio Overview

PowerVault

SC

Unity XT

ISILON

VxRail

Data Domain

Integrated Data Protection Appliance

Data Storage

3-Tiered architecture:

server, network and

storage

Block

Block & FIle

Unstructured Data

Industry leading protection storage

• Entry level

• Block (SAN/DAS)

• Affordable & SImple

• Fast/Simple

• All-flash / hybrid-flash

• HA/DR built in

• Fast/Simple

• All-flash/hybrid

• HA/DR built in

• Virtual option

• Cloud ready

• Large scale-out

• All-flash to archive

• Multi-protocol file

• Reduce storage requirements

by 10 to 55x with

variable-length deduplication

• Industry leading sped,

scalability and reliability

• Cloud enabled

• Simple and powerful data

protection (backup storage

and software)

• Turn-key converged solution

• Lowest cost to protect

• Turnkey appliance

• VMware vSAN

• PowerEdge

Vmware

All-in-one data protection

Hyper-Converged

Infrastructure

Software-Defined

Storage

Data Protection

Solution

Simplify your data landscape.

Streamline your data storage

needs with industry-leading

solutions from Dell EMC.

Automate management to control

costs and empower end users

with extensive self-service

capabilities that lighten the load on IT.

Dell EMC data storage

and data protection cuts

application outages and

latency issues by 90%

DELL Financial Services

Did you know you can lease your server now and spread your monthly payments over a number of years*?

In a business environment where access to working capital and credit is a challenge, Dell Financial Services (DFS) can be

your perfect trusted business partner in addressing that critical need, helping you to accelerate your business and IT

Transformation journey with solutions that benefit to your customer.

Lower monthly payments

Financing helps your customer to achieve lower monthly

payments,and because of this they will be able to see

their return on investment more quickly than if they

purchased the equipment outright.

Lower total cost of ownership

Depending on the type of agreement, financing can also

reduce the total cost of ownership (TCO), delivering

continually updated equipment at lower costs than

buying outright.

Preserve cash for other business investments

• Beat budget constraints by spreading costs over several

budget cycles.

• Accelerate ROI by phasing payments to match benefits.

• Increase operational efficiency with payment deferrals &

flexible upgrades.

Technology refresh options

Our customer-focused end-of-lease terms include multiple

return options with minimal damage charges and no

lengthy renewals.

Customer Benefits

* Leasing and financing is provided to qualified commercial customers by Dell Bank International d.a.c., trading as Dell Financial Services

(DFS) at Innovation House, Cherrywood Science & Technology Park, Cherrywood, Dublin 18, Ireland and is regulated by the Central Bank

of Ireland. Offers may not be available or may vary by country. Not all customers may qualify for these rates. Offers may be changed

without notice and are subject to product availability, eligibility, credit approval and execution of documentation provided by and

acceptable to DFS. Dell Technologies and the Dell Technologies logo are trademarks of Dell Inc.

DELL EMC Services

Comprehensive support for all types of IT environments.

Critical systems need more than break-fix support – they need predictive, proactive and preventative measures to get ahead

of problems before they happen. ProSupport Plus combines expertise, technology and environmental intelligence to

proactively improve the performance and stability of your critical systems, allowing you to focus on your strategic goals.

Availability and terms of Dell Technologies services vary by region and by product.  For more information, please view our Service Descriptions available onDell.com

Five critical components of ProSupport Plus for Enterprise

01An assigned Technology Service ManagerYour #1 support advocate, ensuring you get the best possible proactive

and predictive support experience

02Priority access to specialized support expertsImmediate advanced troubleshooting from an engineer that understands the

entire Dell EMC product portfolio

033rd party software supportWe are your single point of accountability for any eligible 3rd party software

installed on your Dell EMC system, whether you purchased it from us or not

04Automated, proactive and predictive supportAccelerated resolution with predictive monitoring, notifications, automated case

creation and proactive response

05Systems maintenanceKeep your Dell EMC systems up to date with installation of latest firmware,

BIOS and driver updates to improve performance and availability

Improve technology performance and increase productivity with ProSupport Plus

96%overall customer satisfaction with ProSupport Plus

Businesses are being constantly challenged and stretched with existing resources. Dell EMC PowerEdge servers deliver

a scalable, automated and secure platform that allows organizations to balance between operational efficiency and new

business initiatives.

DellEMC announces the new PowerEdge servers, powered by 2nd Generation Intel® Xeon® Scalable Processors, which

are AI-ready, can deliver better performance and more memory for dataintensive workloads. You may have seen it being

referenced as MidLifeKicker (MLK).

Improved Performance

Deliver better performance

foryour most common

workloads with core or

frequency updates.

Improved Security

Reduce performance delays

from operating system

patches with side channel

security mitigations that are

built into the hardware

New AI Capabilities

Drive the most complex

workloads like inferencing

with Intel® Deep Learning

Boost and helps reduce

reliance on accelerators

Storage Class Memory

Expand your memory

footprint and improve

system reliability for

data-intensive workloads

with Intel® Optane™ DC

persistent memory

PowerEdge servers + 2nd Generation Intel® Xeon® Scalable processors

Ready to grow?

Benefit from partnership with INTEL

Business Apps SDS Collaboration Data-intensiveworkloads

Data Analysis AI/ML/DL

Maximizeperformancefor diverseworkloads

Offers flexibilitywith internal

storage, 25GbE and

accelerators

Boosts performance

and efficiency with

innovative designs

Provides ahybrid data

Center foundation

ScalableBusiness

ArchitectureAdapt and scale to your dynamic

business needs

memory capacity(2.5x with Optane) AI

performance

(40.9%)

memory speed(10%)

security

Dell EMC with Windows Server 2019

The operating system that bridges on-premises and cloud.

PowerEdge

• Dell EMC PowerEdge servers with Windows Server 2019 will help you maximize performance across the widest

range of applications.

• Windows Server 2019 with Dell EMC PowerEdge servers will help you automate the entire server lifecycle from

deployment to retirement with embedded intelligence that dramatically increases your productivity.

• Most importantly, Dell EMC with Windows Server 2019 is affordable. It gives you Fortune 500 computing capabilities

and support without destroying your budget.

On-premises and cloud capabilities

Create a long-term approach to ongoing

infrastructure and data needs.

Windows Server 2019: The operating system

that bridges on-premises and cloud.

Benefits

Faster Innovation

Respond to your business’ changing needs and demands

quickly and modernize apps.

Simplified migrationprocess with Storage

Migration Services

Bridges on-premiseenvironments to Azure with Windows Admin

Center

Ensures businesscontinuity & security

via Azure services

Support for Linux &Windows containers

allows to run multiple isolated apps

on a single system

Simplified managementand administration

processes

Supports Kubernetesclusters & Red Hat

OpenShift ContainerPlatform

Prevent & detect attackswith Integrated WindowsDefender Advanced Treat

Protection

Prevent host intrusionwith Windows

Defender ExploitGuard

Helps meet regulatoryand compliance

objectives - GDPRand HIPAA

Highly available, highlyscalable softwaredefined

storage

Manage HCI withWindows Admin Center,

a single-panemanagement tool

Build inexpensive,space-efficient storage

with twice theperformance potential

Enhanced security

Detect and respond to new threats, prevent attacks,

reduce the risk of security breaches.

HCI enablement

Infrastructure with enhanced performance, scalability,

and reliability at a reasonable price.

Simplify IT with one team

+Bringing you PowerEdge, the world’s #1 server1 and the bedrock of your data center, to enable lower TCO, scalable

architectures, intelligent automation and management, and multi-layer security, when paired with the world’s #1 vendor

of enterprise virtualization2 and HCI software.3

Plan your data center based on your needs, with flexibility to build from ground-up with PowerEdge servers, or leverage

building blocks such as Dell EMC vSAN Ready Nodes, which are PowerEdge servers that have been tested and jointly

certified to run VMware vSAN™, a simple solution for hyper-converged infrastructure.

 

Whether you are running Cloud Foundation on-prem as part of a private cloud or on infrastructure that is hosted from a

public cloud provider, it’s the same software stack.   Dell leads the way in offering different solutions for VMware Cloud

Foundation built on industry leading DELL EMC PowerEdge hardware. Dell EMC vSAN Ready Nodes on PowerEdge MX

can be ideal for VCF.

VMware OEM Benefits

Ease of doing business

Single procurement process for hardware and software across the full VMware stack

Unified support model

Dell EMC handles both hardware and software support, with over 1,800 VMware-certified

support personnel

Solid value

OEM offers competitive software license pricing

Simplify IT with one team

+Dell EMC and VMware Industry first offering

VMware vSphere Standard is now available as Factory Pre-installed and Pre-activated on Dell EMC PowerEdge 1-socket

and 2-socket servers. Dell EMC and VMware are the first to partner on this unique industry offering.

How is vSphere Standard licensed?

The licenses are termed and will expire at the end of the subscription period. VMware vSphere Standard pre-installed

from Dell factory is offered with a 3-year or 5-year term. The customer has options to extend the term via Dell OEM.

Faster deployment and easier activation

Because your PowerEdge server comes pre-installed and pre-activated with vSphere, you can immediately turn it on and

begin building or expanding your private cloud or bridge to a hybrid cloud. This new solution saves you up to 40 minutes in the

installation and activation process per server.1 This simplified acquisition, faster deployment of virtualized servers, and a single

point of contact for hardware and software lifecycle management and support leads to an improved delivery experience that

is currently only available from Dell EMC and VMware.

Faster Deployment

up to 40 minutes saved when vSphere is pre-installed and pre-activated1

Simplified Activation

67% fewer steps for customer installation & activation of vSphere with vSphere pre-installed & Pre-activated

Lower Acquisition Cost

up to 40% lower acquisition cost of the license compared to standard OEM perpetual license

One-Stop Support

One call to Dell EMC for hardware and software support issues in nearly all cases

Big benefit for Small and Medium business

Save with Cashback program

Cashback program is designed for customers who purchased any Dell EMC PowerEdge Smart Value servers (except T30,

T40) with Windows Server 2016, Windows Server 2019

• Eligible products: All Dell EMC PowerEdge Smart Value servers (excluding T30, T40)

• Non-eligible products: PowerEdge T30, T40

• Country coverage: AT/ BE/ CH/ DE/ DK/ ES/ FI/ FR/ IE/IT/ LU/ NL/ NO/ PT/ SE/ UK

• Product offering may vary by country

3 easy steps to claim it online:

• Purchase a qualifying product

• After 30 days from purchase complete the online claim form

• Receive your cashback

https://plus.delltradetosave.com/

Where to Learn More

SMALLBUSINESSADVISOR

SMB andMid-RangeBusiness ITSolutions

Servers Networking Storage

DellFinancialServices

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