digital marketing - iran web festival

31
Digital Marketing Don’t F*** Your Money UP!

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Page 1: Digital Marketing - Iran Web Festival

Digital MarketingDon’t F*** Your Money UP!

Page 2: Digital Marketing - Iran Web Festival

More than 80% of Digital Marketing

Campaignswere failed

because they don't know what

happens after campaign’s starting

Page 3: Digital Marketing - Iran Web Festival

If you Can’t

Analyze and

Optimize don't Start

Page 4: Digital Marketing - Iran Web Festival

what should ! Do?

! have a Product or Website

Page 5: Digital Marketing - Iran Web Festival

! need Users?

! need Traffic?

! need Order?

Page 6: Digital Marketing - Iran Web Festival

Where Can!Start?

Page 7: Digital Marketing - Iran Web Festival

Where! Can Start?

CPC and Banner AdvertisementSocial Media MarketingContent, Blog, PR, News

Email Marketing & AutomationSEO

Page 8: Digital Marketing - Iran Web Festival

Where! Can Start?

CPC and Banner AdvertisementSocial Media MarketingContent, Blog, PR, News

Email Marketing & AutomationSEO

Page 9: Digital Marketing - Iran Web Festival

Where! Can Start?

CPC and Banner AdvertisementSocial Media Marketing

Content, Blog, PR, News

Email Marketing & AutomationSEO

Page 10: Digital Marketing - Iran Web Festival

Where! Can Start?

CPC and Banner AdvertisementSocial Media MarketingContent, Blog, PR, News

Email Marketing & AutomationSEO

Page 11: Digital Marketing - Iran Web Festival

CPC and Banner Advertisement

Where! Can Start?

Social Media MarketingContent, Blog, PR, News

Email Marketing & AutomationSEO

Page 12: Digital Marketing - Iran Web Festival

When Can!Start?

Page 13: Digital Marketing - Iran Web Festival

Setup your Google analytics before take any other action

Page 14: Digital Marketing - Iran Web Festival

Analytics is about identifying trends, not about getting

hung up on numbers

Page 15: Digital Marketing - Iran Web Festival

Then, Identifying Goals

isthe Most Important Step

Page 16: Digital Marketing - Iran Web Festival

Think of a goal as specific and measurable actions that you want your visitors to complete before they leave your website.

• Downloading a document • Completing a contact form • Completing a purchase • Spend more than 5 min • See more than 3 pages

Goals could be:

Page 17: Digital Marketing - Iran Web Festival

Can! Start Now?

Page 18: Digital Marketing - Iran Web Festival

NO

Page 19: Digital Marketing - Iran Web Festival

What else! need?

Page 20: Digital Marketing - Iran Web Festival

What else! need?

Strategy . Plan . Action

Page 21: Digital Marketing - Iran Web Festival

Strategy

Plan

Action

SubscriptionUsers

Branding TrainingRelationTraffic

Page 22: Digital Marketing - Iran Web Festival

Strategy

Plan

Action

TimeBudget

ResourcesEmail Automation

Social Media Marketing Calendar

CPC

Page 23: Digital Marketing - Iran Web Festival

Strategy

Plan

Action

ASKUSERSTO DO

EXATLYTHAT

YOU ARE LOOKING FOR

Page 24: Digital Marketing - Iran Web Festival

What else! need?

Page 25: Digital Marketing - Iran Web Festival

ATTRACT

CONVERT

DELIGHT

CLOSE

Call to Action , Landing Page

Email Automation , Lead Generation

Feedback , Social , Engagement

Seo , Social , Site , Blog

Page 26: Digital Marketing - Iran Web Festival

StrangersVisitor

Customer

Lead

Promoter

Page 27: Digital Marketing - Iran Web Festival

From “!” you will say

i ‘m

a Digital Marketing Manager

A Scientist in Digital Marketing

Page 28: Digital Marketing - Iran Web Festival
Page 29: Digital Marketing - Iran Web Festival
Page 30: Digital Marketing - Iran Web Festival
Page 31: Digital Marketing - Iran Web Festival

Thank You

@shayanshalileh