From 16 billion at present to 31 billion coupons in 2019, the analyst see digital couponing take over the newspaper

coupons completely in future.

Growing Interest

Source: Statista

Fast Access

Half of Internet users in US will redeem digital coupons in the coming year. There is a great ratio of all age groups with

interest in couponing activities. Due to fast access and coupon databases youngsters are interested in couponing

activities more than they ever were.

Source: OneUpWeb

Global Couponing Communities

Global consumers have made their ways efficient. People are connecting globally to evaluate

coupon’s performance and share information.

Source: LavishCoupon.Com

Ease of Shopping

With personalized offers and extra discounts, the ease of shopping online is valued by 66 million shoppers

who accessed and redeemed online coupons in the last year.

Source: Statista

Less time consuming

Consumers appreciate the availability of discounts without the need of stacking. With the ratio of 36% to 11% of smartphone and tablet users are availing

massive discounts on their online shopping.

Source: Nerdgraph

Better product Line

As compared to newspaper coupons, the online coupons

have broken categorical boundaries and therefore people

of all age are interested in applying discounts on their

shopping.

Source: ClothingRic.Com

Marketing Ease fornew brands

In a survey 68% of people showed their consent about promoting new brands who are offering

discounts.

Source: Statista

Frequent Information links

It is hard to find the product reviews and business background from coupon published in newspaper as compared to online coupons. The consumers like the fact that all news and reviews accessible with a single

click.

Source: CouponsRain.Com