Photoshop print screens of my digipak Robyn Marshall-Dawson

I started by editing the image that I wanted to use as my front cover, I used this one because the model is smiling and I wanted to portray her as a fun and happy person. Also all of her songs are about love and very old fashioned, so I feel like the old chair fits in with the vibe

that I am trying to convey with my artist. I cropped the image to remove negative space

and so that the image would fit within the template. I also increased the contrast and

brightness to make the image more high key and so that the colours would stand out.

I then increased the saturation of the images because I wanted the colours to be

richer and more intense; this creates a more vibrant feel to the front cover image. I also think that this helps for the distribution

of the project because it makes the front cover more eye-catching to the viewer because the colours are brighter. I then placed the front cover image onto the

digipak template that I found from Google, in order to help me space out my images and information evenly. I then added the

artist logo and the album title on top of the front cover to make my digipak look

professional and so that the audience could easily recognise the artist.

I then decided to use a black and white image in order to link my

digipak to the music video that we created, I also feel that black and white works well with love songs

because it’s all about the emotion on a persons face. I increased the

contrast and decreased the brightness for this image to make

the tones sharper and more intense.

I placed the black and white photograph on the back cover of my digipak because it had a good amount of negative space. I used this space to

add in the titles of the album as this is a convention of digipaks, I used song titles that were related to my artists in order to keep the genre of the album the same throughout. I then added a barcode and my distribution and production logo as these are also conventions and they allow my

digipak to look more professional. I used Photoshop to create my logo.

I then began editing the 3rd portrait that I wanted to use, I used a very direct address so that the

audience could connect with the artist, I also used split lighting in the photograph because I feel like

it worked well as her songs are about love; so sometimes she may want to hide however some

times she wants to be bold and visible.

Next I edited an extreme close up into black and white and decreased the

brightness and increased the contrast so that the tones were darker and

more intense. I chose a close up of the lips to sync my digipak with the music video that we created we used a large variety of close ups of the artists lips

wearing a bright red lipstick.

I then made another portrait into black and white and used the blemish remover tool to

remove any blemishes or under eye bags. I did this so that I could layer the close up of the lips and the portrait together. I wanted to do

this because I think it looks very visually appealing and we also used a large amount of

double exposure in our video so it makes sense to use it in the digipak. I layered them

together on photoshop and used the Soft Light blending tool in order to make them blend

together naturally. I also increased the contrast because I felt that the lips image

didn’t stand out enough against the portrait.

I then selected the final image that I wanted to go behind the CD in the album case, I used this one because I think the artist looks very happy and fun, this then links again with the persona that I wanted to create. I used a high contrast; like all

my other images to make the colours very bold and vibrant as I think this makes the

digipak more enticing to an audience.

Finally for the spare pull out page inside the digipak I found a

white background that had a cool black border, because I

wanted to express the edginess of the artist that I am creating. I also think that another image would have been too much. I found the background from

Google and inserted it into the digipak template. I then added the first 3 verses of lyrics from

the artists main song in the album “Better Off As Two” as this is a convention that some

digipaks have, I like the idea od the lyrics because I feel as

though it can make the audience understand the lyrics further. I also added the artists signature underneath the lyrics

because I feel as though it makes the overall feeling of the album more personal; this could

help the audience feel more connected to the artist thus

building her a strong, loyal fan base. I am happy with the way

my digipak turned out because I feel like it represents my artist well and her intentions. I also

think that it looks very professional; If I was to do it again I think I would take a

wider variety of photographs.