Digipak - Draft

We used Adobe Fireworks to make the draft of our digipak. We decided

to use this programme because it gave us more advanced options

when editing images and backgrounds etc.

The text used was Galaxy and the colour

was black as we felt this would stand out against

the colourful background

The fact on the back cover is true and most other digipak’s have a quote / fact to grab the audience into buying it

For the spine, we used a dark pink mixed with light pink background.

This contrasted from the lighter coloured background on the cover

The iconic lips on the cover are a major

part of the video and can be used as a

synergistic campaign. Katy

Perry is quite provocative and the

picture of the lips represents this.

The photo of Ashleigh used is from the video. This is because

the audience can link the digipak to the video through the images

used therefore are more likely to recognise the artist and song

The background of the front and back cover is a blend of pink and purple. The use of these colours represent the genre pop and can be

linked to the artist and create an identity e.g. Her perfume, other albums, style

For the back cover, we used a couple of

images from the video, again linking

the digipak to it thus creating an identity.

The production info was scanned from another

music DVD and used on our back cover

Rating of the digipak

Description about the song(s)

Digipak - BookletText font and colour of

booklet match the cover of digipak to have

continuity throughout so that the digipak is

recognisable

All the pictures used in the booklet e.g. flowers,

sky, Ashleigh, were taken by Ashleigh

herself

The biography of Katy Perry was taken from Wikipedia

with some bits being copied directly and others being put

into our own words

Images taken by Ashleigh

Song list was found using Google. These were the

actual songs on Katy Perry’s teenage dream

album

Lyrics to teenage dream were found using Google

Background is pink with polka dots. The colour pink is bright and represents pop. It also can

be linked to the cover of our digipak and music video as

Ashleigh's dress in the video is pink

Possible ImprovementsDIGIPAK FRONT COVER – The front cover has a colourful background which reflects

our genre well but we could make it more creative by adding a design or changing the colours to make them stand out more as they are very subtle. The picture of Ashleigh was

taken from our music video so is slightly blurry. We could take pictures of Ashleigh in costume on the green screen so that they are more clear and cut out properly. We could

add in a couple more pictures from the video and blend / fade them in to make the cover look more creative. e.g. have Kyle in a picture to show the ‘teenage dream’

DIGIPAK SPINE – The background to the spine looked professional and the pink represented our genre well but the text could not be seen clearly. We could make the text

larger / bold so that it could be easily seen

DIGIPAK BACK COVER – For the info at the bottom of the digipak, we could change the layout so that it looks more professional and neat

DIGIPAK BOOKLET – We are happy with the booklet but thought that we could change the layout of some of the pages to make them look more professional