Presentation for COMCIS Final Conference Dinalog (Breda, the Netherlands) - June, 24th Sebastian Seidel, Head of Global Ocean Freight Secure Supply Chain

DGF OCEAN SECURE

DHL OCEAN SECURE – June 2013 Page 2

DHL Global Forwarding – Ocean Freight

GLOBAL FORWARDING / FREIGHT SUPPLY CHAIN

Contract Logistics & Industry Solutions

Intercontinental Transportation

Europe-wideTransportation

EXPRESS

Time-definiteInternational Shipments

Air Freight

Multimodal

International SCM

Industrial Projects

Customs Brokerage

Lead Logistics Provider

DHL OCEAN FREIGHT key facts

over 4,000 professionals over 330 sites worldwide over 2.7 Mio TEU per year (FCL) over 45,000 weekly point pairs (LCL)

Source: DPDHL annual report 2011

OCEAN FREIGHT

DHL OCEAN SECURE – June 2013 Page 3

OCEAN SECURE and COMCIS

DHLOCEANSECUREStandard

operationsSupporting setup of improved processes through insights into

door-to-door container conditions

In-transit intervention

Execution of corrective or remedial action

protocols prompted by in-transit alarms

In-transit visibility

Monitoring of mission critical parameters and notification of

remote users in case of exception

DHL OCEAN SECURE – June 2013 Page 4

Overview

Problem statement: Creating full end to end visibility from place of loading till final delivery including all involved logistics partner and their connected sources is fairly difficult to realize, especially when it comes to consolidated real time and standardized data.

Main objective:The aim of both OCEAN SECURE and COMCIS (DHL) is not in incremental improvements to existing logistics processes, but rather to raise standard services to enhanced levels in order to being able to deal with the special requirements and concerns of aforementioned strategic customers.

Approach:Developing a solution to provide intelligent data consolidation from multiple external and internal sources, wich needs to be standardized to raise conclusions and create situational awareness.

DHL OCEAN SECURE – June 2013 Page 5

Identified gaps

Typical gaps occur when multiple parties and systems are involved.Determination the important information at real time is the key

Terminal/carrier

Carrier/Import

Transshipment

Routing Data quality for customer satisfaction

Improved quality for in transit status updates

Awareness of critical deviation to prepare intervention

Better planning to improve relyability

Gaps Objetives

DHL OCEAN SECURE – June 2013 Page 6

From Business Data to Business Intelligence

Carrierdata

Vesseldata

Terminaldata

Containerdata

Shipmentdata

Planningdata

Information from container devices and other sources need to be bundled and processed to translate raw information into situational awareness.

Collaborative Information Services for Container Management

data pooling ● business rules response management

Technology and Electronics

Life Sciences and Health

Automotive

Government and Defense

DHL OCEAN SECURE – June 2013 Page 7

Solution

Forwarders orchestrate many actors along the supply chain which information needs to be standardized, Ocean View is the first answer

Source: Logit Systems presentation for DGF

DHL OCEAN SECURE – June 2013 Page 8

Solution

Dashboard with drill down capabilitiesDashboard with drill down capabilities

Overview of shipment Execution PlansOverview of shipment Execution Plans

Planning viewPlanning view

Logistics Chain viewLogistics Chain view

MapviewMapview

Events viewEvents view

Tracking requestshandling

Tracking requestshandling

Alerts handlingAlerts handling

Source: Logit Systems presentation for DGF

Dashboard that gives a holistic view on shipments throughout the supply chain and integrated logistics overview

Monitor by exception, by routine, by customer inquiry:-Operator enters office in the morning, checks the dashboard and identifies problem areas;-Operator is asked by customer service to check status for shipment and searches on reference data;-Operator is triggered by alert which e.g. points him to to revised ETA at PoD & final destination

DHL OCEAN SECURE – June 2013 Page 9

Achiements in COMCIS

Pilot implemented of Ocean View into Control Tower of one of DGF’s largest customer

• Integration of Ocean view in Control Tower

• Detailed UAT through Control Tower

• Customer pointed out importance of Ocean View and • commited testing

• Plans for further implementation and involvement of customer different sectors

• Full door to door visibility including AIS data

• Transshipment information partly included

DHL OCEAN SECURE – June 2013 Page 10

Benefits

Optimized digital data flow and integration will reduce transaction costs and increase quality for customer and freight forwarder

DHL OCEAN SECURE – June 2013 Page 11

Experiences during this project

The data is available but before COMCIS, it was not properly consolidated nor analyzed and standardized.

Very interesting to cross the silos and learn the different intersts of involved parties

Data consolidation concepts, process maps & data standardization guidelines are the easy part – the devil is in the details

The results of COMCIS help using limited number of tools and provides full visibility which brings us to better import preparations and improved transport quality

DHL OCEAN SECURE – June 2013 Page 12

Your questions?