designer vs client

2. Take a designer... 3. Take a designer...Characters designed with WeeMee iPhone application. 4. Put on some clothes! 5. Give him a computer... 6. Give him a computer...Apple computer ;) 7. Put him in the right creativeenvironment... 8. with lots of caffeine ;) 9. And here you go... an happy designer! 10. Ready for your first client? 11. Ready for your first client? YES! 12. Ladys and Gentlemen... 13. Ladys and Gentlemen...THE CLIENT 14. Designer is very excited! 15. Designer is motivated! I am going to use my creativity to make a lot of money! 16. Designer is determined!Design ismy passionand willimpressthe client! 17. But The Client... 18. She is NOT a designer. 19. FIRST MEETING:Client describes job scope 20. SCOPE:Make a poster for our products. 21. FIRST MEETING:Designer listen carefully and thinks... 22. FIRST MEETING:This is an easy task. I will do this, that... 23. ...then he leaves. 24. SCENE ONE... Action! 25. Client send the images for the posterto the Designer... 26. 2 Microsoft Word documentsand 3 Power Point files (including logo). 27. ERROR #1: Missing file requirements. 28. A good Designer should have informedClient that source images are required. 29. Also, define source images and require specific file formats. 30. Logo file format should be .AI or .PDF Worst case a vector encapsuled in a EPSAll the other images should be in JPG or TIF 31. Client may ignore the basic rules ofdesign. Designer should guide Client. 32. GUILTY! 33. SCENE TWO... Action! 34. Designer show the first proposal to Client. 35. Client is very excited. 36. Well... not really. Client says: I dont like it. 37. What?! 38. I spent hours on it. I have also used agolden formula to balance the layout. Andthe colours are just awesome! 39. ERROR #2: Ask and listen. Dont comment. 40. A good Designer should think as a client,and work as a designer. 41. Client does not want to become a designer. Golden proportion and colour tehory are out of clients scope. 42. Client may not be able to articulate thereasons why does not like the artwork.Ask the client to provide some reasons. 43. Maybe the problem lies in something assimple as wrong font, but Client may not know how to formulate. 44. GUILTY! 45. SCENE THREE... Action! 46. After 20 hours and 4 proposals, Designeris no longer motivated, and keep changingeverything without directions to follow. 47. Designer says: I have worked 20 hours and made 4 changes. Do you know how muchmoney I am losing here? 48. Designer says: I want more money. 49. Client replies: You gave us a price. We agreed on it. No changes. 50. ERROR #3: Money, hours and edits arestated upfront. Changes are not welcome. 51. A good Designer should write properquotations. State everything on black andwhite. And stick to the contract. 52. State clearly: Number of proposals Max number of edits Max number of hours Price of extra edits Price of extra hours 53. As long as Edits and Hours are notstated, Client may assume that they areunlimited. Better to clarify upfront. 54. GUILTY! 55. You price yourself like dirt,youll be treated like it. http://clientsfromhell.net/post/2178060904/on-dirtOther clients from hell: http://clientsfromhell.net/ 56. BE AN HAPPY DESIGNER! 57. Links:http://creativecrew.org.sgCreative Crew (Singapore) - Adobe User Grouphttp://lab.edu.sgAdobe Authorized Training Centre Singaporehttp://www.virgilli.comStefano Virgillis website