department of management and marketing importance of organisational culture organisational culture...
TRANSCRIPT
Department of Management and Marketing
Importance of Organisational Culture
• Organisational culture is the personality of the organisation
• It links to the organisation’s identity, its reputation, and its aspirations
• Organisational culture determines the feel of the organisation
• “the way we do things around here”
• Organisational culture can be a ‘core competency’
• Organisational Culture
• The set of values that helps an organisation’s employees
understand what it stands for; how it does things and
what it considers important.
• A system of shared meanings held by members that
distinguishes the organisation from other organisations
• Remember (culture can be a core competency)
• Social capitalDepartment of Management and Marketing
Core competency( = something your business does better than others )
Competitive advantage frontier
Threshold competencies (all in industry do this)
core competency
(unique to bsns)
An industry Outside the industry
• Origins of organisational culture
Beliefs and values of organisations founder/ owner• Can be a major influence in how organisational culture is created.
Societal norms of the firm’s native or host country• Here the society influences culture of the organisation. In a global
organisation the culture in each location may be different.
Department of Management and Marketing
Department of Management and Marketing
Dimensions of Organisational Culture
• The following dimensions are part of an organisation’s culture:
Innovation and risk taking
Attention to detail as in being precise
Outcome /results or process orientation
People orientation and its impact on people
team / individuals orientation
Aggressiveness / competitive or easygoing
Stability or change & growth
Online research : 20 min –two tasks
• 1.• Find a quote and an image that represent something about the
culture of a business.• Put together on one ppt slide.
• 2.• Find an example of a business with a recognisable culture.• Create one ppt slide to show this.
Once online research is complete …
• Upload your slides to this googleslides presentation.
• https://docs.google.com/presentation/d/1FKJ5nSsNPmqlnQQgGvPHHeROio6tzvFciki4wAL8mVM/edit?usp=sharing
Some thoughts on culture & chickens• https://
www.ted.com/talks/margaret_heffernan_why_it_s_time_to_forget_the_pecking_order_at_work
• Fika = collective restoration
• Developing a Multicultural Organisation• This encourages minority groups to apply to the organisation because it values
diversity.
• Create pluralism• Use the knowledge of all groups to develop the organisation’s behavioural norms,
values and policies.
• Achieve leadership diversity• Select a group of leaders-supervisors, middle managers, and team leaders with a
cultural mix.
Department of Management and Marketing
>>DEPARTMENT TITLE EDIT IN HEADER & FOOTER
Leadership Initiatives for Cultural Diversity• Developing a Multicultural Organisation
• Hold managers accountable for achieving diversity
• Establish minority recruitment, retention, and mentoring programs
• Conduct diversity training
• Conduct cross-cultural training
• Encourage the development of employee networks
• Avoid group characteristics when hiring for person-organization fit
• Modify products and services for targeted demographic groups
• Attain diversity among organizational leaders
• Advantages of high levels of diversity
• Reduction of turnover and absenteeism costs (inclusiveness improves ‘belonging’).
• A marketing advantage (business/product brand)
• Recruitment and retaining talented People (employment brand)
• Unlocks potential for excellence
• Improves creativity (diversity linked to creativity(?))
Department of Management and Marketing
• Global Leadership Skills
• Interpersonal skills/being sociable
• Linguistic ability
• Motivation to live and work abroad
• Ability to tolerate and cope with
uncertainty
• Able to show respect
• Showing empathy
Department of Management and Marketing