delasalle presentation_v2
TRANSCRIPT
Underage Drinking in Chicago
A Youth Initiative
Karla Moon Healthcare Alternative Systems
October 19, 2009
Underage Drinking Facts State-wide Problem
State of IL IYS DATA
Communication about ATOD State-wide
State of IL IYS DATA
Media Messages State-wide
State of IL IYS DATA
Underage Drinking Facts City Wide
Communication about ATOD City-wide
Media Messages City-wide
Community Level Underage Drinking Initiative
Back of the Yards
Underage Drinking Facts Back of the Yards
Underage Drinking Facts Back of the Yards
Underage Drinking Facts Back of the Yards
Underage Drinking Facts Back of the Yards
Underage Drinking Facts Back of the Yards
Underage Drinking Facts Back of the Yards
A Youth Initiative 2010: Youth Councils
! High School Level Model
Research Driven Project using the SPF model
Topic: What does underage drinking look like in your school?
Youth Councils
! Middle School Level Model
1. Communication Campaign Developers
2. Summer 2010: Mini Reporter Project
Topic: Back of the Yards’ Cultural Nuances
-Interview Series
-Photo Opinions
Communication Campaign Media FY09
Youth Initiative 2009
Communication Campaign Media FY09
Youth Initiative 2009
Communication Campaign Media FY09
Parent Initiative 2009: Increasing communication with youth about the effects of underage drinking
Communication Campaign Media FY09
Youth Initiative 2009: Radio Ad Development
Communication Campaign Media FY09
Youth Initiative 2009: PSA Created, developed, and edited by youth in Back of the Yards