DIGITAL BILLING & REVENUE MANAGEMENT

CRESTEL

Pioneer Digital Reinvention with Intelligent Revenue & Billing Management

The current digital economy mandates transparency, speed and accuracy

powered by systems that can scale on-demand to meet the unpredictable loads

from new digital services. Sterlite Tech's Crestel Digital Billing & Revenue

Management (Crestel DBRM) is a web-scale platform built using microservices

architecture to bring unparalleled agility to the CSPs striving to become Digital

Services Providers (DSPs).

With real-time at the core, Crestel DBRM provides a mission-critical best-of-

suite monetization platform to CSPs looking to launch innovative offerings in

the market, combining both retail and partner billing.

With a fully-modular architecture, Crestel DBRM enables the CSPs in

addressing their immediate pain points without going for a long-running full

transformation. The CSPs have the option to choose the components

immediately relevant while taking advantage of containerized eco-system built

on cloud best practices. The system exposes RESTful One API for quick

integration with the existing infrastructures and partners, creating a dual-speed

architecture to best serve the subscriber needs.

PLATFORM HIGHLIGHTS

The single code based Crestel DBRM

is ideal for private, public or hybrid

cloud infrastructure enabling CSPs in

disrupting the market and selecting

the digital transformation strategies

best suited for their needs.

Real-time Response

Real-t ime balance control , payments, subscription, reporting, instant bundle sharing and loyalty

On-demand Scalability

The web-scale platform provides on-demand scaling to meet the demands of varying load and availability

Agility

Ecosystem to enable DevOps and BizzOps for operators, significantly reducing the idea-to-install time and cost

Rapid Launch

80% reduction in time-to-market for new offer roll-outs

Accelerated Integration

API gateway based on TM Forum One API reduces the integration effort while simplifying the architecture

Pre-integrated Multi-play Stack

A fully pre-integrated service-agnostic, multi-tenant, multi-currency and multi-cloud solution that supports the launch of bundled offerings while opening up new revenue channel for IoT & 5G

Zero Coding

Attribute-driven configuration enabling the realization of new revenue models with zero coding

Analytics-driven Insights

AI and ML-driven billing system that puts customer engagement, transparency and flexibility at the center

DIGITAL REINVENTION STRATEGY

KEY BENEFITS

INTEGRATED BILLINGBringing together the retail and partner billing on a single platform, Crestel DBRM creates opportunities for CSPs to launch unique offerings in the market and increase their ARPUs while addressing the needs of new millennials.

DIGITAL

AUGMENTATION

• Overlay digital engagement, experience & analytics

• Integrate with existing system, dual-speed IT architecture

• Minimal disruption to operations

• Co-creation & agile approach• Two-week sprint release • 3X increase in leads &

conversion• 40% reduction in SAC

GREENFIELD –

NEW BRAND STRATEGY

• New platform for digital engagement, analytics & digital BSS/OSS

• Enabling best-of-breed and best-of-suite approach

• Co-creation & agile approach• Over 80% reduction in time

to market & improvement in NPS

• Reduce cost to serve by 50%

COMPLETE

TRANSFORMATION

• New best-of-suite Digital BSS/OSS to replace current legacy platforms

• Opportunity to radically simplify

• Co-creation & agile approach• Over 80% reduction in time

to market & improvement in NPS

• Reduce cost to serve by 70%

POLICY CONTROL & CHARGINGCrestel DBRM optionally includes a pre-integrated Policy Control & Charging module that enables operators in monetizing their digital services in real-time from video and data to OTT offerings regardless of the customer payment behavior (prepaid or post-paid) or customer type (individual or enterprise).

PCRF

› Dynamic QoS› Centralized Rule Engine› Application/Service-

specific Gate Control› In-built AAA

OCS

› Real-time Rating & Charging

› Counter Management› Notifications

EMS

› KPIs Monitoring & Dashboard

› Single Window Troubleshooting

› SLA Monitoring› Single Touch RCA

POLICY DESIGNER

› Easy Plan Configurations

› Plan Provisioning› Responsive GUI

DSC

› Load Balancing› Sticky Session› DRA/DTA/DPA

OPTIMIZED

REAL TIME

INTEGRATED

› Enhance Customer experience › Integrated Charging & Policy Control › Service Personalization› Centralized Product Catalog

› High Scalability› Virtualized Deployment support› Heterogeneous network support

FASTER, SMARTER & SIMPLER REINVENTION

FASTER

› Network optimization and traffic and bandwidth allocation › Differentiated and personalized offers, cost control and real-time

customer notifications › Smart campaigns based on real-time customer, network or social

analytics data

SMARTER

› Increased agility with rolling updates and zero touch operations › Unlimited scaling and auto-scaling to manage the demand

unpredictability and customer experience › Network/vendor/interface agnostic AVPs combined with dynamic

quota and credit control

SIMPLER

› Real-time rating, charging and policy engine that creates unique, personalized engagement› Centralized rule engine providing service-specific gate controls and powerful policy designer

to support the varying patterns of 5G & IoT› Simplified network operations with consolidated policy and charging systems with

centralized subscriber profile repository

CRESTEL

DBRM MODULAR ARCHITECTURE

Crestel DBRM platform with modular architecture follows data master-ship rules and uses RESTful APIs for inter-process and external communication. De-coupl ing between the application layers provides elasticity and enables CSPs in switching on the components relevant to them.

Sterlite Tech Digital BRM

ANALYTICS-DRIVEN

USER EXPERIENCE

Crestel DBRM powered by Intellza brings intelligence to different business functions for both subscribers and partners. The analytics-driven campaign, loyalty and retention module and offer recommendation engine can allow differentiated unique experience to the customers through different touch points.

TECHNOLOGY AS ENABLER FOR FASTER

TIME-TO-MARKET, IDEA-TO-INSTALL

CSPs can use DevOps to address their time-to-market needs and dramatically reduce their idea-to-install timelines to align themselves with the rapidly evolving business and competitive landscape.

SOLUTION VARIANTS

The pre-integrated components of the next-gen Crestel DBRM provide the flexibility to the CSPs to select the right solution components based on their service launches and target customers. The platform can be used for creating compelling and bundled offerings made available via all channels – digital, traditional and partners.

Mobility Full-stack:

Real-time convergent billing solution for mobility services supporting all customer types and payment times

Digital Experience:

Digital CRM and Digital Engagement layers for CSPs looking to improve the customer experience while retaining their legacy back-end systems

The Cloud-ready Crestel DBRM combines the power of its real-time

capabilities with the flexibility, reliability and scalability necessary for

CSPs to transformation into a DSP. Whether launching new digital

services, on-boarding new lines of business or looking to achieve agile

operations with DevOps or BizzOps, Sterlite Tech helps CSPs to

accelerate on their path to becoming a digital service provider.

The time to start the Digital Reinvention is NOW!

› Monetize any service, any market and any device – offer innovative

service bundles and apply real-time incentives across all lines of business

› Get never-seen-before agility in marketing and sales. Empower the team to motivate the customers towards more valuable service usage

and spending by intelligent pricing offers and services in ways that are compelling to the end-customer

› Faster, leaner and agile operations through web-scale BSS/OSS stack, supporting NFV standards for private cloud deployment, giving CSPs

a choice to select what best suits them

Policy & Charging:

Pre-integrated Policy and Charging Control for CSPs looking to manage and monetize the proliferation of data consumption and getting ready for 5G using micro-PCC architecture

IT Stack Modernization:

For CSPs looking at modernizing their IT stack while keeping existing charging platforms, clearly focused on drastically improving the customer experience while

launching new services in their markets

New Brand:

For CSPs planning to launch new brands in their existing markets, targeting new millennials or specific customer segments

Enterprise Billing:

For CSPs planning to increase their ARPUs by providing enterprise billing for Cloud services, SD-WAN and MPLS

Multi-play Full-stack:

For CSPs looking at consolidating multiple lines of business, creating bundled offerings for improving their lead-to-order and order-to-cash journeys, while reducing their OPEX

STCC19/BR-S/2002

Sterlite Technologies Ltd [BSE: 532374, NSE: STRTECH], is a global technology leader in smarter digital infrastructure. With a

pure-play telecom focused business that develops & delivers optical communication products, network & system integration

services and OSS/BSS software solutions, Sterlite Tech has sales network in six continents. The Company has manufacturing

presence in India, China & Brazil, and aims to transform everyday living by delivering smarter networks. With a strong portfolio of

over 162 patents, Sterlite Tech is home to India's only Centre of Excellence for broadband research. Projects undertaken by the

company include intrusion-proof smarter data network for the Armed Forces, rural broadband for BharatNet, Smart Cities'

development, and establishing high-speed Fibre-to-the-Home (FTTH) networks.

About Sterlite Technologies:

© Copyright 2019 Sterlite Technologies Ltd. All Rights Reserved.

For queries or demo email us : sales@sterlite.com

www.sterlitetech.com

Sterlite Technologies Limited

Corporate Office: Godrej Millenium, 9 Koregaon Road, Pune 411001 Maharashtra, India

Phone: +91 20 30514000