creative curating: curatorial rules, and when to break them
TRANSCRIPT
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Creative Curatation
Presentation to Catherine Whalen and Sarah Carter’s “Curatorial Practiceas Experiment
” course at Bard Graduate School
Steven Lubar February 2015
or, knowing the rules, and when to break the
m
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“…privilege experimentation, collaboration,
and interpretive risks … new and diverse
means of interacting with, studying, and
analyzing material things.”
—from the syllabus
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All curation is creative.
But it also follows certain rules.
What rules should we break, and when?
3 I don’t think they should all be broken - the key thing is not to take them asnatural .
Note: these rules are fairly recent - museum history can help us see them in
their cultural context. When did they come to be accepted? What
circumstance made them seem proper? Do those circumstances still stand?
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4 We all have a pretty good idea of traditional exhibits - what the rules are
—paintings on wall, objects in cases, narratives…
5 And we know when something breaks the rules:
— left, Chipstone installation at Milwaukee Art Musuem, right, Museum of
the City of London.
Some more examples at the end of the talk.
What are the rules?
6 Before you can break the rules, must know what they are…— a quick set - not definitive, but to get you thinking…
— and mostly these are good! Need to know when to break them.
I’ve exaggerated a bit here, for educational purposes!
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Curatorial rules
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Object rules
• Conservation and Preservation: Don’t use objects up.
• Museum objects should last forever and remain in
museum forever
• The museum shouldn’t alter objects
8 Good reason for all of these rules - but these are fairly recent, in the history
of museums - Some 18th century museums encouraged touching; some
19th century museums traded objects, dispersed them.
Collecting rules
• Interested in makers not users
• Biased toward objects in original state, unchanged by
use
• What counts as an object is narrowly defined
: “museum
quality”
• Build on strengths of collection
• Often based on interests of curator, not needs of
museum more generally
9 These more art museum rules; history museums have become moreinterested in the way objects are used.
To what extent are curators thinking of the big picture of the museum, to
what extent their own work? what structures shape collecting?
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Curator Rules
• The curator is the expert
• The curator is a specialist, not a generalist
• The curator is the leader of the exhibition team
• Subject-matter knowledge key to curation (curator as
academic)
• The curator is anonymous, the voice of the museum
• The curator is not part of the story
10 Curator as academic - audience he or she cares about most often an
academic one.
This is shaped by the way expertise is defined in museums - as subject
matter expertise, not audience expertise, and by defining curators as
specialists, not generalists.
The last rule seems so central to museums - but broken now in every other
medium - look at creative nonfiction writing for a strong contrast.
“The essence of professionalism is to be found inthe strong sense of high purpose and personal
responsibility and the strict intellectual integritythat motivate the individual and guide him in the
use of his specialized knowledge. These qualities .. . mark the museum curator and are the measure
of his stature. As a professional he is a strongholdof individual initiative and responsibility in a world
threatened by the ant heap of collectivism.”
—Remington Kellogg, Director, USNM, 1952
11 Curator as John Galt! last bulwark of individual initiative…
Exhibition rules
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Display rules
• Designed around looking (not other senses)
• Clear lines and divides between exhibit and visitors
• Designed to look good without people in the way
• Focus on objects, respectfully treated
• Conveys authority
13 Model is an old-fashioned university lecture!
Audience Rules
• Disinterested (it’s not about them)
• Visitors there only to look and learn; th ey’re just
audience, not author; they can’t change exhibit
• Audience either experts, like us, or Getty “art novice”
idea – 30 seconds, doesn’t know terminolgy,
undeveloped perceptual skills… but cares!
• Thinking beings (not so much feeling, social, etc.)
14 Nina Simon’s Museum 2.0 is best at this topic.
Story Rules
• One story, beginning to end
• Neutral, unbiased, single voice
• Moment in time or change over time
• Based on books and magazines (typeset, etc.)
• Clear distinction of narrator/audience/subject
•
Based on academic interests and taxonomies
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Space and time rules
• In one place
• At one time
• Once it’s done, it’s done; doesn’t change over time
• Digital follows physical
16 Exhibits are designed around traditional museum spaces. Those spaces are
changing as museums change, and especially as the material and the virtual
begin to overlap. How should the exhibition rules change?
Structure rules
• Clear distinction between what’s an exhibition andwhat isn’t
• Front-of-house (exhibits, public space) and back-of-
house (storage, research) clearly separate
• Curatorial, design, and educations separate
• You can read the bureaucratic structure of the
museum in the exhibitions
17 Why such a strong distinction between exhibit and shop?
Why hide the rest of the museum?
On the final rule: If you can read the museum’s organizational structure -
either divisions between curatorial and other departments, or the waycuratorial departments divide up subject matter - in the exhibition, that’s bad.
Some Examples
18 Catherine asked me to talk about recent work at Brown - a bit hesitantbecause it’s often creative because we’re working outside of a traditional
museum structure… so, some Brown projects, some other projects I’ve
admired
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Haffenreffer
Museum,
“Exquisite
Objects,”
curated by Ian
Alden Russell
19 Ha#enre#er Museum at Brown - Ian Russell exhibition. what is odd here: not
in museum, writing not typeset, on outside of case, no single narrative,
visitors could add their interpretation. More information at
exquisitethings.info
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“The Lost Museum,”
curated by the
Jenks Society; Mark
Dion, visiting artist
22 More information at jenksmuseum.org. Rules broken include: not in museum;
arranged by degree of decay, not usual taxonomies; language of labels;
artists created new work for history exhibition; reimagined period room as
story space.
23 Consider the very untraditional voice
24 Order by decay - not by categories of use. But very carefully organized!
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26 An imagined reconstruction - as imagined by artist - a biographical sketch in
objects.
27 New work from about 80 artists, based on information about the collectionsof the museum.
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Haitian Voodoo,
Haffnreffer Museum
28 Decentralized structure - working with voodoo priestess, an art collection on
loan, a scholar interested in contemporary Haitian religion… anthropology
museums have flexibility.
29 The altar: Haitian mambo mined our collections - not Haitian collections - for
objects she thought spoke to the spirit of La Sirene.
Remember the Old Times: Cape
Verdean Community in Fox Point
30 The exhibition included a bar that was really a bar!
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Baltimore Museum of Industry
31 Historic machines run, used as shop as well as exhibition.
Mark Dion installation,
Johns Hopkins
University Library
32 An artist’s installation: artifacts from across the university, displays so that
they are not individually visible but form an ensemble
“At Home,” Minnesota Historical
Society, Benjamine Filene, Curator
33 Not “authentic” artifacts from the house; words and artifacts mixedpromiscuously; many di#erent voices overlapping.
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“One Room,” RISD Museum, curated
Deb Clemons and S. Hollis Mickey
34 A fascinating cross between exhibition and program; artists given space to
work, talk, present. Photos courtesy S. Hollis Mickey, RISD Museum
America on the
Move, NMAH
35 Breaking down barriers between visitor and exhibit
Holocaust Memorial Museum
36 Breaking down barriers between museum and memorial. See also the 9/11Museum.
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“Party Time,” by Yinka
Shinobara, Newark Museum
37 An artist re-imagines a period room. Breaks most of the rules! Feet on the
table! Images from presentation by Franklin Vagnone, Executive Director of
The Historic House Trust of New York City
“Maira Kalman
Selects,” at Cooper
Hewitt Museum
38 Handwritten labels, ipad cut into back of chair!
Breaking Rules
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Rules for Breaking Rules
• Let go. Shared authority. “It’s not about you”
• Put the audience first
• Overcome bureacratic structures
• Think about balance of present and future
• Bring in artists
40 my seven rules for public humanists
Models to consider
• Children’s museums
• Theme parks and themed retail
• Indigenous museums
• Memorial museums
• Anarchist’s guide to historic house museums
• Fringe museums (Morbid Anatomy Museum, popup museums)
• Public art
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talk for BGC Catherine Whalen class.key - February 6, 2015