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1 Copyright © TM Forum, 2007 All Rights Reserved. TM Forum SDF (Service Delivery Framework): Program overview Tony Richardson - TM Forum Jenny Huang – AT&T

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Copyright © TM Forum, 2007 All Rights Reserved.

TM Forum SDF (Service Delivery Framework):

Program overview

Tony Richardson - TM Forum

Jenny Huang – AT&T

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Copyright © TM Forum, 2007 All Rights Reserved.

Covered topicsCovered topics

TM Forum SDF Program

SDF Reference Model

Working with Other Industry Groups

SDF Requirements

Future Work

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Copyright © TM Forum, 2007 All Rights Reserved.

TM Forum SDF Program

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Copyright © TM Forum, 2007 All Rights Reserved.

The TM Forum SDF ProgramThe TM Forum SDF Program

The TMF SDF program defines the framework that supports and integrates all functions required for the lifecycle of a service delivered to a Customer, across all stakeholders in a Service Provider environment.

It unifies under a common logical view service design, creation/composition, deployment, activation, provisioning,

sale and campaign management, execution, operations, charging, billing and revenue management, retirement,

monitoring and trouble resolution etc. to achieve the overall SDF business objectives.

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Copyright © TM Forum, 2007 All Rights Reserved.

Attempt to position SDF and to illustrate relationship with OSS/BSS

Attempt to position SDF and to illustrate relationship with OSS/BSS

Devic

e /

C

lien

t Layer

Tra

nsp

or

t Layer

Access

Layer

IP / MPLS / PBTSONET / SDH / WDM

Wireless:2G, 3G

WiFi, WIMAX

Wireline:DSL, Cable, FTTx, PSTN

Internet / 3rd Parties / Enterprises

OS

S/B

SS

P

latf

orm

s

Serv

ice

Layer

Con

trol

Layer

SS7 SIP / IMS

Application ServersSC E

Application suitesSDP

SDF

IMS

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TM Forum SDF program: tasks for Phase 2TM Forum SDF program: tasks for Phase 2

Communication to TM Forum and Industry

TM Forum SDF Program Phase 2

Other IndustryGroups

contributions

TM Forum’s Board strategic

indications

Other TM Forumwork areas

Toolselection

SDF Industry Groups

Positioning Document

SDF Business Agreement

SDF Overview

SDF Reference Modelspecification / enhancement

SDF Management Requirements specification

SDF positioning respect to related work in other Industry

Groups

TR 139

TMF 519

TR 141

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Copyright © TM Forum, 2007 All Rights Reserved.

TM ForumSDF Reference Model

TR 139 V1 & 2: “SDF Overview”

Jenny Huang

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Copyright © TM Forum, 2007 All Rights Reserved.

Note for the audienceNote for the audience

The TM Forum SDF team released TR 139 v1 “SDF Overview” in November 2007 Provides a first version of the SDF objectives and

Reference Model

Currently a revision of such document is in progress

Next slides refer to the Version 1.0 “approved document” but highlight changes in progress

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Copyright © TM Forum, 2007 All Rights Reserved.

TM Forum SDF Reference Model TR139 – V2 High Level Overview

TM Forum SDF Reference Model TR139 – V2 High Level Overview

Management Services

Customer, Suppliers, Partner Services

End-user Services

SDF ManagementSupport Services

SDF Infrastructure Support ServicesInfr

astr

uct

ure

Se

rvic

es

Resource Services

SDF Services

(Draft ! - work in progress)

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Copyright © TM Forum, 2007 All Rights Reserved.

Some basic definitions – in reviewSome basic definitions – in review

ServiceA Service exposes capabilities via one or more interfaces.

SDF ServiceA SDF Service is a Service that exposes one or more SDF Service Management Interface(s).

SDF Service Management Interface (SDF Service MI)A SDF Service Management Interface exposes the management capabilities of a SDF Service.

SDF Service Functional Interface (SDF Service FI) A SDF Service Functional Interface exposes capabilities of a SDF Service other than those exposed through its SDF Service Management Interface.

SDF Management Support Service (SDF MSS)A SDF Management Support Service consumes the SDF Service Management Interface of a SDF Service to manage the SDF Service.

SDF Infrastructure Support Service (SDF ISS)A SDF Infrastructure Support Service provides reusable functionalities, exposed via functional interface(s), to support the SDF.

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Overall context for the “TM Forum SDF Reference Model” for SDF Services and their Management

Overall context for the “TM Forum SDF Reference Model” for SDF Services and their Management

Legend

Management Services

Resource Services

SDF InfrastructureSupport Service

Consumer

Services in SDF team scope

SDF required Consumer

Services out ofSDF team scope

Functional Interface out ofSDF team scope

Management Interface in SDF team scope

Consumer out of SDF team scope

Infrastructure Services

SDF Infrastructure Support Service Functional Interface

SDF ServiceFunctional Interface

SDF Service

Consumer

ResourceService

Consumer

InfrastructureService

Consumer

<qualified name> SDF ServicesSDF Management Support Services

(SDF MSS)

SDF Infrastructure Support Services(SDF ISS)

SDF Service Management

Interface Consumer

SDF Service Management

Interface

Items for further study

SDF Management Support Service

Functional Interface

Infrastructure Service Functional Interface Resource Support

Functional Interface

(Draft ! - work in progress) – May 19, ‘08

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Example scenario: session based serviceExample scenario: session based service

Service Lifecycle Service EnablersOperations Support and Applications

Service Lifecycle Service EnablersOperations Support and Applications

HTTP Server

Location enabler

Network Positioning Service

Mapping Service

Map & Directions

Service

1Servicerequestto WebServer

18 Return Map, Directions, Coupon

19 Return Map, Directions, & Discount Coupon

Network SP DomainNetwork SP DomainNetwork SP DomainNetwork SP Domain

Content SP DomainContent SP DomainContent SP DomainContent SP Domain

1 SDF Infrastructure Centric

1 SDF Service Centric

SDF Session

ServiceOrchestration

6 Find SDF Components

2Launch SDF Session

3Request Service Details

Return ServiceDetails

4

7Request Phone

LocationReturn Lat/Long8

9 Invoke Directions Service , Lat/Long, Restaurant

5

ServiceLaunch

SDF Session

LocationMap

SDF SDF Registry/Registry/

RepositoryRepository

Service Service CatalogCatalog

SDF SDF Registry/Registry/

RepositoryRepository

Service Service CatalogCatalog

Map

Advertising Service

11

Return Service Details

10Request

Service Information

CouponService13

FindSDFComponents

14Request Map/Directions

16 Request Coupons

ReturnCoupon

17

15 Return Map/Directions

12

Service Launch

SDF MgmtSupportService

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Copyright © TM Forum, 2007 All Rights Reserved.

TM Forum SDF - Working with Other Industry GroupsTR 141 v.1: SDF Industry Groups Positioning Document

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Incorporating Industry Groups input into SDFIncorporating Industry Groups input into SDF

Many other Industry Groups involved in activities related to SDF development

Specific SDF work activity aimed at identifying possible Industry Groups contributions / working relationships

TR141 – Industry Group Positioning Document used to capture results

Information captured through F2F workshops, conference calls and direct discussions

TR141 used to put detailed work co-operation agreements in place with other Industry Groups

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Industry Groups involvementIndustry Groups involvement

OMA OSE / OSPE (open SDP for mobile service providers)

IPsphere Pan-SP B2B agreements on supply of IP-based services

Parlay / Parlay X Network Service interfaces

SDP Alliance Practical best-of-breed SDP component integration

OASIS IT capabilities for Service Component definition / combination

ETSI / TISPAN NGN Sub-system components / Management Architecture

ITU-T / NGNMFG NGN Management Roadmap

IEEE/NGSON NGN Overlay Network

ATIS / TMOC IPTV Management, NGS Accounting

CableLabs Positioning of cable-based services / specifications

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Customer, Supplier, Partner Services

Industry Group References(partial list)

Industry Group References(partial list)

Service Lifecycle Support Service Enablers& Applications

Network & IT Resources

Inte

grat

ion

Infr

astr

uct

ure

End-user Services

SDFMgmt

BSS/OSS

OASIS/W3C/OMGUML Profiles, SOA infrastructure, eBusiness

WS based management, appl. Dev. Env.

CableLabsProvide mgmt information,

Content Metadata, interface protocols required for cable

industry

IPspherePan-provider service activation and assurance

AT

IS/T

MO

CO

SS

Ref.

framew

ork

for IP

TV

& IP

acct. mg

m

TISPANWG8

NGN OSS Interface Architecture

Subscription Mgmt

SDF Managed Resources

IPspherePan-provider service activation and assurance

IEEE/NGSONEmerging service architecture

OMA (OSPE, CSSM, PEEM, CBCS … )

SDF resource management & policy framework

ParlayNetwork/Service

Abstraction

SDP AllianceStds Interoperability

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Further Work with IGsFurther Work with IGs

Agreeing contributions / working relationships

Agree positioning of SDF and NGN – and associated Service and Management interfaces

Start detailed joint work with selected IGs (e.g. OMA, OASIS)

Provide Industry awareness

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Copyright © TM Forum, 2007 All Rights Reserved.

TM ForumSDF Requirements

TMF 519: SDF Business Agreement

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Copyright © TM Forum, 2007 All Rights Reserved.

TMF 519: SDF Business Agreement - Requirements

TMF 519: SDF Business Agreement - Requirements

Main characteristics The SDF Business Agreement document contains the Requirements that define the

Service Delivery Framework o List of Business Objectives (19)o List of Technical Objectives (12)

SDF requirements are divided in categories (in line with Reference Model):o Requirements on SDF Infrastructure (25)o Requirements on SDF Managed Entities (9)o Requirements on SDF Management (34)o Requirements on SDF Functional Capabilities (10)o Requirements on SDF support for Customer, Supplier and Partner relationships (6)

Some info on the “process” to define the BA Specific use cases were developed to define scenarios for the SDF and gather

requirements BA document obtained by active team commitment: more than 20 written contributions,

ad hoc meetings / calls, debate and synthesis Important remark: The SDF team employed the usage of a tool (IBM RequisitePro) for

execution of the task Deliverable ready by mid June 2008

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Examples of SDF ObjectivesExamples of SDF Objectives

Business Objectives The SDF MUST enable reduction of cost and cycle time to translate business

ideas to market offerings (in particular by an effective service lifecycle management throughout the entire ecosystem including operation support).

The SDF MUST support efficient lifecycle management of services based on composition and reuse of existing and new services with the ability to provide differentiated services to all stakeholders in a Service Provider environment.

The SDF MUST enable a Service Provider to participate in an open market of SDF Services.

Technical Objectives The SDF MUST ensure that information associated to the elements that are

manipulated by any combination of reprogramming, re-purposing and composition done statically or dynamically, is itself manipulated in ways that are coordinated and consistent with the manipulation.

The SDF MUST NOT normatively specify beyond interoperability purposes. The SDF MUST rely on the most widely used and generic technologies. when

multiple alternatives exist.

For a comprehensive list of objectives refer to TMF 519.Draft available on SDF CWS – Team plan is to release document by June

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Copyright © TM Forum, 2007 All Rights Reserved.

Examples of SDF RequirementsExamples of SDF Requirements Requirements on SDF Infrastructure

The SDF Infrastructure MUST enable flexible mash up, composition and reuse of pre-packaged elements. It must be based on standard IT technology as used in other industries to leverage economy of scale and maximize support.

The SDF Infrastructure MUST enable management of services as they are reused, reprogrammed or composed.

The SDF Infrastructure MUST provide SDF Services catalogues and other repositories (e.g. metadata), which contain all the elements (e.g. existing SDF Services, their dependencies, etc.) available to build new SDF services.

Requirements on SDF Managed Resources Every SDF Service in the SDF MUST provide a “SDF Service Management Interface” to

enable exposure of all appropriate operation and management functions (such as, but not limited to: configuration, performance management, retirement, fault handling, versioning, monitoring, usage, etc.) of the SDF Service.

For the SDF to be able to manage a resource that is outside the scope of SDF, that resource MUST be exposed as a SDF Service.

Requirements on SDF Management The SDF MUST support functionality to enable the management of the lifecycle of SDF

Services. The SDF MUST enable the configuration of specific performance parameters for SDF

Services by means of the SDF Service Management Interface (SDF Service MI) (e.g. driven by customer experience).

Requirements on SDF Functional Capabilities The SDF MUST support an explicit state model which enables the management of the

lifecycle of a SDF Service.

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Copyright © TM Forum, 2007 All Rights Reserved.

Additional Information

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Copyright © TM Forum, 2007 All Rights Reserved.

Focus for SDF Project - Phase 3Focus for SDF Project - Phase 3

Current view: TM Forum SDF IA document RFI / RFQ to Vendors against BA Detailed Gap Analysis – SDF / TM Forum Standards Detailed CR to existing TM Forum Standards Increase linkage with TM Froum Teams Joint work plans with other IGs . . . June Team Action Week will be an important occasion for Phase 3

planning and consolidation

Final remark Team is active, mailing list has many members … but it is always

possible to join the team and contribute in its steering and development

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Copyright © TM Forum, 2007 All Rights Reserved.

Some info on the TM Forum SDF teamSome info on the TM Forum SDF team

More than 320 subscribers to SDF exploder list Regular weekly teleconferences on Thursdays at 16:00 UK time (around 20

– 25 participants)

Expecting 4 + face to face meetings in 2008: Regular meetings at TM Forum Team Action Weeks + ad hoc meetings

Active SDF Phase 2 contributions from various Companies, among which Alcatel-Lucent, AT&T, BT, CA, CIMI Corp., IBM, Microsoft, NEC Europe, NetCracker, Oracle, Telecom Italia, Telefonica I+D, SquareHoop, TM Forum, … and more

SDF Management team E. Ronco (Telecom Italia, seconded to TM Forum): SDF Program Manager

o J. Huang (AT&T): Co-chair, Service Provider champion

o J. Vandenberghe (Alcatel – Lucent): Co-chair, Vendor champion

T. Richardson (TM Forum): Industry Group Coordination, TM Forum staff support

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Copyright © TM Forum, 2007 All Rights Reserved.

Thank you for listening Thank you for listening

Participation/Contribution Web page:

http://www.tmforum.org/TechnicalPrograms/ServiceDeliveryFramework/4664/Home.html

Open contribution and open participation

o To register go to http://www.tmforum.org/cws

o Select Service Delivery Framework team

Number of Web Community discussions on “Work Themes”: http://www.tmforum.org/community/forums/62/ShowForum.aspx

Weekly conference call:

o Thursday 16:00 UK, 11:00 EST, 17:00 CET

o International dial in number: + 1 6172138002; Participant pass code: 58416317#

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Copyright © TM Forum, 2007 All Rights Reserved.

Backup

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Copyright © TM Forum, 2007 All Rights Reserved.

General ContextGeneral Context

Change of Communications Industry Landscape New providers (e.g. Content) enter in the market and organizations

operate using more complex business models. Delivery of next generation services happens in a framework where

the lines between Network and IT are blurred. IT expands its footprint from supporting services to becoming part of

the service to customer. Customers / end Users have greater expectations for:

o blending existing and new serviceso supply of services anywhere, anytime, and through any chosen access

means.

Increasing pressure for efficient and effective Service Management. Necessity for near-zero touch of business processes for delivering

“next-gen services” by integrating existing systems (both for Telco / non-Telco SPs).

Need to create composite service marketplace across industry sectors that also need to be managed & monetized.

Service Providers need interoperability and agreed levels of compatibility across Service Delivery Platforms (SDPs).

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Copyright © TM Forum, 2007 All Rights Reserved.

TM Forum’s response: Service Delivery FrameworkTM Forum’s response: Service Delivery Framework

• The TM Forum launched the Service Delivery Framework (SDF) programme to address the industry challenge of producing an environment for the management of Next Generation Services.• SDF supports and integrates all aspects in the lifecycle of “next-gen services”

delivered to a customer, across all the stakeholders, in an integrated Service Provider environment.

• SDF has the objective to unify under a common logical view all the functions to support the service lifecycle: conceptualization, design, deployment, activation (execution), operation, retirement.

• SDF operation is based upon a defined Reference Model, which itself is based upon SOA principles.

• SDF impacts• Management specification for SDF will be realised through updates and additions

to existing TM Forum artefacts (Business Process Framework, Information Framework etc.).

• New specifications will be created by TM Forum (or liaised with other SDOs / Foras)

• SDF will have impact on “new” B/OSS systems design and development.• Strong liaisons with other Industry Groups has been established in order to

share the SDF vision / link into related work in these Groups.

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Copyright © TM Forum, 2007 All Rights Reserved.

A brief history of SDF within TM ForumA brief history of SDF within TM Forum

Aug. 2006: Launch of “Landscape Team” by TM Forum Board Analyze emerging Web 2.0, SDP, content and media convergence

environmento Need for “SDF” to “integrate” emerging areas as IMS, web 2.0, SDPs, etc.o Need to focus on Service Management aspects

1H 07: SDF team set-up Merge with NGN-M team Work Chartering

2H 07: SDF Phase 1 SDF Reference Model (TR 139) Version 1.0 – Nov. 07 Industry Group liaisons commenced

1H 08: SDF Phase 2 Current work

o … + 320 subscribed to SDF exploder, + 150 companies representedo Active participation on TM Forum CWSo 3 major deliverables developed