chiara perego_portfolio2016_mn

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Chiara Perego TEXTILE + PRINT + GRAPHIC DESIGNER PRODUCT DEVELOPER · WHO i AM ·

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Page 1: Chiara Perego_Portfolio2016_mn

Chiara PeregoTEXTILE + PRINT + GRAPHIC DESIGNER

PRODUCT DEVELOPER

· WHO i AM ·

Page 2: Chiara Perego_Portfolio2016_mn

· EXPERIENCE ·

NORTHERN EMISPHERE

SOUTHERN EMISPHERE

SCR spaPrinted fabric factory

Color specialist

MIMCOAccessories retailer

Soft accessories designer

IED European Institute of Design Graduated on 2005 as Textile Design

From PERTH to SYDNEY The begin of our life in Australia that started as one sabbatical year on a Working Holiday Visa

IL SALOTTO _ ItalyVintage clothes sourcing and selling within special events + Online shop.

Owner

FREELANCE DESIGNERCollaborating with JRD Jack Rodgers Design + freelancing with international clientele.

Textile + Graphic designer

Delago spaPrinted and yarn fabric converter

Print designer

GdA spa _ ItalyPrinted and yarn fabric converter

Sales manager and Art director for GdA Shirty, printed fabric collection for shirts. Sourcing worldwide, producing in Italy, selling worldwide [shown on map]

I got married in Italy

Freelancing _ ItalyPrinted and yarn fabric creation

textile prints designer

Cue&coWomenswear retailerSales assistant @ Melbourne stores

Max MaraItalian womanswearSales assistant @ Melbourne stores

NEW YORK_ USABack at school English course

2002 2005 2006 2007 2008 2009 2012

2013 2014 2015 2016 THE FUTURE

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Italy · France · Spain · UK · Netherland · GermanyNew York

Regular business trip · GdA spa

MelbourneMimco Head Office

Shanghai

Business trips and INTERTEXTILE exhibition · GdA SPA

Shanghai · Hong Kong · Shenzen

Business trip · Mimco suppliers

New Dehli · Varanasi

Mimco suppliers

ParisPremiere vision · GdA spa

textile exhibition

MilanMilano Unica · GdA spatextile exhibition

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· PROFESSIONAL SKILLS ·

MANAGEMENT MANUAL + DIGITAL KNOWN TECHNIQUES

Design thinking

Hand sketching

Pencil, brushes, crayon

Computer drawing

Graphic tablet

Print pattern

Digital pattern repetation

Keen eye for colors

Presentation

Mock ups

Product development

Production processes

Print technologies

Fabric technologies

Visual Merchandising

Branding

Layout

Packaging

People management

Trend+market analisys

Time management

Great Sales + Negotiation skill

Complex problem solving

Coaching + mentoring

Persuasion

Initiative + Enthusiasm

Active listening

Critical thinking

Judgment+decision making

Active learning

Monitoring

Service orientation

Planning + organisation

System analisys

Learning strategies

International skill

Personal maturity

Quality orientation

Hand screen printing

Machine screen + rotary screen printing

Direct printing

Discharge printing

Transfer printing

Warp printing

Pigment printing

Burn-out printing

Flock printing

Placement print

Glitter printing

Laser cut

Metalllic printing

Digital printing

Embroideries

Appliques

Weave pattern

Trim development

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Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Adobe Lightroom

Office + iWork

Ramsete (textile software)

SmartColor (textile software)

· LANGUAGE ·

· EDUCATION ·· SOFTWARE · · REFERENCES ·

ITALIANNative

SPANISHIntermediate level

JULY 2002

FINE ARTS DEGREEFine Arts High School

Cantu’ _ Italy

JUNE 2005

TEXTILE DESIGN BACHELOR DEGREEIED. Europen Institute Of Design

Milan _ Italy

ENGLISHIELTS TEST SCORES

Listening 8.5 Reading 7.5 Speaking 8 Writing 6.5

Ashleigh Jade Dickinson+61 422 445 190

Cathryn Wills+61 414 393 919

Sarah Bazzicchetto+61 402 019 003

Laila Charbel+61 422 748 083

Jack Rodgers+61 416 853 063

Fabio Biavaschi+61 411 061 531

Page 6: Chiara Perego_Portfolio2016_mn

· EXPERIENCES IN DETAILS ·

Initial concept development in conjunction with Creative & Commercial Director and design team, including colour trend, silhouette and raw material

Research followed by ideas generation

Trend forecasting and retail research

Story board development

Development of Story/Colour themes

Print, Fabric and Trim development and approval

Brief supplier of all new styles through email or overseas

Design and development of hardware

Complete specifications and brief proto 1 by deadlines outlined in the company timetable

Review and comment on all proto 1 samples, handover to product engineer and order proto 2’s by deadlines outlined in the company timetable

Review and negotiate costs, analyse previous costs and current cost breakdowns

Ensure POD plans are always updated, accurate and ready to handover by internal range presentation deadline

Liaison with factories and/or agents on daily issues

Create gifting packages, labels and swing tickets.

Internal liaison – weekly progress/charts meetings with operations team

Ensure that virtual and physical files are maintained and organised

Ensure presentation materials, including but not limited to overview pages, are up to date and completed by the internal range presentation deadline

Weekly analysis and presentation of sales results to understand what styles are and aren’t working in all markets

Read and consider retail feedback provided on a monthly basis

Keep up to date with customer feedback obtained through social media channels

Attend and participate in post season reviews

Undertake overseas sourcing trips and/or factory visits as required and requested

Undertake local and interstate store visits or supplier appointments as required

January 2014 – July 2014 · Mimco [Melbourne]Designer Accessories

Page 7: Chiara Perego_Portfolio2016_mn

May 2008 – December 2011 · GdA Spa · Como, Italy) Sales Manager & Art Director

Manage a team of 5 people, inspire and lead them

Manage budget constraints

Create different strategies per each different market

Presence in textile exhibition fair (Italy, France, China, USA)

Weekly budget and sales analisys

Previous season analisys to determin new budgets

Travel overseas to liaise with clients and suppliers, developing strong relationships in Europe / USA / Asia

Initial concept development in conjunction with CEO and other Manager, including colour trend, design trend and raw material

Research bespoken to fit 3 different printed fabric collection

Accessories development: material, shape, print, embellishment.

Research followed by ideas generation

Keep up to date with new fabric technologies and costructions

Trend forecasting and retail research

Story board development

Development of Story/Colour themes

Print, Fabric and Trim development and approval

Brief supplier of all new styles by person

Develop drawings for screen or digital printing, placement print and repeat yardages using Photoshop, Illustrator, Ramsete and SmartColor

Develop different colourways for each design to cover as much as possible all the market needs

Manage sampling spreadsheets

Manage lab dips, trims and fabrics/materials for each season (developing as requested)

Testing printed and dyed fabric with spectrometers

Arrange all sample pieces and production

Arrange tests on every new fabric ( performances and chemicals ]

Daily follow up with production team to monitor every order

Meet clients and working directly with high fashion brands such as Etro, Giorgio Armani, Duchamp,

Page 8: Chiara Perego_Portfolio2016_mn

July 2006 – April 2007 · Delago s.p.a. Print designer

Initial concept development in conjunction with Design Manager including colour trend, design trend and raw material

Develop design from sketch to final artwork.

Liason with supplier to provide the correct division of colour for screen print designs

Develop different colourways for each design to cover as much as possible all the market needs

Meet suppliers in their factory to supervise sampling and production

Liaise with supplier in order to start the sampling as the production requirements [ EX colour choice - acid or basic or pigment print / printing method - cylinder or screen ]

Report daily to the Design manager the sampling status

July 2005 – June 2006 · SCR s.p.a. Colour specialist

Meet with clients and check with them the design and the fabric they want to print

Sampling the colours for every colourways the client need.

Receive sampling colour to be checked with paper colourways and corrected

Follow up the sample to make sure it goes through all the processes (colour preparing, printing, steaming to fix colours, washing and finishing]

Work with Production Managers in order to start the sampling as the production requirements [ EX colour choice - acid or basic or pigment print / printing method - cylinder or screen ]

Keep clients up to date on their sample + production.

Page 9: Chiara Perego_Portfolio2016_mn

· WHAT I DO ·PATTERNS FOR FABRIC PRINTS

PAYSLEY8 colors screen print.Research, development and repetition.

FLOWER9 colors screen print.Research, development and repetition.

Page 10: Chiara Perego_Portfolio2016_mn

PATTERNS FOR FABRIC PRINTS

FLAT FLOWER6 colors screen print.Research, development, repetition and division of colors for engraving.

ETNIC GRAPHIC8 colors screen print.Research, development and repetition.

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PATTERNS FOR FABRIC PRINTS

ROSE PRINT12 colors screen print.Research and repetition

Page 12: Chiara Perego_Portfolio2016_mn

PATTERNS FOR FABRIC PRINTS

ABSTRACT CHECK5 colors _ screen print.Research and development.

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PLACEMENT PRINTS FOR SCARVES

Page 14: Chiara Perego_Portfolio2016_mn

HAND SKETCH HAND SKETCH + PHOTOSHOP COLOURING

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COMPUTER DRAWING

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DESIGN AND DEVELOPE ACCESSORIES

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DESIGN AND DEVELOPE ACCESSORIES

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DESIGN AND DEVELOPE ACCESSORIES

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DESIGN AND DEVELOPE ACCESSORIES

Page 20: Chiara Perego_Portfolio2016_mn

TREND RESEARCH + MOODBOARD + KEY COLOR SELECTION

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TREND RESEARCH + MOODBOARD + KEY COLOR SELECTION

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GRAPHIC DESIGN

Page 23: Chiara Perego_Portfolio2016_mn

GRAPHIC DESIGN

Cos’è la STEREOSCOPIA?La stereoscopia è una tecnica di realizzazione e visione di immagini, disegni, fotografie e filmati, atta a trasmettere un’ illusione di tridimensionalità, analoga a quella generata dalla visione binoculare del sistema visivo umano.Inventata nel 1832 da sir Charles Wheatstone utilizzando coppie di disegni similari e successivamente la nascente fotografia, la stereoscopia ha trovato successivamente applicazione anche nel cinema e in svariati altri campi.

Cos’è uno stereoscopio?Lo stereoscopio è il primo strumento stereoscopico inventato dall'uomo per riprodurre il rilievo, la tridimensionalità, del mondo che ci circonda, così come viene visto dagli occhi umani.Gli occhi umani distano tra loro a una distanza media di 6,5 cm (lo scarto è variabile da persona a persona e a seconda dell'età), e trasmettono al cervello due immagini che riprendo-no il soggetto osservato a tale scostamento. Il cervello umano riesce così a valutare la distanza tra il punto di osservazione e l'oggetto osservato: maggiore è la distanza, minore sarà l'effetto di rilievo, i "panorami" oltre il punto dell'infinito della messa a fuoco, risultano infatti "piatti".Il principio stereoscopico tenta di ricostruire questa illusione di profondità attraverso la ripresa di immagini stereoscopiche parallele: la ripresa avviene infatti utilizzando fotocamere a due obiettivi, che riprendono due distinte immagini dello stesso soggetto alla stessa distanza degli occhi umani.Lo stereoscopio mette in pratica questo principio, permettendo facilmente l'osservazione contemporanea di due immagini separate, e a questo scopo utilizza strumenti ottici quali specchi e/o lenti così si potrà osservare le due immagini paral-lele in modo tale da simulare una visione unica di un soggetto tridimensionale.

Come si usa?I dischetti vengono inseriti in un alloggiamento caricandoli comodamen-te dall'alto del visore, mentre una leva di avanzamento consente di passare alla coppia di diapositive successiva. L'illuminazione viene normalmente fornita da un diffusore opaco, che permette alla luce naturale di retroillu-minare le diapositive. Questo tipo di sistema ottico, congiuntamente alle immagini riprodotte su diapositive, permette un’ ottimale illusione ottica.

a tua disposizione troverai un visore stereoscopio view-master e i dischetti

Cos’è un visore stereoscopico View-Master?View-Master è un sistema di visione stereoscopica inventato da William Gruber e commercializzato per prima dalla Sawyer's Photo-graphic Service nel 1938. Il sistema comprende: un visore stereoscopico, dischetti montanti 7 coppie di diapositive stereo, proiettori, fotocamere e altri dispositivi per la visione o la ripresa di immagini stereoscopiche.Nato infatti in un primo tempo come ausilio ottico per l'intrattenimento delle famiglie americane presentando panorami degli Stati Uniti e successivamente dei paesi di influenza NATO, in un secondo tempo, soprattutto per opera della GAF, si è trasformato in un vero e proprio giocattolo destinato all'infanzia. Il visore View-Master è costituito da due binocolini dotati di lenti, che permettono di mettere a fuoco a una breve distanza coppie di diapositive montate su appositi dischetti.I dischetti View-Master , circolari, montano 7 coppie di diapositive stereo a colori su pellicola a 16 mm. È proprio il numero di coppie dispari, che permette al visore di mostrare sempre e soltanto le sette coppie "diritte": saltando due diapositive ad ogni scatto, impe-disce infatti di vedere le stesse diapositive "a testa in giù".

BISOGNEREBBE SOTTOSCRIVERE L’AFFERMAZIONE DI FRANK LLOYD WRIGHT SECONDO IL QUALE IL PRIMO COMPITO DI OGNI UOMO È LASCIARE IL MONDO PIÙ BELLO DI COME LO SI ERA TROVATO, CONCETTO MOLTO ANTICO GIÀ PRESENTE NEL GIURAMENTO DEI NUOVI CITTADINI ATENIESI CHE DICEVA “LASCEREMO QUESTA CITTÀ PIÙ GRANDE, MIGLIORE E PIÙ BELLA DI COME L’ABBIAMO EREDITATA

il lagocomo nord lago

stazione san giovanni

comonordborghi

SHOWROOM 1 Abitare como - viale innocenzo xi 2 Cast&cast - via Carcano 2 3 Castoldi - piazza Roma 34 4 cortile 105 - viale Lecco 105 5 cvb interior.design e arredi - via borgovico 181 6 dep doriana de petris - via cinque giornate 68 7 figli dei fiori - via borgovico 39 8 gerosa design - lungo lario trento 17 9 gerosa spazio cassina - via C. cattaneo ang via cadorna 10 gloook - piazzetta san fedele 11heim store - via odescalchi 28/a 12 omc design c/o chiesa san francesco - viale cesare battisti 13 qubico - via milano 158 14 s2 style - parco via sant’elia

STUDIOS 15 arkham studio- via carcano 2 16 Ilaria Marelli - via mentana 12 17 Roberta lietti - via diaz 3 18 studio Volta 53 - via volta 53

ISTITUTI 19 accademia galli - via petrarca 9 20 politecnico c/o palazzo natta - via natta

21 camera di commercio - via parini 16

S T A Z I O N IP A R C H E G G I

16il lago

como nord lago

2 Cast&Cast + Arkham studio - via Carcano 2 5 DEP Doriana de Petris - via Cinque Giornate 689 Gloook - piazza San Fedele 2110 heim store - via Odescalchi 28/A 15 Roberta Lietti - via Diaz 316 Studio Volta 53 - via Volta 5318 POlitecnico C/o Palazzo natta - via Natta 12/14

IN QUESTO SPAZIO CONNETTITI CON

On 2012 FSDC came to life thanks to the effort of architect Raffaella Bernasconi, designer Fabio Biavaschi. On 2013 PR Francesca Gatto and myself join the group, which purpose was to create events around Como to promote local design, craftsman and creativity. We planned, organize, gather businesses and people together, in order to have an open night where the public had the chance to discover beauty, skilled designer and craftsman, artists and furniture stores.Of course the whole event had to be consisten to the outside so website, flyers, adverts, banners, posters, direction signs, maps, they all had to have the same look. Here an example of what I created.

MAP OF THE CITY PERSONALIZED POSTER

FLYER

il lagoF U O R I SALONEDENTROC M O

M U O V I T IT R A L E V I E D E L L A C I T T A ’ T R A

D E S I G N & A R C H I T E T T U R A

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GRAPHIC DESIGN

Michael Franti& S p e a r h e a d ’ s

CREATIVEALLIES.COMGraphic design competitionBrief_to create a poster for Michael Franti & the Spearhead’sworldwide live tour.

WALLPAPERA portion of a wallpaper for children’s bedroom I created on commission.

Page 25: Chiara Perego_Portfolio2016_mn

Professional Payroll_accountantBrief: the client wanted some prints to fill the walls of their office. The artwork needed to be related to what they usually work on everyday.

GRAPHIC DESIGN

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IL SALOTTO _ vintage clothes sales events

Event promotion flyerI founded Il Salotto, which was a business focused on Vintage clothes sales during events I planned and organize in different enviorment. Vintage scarves hanging during Il Salotto event “Colori in Salotto”

presenta

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PHOTOGRAPHY