Industrial Design StudioCauvesoft

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Scope of work – Basic research, conceptualization, concept generation, concept 3d modeling, concept development and detailing, engineering development, prototyping, focus group testing, manufacturer interaction and support, manufacturing data generation.

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Design & Development of wi-fi Internet Phone

Client’s company, a new venture were interested in developing an internet telephony product. Since the product comes under consumer electronics segment, they needed the aesthetics of product to talk present day consumer electronics language. Generally, for a consumer electronic product, you need to do extensive research about trends, user’s likings and disliking etc.. This research can be extrapolated to design products meant for future. I mean a product matching future trends. Since CLIENT had a limited budget, being a start up, we reduced complex research part by analyzing, understanding present consumer electronics products, trends etc… which has consumed less time, money but with sufficient input.

Client’s brief – Client was looking for some simplistic design on the same lines of IPOD. One of the important constraint was that the product should visually appear slimmer.

Constraints – Contemporary aesthetics is the primary objective. Cost of the product, easy to assemble, disassemble, easy for maintenance, size of the product, easy to pack, transport, usability, enhanced functionality, branding space, easy to install, etc…

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Research

Studying various mobile phones and personal interaction products have helped us to confine concept direction, ways to derive simplicity in form, required interaction for the product, desired textures, usability features etc…

Since this product will be predominantly used inside home, we concentrated less on present fashion trends.

We did extensive research to understand product assembling, product installation, functionality, maintenance etc..

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Couple of concepts presented

Concept Generation

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Chosen concept

Concept Development

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Client was pleased, that we could achieve his goal with simple aesthetics. The scroll part in the model was moved to the backside (from usability point of view), which helped in reducing overall thickness of the product. The location of audio jacks were also worked from I.D and Usability point of view to save space and make it more compact.

MDF model – after painting

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Prototype and testing

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Project Timelines

75 DaysTotal Duration of Project

9 DaysManufacturing data generation and documentation 4.0

8 DaysTesting and engineering optimization 3.3

18 DaysPart design and development 3.2

12 DaysBasic shape (Including thermocol/MDF mock ups mock ups)3.1

Concept development3.0

12 DaysConceptualization 2.0

18 DaysResearch and Analysis1.0

Durationin daysActivitiesS. No

Industrial Design Studio

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