cambridge edition media

6
www.cambsedition.co.uk CONTACT DETAILS BRIGHT PUBLISHING LTD, 82 HIGH STREET, SAWSTON, CAMBRIDGESHIRE CB22 3HJ Your monthly fix of local life cambsedition.co.uk FOLLOW US ON TWITTER: @cambsedition FOLLOW US ON FACEBOOK: www.facebook.com/CambsEdition EDITOR Nicola Foley: 01223 499459 [email protected] FEATURES EDITOR Jennifer Shelton: 01223 499463 [email protected] SENIOR SALES EXECUTIVE Natalie Robinson: 01223 499451 [email protected] KEY ACCOUNTS MANAGER Maria Francis: 01223 499461 [email protected]

Upload: matt-snow

Post on 19-Aug-2015

34 views

Category:

Documents


2 download

TRANSCRIPT

Page 1: Cambridge Edition MEDIA

www.cambsedition.co.uk

CONTACT DETAILS

BRIGHT PUBLISHING LTD, 82 HIGH STREET, SAWSTON, CAMBRIDGESHIRE CB22 3HJ

Your monthly fix of local lifecambsedition.co.uk

FOLLOW US ON TWITTER:@cambsedition

FOLLOW US ON FACEBOOK:www.facebook.com/CambsEdition

EDITOR Nicola Foley: 01223 499459 [email protected]

FEATURES EDITOR Jennifer Shelton: 01223 499463 [email protected]

SENIOR SALES EXECUTIVE Natalie Robinson: 01223 499451 [email protected]

KEY ACCOUNTS MANAGER Maria Francis: 01223 499461 [email protected]

Page 2: Cambridge Edition MEDIA

INTRODUCTION

HERE AT CAMBRIDGE EDITION we pride ourselves on being a local magazine with a difference. We showcase the best that Cambridgeshire has to offer, in all its diversity: the local events, news, businesses, people and everything else that’s great about the county, brought together in one stylishly presented package. We know our city inside out.

We’re the longest running Cambridge lifestyle magazine in the city, having launched in spring 2011, as well as having the largest circulation, with 35,000 copies distributed on a monthly basis. Cambridge Edition is, and always has been, 100% free to pick up, and is the most visible, popular and widely circulated magazine in the city.

Cambridge Edition is the quality lifestyle magazine for Cambridgeshire, bursting with lively content that showcases local businesses, news, events and much more…

MEDIA PARTNERSHIPS We’ve run highly successful media

partnerships with events including EAT Cambridge and Mill Road Winter Fair. Our creativity and digital and social

media savvy combined with our large and engaged readership ensures that we offer local events and businesses the best

possible promotion in the city.

Media PARTNERSHIPS

ARTS & CULTURE We explore the arts scene in the area, showcasing the many exhibitions and

shows, as well as highlighting local artists

FAMILYEach issue we showcase the best

family-friendly events taking place in and around the city

WHAT’S ONA monthly at-a-glance guide to what’s on in Cambridgeshire, from community events to

gigs and theatre shows

FASHIONEach month we review the hottest trends,

showing readers where to get the look, from local boutiques and fashion retailers

FOODLocal restaurant reviews, food news,

comment and exclusive, delicious recipes, written just for us on a monthly basis

NIGHTLIFEA monthly round-up of after-hours fun in

the city, from comedy and gigs to clubbing events and more offbeat offerings

Your monthly fix of

Cambridge life

Page 3: Cambridge Edition MEDIA

l These are strategically positioned in high-footfall areas and access routes across the city.

l Restocked twice weekly to ensure copies are available throughout the month.

l Exclusive arrangement with Lion Yard, meaning Cambridge Edition is the only local magazine available for pickup within the shopping centre.

MAJOR CITY DISTRIBUTION SUPERMARKET DISTRIBUTION

DISTRIBUTION

l Cambridge Edition is available for free pickup in all the major Asda, Sainsbury’s and Tesco supermarkets across the city and surrounding areas including Newmarket, Ely and Saffron Walden.

l Restocked weekly to ensure copies are available throughout the month.

SMALLER PICKUP POINTSl Available for pickup in 400 shops, restaurants, pubs, cafés,

car showrooms, hotels and businesses across the city and the surrounding villages.

35,000 TOTAL

CIRCULATION

The highest circulation of any magazine locally coupled with our extensive range of distribution points ensures you engage with the largest number of potential customers

CITY MAP

EDUCATION GUIDEA biannual publication, the Cambridge Education Guide offers a comprehensive showcase of schools, sixth form colleges and adult learning providers in the Cambridgeshire region and beyond. The guide is distributed throughout the city at locations including the science and business parks, estate agents, solicitors and other key distribution points.

CAMBRIDGE TRAIN STATION

DIGITAL VERSION EMAILED TO

16,000 SUBSCRIBERS WITH EVERY NEW ISSUE

Aimed at residents and tourists alike, the Cambridge Edition City Map is a free, easy-to-use guide to Cambridge, offering tips on shopping, dining and key attractions. Stylish and compact, the map is published four times a year, with 20,000 copies distributed around the city at hotels, shopping centres, Park & Rides, the train station and other high-footfall areas.

AVAILABLE IN

400 LOCATIONS

Page 4: Cambridge Edition MEDIA

PROPERTY EDITIONA monthly flip cover property supplement, featuring all the latest news from the buzzing local market

PROPERTY & HOME EDITION is Cambridge Edition’s monthly property and interiors supplement, found on the reverse of the magazine. Since launching in spring 2013, it has become the go-to place for high-quality commentary on the local market, as well as offering a stylish showcase of the most desirable properties on offer in Cambridge and the surrounding area. Every month, we feature news from local estate agents and expert insights into the Cambridge property market, as well as chronicling the phenomenal growth of the city in our Boomtown Bulletin.

Our interiors coverage features news on the latest openings, top picks from local companies and expert advice on interior design and homeware trends. l Property & Home Edition offers comprehensive property news, unrivalled coverage of

new developments within Cambridge and informed and insightful features relating to the booming local market.

l Many leading local estate agents and developers regularly use Property & Home Edition to successfully engage with potential homebuyers, showcase properties and share news.

MONTHLY interiors FEATURES

PROPERTY NEWSDream homes, news and advice from local

agents and insight into the market

INTERIORS NEWS

INTERIORS NEWS

SIGN UP TO THE EDIT NEWSLETTER AT CAMBSEDITION.CO.UK SIGN UP TO THE EDIT NEWSLETTER AT CAMBSEDITION.CO.UK Property & Home Edition | November 2014 | 2726 | Property & Home Edition | November 2014

READY, GET SET

,

BAKE!

The Great British Bake Off may be over for another year (sob!) but there’s nothing to stop you whipping on your apron and knocking up your own 3D pirate biscuits, baumkuchen or mini pear puddings at home. Be inspired in the kitchen with these delightful baking gadgets and accessories – we’re sure Paul and Mary would approve.

KITCHENAID ARTISAN MIXER 4.8L IN ICE BLUE £428.95 STEAMER TRADING,

MARKET HILL, CAMBRIDGE

ROSALIE 3 TIER CAKE STAND £28 OLIVER BONAS, SIDNEY STREET, CAMBRIDGE

GREEN SALTER SCALES £24.95 HOMESTUFF WITH HISTORY, BURWASH MANOR

CLIFTON ROSE PORCELAIN FLOUR

SHAKER £8 CATH KIDSTON, MARKET HILL, CAMBRIDGE

ORLA KIELY CAKE STORAGE TINS, SET OF 5 £37 JOHN LEWIS, DOWNING STREET, CAMBRIDGE

IMAGE COURTESY OF HOMESENSE

A MONTHLY GUIDE TO WHAT'S HOT IN THE WORLD OF CAMBRIDGE INTERIOR DESIGN

HOUSE OF FRASER OPENS CONCEPT STORE IN CAMBRIDGE In an exciting new launch for Cambridge, premium department store House of Fraser has decided to trial its pioneering online shopping concept in Fitzroy Street. House of Fraser has teamed up with Ca� è Nero to create a high-tech online shopping hub above the cafe, which opened on 16 October, and introduced tablet devices and ‘Order in Store’ terminals so Cambridge customers can shop and sip at the same time.

The ground fl oor of the existing co� ee house on Fitzroy Street will have the look and feel of a Ca� è Nero, with the addition of House of Fraser tablet devices on tables and touch screens, enabling customers to shop online whilst enjoying a co� ee. Customers will have access to over 1,000 brands, including homewares from Linea Homeware, Biba, Dickins & Jones. Once you’ve found something you love, it can be ordered there and then, and collected from the Fitzroy Street store the next day – with no delivery fees.

The fi rst fl oor, meanwhile, will be transformed into a House of Fraser branded ‘front of house’ and have the look and feel of the department store’s ‘Buy & Collect’ departments, with trained sta� , fi tting rooms etc.

“This new concept is the fi rst of its kind and we’re extremely excited to be bringing it to Cambridge,” says executive director of multi-channel at House of Fraser, Andy Harding.

“House of Fraser has a high density of online shoppers living within Cambridge postcodes, so having a physical brand presence in the area will benefi t new and existing customers.

“This new concept will not only act as a hub for our online shoppers wishing to collect their orders but will also become a destination for new and existing customers who want to shop for their favourite brands which may not be available in the area. Many customers will also enjoy the added benefi t of having a personal shopper on hand for advice.”

Customers can shop online up to 10pm and collect their items in-store from 12 noon the following day, with no delivery fees. Orders placed after 10pm will be ready for collection 36 hours later.www.houseo� raser.co.uk

HOUSE OF FRASER OPENS CONCEPT STORE IN CAMBRIDGE HOUSE OF FRASER OPENS CONCEPT STORE IN CAMBRIDGE

BOOMTOWN BULLETINThe latest news from Cambridge’s new

residential developments

INTERIORS NEWSA monthly round-up of what’s hot in the

world of Cambridge interior design

Page 5: Cambridge Edition MEDIA

16,000 EDIT

SUBSCRIBERS

WEBSITE RATE CARD MONTHLY TENURE

POSITION A £600POSITION B-H £400POSITION I £500

THE HUB OF OUR DIGITAL ACTIVITY, the Cambridge Edition website has received fantastic feedback from both readers and advertisers since its relaunch in the summer of 2014, quickly becoming an essential tool for locals and tourists looking to discover what’s happening in the city.

Featuring the best of our magazine content plus exclusive web content, the website is updated daily and features food and drink, nightlife events, property, arts and more. 150,000+ PAGE IMPRESSIONS PER MONTH | 20,000+ UNIQUE VIEWERS PER MONTH

OVER 1,800 FACEBOOK LIKES OVER 9,000 TWITTER FOLLOWERS

DIGITAL MEDIAWith a stylish website, a weekly newsletter and a huge social media following,

we can help you engage with customers far beyond our printed magazine

cambsedition.co.uk

B

C

DE

F

G

H

I

A

I454x876px

A454x654px

B-H454x380px

WEBSITE ADVERT POSITIONS:

Cam

brid

ge

RATE CARD

EDIT SKYSCRAPER 360 x 1200px£350 PER WEEK

Please also supply a version of the advert for the responsive email:736 x 424px

THE EDIT IS A WEEKLY digital newsletter that provides highlights of the next seven days around Cambridgeshire, from comedy, clubs and gigs to arts, food and culture. Carefully curated by our dedicated team, it’s an eclectic mix of inspiring ideas on what to do, where to go and what to buy, as well as offering exclusive discount vouchers and fantastic competitions.

A brilliant blend of interesting and interactive local content, it’s delivered directly to the email inboxes of thousands of local subscribers, every Friday morning.

For you, The EDIT is a unique vehicle in which to promote your product or service to a local audience.

Cam

brid

ge

360

x 12

00px

736 x 424px

FOLLOW US ON FACEBOOK:www.facebook.com/CambsEdition

FOLLOW US ON TWITTER:@cambsedition

Page 6: Cambridge Edition MEDIA

RUN OF MAGAZINEDouble page spread £2100Full page £1200Half page £650Quarter page £350 PREMIUM COVER POSITIONS starting at £1450SERIES DISCOUNTS 3–6 insertions 20% off rate card

7–12 insertions 30% off rate card

INSERTS £50 per ’000 (minimum)

✓ COVER FLAPS – HALF PAGE ✓ INCREASED PAPER QUALITY ✓ FEATURE REPRINTS✓ ADVERTORIALS – INCLUDING RUN-ONS ✓ GATEFOLDS – SINGLE/DOUBLE PAGE ✓ IN-HOUSE ADVERTISING DESIGN

CAMBRIDGE EDITION RATE CARD

We can accept EPS, JPEG, TIF and PDF files. We do not accept Quark files. Files for print must be 300dpi and CMYK, if images are sent in any other colour space we cannot be held responsible for any colour changes as a result of converting to CMYK. Files for The Edit and website must be 72pi and RGB. We accept CD, DVD, FTP and emailed artwork. You may have to compress or zip your files. We do not supply proofs of supplied artwork. In order for your advertisement to be dealt with efficiently, please supply all materials in the correct format as shown above.

Please email your artwork to: [email protected].

DOUBLE PAGE SPREAD BLEED 426(w)x303mm(h)

DOUBLE PAGE SPREAD TRIM 420x297mm

FULL PAGE BLEED 216x303mm

FULL PAGE TRIM 210x297mm

HALF PAGE VERTICAL 91.6x277mm

HALF PAGE HORIZONTAL 190x135mm

QUARTER PAGE 91.6x135mm

ARTWORK SPECIFICATION

BESPOKE REQUIREMENTSADVERTISING GUIDELINES

RATES & SPECIFICATIONS

An excellent response rate, an audience that engages with the publication, fantastic customer service and a quality editorial product – that’s what our advertisers say about us…

TESTIMONIALS

Cambridge Edition have been fantastic supporters of our business over the last few years.

We look forward to each edition for all the top foodie news from our region – such a great read!

Cambridge Cookery School

Cambridge Edition delivers all you’d want from a media partner. Their coverage of the latest crop of cornex:discover events has been superlative; a rich mixture of preview, review and editorial coverage using print, online and social media platforms in a

truly integrated and creative way

Corn Exchange, cornex:discover

Cambridge Edition has a great balance of editorial comment, what’s on information, features

and offers to make it a really good read and an influential advertising vehicle.

Nicola and her team are really approachable and we work closely together. They are creative and are very

open to suggestions from their clients on ways of working together

Cambridge Wine Merchants

Working with the Cambridge Edition team is great – they are helpful, informative and make our life easier! Cambridge Edition attracts a variety of readers who are all looking for things to do in and

around the city so advertising in the magazine makes sense. We’ve recently started advertising on

the website too, which has been generously supported by the editorial team, this has definitely

helped raise the profile of our campaign

University of Cambridge Museums