World-renowned dermatologists and creators of the acne treatment Proactiv® Solution, Dr. Katie Rodan and Dr. Kathy Fields, are changing the face of skincare … again. The Rodan + Fields® business model features products and programs that can change your life, your skin, and the lives and skin of those around you.

When it comes to growing your Rodan + Fields business, building volume through team building is a critical component of success. This month we are honored to feature eight Consultants who built their team volume in the month of January 2013, and in doing so, became top performers in the Texas Two-Step incentive. This promotion rewarded them each time they generated at least 300 in SV from two or more new Consultants who joined in the month of January. It is this ability to build volume through duplication and hone successful behaviors as Consultants grow their teams that can set the foundation for a strong business, and we are proud to share their stories with you. Read on for compelling stories of:

RODAN + FIELDS®

BUSINESS EDITIONSpring 2013

• Jen Ben-Rajab• Connie Deam• Maisha Dible • Cherielyn Estebar

• Laurie Foote• Karen and John Hudson• Kathleen Wilde

• Hi`ilei Uehara

Thank you to everyone who shared their stories with us for this edition of Spotlight on Success. Stay tuned for our next edition for a look at other top leaders at Rodan + Fields. And remember, you could be next.

Personal testimonials reflect individual experiences of Rodan + Fields® Consultants. Rodan + Fields makes no guarantee that Consultants

participating in the Rodan + Fields Compensation Plan will generate any income. Earnings depend on a number of factors, including the area

in which you live and your individual effort. The results depicted in these testimonials substantially exceed the average results realized by all

Rodan + Fields Consultants. The average annualized income for all Consultants who qualified for payment in 2011 was $4,115. Statistics on

earnings by Consultants at various Title levels in the Rodan + Fields Compensation Plan can be found in the Income Disclosure Statement.

JAN BEN-RAJAB Level III Executive Consultant from Hawaii

Jan’s excitement about her improved skin sold others on the business.

It’s a long way from Hawaii to Texas. However, Level III Executive Consultant Jan Ben-Rajab from Mililani, Hawaii, had no trouble two-stepping her way to the Rodan + Fields® 2013 Convention in Dallas, Texas. Jan’s rewarding journey with Rodan + Fields started with a sample of a few Products given to her by a friend, Hi`ilei Uehara. Jan had struggled with problem skin since the birth of her children, and had sought help from dermatologists and topical treatments with only mediocre results. After trying Rodan Fields, Jan was soon hooked on the results: “It was a ‘had to have it, need it, want it [experience],’” she says. In addition to seeing a change in her own skin, Jan also noticed how great Hi`ilei’s skin looked. In January 2013 the two joined the business so they could continue purchasing Products at wholesale pricing.

At first Jan had no interest in the business, but that attitude soon changed when she realized she was telling everybody about Rodan + Fields and its amazing Products. Jan’s excitement about her improved skin helped her generate a minimum of 300 in SV from each of 10 new Consultants in January. This qualified her for several Texas Two-Step Promotion rewards, including $1,000 in American Express gift cards. “Rodan + Fields sold itself,” she states. Jan has been an elementary school teacher for the past 17 years, and one part of her job she doesn’t like is the time it takes away from her husband and two young children. In addition to supplementing her teaching income, she views her Rodan + Fields business as a way to eventually give her more time for her family—“And more time to take care of me!” she adds.

“Rodan + Fields sold

itself … and now I have

more time to take care

of me!”

CONNIE DEAMLevel II Executive Consultant from Iowa

Connie uses her “Hour of Power” to steadily build her business.

Level II Executive Consultant Connie Deam from Sheffield, Iowa, knew she “wanted in” when her daughter-in-law, Erica Deam, told her about Rodan + Fields® at Christmas in 2011. The following March, after debilitating health issues were making it impossible for her to continue her job at the local veterinarian clinic, Connie enrolled as a Consultant. With a nursing degree, Connie thought the idea of selling Products that help people change their skin was perfect for her. And she loved the idea of working the business on her own time table. She works most days from her recliner or massage chair, and although she has limited ability to devote to her business, Connie makes the most of what she calls her “Hour of Power.”

Connie worked with her upline, Jen Griswold, to create a strategy to build her business and capitalize on Rodan + Fields’ Texas Two-Step Promotion. At the time, Connie had several Preferred Customers, so she contacted them to see if they wanted to become Consultants. Eight of her PCs became her business partners, qualifying Connie for many Texas Two-Step rewards. Connie loves doing one-on-one presentations, she says “launches are a blast,” and she has big plans for her future as she continues to work at a steady pace. “I am on track to make Level V EC and go to Napa Valley this fall, and by this time next year I should be driving my new Lexus,” she says. Connie also plans to do all she can to help her team make their dreams a reality, through the same support offered to her by her team.

“By this time next year,

I should be driving my

new Lexus.”

MAISHA DIBLE Level IV Executive Consultant from Kansas

Maisha Dible got her spirit back with Rodan + Fields®.

Level IV Executive Consultant Maisha Dible from Kansas City, Kansas, was missing her “mojo” when she discovered Rodan + Fields in early December 2011. She loves being a mom to her three children, but she needed another outlet for her creative and competitive spirit. Maisha joined the company because she had used Proactiv® in college and was familiar with the Doctors’ professional credibility, and she wanted a piece of their next “pie.” As a former college athlete, she realized Rodan + Fields could give her that team atmosphere she was missing in her life.

Today, Maisha says she is getting her mojo back thanks to the camaraderie of her team, as well as the support she has received from people outside her organization. She has been touched by the many leaders who have told her how much they believe in her. This support and community helped fuel Maisha’s business growth: January was “crazy,” she says, and she shared her excitement with everyone—enthusiasm that netted her at least 300 SV in volume from each of eight new Consultants and handsome Texas Two-Step rewards at Convention. “For most I just said, ‘What do you have to lose? I’m going to the top … it’s just up to you if you want to go with me, have great skin or refer people to me ... either way, this is huge!’” Maisha says her greatest success is having her first business partner, Kara Moore, join her—a relationship Maisha says has kept her inspired and moving forward on her incredible journey. Maisha’s goals are clear: to make Level V EC by May, attend the fall Level V Arrival Trip, become a Lexus achiever by September and an Elite V achiever by December.

“I’m going to the top …

it’s just up to you if you

want to go with me.”

CHERIELYN ESTEBAR Level III Executive Consultant from Texas

The Texas Two-Step Promotion was icing on the cake for Cherielyn Estebar.

Cherielyn Estebar, Level III Executive Consultant from Frisco, Texas, had a very full plate when she joined Rodan + Fields® in December 2012. She is the mother of four, runs a business with her husband, works full-time in the airline industry and is a full-time nursing student. Cherielyn felt she had no time for anything else when she first heard about the opportunity. However, three months later she agreed to help her sponsor grow her team in the Dallas area, committed to a 15-minute call, and after carefully researching the company, decided to take action. She believes if you want something badly enough, you will find a way to achieve it, so she didn’t let her busy schedule stop her. Today, in addition to supplemental income, Cherielyn says her business has given her family “the best skin of our lives,” along with the chance for her to grow as an individual.

Cherielyn was already building her team when she learned about the Texas Two-Step Promotion. She couldn’t contain her excitement about the company and felt obligated to share it with her family and friends right away. She enrolled eight Consultants with a minimum 300 SV in January to qualify for Two-Step rewards. "The reward from the Texas Two-Step Promotion was icing on the cake,” she says. The real reward for Cherielyn was seeing her friends and family fall in love with the Products as well. Her parents love the Products and her siblings have become Consultants, which has made her already close-knit family even closer. As she pursues her dream to help less fortunate children around the world, she credits her team for her success. “I feel blessed that I have such a great group of smart, positive, beautiful and hardworking women on my team,” she says. “None of my success would be possible without them.”

“The Texas Two-Step

reward was my icing on

the cake.”

LAURIE FOOTELevel III Executive Consultant from Arkansas

Contagious enthusiasm fuels Laurie’s drive to reach her goals.

Contagious enthusiasm is the “secret” to Laurie Foote’s fast-paced success as a new Level III Executive Consultant. Add in a goal to earn as many rewards as possible at Convention and telling every single person, everywhere she went, every single day about Rodan + Fields®, and you have a successful Hamburg, Arkansas, woman who generated a minimum of 300 SV from each of seven Consultants enrolled in January to earn Texas Two-Step Promotion rewards. When Laurie joined Rodan + Fields in October 2012, she had recently returned to work as a dental hygienist after spending eight years as a stay-at-home mom. However, she was still looking for direction in her life. Then, “Bam! I attended a Rodan + Fields presentation and joined on the spot,” she says. Although unfamiliar with direct selling, Laurie knew immediately that she wanted to be part of the opportunity, not to mention start using the Products: “I was about to turn 40 and was suddenly panicked when I saw crow’s-feet around my eyes.”

Hearing about the Texas Two-Step Promotion motivated Laurie to work even harder. “I was much too excited to sleep; there was too much to learn!” she says. As she began to enroll Consultants, she realized if she kept generating volume from new business partners she could qualify for the VIP shopping pass and a photo with the Doctors at Convention. So she kept sharing the opportunity everywhere she went. Laurie says her Rodan + Fields business has helped her rediscover herself, and her confidence is soaring through the roof. She especially loves that she can help others achieve their dreams as she works to reach her goal: to have the time and financial freedom to travel the world with her sons so they can experience other cultures firsthand.

“I was much too

excited to sleep; there

was too much to learn!”

KAREN AND JOHN HUDSON Level II Executive Consultants from Oklahoma

Karen and John’s business has more than exceeded her expectations.

Karen Hudson, Level II Executive Consultant from Ada, Oklahoma, initially joined Rodan + Fields® with the goal of earning enough money to pay for her Rodan + Fields Products each month. “I thought it would be cool if I made more than that,” she says, “but I didn’t really expect to. Wow, have I been pleasantly surprised!” Karen is an organizational development consultant specializing in team building and communications, so her Rodan + Fields business is a perfect fit for her professional expertise. Even better, Rodan + Fields has helped Karen validate her abilities and enhance her self-confidence, outcomes that have strengthened her consulting business as well. “I am bolder and feel more empowered to set and reach higher goals as a result of my Rodan + Fields experience,” she says.

Karen teamed with her husband, John, to enroll eight Consultants, each with at least 300 in SV in January, to earn rewards through the Texas Two-Step Promotion. Karen feels this success can be attributed to really listening to her prospects’ desires and needs before she says anything. “As I visited prospects, I made a conscious effort not to talk very much and really listen to them,” she explains. “The more they talked, the more information they provided about why and how Rodan + Fields could work for them ... I just had to connect the dots.” Karen’s goal is to help her team members reach their goals. And since she joined with her two best friends, she wants the three of them to reach Level V so they can take the Level V Arrival Trip to wine country and San Francisco together.

“I am bolder and feel

more empowered to

set and reach higher

goals as a result of my

business.”

KATHLEEN WILDELevel I Executive Consultant from California

Kathleen Wilde wants to use her Rodan + Fields® business to “give back” in a big way.

“Giving back” and creating a more flexible work schedule are the reasons Level I Executive Consultant Kathleen Wilde from Fairfield, California, became a Rodan + Fields Consultant in June 2012. As a full-time process engineer, volunteer at her church, mother of four children aged 2 to 19, with a husband who works 12-hour rotating shifts between days and nights, finding a way to design a life around her family’s schedule instead of around her work schedule is important to her. Kathleen hoped that getting involved with Rodan + Fields would be a powerful way to make significant changes in her life, not to mention others’ lives, both with the products and the business model.

Kathleen says she didn’t create a new strategy to qualify for Texas Two-Step rewards, she just continued to knowledgably and consistently share the opportunity—and never gave up. Some of the seven Consultants Kathleen enrolled, each with a minimum of 300 in SV in January, had already been using the Products. “I simply shared the opportunity for them to make some additional income while getting the Products at wholesale prices,” she says. Kathleen’s passion for the Company also helps her build her team: “I believe in Rodan + Fields and all it has to offer … not just to me, but to others,” she says. Kathleen’s goals are to reach Level V EC by the end of 2013 and eventually work part-time. She also hopes to retire her husband from his shift work in a few years and donate to various charities in a big way thanks to her Rodan + Fields business.

“I believe in Rodan +

Fields and all it has to

offer … not just to me,

but to others.”

HI`ILEI UEHARA Level III Executive Consultant from Hawaii

Hi`ilei went from “not interested” to glowing skin and a booming business.

“Not interested,” Hi`ilei Uehara, Level III Executive Consultant from Mililani, Hawaii, said when she was first approached about Rodan + Fields® by her cousin, Lesley Uemura. That attitude changed dramatically after Hi`ilei used Lesley’s facial wash, noticed a difference in her skin, and then began using the Product sample Lesley had given her. Hi`ilei’s skin continued to improve, and she became more impressed. She had suffered from bad acne since age 12, and had tried everything to clear it up, even prescription medications. When people started commenting about her flawless skin and new “glow,” she was sold.

Hi`ilei’s Texas Two-Step success was a serendipitous journey. Even though Hi`ilei loved the Products, she still had no interest in the business. That changed on January 4, 2013, when she and her friend Jan Ben-Rajab shared the Products with family members. Hi`ilei says everyone purchased Products or signed up to be a Consultant. She and Jan enrolled on the spot. Hi`ilei says she didn’t really have a strategy to earn Texas Two-Step rewards, she was just so happy about her beautiful skin she couldn’t stop talking about it. “I must have given out 100 samples in less than a month,” Hi`ilei says, which garnered her at least 300 in SV from each of 10 Consultants. Hi`ilei is grateful for her “booming” Rodan + Fields business that has kept her busy and given her a support system to help her deal with the loss of her infant daughter last year. Eventually she hopes her business will give her the financial freedom to spend more time with her young son and focus on her nonprofit interests, including opening a ministry for grieving parents.

“I am grateful that my

booming business

keeps me busy.”