born after 1982 about 100 million people 33% more than boomers ethnically diverse 39% minority the...
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Born after 1982
About 100 million people 33% more than boomers
Ethnically diverse 39% minority
The MillennialsThe Millennials
Double income family, but “cherished” generation Baby on Board
Used to and expect a lot
Driven by fun and high energy, butalso era of increased community
The MillennialsThe Millennials
Older parents Mom’s age at birth 1974 24.4 1997 27.0
Smaller families Median # siblings = 1
The MillennialsThe Millennials
More parental education Parent with degree 1973 26.0 % 1998 42.5 %
Slowing of family breakup
The MillennialsThe Millennials
SpecialShelteredConfidentTeam-orientedAchieving PressuredConventional
The MillennialsThe Millennials
In general, Millennials are• less vulgar• less sexually active• less violentthan the youth culture that adults have created for them
Howe & Strauss (2000)
The MillennialsThe Millennials
Love to cook… but often eat later (10 p.m.) like diverse foods learned “from the box”
Spend about 13 – 27 $B per year 56 mall visits per year; 90 min. each; $US 38.50 per visit
The MillennialsThe Millennials
First generation since 1945 to face higher academic standards than the lastTeachers rate elementary school students as more proficient…less so for high school
Howe & Strauss (2000)
SchoolSchool
I.Q. scores are 14 points over grandparents, 7 points over parentsUsed to and expect teamworkCommunity orientedTechnology literate
Howe & Strauss (2000)
SchoolSchool
“Today preschoolers acquaintedwith cell phones, pagers, and personal computers go intokindergartens where chalkboardsand overhead projectors represent the state of the art.” - Bill Gates, The Road Ahead
The MillennialsThe Millennials
Levin & Arafeh (2002); Jones (2002)
94% use web for school70% use IM & 81% use email 56% prefer the web to telephone84% university students have own CPUNotebooks replacing desktops67% get their “valid” info from web
TechnologyTechnology
Yes % No %
Stronger gun control
47 53
Downloading music theft?
29 71
More accepting?
83 17
Legalize pot 51 26
PoliticsPolitics
Yes % No %
Pro Choice 58 42
Favor the WTO
56 44
Main source political news
74 web 26 all others
1. Education 2. Civil rights 3. Environment
PoliticsPolitics
Mean Median Mode
Current Psych StudentsCurrent Psych Students
How well did HS prepare you? 4.83 5.0 5.0
University teaching better? 4.80 5.0 5.0
Comfortable with technology? 5.56 6.0 7.0
How much stress in daily life? 4.08 4.0 5.0
Stress re: education? 4.94 5.0 6.0
Current Psych StudentsCurrent Psych Students
Optimism re: success in life? 5.52 6.0 6.0
Confident you can shape future? 5.50 5.0 5.0
Hours watching TV per week 5.51 3.0 2.0
CPU use: school per week 8.04 5.0 3.0
Mean Median Mode
CPU use: personal per week 14.09 10.0 10.0
Time managementInformation overloadWork loadExamsLiving with someone elseBeing away from homeBeing responsible for selfBalancing academic and social life
Most Difficult Adjustment at University
Computers aren’t technology
The Internet is better than TV
Reality is no longer real
Learning resembles Nintendo morethan logic
Info Age MindsetInfo Age Mindset
Doing is more important than knowing
Frand, 2000
Multitasking is a way of life
Staying connected is essential
Consumer and creator are blurred
Info Age MindsetInfo Age Mindset
Zero tolerance for delay
Typing is preferred to handwriting
Frand, 2000
Be a leader
Provide challenges
Allow for work with friends
Be flexible
What Can Managers Do?What Can Managers Do?
Allow for fun in the workplace
Claire Raines: Connecting Generations
Contact me:Mike AtkinsonDepartment of PsychologyThe University of Western OntarioLondon Ontario
519-661-2111 ext [email protected]
NOTE:
The following slides present some survey data re: student opinions about university. These may or may not be presented in the talk.
1997 Survey• Acadia, Dal, Memorial, Laurier, Toronto, Nipissing, Manitoba, Lethbridge, SFU• Random sample: 2713 replies• Mean age = 25• 63% female
SurveysSurveys
73% had some debt Mean = $17,577 Med = $15,000
Also a mean credit card debt of $1,800
University DebtUniversity Debt
Students asked to “grade” their university for contributions to personal growth
Means ranged from a high “D” to a low “B”
Grading the UniversityGrading the University
• Gaining broad knowledge of major field• Working independently• Thinking logically• Written communication skills• Commitment to life-long learning
Top Five AreasTop Five Areas
• Entrepreneurial skills• Appreciation for the Arts• Math skills• Specific employment skills• General employment skills
Bottom Five AreasBottom Five Areas
Course availability: 20%Seminar availability: 23%Quality of advising: 25%
Stress: 17%$ management: 21%Time management: 30%
Other Surveys: DissatisfactionOther Surveys: Dissatisfaction
Turn to Prof for advice: 24% - Christie (1988), Dalhousie Prof is boring: 70% - Wong (1994), Trent Learning atmosphere: 57% - Univ. of Victoria (1992) Satisfied with class size: 42% - Gilbert (1995), Guelph
Other Surveys: DissatisfactionOther Surveys: Dissatisfaction