ashley bond book

8/14/2019 Ashley Bond Book

1/23


2/23


3/23


4/23


5/23


6/23


7/23


8/23

atch your breath


9/23


10/23

Detail aids


11/23

Website Development

Entire Website can be seen at

www.soliris.net


12/23

Interactive Tools


13/23

Patient profiles


14/23

Rep motivation


15/23


16/23

Patient programs


17/23

Rep training tools


18/23


19/23

Museum exhibits


20/23

Low-literacy patient tools


21/23

Internal communications


22/23

Dynamic Direct Mailers

xper ence


23/23

pEducation2001-2005 Saint Joseph's University Philadelphia, PA

BS in Biology, Minor in EnglishAchieved Dean's List

2005-2006 Saint Joseph's University Philadelphia, P AMA in Writing Studies

Graduated Wit h Distinction

Work Experience2008-present Cambridge BioMarketing Boston, MACopywriterCreated copy for tactics including: direct mail, sales aids, a global web site, patien t videos, interactive patient tools Developed and evolved a comprehe nsive message platform for an orphan drug Took part in concepti ng for numerous pitches, including corporate and product branding

Adapted transcripts into paper-edits, and assisted in the development of rough-cut videos, and eventually a finished video2006-2008 Brand Pharm New York, NYJunior CopywriterCreated copy for tactics including: direct mail, sales aids, leaves behinds, competitive sales training pieces, a Web site,

flashcards, brochures, scripts, positioning statements, and messaging platforms for both US and global brands Took part in c oncepting for numerous pitches, spanning different pharmaceutical areas Contributed in medical, legal, and regulatory meetings to discuss copy for approval Worked with different acc ounts, including: King P harmaceuticals, Conva Tec, BMS, and Sanofi-Aventis

Summer 2005 The Harrington Group Morristown, NJJunior CopywriterConcept chosen and executed for Newark Museums Body Wars Wrote creative copy for low-literacy patients for Pfizer Health Care based on the new food pyramid Worked with different accounts, including: Pfizer, Novartis, Boston Scientific, Abraxis, Sony HD,

and Newark Museum

2004-2006 Crimson & Gray, and Avenue Literary Magazines Philadelphia, PAEditor-In-ChiefManaged and directed the selection and publication of the University's annual literary magazine Supervised a staff of art and writing editors

2004-2006 Philadelphia Zoo Philadelphia, PAEducational Staff Educated zoo pa trons on animals currently in conservational programs worldwide Ran custom-tailored overnight programs

ActivitiesMember of the BYPA, YDM, and HBA

ashley bond book

Documents