annual meeting 2016 onsite guide

onsite guide

June 5 - 7 JW Marriott Desert Ridge

Thank you to our Premium Sponsors:

Dear Colleagues,

Welcome to the future, where digital technology and the sharing economy are dramatically changing the way consumers engage and shop, and where the direct selling marketing channel is uniquely positioned and more relevant than ever before.

This DSA annual meeting, REIMAGINE 2016, is going to challenge you to think about direct selling from the perspective of various stakeholders and constituencies.

We will challenge you to anticipate today what will be mission critical in the future to protect the interests

of the consumer and especially the independent micro-entrepreneurs who make our companies great.

The future is happening HERE AND NOW, and the future is here for the taking. It’s here for those who enter it with purpose and integrity. It’s here for those who are ready to change the conversation.

The future is here for those with the courage to REIMAGINE.

— Lori BushDSA Annual Meeting 2016 Chair

#DSAAnnual INSTA: directsellingassn 1annualmeeting.dsa.org

TABLE OF CONTENTSMeeting Chair’s Message . . . . . . . . . . . 1Pre-Conference Events . . . . . . . . . . . . 2Schedule At-A-Glance . . . . . . . . . . . . . 3Event & Mobile Details and Hotel Map . . . . 4Exhibit Hall Overview and Map . . . . . . . . 5 Monday General Sessions I and II . . . . . . 6Tuesday General Session III

and Awards Finalist Recognition . . . . . . 7Boot Camp . . . . . . . . . . . . . . . . . . 8–9Meeting Planner Track . . . . . . . . . . . . .10Idea Lab Poster Sessions . . . . . . . . . 11–12 Networking, Gala and CEO Events . . . . . . 13

Workshops At-A-Glance . . . . . . . . . . . . 14Workshops . . . . . . . . . . . . . . . . 15–20Faculty Biographies . . . . . . . . . . . 21–30Gift Basket Contributors. . . . . . . . . . . .30DSEF Silent Auction . . . . . . . . . . . . . . 31DSEF Red Ribbon . . . . . . . . . . . . . . .32Exhibitor Listings . . . . . . . . . . . . . 33–40Code of Ethics Communications Initiative,

PAC and Super PAC Recognition . . . . . . 41DSA Board of Directors . . . . . . . . . . . .42Annual Meeting Committee/DSA, WFDSA

and DSEF Sta� in Attendance . . . . . . .43DSEF Annual Contributor Listing. . . . . . .44

Meeting Chair’s Message

ICE CREAM SOCIAL Sunday, June 53:00 – 5:00 p.m.Expand your circle of contacts while enjoying cool treats and light refreshments. This event is a great opportunity to make new friends in time for the afternoon’s learning sessions.

IDEA LAB POSTER SESSIONSSunday, June 5Round 1: 3:20 – 3:40 p.m.Round 2: 4:00 – 4:20 p.m.Don’t miss these expert-led, fast-paced discussions designed to provide new solutions and ideas you can take back to the o� ce and use immediately. Sessions will be held in the four corners of the exhibit hall.

SATURDAY, JUNE 49:15 a.m. – 11:30 a.m. DSEF Executive Committee Meeting Desert Suite VII

11:30 a.m. – 1:00 p.m. DSA Executive Committee Meeting Desert Suite VIII

Noon – 7:00 p.m. Registration Open Grand Canyon Foyer

1:30 p.m. – 3:30 p.m. DSA Board Meeting Grand Sonoran C/D

3:45 p.m. – 5:30 p.m. DSEF Board Meeting Desert Suite IV/VI

6:00 p.m. – 7:00 p.m. DSA Supplier Reception Desert Suite VIII

7:00 p.m. – 8:00 p.m. DSA/DSEF Board Reception Capri

8:00 p.m. – 10:00 p.m. DSA/DSEF Board Dinner Capri

SUNDAY, JUNE 57:00 a.m. – 12:30 p.m. DSEF’s Golf Tournament & Tailgate Wildfi re Golf Club

8:00 a.m. – 8:00 p.m. Registration Open Grand Canyon Foyer

8:00 a.m. – 3:00 p.m. Direct Selling Boot Camp Grand Sonoran H-K

8:00 a.m. – 2:00 p.m. Exhibitor Set-Up Grand Canyon

9:00 a.m. – 11:30 a.m. WFDSA Board of Delegates Meeting Desert Suite IV/VI

11:30 a.m. – 1:30 p.m. Joint WFDSA Global Regulatory A� airs & DSA International Council

Desert Suite III/V

Noon – 3:00 p.m. Meeting Planner Track Sessions Grand Sonoran A-D

12:30 p.m. – 2:00 p.m. DSA Government Relations Committee Desert Suite IV/VI

12:30 p.m. – 2:00 p.m. DSA Member Services Committee Chairman’s Board Room

1:00 p.m. – 4:00 p.m. DSA CIO Council Meeting Desert Suite VII

2:00 p.m. – 3:30 p.m. Diversity & Empowerment Council President’s Board Room

2:00 p.m. – 3:30 p.m. DSA Communications Committee Pinnacle Peak II

2:00 p.m. – 3:00 p.m. DSA Lawyers Council Meeting Desert Suite VIII

#DSAAnnual INSTA: directsellingassn2 annualmeeting.dsa.org

Pre-Conference Events

SUNDAY, JUNE 53:00 p.m. – 5:00 p.m. Ice Cream Social & Poster Sessions Grand Canyon

3:30 p.m. – 5:00 p.m. DSA Party Plan Council Meeting Desert Suite IV/VI

4:00 p.m. – 5:30 p.m. DSA Ethics Committee Meeting Desert Suite VIII

5:00 p.m. – 6:00 p.m. DSEF Ambassadors Briefi ng Desert Suite V

5:00 p.m. – 6:00 p.m. New Member Reception Desert Suite VII

6:00 p.m. – 8:00 p.m. Opening Reception Grand Canyon

MONDAY, JUNE 67:30 a.m. – 6:00 p.m. Registration Open Grand Canyon Foyer

7:45 a.m. – 9:00 a.m. Continental Breakfast Grand Canyon

9:00 a.m. – 11:00 a.m. Opening General Session Grand Saguaro

11:15 a.m. – 12:15 p.m. (5) Concurrent Workshops

12:15 p.m. – 1:45 p.m. Bu� et Lunch and Poster Sessions Grand Canyon

12:15 p.m. - 1:45 p.m. WFDSA Ethics Committee Desert Suite III

2:00 p.m. – 3:00 p.m. (5) Concurrent Workshops

3:15 p.m. – 4:30 p.m. General Session II Grand Saguaro

4:30 p.m. – 5:30 p.m. Happy Hour in the Hall Grand Canyon

6:00 p.m. – 8:00 p.m. General Counsel Committee Dinner Desert Suite V

6:00 p.m. – 8:00 p.m. CEO Council Dinner (DS Execs Only) Capri

6:00 p.m. – 7:00 p.m. DSEF Ambassadors Reception Desert Suite VI

7:00 p.m. – 8:30 p.m. DSEF Ambassadors Dinner Stonegrill Restaurant

7:00 p.m. – 9:00 p.m. Research Committee Dinner True Foods Kitchen

8:00 p.m. – 10:00 p.m. After-Hours Silent Disco Party Grand Saguaro Foyer

TUESDAY, JUNE 76:15 a.m. – 7:15 a.m. PiYo LIVE! Workout by Beachbody Grand Sonoran F

8:00 a.m. – 2:00 p.m. Registration Open Grand Canyon Foyer

8:00 a.m. – 9:00 a.m. Continental Breakfast Grand Canyon

8:00 a.m. – 9:00 a.m. CEO Council Breakfast (DS Execs Only) Grand Sonoran H-K

9:15 a.m. – 11:00 a.m. General Session III Grand Saguaro

11:15 a.m. – 12:15 p.m. (5) Concurrent Workshops

12:15 p.m. – 1:45 p.m. Bu� et Lunch and Poster Sessions Grand Canyon

2:00 p.m. – 3:00 p.m. (5) Concurrent Workshops

3:15 p.m. – 4:30 p.m. (5) Concurrent Roundtables

4:30 p.m. – 5:30 p.m. DSA Research Committee Meeting Chairman’s Boardroom

6:00 p.m. – 6:30 p.m. Awards Gala Cocktail Reception Grand Saguaro Foyer

6:30 p.m. – 9:30 p.m. Awards Gala & Dinner Celebration Grand Saguaro


Schedule-At-A-Glance

Wi-fi Access Code: DSACreditUnion

@directsellingassn

#DSAAnnual

Updates in the Palm of Your HandStay up-to-date with Twitter, text message reminders and DSA’s mobile app!

Follow #DSAAnnual on Twitter, text REIMAGINE to 96000 to sign up for text alerts and download the DSA Annual Meeting Mobile App, DSAConnect, for free in the App Store.

Build your personal schedule, connect with attendees and stay up-to-date on the most recent happenings at the conference all in the palm of your hand.

Text Messages brought to you by:

Mobile App brought to you by:

Social Media brought to you by:

Local. Social. Mobile.

Workshops Available for Purchase REIMAGINE 2016 attendees will be able to purchase recorded workshop content following the meeting. Visit annualmeeting.dsa.org after June 10th.

AttireDaytime: Business Casual attire is recommended for all events except for the Awards Gala. The hotel is air-conditioned and meeting rooms are generally cool.

Awards Gala: Black Tie Optional

Badge PolicyBadges are your passport to all DSA functions. All registered delegates must pick up their badges at the DSA Registration Desk. If you misplace your badge, please notify the DSA Registration Desk immediately. There is a $10 fee for lost badges.

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General Session Exhibit Hall

Poster SessionsPSWorkshops


Wi-fi sponsored by

Meeting Details + Map

Inside the Pavilions:Nine industry vendors will be located around the exhibit hall inside unique pavilions. Whether you enjoy a special treat during Sunday’s Opening Reception or browse through their exhibits during one of the networking functions, you’ll want to check out what these pavilions have to o� er! Pavilion exhibitors include:


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idea lab poster session




Exhibit Hall

Solution Filled Expo Your company relies on outside vendors and consultants to help conceive, design and implement the projects that make it successful. Finding the right person or company for the job is crucial. During this year’s Annual Meeting tradeshow, you’ll have access to 125 industry vendors who can help you with everything from overhauling your compensation plan to picking the next incentive trip for your sales leaders. Make the most of the tradeshow’s open hours throughout the meeting to have conversations with exhibitors about how their companies can help yours grow.

Exhibit Hall ScheduleSunday, June 53:00 p.m. – 5:00 p.m. Ice Cream Social/Poster Sessions6:00 p.m. – 8:00 p.m. Opening Reception

Monday, June 6 7:45 a.m. – 6:00 p.m. Hall Open for Business

Tuesday, June 78:00 a.m. – 1:45 p.m. Hall Open for Business

General Session I (9:00 a.m. – 11.00 a.m.)Anticipating Disruptions, Problems and Game-Changing OpportunitiesHave you ever wished you could predict the future — and be right? What would it be like if you could clearly see critical changes in the months and years ahead, and use those glimpses to shape the future, instead of just letting it unfold by default?

These are questions posed by best-selling author and futurist Daniel Burrus, the keynote speaker for DSA’s Annual Meeting REIMAGINE 2016.

As we gather to REIMAGINE opportunity for direct selling, Burrus will help us understand how we can not only hone our ability to trigger a burst

of accurate insight about the future, but also use it to produce a new and radically di� erent way of doing things.

General Session II (3:15 p.m. – 4:30 p.m.)What Big Data Can Do For YouDirect selling companies collect data from every aspect of their business—customers, the fi eld, product development and sales—but only a small percentage is analyzed. Harnessing big data can help companies mine data from any source to fi nd answers that can result in improved operations, increased retention, increased sales and smarter decision making. This panel of nationally-known experts will explore how big data—large data sets that are analyzed to reveal trends in customer and salesforce behavior—drives competitive advantage. Learn how to think like a data scientist.

Discover how big data can create a better end-user experience. Uncover which big data issues are unique to the direct selling industry and how companies can rise to the challenge. And fi nd out how universities are preparing students for the future of data analytics and customer relationship management.

Daniel Burrus, Business Strategist and Global Futurist

Sponsored by

John Parker, Vice President and Chief Sales O� cer, Amway

Moderator:

Frank Perkins, Regional VP of Global Business Development – Run Rate Revenue, salesforce.com

Brian Hopkins,VP, Principal Analyst Serving Enterprise Architecture Professionals, Forrester

Bill Schmarzo, CTO, Enterprise Information Management & Analytics (EMC)

Elizabeth Davis, PhD, Dean and Professor of Management, University of San Francisco

Panel:

Also in this session:REIMAGINE Direct SellingMake sure you are in the audience as DSA’s President provides a vision forward.

Joseph N. Mariano, President, Direct Selling Association

Session brought to you by:


Monday General Sessions

Sponsored by

General Session III (9:15 a.m. – 11.00 a.m.)Understanding Independent Work in the United StatesDigital social communities and the rise of the on-demand economy have produced a new breed of worker who is more independent and entrepreneurial. The data backs up the hype: a recent Princeton/NBER survey found that the percentage of workers engaged in alternative work arrangements—including independent contractors and freelancers—rose from 10.1 percent in 2005 to 15.8 percent in 2015.

What is driving this move from traditional 9-to-5 jobs to independent or gig-based work? How are new technologies changing the times, places and ways Americans are working? Join Bloomberg Government and two of direct selling’s visionaries for a conversation on the changing nature of work in the 21st century.

This session will also debut top-level results of original research conducted by Bloomberg Government, in partnership with the Direct Selling Association, to explore Americans’ motivations for undertaking work as independent contractors.

Lori Bush, DSA Annual Meeting Chair

Eric Wagner, Vice President, Content Marketing,Cross Platform Business, Bloomberg

Leadership PanelDSA/DSEF leaders will engage in a discussion about the industry’s opportunities and successes in today’s marketplace and what the future holds. They’ll share their perspectives as company and industry leaders on the most critical issues facing direct selling today.

Also in this session: DSA Awards Finalist Recognition SUB-CATEGORY WINNERS

Salesforce Development

Product Innovation

Technology Innovation

Marketing & Sales Campaigns

Partnership

Rising Star

Vision for Tomorrow®

Joseph N. Mariano, President, Direct Selling Association

Moderator:

FINALISTS

Connie Tang, President and CEO, Princess House, Inc.

John Parker, Vice President and Chief Sales O� cer, Amway

David Holl,President & Chief Executive O� cer,Mary Kay Inc.

Dave Wentz, Co-CEO, USANA Health Sciences, Inc.

Lori Bush, DSA Annual Meeting Chair

Panel:

Dr. Traci Lynn Burton, Founder & Chief Executive O� cer, Traci Lynn Jewelry


Tuesday General Session

Sponsored by

DSA Boot Camp Overview Sunday, June 5

8:00 a.m. – 3:00 p.m.This seminar provides a thorough understanding of the essentials of direct selling — the all-important “whats” and “hows” that go into a successful direct-selling business.

Schedule

8:00 a.m. – 8:20 a.m.Registration & Continental Breakfast

8:20 a.m. – 8:40 a.m.Direct Selling 101: An Introduction to a Completely Unique Way to Sell ProductsLearn what accounts for direct selling’s di� erences and how successful companies structure their operations around the unique philosophies associated with specifi c direct-selling principles.

8:40 a.m. – 9:10 a.m.What Is a Compensation Plan and How Do I Get One?Explore how a compensation plan can drive di� erent behaviors, and the role promotions should play without overriding your plan.

9:10 a.m. – 9:40 a.m.What Is Your Brand?Bringing your product to market and getting it into consumers’ hands is complicated. But the fi rst thing a direct-selling company must focus on is their unique company story and how it translates into a competitive advantage. The earlier a company can seize on its brand the earlier it will gain traction and grow.

9:40 a.m. – 10:10 a.m.Developing Your Independent SalesforceThis session will explore how to move your fi rst-level salesforce into leadership and set performance standards. Other topics include ways in which your company can implement fun and appealing training methods, and why inspiration and recognition are crucial to your company’s long-term success.

10:20 a.m. – 10:50 a.m.Building Your Business — Internal StructureDuring this session, you’ll have the unique opportunity to hear how a successful startup has developed e� ective operating procedures from the start, and consistently attracts team members committed to supporting the company’s vision as it has expanded.

Jan Gilmore, Principal,Jan Gilmore & Associates

Bob Hipple, CEO,Damsel in Defense

Alan Luce, Managing Principal,Strategic Choice Partners, LLC

Andi Sherwood. Compensation Plan Specialist,Dan Jensen Consulting

Britney Vickery, CEO & Founder, Initials, Inc.


Direct Selling Boot Camp

10:50 a.m. – 11:20 a.m.Finance: It’s More Than Just a Budget!This session will cover the metrics you need to be mindful of in order to place your company on the right track for success instead of headed over the fi nancial cli� .

11:20 a.m. – 11:50 a.m.Your Technology ToolboxDuring this session, you’ll learn:

• The various technologies available get your company going—and what can wait until you’re fully o� the ground

• Important questions to ask internally before you even talk to a vendor

• Preparing for any situation that comes along, including those you don’t know exist yet

11:50 a.m. – 12:30 p.m.Networking Lunch

12:30 p.m. – 1:00 p.m.Implementing Operational SystemsOur expert will walk you through the must-haves and can’t-waits to ensure your company is fully operational while taking practical considerations into account.

1:00 p.m. – 1:30 p.m.Social Media for Start-UpsLearn social media musts including which platforms are necessary, dos and don’ts of social media, and usage policies to keep your distributors from going rogue and taking your company name with them.

1:30 p.m. – 2:00 p.m.A Crash Course in Direct-Selling LawLearn the legal basics including:

• The impact of the independent-contractor status in your fi eld

• Promotion dos and don’ts• What federal regulation says about product and opportunity claims

2:00 p.m. – 2:30 p.m. Company Case StudyLearn fi rst-hand:

• Critical learning opportunities experienced in the past two years

• Lessons learned putting theory into action

• Operations and inspirational moments that have served as motivators to future success

2:30 p.m. – 3:00 p.m.I Wish I Had Known…Make the most of this one-of-a-kind opportunity to hear from executives who’ve been featured on the program as they share with you their lessons learned and provide you with invaluable Q&A opportunities.

Dr. Traci Lynn Burton, Founder & Chief Executive O� cer, Traci Lynn Jewelry

Scott Kramer, President & CEO, Multibrain

Jimmy Lin, CPA, CFO,Damsel in Defense

Walter Noot, CIO,Young Living

Tyrie Barrott, Associate General Counsel,Isagenix International

Nancy Bogart, Chief Executive O� cer,Jordan Essentials


Direct Selling Boot Camp

11:30 a.m. Arrival and Introduction

Noon – 12:45 p.m. Interactive Meeting TechnologyLearn how to maximize the potential of today’s latest technology innovations at your meetings including:• Real-Time Collaboration & Interaction• Individualized Audience Engagement and Giveaways

• Virtual Reality & other cool new ideas

12:45 p.m. – 1:15 p.m.What Happened To Partnerships? Let’s discuss how a shift in our thinking will lead to greater opportunities. Join us for a lively discussion that will explore:

• Best practices for selecting and working with a vendor partner

• How to structure a contract• Fostering transparency, honesty and openness

1:15 p.m. – 2:15 p.m.Wi-Fi Expectations, Bandwidth, and RegulationsTune in to this session to learn all about Wi-Fi issues. You’ll explore topics that include:• Selecting the right bandwidth• How to defi ne and understand concurrent users

• Hot spots – how to maximize performance• Wi-Fi etiquette• Activities to encourage and those to avoid

2:15 p.m. – 3:00 p.m.Lights, Camera, ActionSession take-aways will include:• Technology, staging and graphic innovations

• Pitfalls to avoid when brining in an outside production company

• How to get the most bang for your production buck

Monday, June 6

11:15 a.m. – 12:15 p.m.Understanding and Embracing the Forces that Now Shape Today’s Meeting and Events

2:00 p.m. – 3:00 p.m.Naked Negotiating: Revealing Top Advanced Negotiation Strategies For Meeting Professionals

6:00 p.m. – 8:00 p.m. Meeting Planner Networking Dinner hosted by many of your favorite CVBs

Tuesday, June 7

11:15 – 12:15 p.m.Cutting-Edge Legal Issues in Today’s Meetings…and How to Solve Them

2:00 – 3:00 p.m.Technology Fast Track: Welcome to Real-Time, Social and Mobile

3:15 – 4:30 p.m.Planner Roundtables – Direct Selling Meeting Trends

Scott Kerr, Executive Vice President, Business DevelopmentVIVA Creative

Tracy Cooper, Planner AuthoriTEA, Tracy Cooper Group

Linda D’Agostino, Director of Sales, Visit Bu� alo Niagara

Ron Fariss, Internet Sales Engineer, PSAV

Leslie Blye, National Account Executive, Iacono Production Services, Inc.

DSA’s Annual Meeting is the best place for meeting planner and event professionals to come together and share their best practices for providing exceptional event experiences for your fi eld members.

Even if your company did not send an event professional, this content is not to be missed! Take advantage of the Sunday sessions, or attend one of the workshops on Monday or Tuesday.

Sunday, June 5 All Meeting Track Sessions Occur in Grand Sonoran A - D


Meeting Planner Track

Sunday Poster Session ScheduleVisit the four corners of the exhibit hall for expert-led, rapid-fi re discussions that will give you the solutions and ideas that you can put to work immediately.

Round 1: 3:20 p.m. – 3:40 p.m.Video Brochures: A Uniquely Powerful Way for Direct Sellers to Connect on a Personal LevelBrett Duncan, Marketing & Communications Strategist, Strategic Choice Partners, LLCVideo has become an extremely powerful medium for companies, from prospecting overviews to detailed training sessions, and everything in between. But there are more ways to use your videos than just online. Video brochures are a� ordable and easy to create, making them a perfect fi t for today’s direct selling company. Learn how to leverage this technology to create personal connections with your customers and consultants.

From Startup to $1B Company on One PlatformEd Jarrin, President & Co-Founder, Exigo Salesforce, Apple, Google, Facebook and Exigo all are predicated on a simple philosophy: Customer preferences or a strategic direction of a company constantly evolve. The platform you build upon must also allow you to quickly change, adapt and plug and play with changing technology trends and market demands. Come learn about our platform and let us show you how the right platform can connect you with the success you envision for your company.

Exhilaration: The Art & Science of Memorable EventsAlison Eisenberg, Director of Communications, Multi Image GroupHow can you create educational event experiences that motivate your consultants to take the action that achieves your business’ objectives? Explore the interactive activities and vivid storytelling tools, technologies and techniques that create 360 degree multi-sensory and emotional experiences that transform your audience and compel them to be devoted to your brand.

Managing Your Brand In a Direct Selling WorldKaren Danielson, Director of Marketing, The ConnectionBrands are your promise to your customer. Delivering on this promise is the key to any successful business growth. As companies grow, downlines increase and the task of imbuing new recruits with your brand’s essence can pose challenges. Join us as we discuss ways to ensure that your downline stays in compliance, on message, and on brand no matter how quickly or how large your company grows.

Round 2: 4:00 p.m. – 4:20 p.m.Creating “Coach Carly”Vince Han, CEO, Mobile Coach One of the most common challenges for direct selling companies is helping new distributors overcome early stumbling blocks. PartyLite and Mobile Coach solved this problem with an innovative technology, “Coach Carly”—a virtual bot that interacts with consultants via text message. With Coach Carly, PartyLite saw 3x sponsorship rates and an increase in products purchased. We’ll discuss how Coach Carly was developed and the engagement that came with an easy-to-use text messaging delivery platform.

Mobilize Your Salesforce to Drive Revenue and RetentionMichelle Flick, VP of Mobile Strategies, Smart O� ce Solutions, Inc.We want to highlight how important it is in direct selling to implement a comprehensive communications strategy (using mobile apps, text marketing, live streaming, conferencing and consulting) to drive calls to action, and activity while providing important reporting which identifi es the needs of an evolving communications strategy of member companies moving forward.

The Journey is the Thing!Annie Castellano, VP and Executive Creative Director, ITCHow you get there is just as important as where you’re going. Come learn how to create true Brand Theater, taking an idea from concept to full sensory experience for meetings, trade shows and special events of all sizes.

Crave the WaveShari Wallack, President, Buy The SeaLearn about the di� erent types of cruise products, all-inclusive resorts and popular destinations for your recognition programs. In this session we will discuss the latest trends in the industry, customizing events and getting the most out of your incentive travel budget.


Idea Lab Poster Sessions

Award Poster Session ScheduleCome back to the four corners of the exhibit hall to learn more about this year’s award winning programs.

Monday Lunch:

12:30 p.m. – 12:50 p.m.

4Life Research, LLC (Marketing & Sales Campaigns), 4Life Transform & The Launch of PRO-TF4Life Research launched 4LifeTransform, a branded campaign to support a new protein supplement, PRO-TF® as a premiere lifestyle and anti-aging brand through the inaugural product launch of PRO-TF—Your Total Protein Infusion.

Ambit Energy (Vision for Tomorrow), Ambit CaresAmbit Energy used its campaign Ambit Cares to bring together its more than 400,000 Independent Consultants and corporate sta� to fi ght hunger in the communities where we live, work and do business.

Mary Kay Inc. (Salesforce Development – Business Training), Mary Kay Strong StartMary Kay Inc. deployed its fi rst-ever online and mobile optimized on-boarding training platform to help activate and retain new Independent Beauty Consultants (IBCs) across 11 countries. The platform— deployed in 9 languages—provides the independent salesforce with best-in-class tools they need to build their businesses.

Princess House, Inc. (Product Innovation – Home Décor/Durables/Home Care), Fresh_Health Produce KeepersPrincess House, Inc. developed a Good Housekeeping tested product designed to save consumers thousands of dollars every year while at the same time promoting healthy eating!

Tuesday Lunch:

12:30 p.m.– 12:50 p.m.

®

ACN, Inc. (Vision for Tomorrow), ACN Project Feeding KidsACN used its “1 for 1” model to enable its Independent Business Owners (IBOs) to feed over 1.5 million children in need while building their businesses.

Nu Skin Enterprises (Product Innovation – Personal Care), ageLOC MeNu Skin used created an app-based assessment to help consumers determine a specifi c set of products from almost 2,000 combinations.

Princess House, Inc. (Marketing & Sales Campaigns), Princess House “Navidad Espectacular” EventsPrincess House’s “Navidad Espectacular” Events enabled the company to connect with more than 2,300 Spanish-speaking Consultants and Guests over a 3-week period to add more than over 500 new consultants to its business, and achieve a 6% rise in sales.

Scentsy, Inc. (Technology Innovation – Back O� ce/Business Support), Continuous DeliveryScentsy’s Continuous Delivery now enables the company to work 75% faster with no downtime.


Idea Lab Poster Sessions

Grand Opening Reception

Sunday, June 5 | 6:00 p.m. – 8:00 p.m. Grand Canyon BallroomThe fun really gets started during the Grand Opening Reception! Whether you’ve been in the exhibit hall all afternoon or have just arrived, this will be a great opportunity to make new friends, catch up with industry peers, eat some great food and have fun! Phoenix promises a great time throughout this event, so make the most of this reception and start your experience o� right!

Sponsored by:

Happy Hour in the Hall

Monday, June 6 | 4:30 p.m. – 5:30 p.m.Grand Canyon BallroomIt’s time to relax! After a full day of learning on Monday, head to the exhibit hall and unwind before heading out to dinner. Enjoy a refreshing beverage and some nibbles while you mingle with fellow attendees.

Silent Disco

Monday, June 6 | 8:00 p.m. – 10:00 p.m.Grand Saguaro FoyerWhen you go dancing, music is what draws you in and makes you stay. Finding the perfect venue can be a mission and we’ve all been there: loving the music one second and abandoning ship the next to find if your fave tunes went somewhere else.

The solution? The REIMAGINE 2016 Silent Disco!

You may be thinking, wait: how is that not a contradiction? Disco = dancing, dancing = music, silence = no music and no dancing; therefore, silent disco = confused people.

Join the fun at REIMAGINE 2016 and don’t miss this chance to mix, mingle and dance to the beat of your own drum like nobody is watching!

PiYo LIVE! by Beachbody

Tuesday, June 7 6:15 a.m. – 7:15 a.m.Grand Sonoran F

Your REIMAGINE 2016 Tuesday morning will start with a workout experience the likes of

which you’ve never sweated through before! Master Trainer Michelle Lasiter will lead you in an exhilarating hour-long PiYo LIVE! class that you’ll absolutely want to adopt as part of your future exercise routine.

PiYo LIVE! combines the muscle-sculpting, core-fi rming benefi ts of Pilates with the strength and fl exibility advantages of Yoga, emphasizing functional low-impact movement, all set to upbeat music. No jumping, grunting or straining required!

All you need is a yoga mat and a towel. Become a Beachbody PiYo convert during this year’s DSA Annual Meeting!

Sponsored by:

Awards Gala

Tuesday, June 7 | 6:00 p.m. - 9:30 p.m.Add some glitz and glamor to your Annual Meeting experience with this Gala on Tuesday, June 2. Be in the room to fi nd out who will win the 2016 DSA Awards, and learn who will be inducted into the DSA Hall of Fame and DSEF’s Circle of Honor. It’s an evening full of memories, be sure you’re on the guest list to be a part of it! If you do not have a gold Gala sticker on your badge, stop by registration to sign up.

Sponsored by:

Direct Selling CEO Council EventsCEO Council members, this is your opportunity while in Phoenix to network with each other, discuss your high-level concerns and get to know each other better. Start with an exclusive networking dinner on Monday night. Also, plan to attend the CEO Breakfast on Tuesday morning – sponsored by Thatcher Technology Group – and don’t miss the CEO Roundtable Tuesday afternoon. These exclusive events promise to be some of the best hours you’ll spend at Annual Meeting!

Monday, June 6 | 6:00 p.m. – 8:00 p.m.Dinner (Capri)

Tuesday, June 7 | 8:00 a.m. – 9:15 a.m.CEO Breakfast (Grand Sonoran H – K)

Sponsored by: THATCHERTECHNOLOGY GROUP

Tuesday, June 7 | 3:15 p.m. – 4:30 p.m.CEO Roundtable Discussion (Grand Sonoran H – K)


Networking Events

Monday, June 6 Tuesday, June 7

Workshop Bank 1

11:15 a.m. – 12:15 p.m.

Workshop Bank 2

2:00 p.m. –3:00 p.m.

Workshop Bank 3

11:15 a.m. – 12:15 p.m.

Workshop Bank 4

2:00 p.m. – 3:00 p.m.

Roundtable Bank 5

3:15 p.m. – 4:30 p.m.

Grand Sonoran

A-D

Understanding and Embracing the

Forces Shaping Todays Meetings

and Events

Michael Dominguez

Naked Negotiating: Revealing Top

Negotiation Strategies

Deborah Gardner

Cutting-Edge Legal Issues in Today’s

Meetings…and How to Solve Them

Joshua Grimes, Esq.

Technology Fast Track: Welcome to

Real-Time Social and Mobile

Scott Kramer

Meeting Planner Roundtable

Grand Sonoran

E

The Power of Storytelling

Ty Bennett

U.S. Direct Selling Strategic Insights

Anne AldrichJamie DworkinJe� KaufmanJesse Stamm

Strategic Talent Acquisition

Lori BushCharlie KirschnerBarbara Talabisco

The Power of Prediction: The

End of Churn as We Know It

Michel BayanJordan Zommick

Salesforce & Leadership

Development

Grand Sonoran

F

Avoiding Pitfalls and Landmines

Jonathan Gelfand Allison Levy

Getting Engaged in Government

Relations & Grassroots

Paul SkowronekKerry Tassopoulos

How Should We Be Talking About

Ourselves?

Kim DrabikKara Schneck

Paul SkowronekCrayton Webb

Beating Unauthorized

Sellers at their Own Game

Joseph AquilinaJonathan GilliamWhitney Gibson

Michelle Leetham

Marketing & Communications

Grand Sonoran

G

Lessons from IT Executives

Moy ChambersJerry Cunningham

6 Best Practices to Prevent Shipping

Costs from Eroding Your Margins

Luke KupersmithDennis Nicoski

U.S. Consumer Trends Impacting the Direct Selling

Industry

Jennifer JamesJe� KaufmanJesse StammMonica Wood

The Collaborative Economy, Threat or

Opportunity?

Jacob GundrumJudy Jones

Technology

Grand Sonoran

H-K

Arm Yourself with Data Against Critics

Mona AmeliDr. Anne Coughlan

Connie TangKerry Tassopoulos

Reimagine the Opportunity for

America’s Fastest Growing Segment:

The Hispanic Market

Mona AmeliAllen Gutierrez

Direct Selling Companies: The New Target for

Fraudsters

Mark RawlinsDarrel Welling

How Leaders Overcome 7 Silent

Growth Killers

Robert Sher

Direct Selling CEOs

Meeting Planner Content


Workshops At-A-Glance

Workshops

Monday, June 6 – 11:15 a.m. – 12:15 p.m. Bank 1Understanding and Embracing the

Forces Shaping Today’s Meetings and Events - Grand Sonoran A-DIn the world of hotels and conference centers, occupancy, revenue-per-available room, average daily rates and

demand are exceeding the long-term average growth rate. While positive for

conference centers and hotels, today’s meeting planner faces an increasingly competitive market climate. When coupled with a range of issues—room piracy, cyber security, meetings advocacy and health and wellness—it is clear that the world of meetings has never before been more complex. In this dynamic session, industry veteran Michael Dominguez shares the latest trends in the hotel industry and how they a� ect your meetings and incentives. Attendees will have an opportunity to:

• Identify ways to optimize your relationships with hotels as well as your key stakeholders

• Explore the internal and external forces that continue pressuring meeting design, content dissemination

• Discuss how we no longer have attendees, but rather meeting participants

• Gain a better understanding of the economic environment, how structural changes will have an impact in 2016 and beyond

The Power of Storytelling - Grand Sonoran EPeople love stories; we are all emotional creatures, and it is this emotion that gives us all the capacity to tell stories. Stories engage emotion, which prompts people to respond, take action, and buy your products. Attend this workshop to harness the power of your storytelling voice so that you can incorporate the art of storytelling into your company’s sales strategies. Led by a former ten year elite team member from a leading direct selling company, this workshop will empower you to S.P.A.R. –

o� er the situation, problem, action and result – and also how to give your sellers a storytelling mindset. With this workshop, you will be able to teach your direct sellers strategies for framing their stories in easily relatable ways that grab attention and get results.

Avoiding Pitfalls and Landmines - Grand Sonoran FIn the world of direct selling, the best of intentions by enthusiastic brand ambassadors can often lead to easily avoidable legal pitfalls. Training your fi eld leaders to sell and recruit the right way is the key to long-term success. Learn from the fi rst-hand experience of others and employ their best practices in your own companies. Join us as we explore the most recent case law impacting direct selling. Our experts will explain the key take-aways and how your company can train to stay on the right side of the issues. They’ll provide best practices for addressing issues including:

• How do we best balance product- and opportunity-driven businesses?

• What’s on the horizon for earnings claims and disclosures?

• Should we track retail sales, and if yes, how?• How do we best monitor the salesforce to promote ethical behaviors, and what do we do with o� enders?

• How is social media impacting direct selling?

Lessons from IT Executives - Grand Sonoran GDirect selling companies ask a lot of their Chief Information O� cers (CIOs). The IT department houses strategic business initiatives, and IT leaders must describe the technology ROI in understandable terms. Because they need to understand both high level business strategy and nitty gritty implementation, they often manage a broader

Moy Chambers, Senior Vice President, Information Technology, LifeVantage Corporation

Jerry Cunningham, Vice President, Information Technology, Amway

Allison Levy, Executive Vice President & Chief Legal O� cer, AdvoCare International, LP

Ty Bennett, Founder, Leadership Inc.

Michael Dominguez, Senior VP and Chief Sales O� cer, MGM Resorts International

Jonathan Gelfand, Chief Legal O� cer & SVP, Business Development, Team Beachbody


Workshops

Special Meeting Planner Content!

range of operations than their fellow C-suiters. Join the biggest conversation about the technology that matters most to direct selling companies! Learn what keeps CIOs up at night as they candidly share their biggest tech challenges including sourcing, security, compliance, prioritization and user adaptability. They’ll delve into the current trends they’re following and the must-do tasks they’re exploring to keep their company ahead of the curve.

Arm Yourself with Data Against Critics - Grand Sonoran H-KAt a time when industry critics continue to falsely describe the direct selling channel and salesforce motivations, DSEF presents the Join Stay Leave study, which will arm you with data to counter direct selling naysayers. Dr. Anne Coughlan of Northwestern University will help you to build your arsenal by demonstrating how personal consumers, part-time distributors and career-driven salespeople each contribute to the industry’s success. Gain insight into the mindset of your direct sellers. Industry thought leaders will discuss how defi nitive research can address industry challenges and help to combat critics.

Mona Ameli, President, Take Shape for Life, Inc. – Medifast

Dr. Anne Coughlan, Polk Bros. Chair in Retailing & Professor of Marketing, Northwestern University

Connie Tang, President & Chief Executive O� cer, Princess House, Inc.

Kerry Tassopoulos, VP, Public A� airs, Compliance, & Risk Management, Mary Kay Inc.

Monday, June 6 – 2:00 p.m. – 3:00 p.m. Bank 2Naked Negotiating: Revealing Top

Negotiation Strategies - Grand Sonoran A-DIn the world of business, there are simple negotiations like price, terms and concessions that are

easily defi ned and the outcome of the process is mostly predetermined.

However, in today’s hypercompetitive global economy, the scope and signifi cance of negotiations can involve intense, high-stakes interactions revolving

around a series of complex daily issues. When facing these more sophisticated situations, negotiators need to develop greater confi dence by putting their strategies, skills and mastering these. This is the session that will teach you the di� erence between getting what you want and settling for what the other side will give you.

BUCKLE YOUR SEATBELT! Based on Deborah’s book, Naked Negotiating, this popular program is designed to provide practical help to enable seasoned meeting professionals to grasp the mindset of an expert negotiator. Bring your negotiating challenges to experience fi rst-hand the di� erence that employing these strategies will have on your contract outcomes. In this session, participants will:

• Discover the logic and importance behind negotiating formulas

• Uncover the three most e� ective ways to create value for you and the other side

• Discuss your negotiating challenges and get a wide range of solutions from others in the business

U.S. Direct Selling Strategic Insights - Grand Sonoran EJoin insights and analytics executives from some of our industry’s largest companies and DSA’s research partners as they present newly released U.S. direct selling data and fi ndings from DSA’s 2016 Growth & Outlook market-sizing survey. These presenters will provide a fi rst look at the numbers that can help you better understand important trends a� ecting the direct selling channel. This new research can help you make more informed decisions allowing you to reimagine marketing strategies and motivate your salesforce. Also, engage the expertise of these industry experts during a panel discussion and Q&A. Don’t miss out on the opportunity to be among the fi rst to see and utilize this valuable industry data!

Deborah Gardner, CMP, DG International, LLC


Anne Aldrich, Partner, Artemis Strategy Group

Jamie Dworkin, Managing Director, Threadstone Advisors, LP

Je� Kaufman, Director, Customer and Field Insights, Isagenix International

Jesse Stamm, Director of Field Support, Take Shape for Life, Inc. – Medifast


Workshops

Getting Engaged in Government Relations & Grassroots – It Matters! - Grand Sonoran FThe world of direct selling has empowered generations of individual direct sellers to reach their goals—whether modest or magnifi cent—and build better lives.

Engaging these individuals to relate their stories as a part of larger government relations programs can protect your business—and direct selling as a whole—from unneeded and onerous laws and regulations. Hear about the activities of the DSA Government Relations Committee and key areas of focus, such as the preservation of independent contractor status and model pyramid scheme legislative e� orts. Learn how your company executives and salesforce can interact with state and federal regulators and legislators. Explore how your companies can e� ectively activate their salesforce for grass roots e� orts on critical legislative initiatives.

6 Best Practices to Prevent Shipping Costs from Eroding Your Margins - Grand Sonoran G

Over the past decade, UPS & FedEx have increased their rates an astonishing 79.2% (for ground services) and 95.5% (for air services). These fi gures do not include the infamous Dimensional Weight pricing changes of 2011 and 2015… ouch! With many shippers still trying to adapting their 2017 business strategies to accommodate the 2016 General Rate Increase, it’s time to equip yourself with the best practices to help mitigate the carriers’ seemingly never-ending price hikes.

Reimagine the Opportunity for America’s Fastest Growing Segment: The Hispanic Market - Grand Sonoran H-KWith more than 50 million Hispanics living in the United States now, this population’s di� erent style of shopping, media habits and preferences cannot be ignored in an economy driven by hyper-competitive, highly-segmented marketing.

For many businesses including direct selling, Latinos are the future. While the Hispanic market is driving

growth across the U.S. economy, it has a range of important nuances that need to be understood:

• Many Hispanics need—or prefer—to speak Spanish

• Many have no connection to traditional advertising channels that dominate U.S. marketing

• After several generations in the U.S. many continue to identify as Hispanic or Latino, and they seek products and services that resonate with their Hispanic identity.

Learn how to grow a successful Hispanic fi eld organization and increase your company’s market share and bottom line. Hear from successful players in the channel—well-established companies and start-ups alike—about the way in which marketers have achieved market success through 21st-century approaches in this highly interactive session.

Tuesday, June 7 – 11:15 a.m. – 12:15 p.m. Bank 3Cutting-Edge Legal Issues in Today’s

Meetings and How to Solve Them – Grand Sonoran A-DRoom Block Poaching; “Suitcasing”; Guns in Meetings. These are just some of the latest

challenges facing the meetings industry. With hotel occupancy up and

demand for quality meeting facilities at a premium, market forces now favor hotels and other suppliers — a dramatic change from just a few years ago. Yet meeting planners face the same cost sensitivity and accountability demands that became primary considerations in recent years. Join hospitality attorney Josh Grimes in an interactive and thought-provoking review of the year’s hottest issues. Learn how to address these issues and more:

• “Room poaching” — unauthorized housing agencies contacting your guests

• Re-evaluating room blocks given alternative booking• New gun laws allowing open-carry and concealed weapons in your meetings

• Planning for new governmental laws and policies that raise boycott concerns from your attendees

Allen Gutierrez, National Executive Director, The Latino Coalition

Mona Ameli, President, Take Shape for Life, Inc. – Medifast

Senior Vice President, Public A� airs, Direct Selling Association

Kerry Tassopoulos, VP, Public A� airs, Compliance, & Risk Management, Mary Kay Inc.

Luke Kupersmith, CEO & Co-Founder, Lojistic

Dennis Nicoski, Director, Field Strategy and Contracts, United States Postal Service



Workshops

• Unauthorized suppliers “Suitcasing” an event, undercutting exhibitors and sponsorships

• Zika, Ebola, terrorism and other threats that may keep attendees away from your meeting

• Protecting guests’ personal information on computer networks and in cyberspace

• RFID technology pros and cons• Controlling social media comments on your event

Strategic Talent Acquisition - Grand Sonoran EOrganizations live and die by the talent they attract. Building a high-performing sales structure begins with identifying the right corporate team to inspire and lead. You won’t want to miss this opportunity to learn how to look for the right people in the right places and educate new team members about the intricacies of direct selling. This is a must-attend workshop for CEOs, COOs and others responsible for building high-performing and sustainable sales organizations.

How Should We Be Talking About Ourselves? - Grand Sonoran FWhen it comes to e� ective communications about direct selling (or anything), knowing what will resonate with your target audience is key. This workshop will examine the di� erent ranges of messages that companies and DSA use when communicating about

direct selling to various stakeholders, including the public, policymakers and the salesforce. We will also discuss elements that drive stakeholder perceptions of the channel and introduce case studies from other industries. This workshop is an initial step in helping create a single set of channel-wide messaging for use by DSA and DSA member companies.

U.S. Consumer Trends Impacting the Direct Selling Industry - Grand Sonoran GGet actionable consumer data and insights that you can take back to your company. Identify emerging market opportunities and take away recommendations that will enable direct selling companies and the industry overall to succeed in the evolving U.S. consumer landscape. Led by international consulting fi rm GfK Vice President, Jennifer James, the workshop will present key consumer trends and their implications for the direct selling industry including:

• Current and future shopping experience• Employment trends and earning opportunities• Demographic and economic landscape shifts• Innovation and consumer lifestyle needs• Communications, interactivity and education

This presentation will include examples, insights and case studies directly from some of the most disruptive, high-growth companies in the U.S. (Amazon, Uber, etc…) and some of DSA’s most innovative members (Ambit Energy, Take Shape for Life, Isagenix and Herbalife). You’ll also have a chance to ask questions to a panel comprised of executives from some of our industry leaders.

Jennifer James, Vice President, GfK Consumer Trends/Consumer Experiences North America

Je� Kaufman, Director, Customer and Field Insights, Isagenix International

Jesse Stamm, Director of Field Support, Take Shape for Life, Inc. – Medifast

Monica Wood, Vice President, Consumer and Member Insights, Herbalife

Lori Bush, Executive Advisor, Retired President & CEO, Rodan + Fields

Charlie Kirschner, Senior Director, Field Learning and Development, Rodan + Fields

Barbara Talabisco, CEO & Founder, Wakefi eld Talabisco International

Joshua Grimes, Esq., Attorney, Grimes Law O� ces, LLC

Kim Drabik, Manager, Industry & Shareholder Relations, Amway

Paul Skowronek, Senior Vice President, Public A� airs, Direct Selling Association

Crayton Webb, Vice President, Corporate Communications & Corporate Social Responsibility, Mary Kay Inc.

Kara Schneck, Vice President, Global Corporate Communications, Nu Skin Enterprises


Workshops

Direct Selling Companies: The New Target for Fraudsters - Grand Sonoran H-KSophisticated fraudsters have begun targeting direct selling companies. Why? From stolen credit cards to fraudulent online

resale of pilfered products, direct selling companies today face a new variety of threats. Prepare to protect and prevent fraud before it happens. Attend this session to gain the insights you need in order to combat fraud.

Tuesday, June 7 – 2:00 p.m. – 3:00 p.m. Bank 4Technology Fast Track: Welcome to Real-

Real-Time, Social and Mobile - Grand Sonoran A-DBy now, you’ve heard the mantra: it’s not about followers, it’s about follow-up. It’s about how to turn likes into leads. Social media giants like

Facebook, Twitter and Instagram have heeded the call, as they

introduce the new features that can help your fi eld grow its business. Learn the latest strategies for driving engagement. Identify approaches for creating a virtual environment and online experience that goes beyond sharing. And fi nd new ways to make the latest in mobile marketing part of your digital marketing strategy.

Power of Prediction: The End of Churn as We Know It. - Grand Sonoran EFeeling the burn of distributor churn? What if you had a crystal ball that could tell you who is in danger of quitting and why; and then have a measurable action plan to recover them? Since many companies can have anywhere between 50–80% churn per year, losing all

of these reps costs us plenty! It is estimated that every 1% increase in retention can yield a 3–7% increase in sales. Come to this workshop to learn the secrets that other industries have used to increase their revenues

by using bleeding edge technology to accurately predict future outcomes. We will be discussing how artifi cial intelligence, machine learning and predictive analytics can be leveraged to solve one of the most illusive and expensive problems direct selling faces. These new technologies can end churn as we know it. Every department from sales to marketing, fi nance to call center, and of course, technology can benefi t from more knowledge about how to deploy them. Included will be real-world examples from a former FORTUNE 200 executive who invested in a crystal ball that made his company hundreds of millions in revenues.

Beating Unauthorized Sellers at their Own Game - Grand Sonoran FUnauthorized sellers on Amazon and Ebay can cost millions of dollars a year in lost sales. What’s worse, they inhibit your ability to attract and keep legitimate distributors happy. Add in the resulting damage to your brand, trademarks and goodwill over time, and you’ve got a critical issue. Now there is fi nally a solid, cost-e� ective solution to this vexing problem. With a smart application of technology and expertise, you can not only stem the tide of unauthorized sellers, you can substantially reduce the vast majority of listings, e� ectively rendering them a non-issue. Join this session, as an industry compliance expert teams up with an experienced attorney and General Counsel, who was able to sharply reduce unauthorized sales using this technique, to gain valuable tools you can use.

Joseph Aquilina, Attorney, Direct Selling Association

Whitney Gibson, Partner, Vorys, Sater, Seymour and Pease LLP

Jonathan Gilliam, President and Founder, Momentum Factor

Michelle Leetham, Chief Legal O� cer and Secretary, Rodan + Fields

The Collaborative Economy, Threat or Opportunity? - Grand Sonoran GBy challenging more traditional business models and transforming consumer expectations, the emerging collaborative economy is a disruptive force in business today. But, what are the implications for the direct selling industry? Join this interactive workshop on the Collaborative Economy. The session features:

• A brief presentation to get everyone on the same page and start the dialog

Michel Bayan, Co-Founder & CEO, DirecTech Labs

Jordan Zommick, Co-Founder & CTO, DirecTech Labs

Scott Kramer, President & CEO, Multibrain

Mark Rawlins, Chief Executive O� cer, InfoTrax

Darrel Welling, Executive Vice President, ProPay



Workshops

• Answers to these key questions: What is the Collaborative Economy? Estimate of size - How big is it? What are the future projections? Key Players – What is their mindset?

• Two human-centered design exercises will collect group-think on these questions: Is the Collaborative Economy a threat or an opportunity? Where does the direct selling industry fi t?

• And the rest is up to the audience… the “fi nal deliverable” will be crowd-sourced with brief share-outs. A full report will be available to participants post-conference

How Leaders Overcome 7 Silent Growth Killers - Grand Sonoran H-KFor an executive team, the excitement of leading a steadily or rapidly growing midsized fi rm can be exhilarating—that is, until growth grinds down to a halt. In this presentation, Robert Sher explores how seven silent growth killers have derailed midsized fi rms based on his

years of research on more than 100 companies. He then shows how executives can overcome or avoid them altogether. Silent growth killers are hard-to-detect pitfalls that drain momentum and energy, stop growth and sometimes put a fi rm out of business. The impact of the growth killers is unique to midsized companies. Small, venture-funded companies don’t typically su� er from them, and while they do strike big companies, these enterprises typically have the fi nancial and managerial strength to survive them. Illustrating the seven silent growth killers through real examples, Robert explains how CEOs and other leaders can protect their companies from them or avoid them altogether.

What you will learn:

• Why the seven silent growth killers are much bigger risks for midsized companies

• How to identify the growth killers early• Ways to survive them with tried-and-true methods• How to steer clear of the killers altogether

Tuesday, June 7 – 3:15 p.m. – 4:30 p.m. Bank 5 – Roundtable DiscussionsSit across the table from colleagues who have the solutions to the issues you are facing—or can at least tell you what has or hasn’t worked for them. Pick from a variety of interest areas as listed below.

Meeting Planner Roundtables – Direct Selling Meeting Trends - Grand Sonoran A-DWe’ve assembled a team of thought-leaders to discuss hot topics and trends they’re handling with their current and future conventions and events. Topics such as:

• Venue procurement• Lessons learned• Social media• Revenue generation beyond registrations

Salesforce & Leadership Development - Grand Sonoran ETable leaders will facilitate discussions that correlate to the various salesforce development issues your company is confronting, including:

• Training programs• Communications tools• Tools for the fi eld

Marketing & Communications - Grand Sonoran FTable topics will focus on such critical subjects as:

• Corporate branding• Communications tools• Using social media• Working with the media

Technology - Grand Sonoran GJoin your peers to talk about today’s technology trends and the challenges you’re experiencing. Topics that have been discussed at previous meetings have included back-end systems, social media, PCI compliance, developing technology for mobile and much more.

Direct Selling CEOs - Grand Sonoran H-KDirect Selling CEOs, this session is for you! Talk with other top executives about current issues, including:

• Industry trends and strategic initiatives coming your way

• Solutions for marketplace challenges that will most a� ect your company in the near future

Robert Sher, Founding Principal, CEO to CEO

Jacob Gundrum, Americas Market Insights, Amway

Judy Jones, Market Research – Insights Lead, Amway

#DSAAnnual INSTA: directsellingassn annualmeeting.dsa.org#DSAAnnual INSTA: directsellingassn20

Workshops

GENERAL SESSION FACULTYDANIEL BURRUS, Business Strategist and Global Futurist, Burrus ResearchDaniel Burrus is considered one of the world’s leading technology forecasters and business strategists, and is the founder and CEO of Burrus Research, a research and consulting fi rm that monitors global

advancements in technology-driven trends to help clients better understand how technological, social and business forces are converging to create enormous, untapped opportunities. He is the author of six books, including The New York Times and the Wall Street Journal best-seller Flash Foresight: How to See the Invisible and Do the Impossible, as well as the highly acclaimed Technotrends. IBM, Deloitte, and SAP have all chosen Flash Foresight as required reading, and PBS featured Burrus as the subject of the TV special Flash Foresight: 7 Radical Principles That Will Transform Your Life.

DR. TRACI LYNN BURTON, Founder & Chief Executive O� cer, Traci Lynn JewelryWhether she’s performing as an in-demand motivational speaker, an author (Wealth Without Sorrow & The Mind of a Millionaire) or the owner and driving force behind the hugely successful direct sales

company Traci Lynn Jewelry. Traci motivates people to step out of their comfort zones and she inspires them to greatness so they can change. As an established, worldwide motivational speaker, she has also earned two doctorate degrees in Divinity and Theology and a degree in Finance. Traci Lynn has grown her Fort Lauderdale-based business into a multimillion-dollar enterprise with more than 15,000 independent sales consultants in 42 states. Her goal is to continue to empower her consultants and create a legacy business.

LORI BUSH, Executive Advisor, Retired President & CEO, Rodan + FieldsAs former President and Chief Executive O� cer of Rodan + Fields, Lori Bush is enjoying her retirement and continued work as an advisor, director, writer, speaker and advocate for entrepreneurship. Lori has

more than 30 years of leadership experience in the consumer and health care products industries and has served as President of Nu Skin International, the personal care division of Nu Skin Enterprises; Worldwide Executive Director of Skincare Ventures for Johnson & Johnson; and Vice President, Professional Marketing for Neutrogena Corporation. Lori earned her BS in medical technology from The Ohio State University and her MBA in marketing from Temple University.

DR. ELIZABETH DAVIS, Dean, School of Management, University of San FranciscoDr. Elizabeth Davis is Dean and Professor of Management of the School of Management at the University of San Francisco. Dr. Davis earned her B.A. from Columbia University, and received her

Ph.D. from the Wharton School, University of Pennsylvania with a focus on Strategy. An authority in strategic management, business policy, including over 18 years of teaching in comparative management, organizational theory and transformational leadership, Dr. Davis has continued to research, write about and work with the business, government and non-profi t industry sectors. Elizabeth has published numerous articles which have appeared in The Journal of Business and Economics, the Business Journal, Journal of Production and Operations, the Case Research Journal, the Journal of Quality Management, Journal of Management Education and the Health Policy Journal, and in numerous conference proceedings at The Strategic Management Society, The Eastern Academy of Management, the Academy of Management, International Leadership Association, International Eastern Academy of Management and the Northeast Business & Economics Association.

DAVID HOLL, President & Chief Executive O� cer, Mary Kay Inc.As President and Chief Executive O� cer, David is responsible for the day-to-day decisions involved in Mary Kay Inc. He is a member of the Mary Kay Inc. Board of Directors. David joined Mary Kay Inc. in June

1993, and in 1996, he became Chief Financial O� cer and Treasurer. In 2001, he was named President and Chief Operating O� cer. In 2006, David assumed the title of Chief Executive O� cer. Prior to joining the Mary Kay family, he was a Vice President at Citibank, based in New York. Preceding Citibank, David was a fi nancial analyst for Union Texas Petroleum in Houston.

BRIAN HOPKINS, VP, Principal Analyst Serving Enterprise Architecture ProfessionalsBrian covers systems of insight, big data, data management and analytics technology architecture and strategy. He also leads Enterprise Architecture Professionals’ emerging technology and technology

innovation research and authors Forrester’s top technology trends and top emerging technology reports for Enterprise Architecture Professionals. His research provides practical advice to architects and technology strategists seeking to embrace the business technology (BT) agenda with emerging digital technology, big data, analytics, and insights to execution technologies.

#DSAAnnual INSTA: directsellingassn 21annualmeeting.dsa.org#DSAAnnual INSTA: directsellingassn

Faculty Biographies

CHARLIE KIRSCHNER, Senior Director, Field Learning & Development, Rodan + FieldsAs the Senior Director, Field Learning & Development, Charlie Kirschner directs and oversees the development of training programs, online platforms and learning experiences that support the growth and success of

Rodan + Fields Consultants. His team conducts behavioral research, identifi es e� ective business practices and advises cross-functional teams on e� ective ways to infl uence fi eld behaviors. Additionally, Charlie oversees the Business Innovation Council and collaborates with thought leaders and subject matter experts in order to identify new business opportunities for Rodan + Fields. Charlie received his B.A. with High Honors in International Relations and Linguistics from Emory University. Prior to joining Rodan + Fields, he served as the Pacifi c Northwest Deputy Director for the American Israel Public A� airs Committee (AIPAC).

JOSEPH MARIANO, President, Direct Selling AssociationJoseph N. Mariano joined the Direct Selling Association (DSA) in 1985 and assumed the role of President in 2011. Previously, he was Executive Vice President and Chief Operating O� cer. Joseph serves as chief executive o� cer of the Association with ultimate

responsibility for all association programs and activities; he is charged with providing progressive association leadership, development and implementation of Association policies in the fi elds of government, consumer and international a� airs. He has been responsible for representing the Association’s interests in all fi fty state capitals and on Capitol Hill. He serves as a personal resource to direct selling companies who need overall guidance on general legal and business trends that a� ect direct sellers both in the US and worldwide.

JOHN PARKER, Chief Sales O� cer, AmwayAs Amway’s chief sales o� cer, John Parker is responsible for the company’s global sales operations. In this role, he oversees distributor compensation and incentives, sales plan, customer service, meetings and events, digital and consumer marketing, and training

and education. He’s also a member of Amway’s executive sta� , the company’s top advisory team to the O� ce of the Chief Executive, composed of Amway Chairman Steve Van Andel and President Doug DeVos. Parker is a member of the United States Direct Selling Association board of directors and executive committee, serves as chairman of the Direct Selling Education Foundation and is a past member of the leadership advisory board for the College of Business at Ferris State University. Parker earned a Bachelor of Business Administration degree with a concentration in fi nance from the University of Notre Dame, where he was a member of the varsity golf team.

FRANK PERKINS, Regional VP, Global Business Development, salesforce.comFrank Perkins has been helping businesses understand, get inspired by, and ultimately profi t from large technology shifts for over 13 years. At both Apple and Salesforce, Frank has helped companies

of all sizes understand the possibilities a� orded to them by technological movements such as “the consumerization of IT”, the explosion of cloud, mobile, and Social technology, and of course Big Data. Frank is the founder of salesforce.com’s “Data Science Selling” practice, where he manages the data-driven sales approach of thousands of salespeople globally.

BILL SCHMARZO, Chief Technology O� cer, Enterprise Information Management & Analytics Corporation Bill Schmarzo, author of Big Data: Understanding How Data Powers Big Business and Big Data MBA: Driving Business Strategies with Data Science, is responsible for setting the strategy and defi ning the Big Data service

o� erings and capabilities for EMC Global Services Big Data Practice. As the CTO for the Big Data Practice, he is responsible for working with organizations to help them identify where and how to start their big data journeys. He’s written several white papers, is an avid blogger and is a frequent speaker on the use of Big Data and data science to power the organization’s key business initiatives. He is a University of San Francisco School of Management (SOM) Fellow where he teaches the “Big Data MBA” course, and ranked as #15 Big Data Infl uencer by Onalytica.

CONNIE TANG, President & Chief Executive O� cer, Princess House, Inc.Connie Tang has been at the helm of Princess House as President & CEO since 2012. Her 20+ years of industry experience includes executive positions at JAFRA Cosmetics and BeautiControl. She serves on

the Executive Committee and Board of Directors of the Direct Selling Education Foundation. She has previously served as an Executive Committee and Board Member of the DSA and Chairman of the DSA Diversity & Empowerment Council. Connie has been named one of the Most Infl uential Women in Direct Selling by Direct Selling News for three consecutive years, in 2014 was named one of the Outstanding Top 50 Asian Americans in Business by the Asian American Business Development Center and in 2015 Princess House was named one of the Top 100 Women-Led Companies in Massachusetts by The Boston Globe.


Faculty Biographies

ERIC WAGNER, Vice President, Content Marketing, Cross Platform Businesses, BloombergEric Wagner joined Bloomberg in March 2016 as Vice President, Content Marketing, Cross Platform Businesses. He joined the company after more than two decades in broadcast journalism, communications and marketing.

Wagner leads the Cross Platform Businesses’ content organization, which creates events, marketing services and professional learning for professionals in the legal, government, tax & accounting, energy, human resources & payroll, and environmental, health & safety industries. Wagner was previously the director of communications and marketing at Bloomberg Government, where he was responsible for building a digital and content marketing team and growing Bloomberg Government’s presence in Washington. While at Bloomberg Government, Wagner led a complete rebranding e� ort for the business. In previous roles at Bloomberg LP, Wagner launched and produced three new Bloomberg Television broadcasts and was responsible for Bloomberg Television’s political conventions and debates coverage. Wagner previously held broadcast journalism positions at PBS and ABC News.

DAVE WENTZ, Co-CEO, USANA Health Sciences, Inc.Dave Wentz received a bachelor’s degree in bioengineering from the University of California, San Diego. He joined USANA in the summer of 1992 prior to the formal organization of the company. At that time, Dave worked to develop the company look, establish

product formulas, and prepare the company for its debut. He has subsequently served in a myriad of managerial positions, including vice president of strategic development, senior vice president, executive vice president and president. As USANA’s Co-Chief Executive O� cer, Dave directs and maintains the vision and integrity of USANA as it continues to grow. He manages all global operations, works closely with the board of directors and oversees the corporate governance required of a publicly traded company.

BOOT CAMP FACULTYNANCY BOGART, Chief Executive O� cer, Jordan EssentialsNancy is a tremendous motivator who shares a message of empowerment and encouragement. She has gone kitchen to corporate and has over 13 years’ experience balancing life as a wife, mom and CEO.

Nancy began her company as Country Bunny Bath and Body in February of 2000, which is now a national, multi-million dollar, success story called Jordan Essentials bath and body. Nancy’s initial goal was to create opportunities for women, like herself, who needed an income and fl exibility, while keeping the family and faith top priority, but she didn’t stop there. Nancy serves as leader over the marketing, manufacturing and training departments and always keeps her eye on the vision to improve lives one lotion bar at a time.

DR. TRACI LYNN BURTON, Founder & Chief Executive O� cer, Traci Lynn JewelryWhether she’s performing as an in-demand motivational speaker, an author (Wealth Without Sorrow & The Mind of a Millionaire) or the owner and driving force behind the hugely successful direct sales

company Traci Lynn Jewelry. Traci motivates people to step out of their comfort zones and she inspires them to greatness so they can change. As an established, worldwide motivational speaker, she has also earned two doctorate degrees in Divinity and Theology and a degree in Finance. Traci Lynn has grown her Fort Lauderdale-based business into a multimillion-dollar enterprise with more than 15,000 independent sales consultants in 42 states. Her goal is to continue to empower her consultants and create a legacy business.

JAN GILMORE, Principal, Jan Gilmore & AssociatesJan Gilmore is the person companies call when their business has slowed, recruiting is an issue, or sales are sluggish. She is an experienced direct seller, having served both in the fi eld and in key executive positions. Jan is an author, a member of the National

Speakers Association and the Principal of Jan Gilmore & Associates, LLC. Known as a dynamic speaker and trainer, Jan delivers her training messages in a ‘no nonsense’ style that resonates with and then moves her audience to action.

BOB HIPPLE, CEO, Damsel in DefenseBob Hipple’s direct sales industry experience spans over 30+ years as a distributor, keynote speaker, company executive and business consultant. He was the Vice President of Sales for two of the largest technology companies in the industry as well as VP

of Sales for Scentsy during their early growth period. Bob has served on the Education Committee for the Direct Selling Association and been a speaker at numerous DSA events. He has developed keen insights to many aspects of what is needed to start, run and grow a direct sales company from the representative’s perspective as well as a company executive.

SCOTT KRAMER, President & CEO, Multibrain Scott Kramer is considered a pioneer in developing integrated/multi-platform strategies for entertainment, media and consumer brands. Scott currently serves as Chief Brain at Multibrain, an award winning software company focused on building

simplifi ed social software to empower the Direct Selling industry. Prior to the launch of Multibrain, Scott served in senior roles at IMG Worldwide and Creative Artist Agency. Scott was also responsible for creating and producing Force of Nature, one of the largest Tsunami Benefi t Concerts in the world, in Kuala Lumpur, Malaysia, which raised over $8M for Tsunami victims. Scott has received numerous awards, including the AAAA Advertising Excellence Award and the Creative City Award for Communications.


Faculty Biographies

JIMMY LIN, CPA, CFO, Damsel in DefenseJimmy Lin graduated from California State University Fullerton in 2001, where he received a Bachelor of Arts degree with a concentration in accounting. Jimmy is a licensed CPA in the State of Idaho. After graduating from California State University Fullerton, Jimmy

joined CBIZ Mayer Ho� man McCann’s Orange County, CA o� ce, a national CPA fi rm from 2001 through 2006. He provided audit and attestation services for his clients where he reviewed and assisted in preparing fi nancial statements, provided recommendations on operation e� ciencies as well as forensic audits. After moving to Idaho, Jimmy joined the CPA fi rm CliftonLarsonAllen, a national CPA fi rm from where he continued to provide audit and attestation services for his clients from 2007 thru 2012. Jimmy left public accounting in April 2012 to work solely as the Chief Financial O� cer for Damsel in Defense.

ALAN LUCE, Managing Principal, Strategic Choice Partners, LLCW. Alan Luce is Senior Managing Principal of Strategic Choice Partners, LLC, (formerly Luce, Murphy Fong & Associates, LLC) a consulting fi rm dedicated to providing services to direct sellers and specializing

in guidance for established and start-up organizations alike. As such he has provided compensation plan design, sales force management and strategic advice to more than 40 start-up and dozens of existing direct selling companies including Avon, Princess House, PartyLite and Jockey Person to Person. In addition to his consulting practice Luce currently serves on the board of directors of SimplyFun, LLC, a small party plan company and as a retained advisor to a number of others in the industry. Alan holds a BA from Westminster College, a JD from Vanderbilt University School of Law and an MBA from the Crummer School of Business at Rollins College. He has been active in numerous organizations supporting the arts including chairing United Arts in Orlando, Florida and serving on the Mayor’s Task Force on the Arts in that same city.

WALTER NOOT, CIO, Young LivingWalter Noot is the CIO at Young Living Essential Oils. His responsibilities include planning, sourcing and purchasing, manufacturing, warehousing, fulfi llment, transportation and software development. Walter has 23 years of executive

experience in technology, operations, fi nance, legal and sales and has been CEO/COO/VP in companies ranging from $10 million to $7 billion. Walter started working with direct sales companies eight years ago by developing software systems for multiple direct sales companies.

ANDI SHERWOOD, Compensation Plan Specialist, Dan Jensen ConsultingAndi Sherwood has worked in the direct selling industry for over 17 years, designing and working with hundreds of compensation plans. From start-ups to multi-billion dollar giants and product lines ranging

from clothing to nutritionals and beauty to technology, her broad understanding and intimate knowledge of the industry is utilized to help companies learn and integrate best practice approaches in compensation plan design and business practices that will align strategies to drive success.

BRITNEY VICKERY, CEO & Founder, Initials, Inc.Britney Vickery brings more than 17 years of professional and executive management experience to her company. A serial entrepreneur, Initials, Inc. represents Britney’s strongest accomplishment to date: the company was ranked No. 762 on the Inc. 5000

list of America’s fastest-growing, privately held companies for 2013. Beginning her professional career with a Fortune 100 company in 1997, she later moved into collegiate advancement, where she held various positions and truly honed her strategic leadership skills. She exited corporate America upon the arrival of her fi rst child, only to found and launch Initials, Inc., from a spare bedroom in her home a year later. A graduate of Valdosta State University, a Georgia University school, with a BFA in organizational communications, Britney is an active member of several organizations such as her church, where she serves as the Chair of the Personnel Committee, the North Georgia CEO Forum and Vistage International. Britney also serves on the DSA and DSEF Board of Directors. She and her husband, Darren, have a son, Pierce, and a daughter, Blair. They reside in Clarkesville, GA.

WORKSHOP FACULTYANNE ALDRICH, Partner, Artemis Strategy GroupAnne Aldrich applies her broad research experience and her passion for understanding what makes people tick to make Artemis’ research assignments into powerful tools for its clients. Whether in support of marketing/communications strategy, tactical

development or assessment e� orts, or helping clients build research-based thought leadership programs, Anne is highly attuned to meeting client priorities. She has a BA from Indiana University.


Faculty Biographies

MONA AMELI, President, Take Shape for Life, Inc. – MedifastMona Ameli is President of Take Shape For Life, Medifast (MED). She has 20 years of experience in the Consumer Goods – Beauty, Health & Wellness industries with global prestigious direct to consumer organizations and has spent more than 16 years of

her successful career in cross functional, management and executive leadership roles working with some of the largest companies in the Direct Selling industry (Herbalife, Shaklee and Belcorp). In these roles she has successfully started, built, and expanded new business divisions, strategic growth plans and global brands across Europe, North America, Latin America, and Asia Pacifi c. Direct Selling News ranked Ameli among the Top 20 Most Infl uential Women in the Direct Selling Industry in 2012-2013. The National Diversity Council recognized Mona Ameli, as one of the Most Powerful and Infl uential Women in the state of California in April 2013. With a rich multi-cultural and multi-lingual background (speaks English, French and Spanish), Mona holds a Diploma of Economics and a Master of Business Administration & Management from University of Paris – Dauphine, as well as a Post-Master Degree in Marketing from University of Paris– Creteil. Mona is currently the Chairman of the Diversity & Empowerment Council for the Direct Selling Association.

JOSEPH AQUILINA, Attorney, Direct Selling AssociationJoseph Aquilina is an attorney with the Direct Selling Association working in ethics and compliance, legal a� airs, government relations and regulatory matters. Prior to joining DSA in June 2014, he worked in primarily federal administrative and regulatory law.

With more than ten years in Washington spanning private law fi rms as well as the federal government, he brings a wide array of legal experience to DSA. Originally from Los Angeles, California by way of Cleveland, OH, Joseph resides Washington, D.C. Joseph obtained a Bachelor’s degree in History and Juris Doctor from the Catholic University of America where he was a member of the Journal of Communications Law. He is admitted to Maryland and District of Columbia bars and serves as a member of public service committee for the Hispanic Bar Association for the District of Columbia.

MICHEL BAYAN, Co-Founder & CEO, DirecTech Labs Michel Bayan is the Co-Founder and CEO of DirecTech Labs, a technology provider using artifi cial intelligence to help direct sellers earn millions in new revenues. A long time innovator in direct selling, Michel built one of the fi rst mobile tools for the fi eld. His vision lives on in

the hands of hundreds of thousands of distributors around the world. Last year, he sold one of his companies to Ebay/StubHub and remains an active advisor to global direct sellers and tech startups alike. He interviews direct selling CEOs, VCs that invest in DS and other executives in his Podcast and newsletter, DirecTech.

TY BENNETT, Founder, Leadership Inc.When Ty was 21 years old, he and his brother started a business in direct sales. As a young entrepreneur, Ty went on to found Leadership Inc. – a speaking and training company with a mission to empower individuals and organizations. With a natural ability

to engage and empower others, Ty draws on his experience in the trenches to share real and tangible techniques about the principles of leadership that continue to create his success. Ty is a young, fresh voice providing interactive presentations that are engaging, dynamic and inspiring. His best-selling books – The Power of Infl uence and The Power of Storytelling: The Art of Infl uential Communication – are used in graduate courses at multiple universities including MIT, as today’s version of “How to Win Friends and Infl uence People.” Ty is also the co-author of The Two Most Important Days of Your Life.

LESLIE BLYE, National Account Executive, Iacono Production Services, Inc.Leslie Blye, National Account Executive at Iacono Productions, earned her BA in English from the College of Charleston. Prior to joining Iacono, she worked in fi eld sales management and product management

in the fi nancial services industry. Her years as both the client and the sales professional enables her to see an event environment from multiple perspectives – management, attendee and production company. An active participant in industry organizations such as the Direct Selling Association and Financial & Insurance Conference Planners, Leslie supports clients in the corporate, association and public spaces to deliver an exceptional attendee experience.

LORI BUSH, Executive Advisor, Retired President & CEO, Rodan + FieldsAs former President and Chief Executive O� cer of Rodan + Fields, Lori Bush is enjoying her retirement and continued work as an advisor, director, writer, speaker and advocate for entrepreneurship. Lori has more

than 30 years of leadership experience in the consumer and health care products industries and has served as President of Nu Skin International, the personal care division of Nu Skin Enterprises; Worldwide Executive Director of Skincare Ventures for Johnson & Johnson; and Vice President, Professional Marketing for Neutrogena Corporation. Lori earned her BS in medical technology from The Ohio State University and her MBA in marketing from Temple University.

MOY CHAMBERS, Senior Vice President, Information Technology, LifeVantage CorporationMoy Chambers is Senior Vice President of IT at LifeVantage. An accomplished IT team leader with a passion for technology, Moy o� ers a wealth of experience in systems design and software development. Prior

to working for LifeVantage, Moy’s served in a number of industry executive positions, including as CEO of Allspice Technologies, vice president of IT for Epic Era/Innovative Global, and R&D manager for Wencor.


Faculty Biographies

TRACY COOPER, Planner AuthoriTEA, Tracy Cooper GroupKnown as the PlannerAuthoriTEA, Tracy Cooper is a visionary executive who looks for opportunities to help companies optimize their customer and member experiences, and as a result drives dollars to your bottom line. She believes that events can be

a powerful and strategic business tool. Through her expertise in relationship development, excavation experiences and meetings and events management – she runs a full service event and conference planning company… and delivers advice along the way that will help di� erentiate you from your competition.

DR. ANNE COUGHLAN, Polk Bros. Chair in Retailing & Professor of Marketing, Northwestern UniversityAnne Coughlan holds the Polk Brothers Chair in Retailing, and is a Professor of Marketing, at the Kellogg School of Management. She joined the faculty in 1985. Dr. Coughlan’s main research interests are in

the areas of distribution channels, sales force management and compensation, and pricing. Current research projects include measuring compliance, monitoring, and enforcement of MAP policies; wardrobing and optimal open-box retail sales; sales force diversifi cation and optimal group incentive payments; optimal management of multi-level marketing distribution channels; and drivers of, and management of sales force turnover.

JERRY CUNNINGHAM, Vice President, Information Technology, AmwayAs the Vice President in IT over ABO & Customer Solutions, Jerry Cunningham is responsible for all IT solutions that impact Amway Business Owners and their customers globally. This includes back-end

systems such as the Compensation system and Call Center solutions as well as customer facing solutions like eCommerce, Business Management solutions and mobile solutions. Jerry has a Bachelor’s degree in Accounting from Michigan State University (Go Green) and an M.B.A. from Grand Valley State University.

LINDA D’AGOSTINO, Director of Sales, Visit Bu� alo NiagaraLinda D’Agostino is a hospitality sales executive with over 20 years in the meetings industry and is currently the Director of Sales for Visit Bu� alo Niagara. Holding previous sales and marketing positions at several hotel chains and a convention center, she earned her

CMP (certifi ed meeting professional) designation in 1998 and regularly attends continuing education to further her career and to be the best resource for her clients. In 2010, Linda opened a satellite o� ce in the state capitol to work more closely with New York State Associations. She also works with national associations, direct selling groups and government meeting planners. She is a member of many meeting industry associations including Meeting Professionals International (MPI) where she is currently the President of the Northeastern New York Chapter.

MICHAEL DOMINGUEZ, Senior Vice President and Chief Sales O� cer, MGM Resorts InternationalMichael Dominguez is the Chief Sales O� cer for MGM Resorts International providing oversight of sales strategies in the MICE and leisure segments, including industry relations, diversity sales and MGM Resorts

Events & Production Services. Michael is actively involved in leadership roles in the Meetings and Events Industry and currently serves as the Past Chairman on the International Board of Directors for Meeting Professionals International.

KIM DRABIK, Manager, Industry & Shareholder Relations, AmwayKim Drabik has had a fascinating journey with a generous company. In 20+ years she has held a variety of positions in R&D, Corporate Communications, Marketing and Global Sales. Kim’s

career with Amway has taken her to 25+ countries around the globe, allowing her to call upon a broad range of skills including compliance strategies, public policy negotiations, speech writing and philanthropy. She enjoys leading teams, simplifying daunting projects, building trust based relationships and taking on new challenges inside and outside the workplace.

JAMIE DWORKIN, Managing Director, Threadstone Advisors, LPJamie Dworkin joined Threadstone Advisors in 2013. He leads the fi rm’s direct selling initiatives amongst others. Prior to joining Threadstone, Jamie spent 23 years as a private equity investor culminating in co-founding

the 1903 Equity Fund, a $320 million fund targeting investments in middle market retail and consumer companies. Jamie was directly responsible for investments in Things Remembered, Andrew Marc, Grafton-Fraser and Clair de Lune. Prior to the 1903 Equity Fund, Jamie was a partner at Saunders Karp & Megrue (SKM), a middle-market private equity fi rm managing over $1.5 billion and focused on the retail and consumer sectors. Before SKM, Jamie was Managing Director of BT Capital Partners, Bankers Trust’s private equity group. Jamie began his career in Bankers Trust’s Investment Banking Group participating in a variety of M&A and fi nancing transactions. He received his B.S./B.A. from Georgetown University and his JD/MBA from the University of Pennsylvania’s Law School and Wharton School of Business.

RON FARISS, Internet Sales Engineer, PSAVRon Fariss is a Sales Engineer for PSAV’s Network Services Division. His primary role is working with PSAV’s Sales Managers and Hotel Partners, consulting on internet sales methodology and best practices while meeting the connectivity needs of today’s business traveler.


Faculty Biographies

DEBORAH GARDNER, CMP, DG International, LLCA swimming champion turned author and competitive performance expert, Deborah Gardner helps companies and professionals advance to new levels of success with a new competitive mentality—streamline your goals for maximum winning results.

Better known by many Fortune 500 companies as the Pit Bull in a Skirt, Deborah is rising to international prominence with a captivating, entertaining and humorous sassy presentation style. Deborah is a Certifi ed Meeting Professional (CMP) recipient. Deborah is considered as one of the top 5 most requested speakers by MPI, named Convention Industry Council’s Top 30 Infl uential Meeting Professionals and Meetings & Convention Magazine recent poll by meeting planners voted Deborah one of the best speakers heard in the last 2 years, putting her in the category with Bill Clinton, General Collin Powell, Barbara Corcoran, Tony Robbins, Les Brown, Magic Johnson and Tom Brokaw.

JONATHAN GELFAND, Chief Legal O� cer & SVP, Business Development, Team BeachbodyJonathan Gelfand has over 19 years of experience representing clients involved in entertainment, new media and emerging technologies, advertising, privacy and marketing, and intellectual property

matters with a focus on direct response marketing, multi-level marketing and electronic retailing. For nine years, Jonathan has been General Counsel and now Chief Legal O� cer for Beachbody, LLC, a health and wellness company focused on home-based DVD workouts and premium supplements, encompassing internationally recognized brands such as P90X®, Insanity®, Focus T25®, 21 Day Fix®, PiYo®, Body Beast® and Shakeology®. Jonathan additionally serves as the Senior Vice President, Business Development exploring new business opportunities and distribution models for the company. Jonathan lives in Los Angeles with his amazing wife, two daughters, dog and cat.

WHITNEY GIBSON, Partner, Vorys, Sater, Seymour and Pease LLPWhitney Gibson is a partner at Vorys, Sater, Seymour and Pease, where he is Chair of the Technology and Intellectual Property Group and leads the fi rm’s Online Brand Protection Group. Whitney practice focuses

primarily on helping businesses with unauthorized online sales, product diversion and Internet reputation issues. Whitney works with companies nationwide to implement e� ective and e� cient solutions for unauthorized sales on the internet, including on Amazon, eBay and other third-party websites. Whitney, who was recently named to “The Best Lawyers in America” list for 2016, is also co-editor of the Stop Unauthorized Online Sales blog and co-founder of the Online Reputation & Brand Protection Coalition, a non-profi t organization. Whitney is routinely interviewed by print and broadcast media regarding internet brand and reputation issues, including Forbes, The Washington Post, and Corporate Counsel.

JONATHAN GILLIAM, President & Founder, Momentum FactorJonathan Gilliam is a direct selling industry expert in areas of social media, marketing, reputation management and compliance monitoring. He is President of Momentum Factor, a renowned marketing

and digital risk mitigation fi rm serving direct selling companies exclusively. He is the author of Social Selling: How Direct Selling Companies Can Harness the Power of Connectivity—and Change the World, a widely-read industry-focused book on social media. His latest book, Blasto� ! Creating Growth in the Modern Direct Selling Company takes a look at how direct sellers can drive momentum in our new, digitally connected age.

JOSHUA GRIMES, ESQ., Attorney, Grimes Law O� ces, LLC Joshua L. Grimes, Esq. is a leading attorney in the association, nonprofi t, meeting and hospitality industries. He is a specialist in all matters relating to meetings and conventions, as well as association

and non-profi t governance. Joshua’s work encompasses contract negotiations, business counseling and dispute resolution. Joshua is one of the association and meeting industries’ most prominent speakers. He also conducts in-house training programs for corporate and association executives.

JACOB GUNDRUM, Americas Market Insights, Amway Jake Gundrum brings new perspectives and out-of-the-box thinking developed when he worked at the U.S. State Department and served in the Marine Corps. Jacob’s interest in collaborative economies was sparked by innovations emerging from Silicon Valley.

Today, these are the insights that drive his day-to-day work.

ALLEN GUTIERREZ, National Executive Director, The Latino CoalitionAllen Gutierrez serves as the National Executive Director of The Latino Coalition, a national organization that represents Latino interests with senior executives of many Fortune 500 companies and government

agencies both federal and local. He is also the founder of The MCA Group based out of Maryland with emphasis on federal and private sector procurement, special events management and multicultural marketing. Before the spirit of entrepreneurship inspired him to start his own company, he was the Chief Operating O� cer of the United States Hispanic Chamber of Commerce a national organization that represents the interest of over 3 million Hispanic-owned businesses. Allen was born in San Jose, Costa Rica and emigrated to California in 1974. He pursued his dream to be the fi rst in his family to graduate from an accredited four-year college. Allen earned his Bachelor of Arts degree in political science with a minor in business administration from USC.


Faculty Biographies

JENNIFER JAMES, Vice President, GfK Consumer Trends/Consumer Experiences North AmericaJennifer James is Vice President of GfK Roper Consulting, a unit of GfK Custom Research North America. GfK is the fourth-largest market research company in the world, with o� ces in 70 countries

and more than 7,700 employees globally. In her current role, Jennifer manages a variety of clients who subscribe to GfK Roper Consulting’s premier consumer trends services—Roper Reports® U.S. and Roper Reports® Worldwide.

JUDY JONES, Market Research – Insights Lead, Amway A veteran of the direct selling industry and Amway, Judy Jones continually challenges the status quo with curiosity-driven research. She is a past-chair of the USDSA Industry Research Committee and Chair of the WFDSA Global Research team since 2009. Recent

interest in the Collaborative Economy has compelled her to study the trends for insight into potential impacts on the direct selling industry.

JEFF KAUFMAN, Director, Customer & Field Insights, Isagenix InternationalJe� Kaufman has a passion for helping brands make intelligent marketing decisions based on research and analytics. With nearly 20 years experience in consumer insights for clients and suppliers, Dr.

Kaufman joined Isagenix in 2013 as the company’s fi rst Insights Professional. Previously, he worked for Avery O� ce Products Printable Media Division, ConAgra Foods and Kraft Foods, and was awarded the prestigious Ogilvy award in Advertising Research in 2005. Dr. Kaufman earned his M.A. and Ph.D. in Organizational Psychology from University of Michigan.

CHARLIE KIRSCHNER, Senior Director, Field Learning & Development, Rodan + FieldsAs the Senior Director, Field Learning & Development, Charlie Kirschner directs and oversees the development of training programs, online platforms and learning experiences that support the growth and success of

Rodan + Fields Consultants. His team conducts behavioral research, identifi es e� ective business practices and advises cross-functional teams on e� ective ways to infl uence fi eld behaviors. Additionally, Charlie oversees the Business Innovation Council and collaborates with thought leaders and subject matter experts in order to identify new business opportunities for Rodan + Fields. Charlie received his B.A. with High Honors in International Relations and Linguistics from Emory University. Prior to joining Rodan + Fields, he served as the Pacifi c Northwest Deputy Director for the American Israel Public A� airs Committee (AIPAC).

SCOTT KERR, Executive Vice President, VIVA CreativeScott has been an advocate for the Direct Selling Industry for over 15 years and serves on DSA’s Supplier Advisory Board. His teams have helped design and produce some of the fi nest events in our industry, including shows for Mary Kay, Tupperware, Discovery

Toys, AdvoCare and Stream Energy. He started his career in Sports Marketing working with the Florida Marlins, Miami Hurricanes, and the Doral Ryder Open. Scott then bridged over to corporate communications in the mid-1990s. As VP of Business Development for VIVA Creative, Scott’s love of connecting people & creating powerful experiences continues on and he truly believes using technology to drive real-time collaboration and engagement during your events is the key to success. He looks forward to sharing his expertise with DSA.

SCOTT KRAMER, President & CEO, Multibrain Scott Kramer is considered a pioneer in developing integrated/multi-platform strategies for entertainment, media, and consumer brands. Scott currently serves as Chief Brain at Multibrain, an award winning software company focused on building

simplifi ed social software to empower the Direct Selling industry. Prior to the launch of Multibrain, Scott served in senior roles at IMG Worldwide and Creative Artist Agency. Scott was also responsible for creating and producing Force of Nature, one of the largest Tsunami Benefi t Concerts in the world, in Kuala Lumpur, Malaysia, which raised over $8M for Tsunami victims. Scott has received numerous awards, including the AAAA Advertising Excellence Award and the Creative City Award for Communications.

LUKE KUPERSMITH, CEO & Co-Founder, LojisticAs co-founder and CEO of Lojistic, Luke Kupersmith leads one of the nation’s top logistics intelligence and transportation cost management companies. The Southern California-based fi rm helps companies with high shipping volumes reduce costs and operate

more e� ciently. In the process, Lojistic has been recognized multiple times on Inc. Magazine’s list of top 500 & 5000 fastest growing companies. No stranger to prestigious lists himself, Luke, an Oregon native who studied international business at APU, landed the cover of OC Metro Magazine’s 2013 “40 Under 40” issue, which recognizes outstanding young entrepreneurs.

MICHELLE LEETHAM, Chief Legal O� cer & Secretary, Rodan + FieldsMichelle Leetham joined Rodan + Fields as Vice President & General Counsel in 2012 after many years of in-house experience in the solar and construction industries. She is a graduate of U.C. Berkeley’s law

school, where she teaches a mediation course that provides students with practical skills training on representing clients in mediation. At Rodan + Fields, she oversees the Compliance, Government A� airs and Legal Departments.


Faculty Biographies

ALLISON LEVY, Executive Vice President & Chief Legal O� cer, AdvoCare International, LPAllison Levy currently serves as Vice President and Chief Legal O� cer of AdvoCare International, LP. She joined the company in 2003 and has been head of the legal department since 2005. In her current role, Allison

is the company spokesperson and manages all aspects of the company’s legal, government relations, human resources and community relations work. Prior to joining AdvoCare, Allison served as in-house counsel for American Express in the Merchant Acquisition Division from 2000 until 2002. From 1997 to 2000, Allison was in private practice in Dallas, Texas in the area of civil litigation. She received a B.S. degree in Political Science from Boston University in Boston, Massachusetts and received her J.D. from Southern Methodist University in Dallas, Texas.

MARK RAWLINS, Chief Executive O� cer, InfoTraxWith a career managing MLM and network marketing companies that spans more than 30 years, Mark Rawlins is recognized as one of the pioneers and dominant leaders in the industry’s software sector. In 1998, he founded InfoTrax Systems, a company focused

on delivering a complete, integrated software platform for the direct selling industry. Prior to that Mark spent 19 years in executive positions at 20/21 Software, Inc., ultimately becoming the company’s CEO, where he and his team delivered early solutions for telephone-based order processing systems, credit card authorization and acceptance systems, and Internet-based communication tools. Mark is considered the market expert on commission design and implementation.

KARA SCHNECK, Vice President, Global Corporate Communications, Nu Skin EnterprisesKara Schneck began her career in New York City more than 20 years ago and has worked with numerous national and international clients since then, employing a full spectrum of communications and marketing

strategies that have resulted in award-winning communications programs and the achievement of key business targets for her clients. Currently, Kara is proud to be part of a global team dedicated to helping distributors succeed and is focused on maximizing distributor success by enhancing Nu Skin’s worldwide reputation.

ROBERT SHER, Founding Principal, CEO to CEORobert Sher is the founding principal of CEO to CEO, an advisory fi rm specializing in helping midsized companies accelerate performance. As a midsized company management thought leader, he is a regular columnist on Forbes.com and contributes to Harvard

Business Review online. Author of two books, he is a veteran CEO who co-founded and led a business that grew into midsized.

PAUL SKOWRONEK, Senior Vice President, Public A� airs, Direct Selling AssociationPaul Skowronek is Senior Vice President, Public A� airs for the Direct Selling Association (DSA). Paul joined DSA in August 2014 to implement a new public a� airs approach that leverages strategic communications

to advance reputational and public policy goals. Focusing his e� orts on how to position the Association and direct selling with external audiences, such as policymakers, media and thought leaders, Paul oversees a team of government relations and public a� airs professionals committed to making a value-driven case for the direct selling channel by de-mythifying the business model, explaining how direct selling benefi ts millions of Americans and the economy and discussing how DSA protects consumers.

JESSE STAMM, Director of Field Support, Take Shape for Life, Inc. – MedifastOne of Jesse Stamm’s fi rst work experiences was as a distributor with a direct sales company. Outside of the industry Jesse has had success in building large retail organizations as well as health and wellness

businesses. He has always understood that there is a special magic in direct sales and now has gone from building teams in the fi eld as a part-time business to supporting a dynamic and growing team within Take Shape For Life.

BARBARA TALABISCO, CEO & Founder, Wakefi eld Talabisco InternationalSince founding Wakefi eld Talabisco International in 1992, Barbara has brought her vast network of personal contacts and in-depth industry understanding to the fi rm. Her experience in the

global executive-search industry spans more than 30 years, and her industry specialization encompasses consumer products, fi nancial services, direct selling, direct marketing, fashion, cosmetics, technology and retail. Barbara’s clients include some of the world’s most respected and fastest growing companies.

CONNIE TANG, President & Chief Executive O� cer, Princess House, Inc.Connie Tang has been at the helm of Princess House as President & CEO since 2012. Her 20+ years of industry experience includes executive positions at JAFRA Cosmetics and BeautiControl. She serves on

the Executive Committee and Board of Directors of the Direct Selling Education Foundation. She has previously served as an Executive Committee and Board Member of the DSA and Chairman of the DSA Diversity & Empowerment Council. Connie has been named one of the Most Infl uential Women in Direct Selling by Direct Selling News for three consecutive years, and in 2014 was named one of the Outstanding Top 50 Asian Americans in Business by the Asian American Business Development Center. In 2015, Princess House was named one of the Top 100 Women-Led Companies in Massachusetts by The Boston Globe.


Faculty Biographies

KERRY TASSOPOULOS, VP, Public A� airs, Compliance, & Risk Management, Mary Kay Inc.Kerry Tassopoulos, Esq. is Vice President, Public A� airs, Compliance and Risk Management, at Mary Kay, Inc. In this position he is responsible for providing strategic direction of the company’s records

management program, manages the government relations, lobbying and advocacy e� orts of the company in the European Region and oversees legal/regulatory and compliance matters. He has also worked in the Legal Resources Department of the company, providing legal advice on a wide range of issues, including international, federal and state regulatory matters and the legal issues related to the manufacture, distribution and marketing of Mary Kay products.

CRAYTON WEBB, Vice President, Corporate Communications & Corporate Social Responsibility, Mary Kay Inc.Crayton Webb is Vice President of Corporate Communications and Corporate Social Responsibility for Mary Kay Inc. in Dallas, Texas. He leads the company’s

global media and public relations team and is also responsible for Mary Kay’s global CSR and philanthropic e� orts. Crayton and his team provide support and guidance to Mary Kay’s 35+ international markets and execute in the U.S.

DARREL WELLING, Executive Vice President, ProPayDarrell has worked for ProPay for the past 15 years and has focused on direct selling payment solutions and support. He has an extensive understanding of direct selling and credit card processing. He has served on the DSA technology committee and awards selection

committee. Darrel has been active in serving the DSA as a speaker on topics such as data protection and the Payment Card Industry Data Security Standards. Prior to joining ProPay, Darrell worked for 12 years in account management and technical support for O.C. Tanner working with Fortune 100 and 500 companies. Darrell is a Graduate of the University of Utah with a Bachelor’s degree in Finance.

MONICA WOOD, Vice President, Consumer & Member Insights, HerbalifeMonica Wood serves as Vice-President, Consumer & Distributor Insights with Herbalife. In this role, Monica helps advance Herbalife’s commitment to on-going, in-depth market research. Monica joined Herbalife

from MWA, where she was an advisor to research agencies and corporate departments across the fi nancial services, pharmaceutical and consumer sectors to develop best-in-class practices, training programs and consultancy skills across marketing research, consumer insights and data analytics.

JORDAN ZOMMICK, Co-Founder & CTO, DirecTech Labs Jordan Zommick is the Co-Founder and CTO of DirecTech Labs, a machine learning company using artifi cial intelligence to help direct selling companies increase revenue by predicting and preventing distributor churn. Jordan has over 25 years experience

creating world class, distributed IT organizations for startups, small businesses, and fortune 500 global companies. He spent nearly a decade at Las Vegas Sands as their Chief Technical Architect where he designed and deployed a real-time marketing platform using a sophisticated predictive engine that helped the company understand customers on an entirely new level, to better retain and serve them resulting in hundreds of millions in new revenues.

DSA would like to thank the following companies for

their generous contributions to the Speaker Gift Basket:

#DSAAnnual INSTA: directsellingassn annualmeeting.dsa.org#DSAAnnual INSTA: directsellingassn30

Faculty Biographies

Over the next three years, DSEF is launching a bold e� ort to build and scale the Foundation’s Academic Program to a level never previously envisioned.

From 2016 – 2019, we will dramatically increase the scale and output of our Academic Program by partnering with 200 pro-fessors to serve as Direct Selling Ambassadors. These relation-ships will yield impactful research, high-profi le public programs and direct selling-relevant content that will reach 60,000 students per year by 2019.

Already, DSEF is well on its way to recruiting 200 new profes-sors who will ensure that an accurate understanding of direct selling – both as a go-to-market strategy and a micro-entre-preneurship opportunity – is embraced by a new generation of 60,000 budding business minds across the U.S.

Today, more than ever, we need your support and participation to succeed. Join us as we embark upon this bold new path.

200 Professors + 60,000 Students in 3 Years =Viral IMPACT, Channel MAINSTREAMING

WHAT DOES“GO BIG”

MEAN?LET’S DO THE MATH

#DSAAnnual INSTA: directsellingassn 31annualmeeting.dsa.org#DSAAnnual INSTA: directsellingassn

Agilex FragrancesBooth #1204

AvalaraBooth #1201

BarthaBooth #206

ByDesign Technologies, Inc.Booth #1137

Cambridge Global PaymentsBooth #1000

CareingtonBooth #1234

Carico International, Inc.Booth #601

CL&DBooth #1002

Direct Selling NewsBooth #904

E.A. Dion, Inc.Booth #707

FIDELITONEBooth #1004

Fragmob, LLCBooth #1141

Harland ClarkeBooth #702

Hyatt Hotels & ResortsBooth #505

i-payoutBooth #302

Iacono ProductionsBooth #1125

iCentris, Inc.Booths #4 & 5

IDSTCBooth #504

IMNBooth #401

InfoTrax Systems, L.C.Booth #1119

Integrated Distribution Services Inc. (IDS)Booth #602

JenkonBooth #6

John A. Parks., Inc.Booth #804

Metrics Global, Inc.Booth #802

Miner Group LLCBooth #402

Multi Image Group (MIG)Booth #1231

Pacifi c Nutritional Inc.Booth #204

Paul Anthony AwardsBooth #307

PRO Insurance Managers, Inc.Booth #1007

ProPay Inc.Booth #403

Smart O� ce Solutions, Inc.Booth #1129

Snapfulfi lBooth #1104

Software Design of KentuckyBooth #1213

Strategic Choice Partners, LLCBooth #806

Thatcher Technology Group, LLCBooth #1109

VistaPrintBooth #2A

Vitaquest International (Garden State Nutritionals, Inc.)Booth #1003

Wailea Beach Marriott ResortBooth #107

Wakefi eld GlobalBooth #600

Zoom.7 Meetings and EventsBooth #1216

DSEF ALSO RECOGNIZES THE FOLLOWING RED RIBBON CONTRIBUTORS:Alexandria Services, LLCCardConnectGlobal Health LabsGreater Raleigh CVBGSAT, Inc.IMPACT This Day InVision CommunicationsJandy Brands Inc.Pearson Partners International, Inc.Ronin Event CreativeSabrina Mfg GroupSSE AdvisorsVantivWinfi eld ConsultingZoyto

Companies that met DSA’s Supplier Chair’s Double Down ChallengeRed Ribbon Contributors as of May 9, 2016.

Visit DSEF’s 2016 Red Ribbon Contributors DSEF Red Ribbon Contributors are DSA Supplier Member companies that support the work of the Direct Selling Education Foundation with contributions of $500 or more.


DSEF Red Ribbon Contributors

VIVA Creative . . . . . . . . . . . . . . . . . . . . . . 1AMany Colors Group . . . . . . . . . . . . . . . . . . . 1BVistaPrint . . . . . . . . . . . . . . . . . . . . . . . 2AMGM . . . . . . . . . . . . . . . . . . . . . . . . . . . 2BBuy The Sea . . . . . . . . . . . . . . . . . . . . . . . 3ADirectScale . . . . . . . . . . . . . . . . . . . . . 3BiCentris, Inc. . . . . . . . . . . . . . . . . 4 & 5Jenkon . . . . . . . . . . . . . . . . . . . . . .6Southeast Bottling and Beverage . . . . . . . . . . . 101DIR Group Management Co., Ltd. . . . . . . . . . . 103 MECU . . . . . . . . . . . . . . . . . . . . . . . . 105Wailea Beach Marriott Resort . . . . . . . . . . . . .107Deductr . . . . . . . . . . . . . . . . . . . . . . . . 200Hyperwallet Systems Inc. . . . . . . . . . . . . 201Global DMC Partners . . . . . . . . . . . . . . . . . 202Saint Charles Convention and Visitors Bureau . . . 203Pacifi c Nutritional Inc. . . . . . . . . . . . . . . . 204Responsive Data LLC . . . . . . . . . . . . . . . . . 205Bartha . . . . . . . . . . . . . . . . . . . . . . . 206Payoneer, Inc. . . . . . . . . . . . . . . . . . . . . . 207Elite Bio Labs . . . . . . . . . . . . . . . . . . . . . 300Fort Worth Convention & Visitors Bureau. . . . . . 301i-payout . . . . . . . . . . . . . . . . . . . . . . 302Stalco Inc. . . . . . . . . . . . . . . . . . . . . . . . 303Meet AC . . . . . . . . . . . . . . . . . . . . . . . . 304Global Payroll Gateway . . . . . . . . . . . . . . . 305Ansafone Contact Centers . . . . . . . . . . . . . . 306Paul Anthony Awards . . . . . . . . . . . . . . . . 307The Connection . . . . . . . . . . . . . . . . . . . . 400IMN . . . . . . . . . . . . . . . . . . . . . . . . . 401Miner Group LLC . . . . . . . . . . . . . . . . . . 402ProPay Inc. . . . . . . . . . . . . . . . . . . . . . 403Ontario Convention and Visitors Bureau . . . . . . 404Exigo. . . . . . . . . . . . . . . . . . . . . . . . . . 405ESTAFETA USA, INC. . . . . . . . . . . . . . . . . . . 406Meridian/MMi . . . . . . . . . . . . . . . . . . . . . 407Visit Lex: Lexington, Kentucky . . . . . . . . . . . . 500Greater Des Moines Convention & Visitors Bureau . 501Digital River World Payments . . . . . . . . . . . . 502St. Louis Convention & Visitors Commission . . . . 503IDSTC . . . . . . . . . . . . . . . . . . . . . . . . 504Hyatt Hotels & Resorts . . . . . . . . . . . . . . 505Landry & Kling Events-at-Sea . . . . . . . . . . . . 506She� eld Group . . . . . . . . . . . . . . . . . . . . 507

Wakefi eld Global . . . . . . . . . . . . . . . . . 600Carico International, Inc. . . . . . . . . . . . . . 601Integrated Distribution Services Inc. (IDS) . . . 602Global Access . . . . . . . . . . . . . . . . . . . . . 603Less Annoying CRM . . . . . . . . . . . . . . . . . . 604Quarles & Brady LLP . . . . . . . . . . . . . . . . . 605Louisville Convention & Visitors Bureau . . . . . . 606Town & Country Industries, Inc. . . . . . . . . . . . 607Disney Resort Destinations . . . . . . . . . . . . . 700Pivotal Payments . . . . . . . . . . . . . . . . . . . .701Harland Clarke . . . . . . . . . . . . . . . . . . 702Wixon . . . . . . . . . . . . . . . . . . . . . . . . . 703Momentum Factor . . . . . . . . . . . . . . . . . . 704United States Postal Service . . . . . . . . . . . . . 705Step Into Success . . . . . . . . . . . . . . . . . . . 706E.A. Dion, Inc. . . . . . . . . . . . . . . . . . . . . . 707Trinity Software . . . . . . . . . . . . . . . . . . . . 800ITC . . . . . . . . . . . . . . . . . . . . . . . . . . . 801METRICS GLOBAL INC . . . . . . . . . . . . . . . . 802Visit KC. . . . . . . . . . . . . . . . . . . . . . . . . 803John A. Parks Co., Inc. . . . . . . . . . . . . . . . . 804SPExpress . . . . . . . . . . . . . . . . . . . . . . . 805Strategic Choice Partners, LLC . . . . . . . . . . 806Millar Kreklewetz LLP . . . . . . . . . . . . . . . . . 807PayU . . . . . . . . . . . . . . . . . . . . . . . . 900One Source Tax Management LLC . . . . . . . . . . 901Marina Bay Sands. . . . . . . . . . . . . . . . . . . 902Biodroga. . . . . . . . . . . . . . . . . . . . . . . . 903Direct Selling News . . . . . . . . . . . . . . . . 904Gemini Pharmaceuticals . . . . . . . . . . . . . . . 905Cosmo International Fragrances. . . . . . . . . . . 906Sound Concepts, Inc. . . . . . . . . . . . . . . . . . 907Cambridge Global . . . . . . . . . . . . . . . . .1000Global Collect Services USA LLC . . . . . . . . . . . 1001CL&D . . . . . . . . . . . . . . . . . . . . . . . . 1002Garden State Nutritionals, Inc. . . . . . . . . . . 1003FIDELITONE . . . . . . . . . . . . . . . . . . . . .1004Solomon Group . . . . . . . . . . . . . . . . . . . . 1005Progressive Laboratories. . . . . . . . . . . . . . .1006PRO Insurance Managers,Inc. . . . . . . . . . . 1007Visit Bu� alo Niagara . . . . . . . . . . . . . . . . . 1100DB Schenker. . . . . . . . . . . . . . . . . . . . . . 1101MarkMonitor. . . . . . . . . . . . . . . . . . . . . . 1102MERIDIAN GERMANY . . . . . . . . . . . . . . . . . 1103

Snapfulfi l WMS . . . . . . . . . . . . . . . . . . 1104Visible Supply Chain . . . . . . . . . . . . . . . 1105Amware Logistics . . . . . . . . . . . . . . . . . . . 1106Intuit QuickBooks Self-Employed . . . . . . . . 1107Thatcher Technology Group, LLC . . . . . . 1109Nashville Convention & Visitors Corporation . . . . .1111IntegraCore . . . . . . . . . . . . . . . . . . . . 1115InfoTrax . . . . . . . . . . . . . . . . . . 1119Iacono Production Services, Inc. . . . . . 1125Smart O� ce Solutions, Inc. . . . . . . . 1129MP Productions, Inc. . . . . . . . . . . . . . . . . . 1135ByDesign Technologies, Inc. . . . . . . . . . . . 1137ConferenceDirect . . . . . . . . . . . . . . . . . . . 1139Fragmob, LLC . . . . . . . . . . . . . . . . . 1141Wear the Message, Inc.. . . . . . . . . . . . . . . . 1145Grant Thornton . . . . . . . . . . . . . . . . . . . . 1200Avalara . . . . . . . . . . . . . . . . . . . . . . . 1201dicentra . . . . . . . . . . . . . . . . . . . . . . . . 1202Agilex Fragrances . . . . . . . . . . . . . . . . . 1204Success Partners . . . . . . . . . . . . . . . . 1205LightSpeedVT . . . . . . . . . . . . . . . . . . . 1206DirectSalesMobile.com . . . . . . . . . . . . . . . . 1210Arizona Nutritional Supplements . . . . . . . . . . 1212Software Design of Kentucky Inc. . . . . . . . . 1213Reno Tahoe USA . . . . . . . . . . . . . . . . . . . 1214ZOOM.7 Meetings and Events . . . . . . . . . . 1216PayQuicker, LLC . . . . . . . . . . . . . . . . . . . . 1220AFS . . . . . . . . . . . . . . . . . . . . . . . . . . . 1222Black Forest . . . . . . . . . . . . . . . . . . . . . . 1224Direct Selling Strategies, LLC . . . . . . . . . . . . . 1225Xirect Software Solutions . . . . . . . . . . . . . . 1226Leapfactor, Inc. . . . . . . . . . . . . . . . . . . 1230Multi Image Group (MIG) . . . . . . . . . . . 1231BC Graphics . . . . . . . . . . . . . . . . . . . . . . 1232Careington . . . . . . . . . . . . . . . . . . . . . 1234Fern . . . . . . . . . . . . . . . . . . . . . . . . . . 1236Creative Technology Group . . . . . . . . . . . . . 1239

LEGEND Double Down Contributor

Red Ribbon Contributor

Sponsor

Pavilion Sponsor


Exhibitor by BOOTH

Name Booth # Supplier Product/Service Category(ies)AFS 1222 Distribution Services/Shipping, Transportation,

Financial Services

Agilex Fragrances 1204 Flavors/Fragrances

Amware Logistics 1106 Fulfi llment Services, Distribution Services/Shipping, Inventory Management/Warehouse Storage, Packaging Services, Transportation

Ansafone Contact Centers

306 Integrated Communications Solutions, Telecommunications

Arizona Nutritional Supplements

1212 Manufacturing, Packaging Services, Product Development, Food/Food Supplements, Nutritional Products

Avalara 1201 Tax Consultants, Financial Services, Mobile Merchant Services, Internet Services, Software

Bartha 206 Meeting Planners, Production Services, Tradeshow Production/Services, Audio Services, Video Services

BC Graphics 1232 Ad Specialties, Awards/Plaques/Trophies, Logowear, Premiums/Incentives

Biodroga 903 Nutritional Products

Black Forest 1224 Awards/Plaques/Trophies, Jewelry/Gifts, Premiums/Incentives

Buy The Sea 3A Cruise Incentives, Hotels/Resorts, Incentive/Recognition Consultants

ByDesign Technologies, Inc.

1137 Consultant Business Tools, Database Management, Genealogy/Compensation Management Systems, Software

Cambridge Global Payments

1000 Financial Services

Careington 1234 Insurance

Carico International, Inc.

601 Manufacturing, Air Purifi ers/Water Filters, Cookware/Kitchen Accessories

CL&D 1002 Graphic Design, Printing/Binding, Manufacturing, Packaging Services

ConferenceDirect 1139 Meeting Planners

Cosmo International Fragrances

906 Flavors/Fragrances

Creative Technology Group

1239 Production Services, Tradeshow Production/Services, Video Services

Name Booth # Supplier Product/Service Category(ies)

DB Schenker 1101 International Market Consultants, Fulfi llment Services, Distribution Services/Shipping

Deductr 200 Tax Consultants, Speakers/Facilitators, Financial Services

dicentra 1202 Business Consultants, International Market Consultants, Training Consultants, Import/Export

Digital River World Payments

502 International Market Consultants, Commission Payment Services, Credit Card Services

DIR Group Management Co., Ltd.

103 International Market Consultants, Advertising, Media Relations

Direct Selling News

904 Publishing

Direct Selling Strategies, LLC

1225 Business Consultants, Compensation Consultants, Marketing/Branding Consultants

DirectSalesMobile.com

1210 Business Consultants, Mobile Apps, Software

DirectScale 3B Business Consultants, Compensation Consultants, Management Consultants, Marketing/Branding Consultants, Training Consultants, Consultant Business Tools, Virtual Training, Genealogy/Compensation Management Systems, Internet Services, Mobile Apps, Software, Web Design

Disney Resort Destinations

700 Cruise Incentives, Destination Management, Hotels/Resorts, Production Services

E.A. Dion, Inc. 707 Incentive/Recognition Consultants, Awards/Plaques/Trophies, Jewelry/Gifts

Elite Bio Labs 300 Manufacturing, Packaging Services, Product Development, Food/Food Supplements, Nutritional Products

ESTAFETA USA, INC.

406 Fulfi llment Services, Distribution Services/Shipping, Import/Export

Exigo 405 Genealogy/Compensation Management Systems, Mobile Apps, Software

Fern 1236 Tradeshow Production/Services, Signs, Distribution Services/Shipping

FIDELITONE 1004 Fulfi llment Services, Distribution Services/Shipping, Inventory Management/Warehouse Storage, Packaging Services, Transportation


Exhibitor by COMPANY


Fort Worth Convention & Visitors Bureau

301 Convention/Visitors Bureaus

Fragmob, LLC 1141 Internet Services, Mobile Apps, Software

Garden State Nutritionals, Inc.

1003 Manufacturing, Product Development, Cosmetics/Skincare/Personal Care Products, Food/Food Supplements, Nutritional Products

Gemini Pharmaceuticals

905 Manufacturing, Nutritional Products

Global Access 603 International Market Consultants, Distribution Services/Shipping, Import/Export, Inventory Management/Warehouse Storage, Commission Payment Services, Software

Global Collect Services USA LLC

1001 International Market Consultants, Credit Card Services, Financial Services

Global DMC Partners

202 Destination Management, Production Services, Transportation

Global Payroll Gateway

305 Commission Payment Services, Credit Card Services, Financial Services

Grant Thornton 1200 Consultants, Legal Representation, Financial Services

Greater Des Moines Convention & Visitors Bureau


Harland Clarke 702 Fulfi llment Services, Printing/Binding, Signs, Stationery/Business Cards/Labels, Inventory Management/Warehouse Storage, Consultant Business Tools, Sales Aids, Ad Specialties, Logowear, Premiums/Incentives

Hyatt Hotels & Resorts

505 Convention/Visitors Bureaus, Hotels/Resorts, Meeting Planners

Hyperwallet Systems Inc.

201 Commission Payment Services, Financial Services, Genealogy/Compensation Management Systems

i-payout 302 Commission Payment Services, Financial Services, Software

Iacono Production Services, Inc.

1125 Production Services, Inc.


iCentris, Inc. 4 & 5 Marketing/Branding Consultants, Internet Marketing/Social Media Services, Consultant Business Tools, Computers/Computer Systems, Genealogy/Compensation Management Systems, Software, Web Design

IDSTC 504 Compensation Consultants, Commission Payment Services, Order Entry, Consultant Business Tools, Computers/Computer Systems, Database Management, Genealogy/Compensation Management Systems, Software, Web Design, Integrated Communications Solutions

IMN 401 Internet Marketing/Social Media Services, Consultant Business Tools, Sales Aids

InfoTrax Systems, L.C.

1119 Compensation Consultants, Genealogy/Compensation Management Systems, Internet Services, Software, Integrated Communications Solutions

IntegraCore 1115 Fulfi llment Services, Printing/Binding, Distribution Services/Shipping, Inventory Management/Warehouse Storage, Manufacturing

Integrated Distribution Services Inc. (IDS)

602 Fulfi llment Services, Distribution Services/Shipping, Inventory Management/Warehouse Storage, Packaging Services, Transportation

Intuit - QuickBooks & TurboTax

1107 Financial Services

ITC 801 Production Services, Tradeshow Production/Services, Integrated Communications Solutions

Jenkon 6 Compensation Consultants, Consultant Business Tools, Genealogy/Compensation Management Systems, Internet Services, Mobile Apps, Software, Web Design

John A. Parks Co., Inc.

804 Insurance

Landry & Kling Events-at-Sea

506 Cruise Incentives, Travel Services, Registration Services

Leapfactor, Inc. 1230 Consultant Business Tools, Sales Aids, Mobile Apps, Software

Less Annoying CRM

604 Database Management, Internet Services, Software




LightSpeed VT 1206 Consultant Business Tools, Training Materials, Virtual Training

Louisville Convention & Visitors Bureau

606 Convention/Visitors Bureaus, Destination Management, Meeting Planners, Tradeshow Production/Services

Many Colors Group

1B Cruise Incentives, Production Services, Marketing/Branding Consultants

Marina Bay Sands 902 Hotels/Resorts, Production Services

MarkMonitor 1102 Internet Services

MECU 105 Financial Services

Meet AC 304 Convention/Visitors Bureaus, Meeting Planners

MERIDIAN GERMANY

1103 Executive Recruitment, International Market Consultants, Management Consultants

Meridian/MMi 407 Executive Recruitment, International Market Consultants, Management Consultants

METRICS GLOBAL INC

802 Business Consultants, Commission Payment Services, Credit Card Services

MGM Resorts International

2B Hotels/Resorts

Millar Kreklewetz LLP

807 International Market Consultants, Tax Consultants, Legal Representation, Import/Export

Miner Group LLC 402 International Market Consultants, Distribution Services/Shipping, Import/Export, Cosmetics/Skincare/Personal Care Products, Flavors/Fragrances, Food/Food Supplements, Household Items, Nutritional Products

Momentum Factor 704 Marketing/Branding Consultants, New Media Consultants, Internet Marketing/Social Media Services

MP Productions, Inc.

1135 Meeting Planners, Production Services

Multi Image Group (MIG)

1231 Meeting Planners, Production Services, Video Services

Nashville Convention & Visitors Corporation



One Source Tax Management LLC

901 Tax Consultants, Consultant Business Tools, Software

Ontario Convention and Visitors Bureau

404 Convention/Visitors Bureaus, Hotels/Resorts

Pacifi c Nutritional Inc.

204 Distribution Services/Shipping, Inventory Management/Warehouse

Paul Anthony Awards

307 Consultant Business Tools, Awards/Plaques/Trophies, Jewelry/Gifts, Premiums/Incentives

Payoneer, Inc. 207 Commission Payment Services, Financial Services

PayQuicker, LLC 1220 Commission Payment Services

PayU 900 Credit Card Services, Financial Services, Mobile Merchant Services

Pivotal Payments 701 Credit Card Services, Financial Services

PRO Insurance Managers, Inc.

1007 Insurance

Progressive Laboratories

1006 Manufacturing, Product Development, Nutritional Products

ProPay Inc. 403 Commission Payment Services, Credit Card Services, Mobile Merchant Services, Internet Services

Quarles & Brady LLP

605 Tax Consultants, Legal Representation, Patents and Trademarks

Reno Tahoe USA 1214 Convention/Visitors Bureaus, Meeting Planners, Tradeshow Production/Services

Responsive Data LLC

205 Internet Marketing/Social Media Services, Mobile Apps, Software, Web Design

Saint Charles Convention and Visitors Bureau


She� eld Group 507 Business Consultants, Compensation Consultants, Management Consultants, Training Consultants, Product Development

Smart O� ce Solutions, Inc.

1129 Consultant Business Tools, Audio Services, Conferencing Services, Integrated Communications Solutions, Telecommunications

Snapfulfi l WMS 1104 Inventory Management/Warehouse Storage, Software




Software Design of Kentucky Inc.

1213 Database Management, Genealogy/Compensation Management Systems, Software

Solomon Group 1005 Meeting Planners, Production Services, Video Services

Sound Concepts, Inc.

907 Graphic Design, Stationery/Business Cards/Labels, Internet Marketing/Social Media Services, Consultant Business Tools, Sales Aids, Logowear, Mobile Apps, Software, Video Services, Web Design

Southeast Bottling and Beverage

101 Manufacturing, Packaging Services, Product Development

SPExpress 805 Fulfi llment Services, Distribution Services/Shipping, Inventory Management/Warehouse Storage

St. Louis Convention & Visitors Commission


Stalco Inc. 303 Fulfi llment Services, Distribution Services/Shipping, Inventory Management/Warehouse Storage

Step Into Success 706 Business Consultants, Speakers/Facilitators, Consultant Business Tools

Strategic Choice Partners, LLC

806 Production Services, Business Consultants, Compensation Consultants, International Market Consultants, New Media Consultants, Training Consultants, Catalogs/Directories, Internet Marketing/Social Media Services, Consultant Business Tools, Training Materials, Video Services, Integrated Communications Solutions

Success Partners 1205 Incentive/Recognition Consultants, Speakers/Facilitators, Publishing, Logowear, CD/DVD Replication/Duplication, Video Services

Thatcher Technology Group, LLC

1109 Genealogy/Compensation Management Systems, Software, Web Design

The Connection 400 Business Consultants, Marketing/Branding Consultants, Training Consultants, Internet Marketing/Social Media Services, Training Materials


Town & Country Industries, Inc.

607 Printing/Binding, Signs, Stationery/Business Cards/Labels, Ad Specialties, Logowear

Trinity Software 800 Computers/Computer Systems, Genealogy/Compensation Management Systems, Software

United States Postal Service

705 Direct Mail, Distribution Services/Shipping, Packaging Services

Visible Supply Chain Management

1105 International Sourcing Consultants, Fulfi llment Services, Distribution Services/Shipping, Import/Export, Inventory Management/Warehouse Storage, Packaging Services, Transportation

Visit Bu� alo Niagara


Visit KC 803 Convention/Visitors Bureaus, Registration Services, Tradeshow Production/Services

VisitLex: Lexington, Kentucky


VistaPrint 2A Fulfi llment Services, Printing/Binding, Signs, Stationery/Business Cards/Labels

VIVA Creative 1A Production Services, Marketing/Branding Consultants, Internet Marketing/Social Media Services

Wailea Beach Marriott Resort

107 Hotels/Resorts

Wakefi eld Global 600 Executive Recruitment

Wear the Message, Inc.

1145 Advertising, Ad Specialties, Logowear

Wixon Inc. 703 Manufacturing, Packaging Services, Product Development, Food/Food Supplements, Nutritional Products

Xirect Software Solutions

1226 Computers/Computer Systems, Genealogy/Compensation Management Systems, Software

ZOOM.7 Meetings and Events

1216 Meeting Planners, Production Services, Incentive/Recognition Consultants, Speakers/Facilitators, Internet Marketing/Social Media Services, Video Services



AD SPECIALISTSBC Graphics (1232)Harland Clarke (702)Town & Country Industries, Inc. (607)Wear the Message, Inc. (1145)

ADVERTISINGDIR Group Management Co., Ltd. (103)Wear the Message, Inc. (1145)

AUDIO SERVICEBartha (206)Smart O� ce Solutions, Inc. (1129)

AWARDS/PLAQUES/TROPHIESBC Graphics (1232)Black Forest (1224)E.A. Dion, Inc. (707)Paul Anthony Awards (307)

CATALOGS/DIRECTORIESStrategic Choice Partners, LLC (806)

CD/DVD REPLICATION/DUPLICATIONSUCCESS Partners (1205)

COMMISSION PAYMENT SERVICESGlobal Access (603)Digital River World Payments (502)Global Payroll Gateway (305)Hyperwallet Systems, Inc. (201)i-payout (302)IDSTC (504)Metrics Global, Inc. (802)Payoneer, Inc.(207)PayQuicker, LLC (1220)ProPay, Inc. (403)

CONSULTANTS: COMPENSATIONDirect Selling Strategies, LLC (1225)DirectScale (3B)InfoTrax Systems, L.C. (1119)IDSTC (504)Jenkon (6)Strategic Choice Partners, LLC (806)She� eld Group (507)

CONSULTANTS: INCENTIVE/RECOGNITIONBuy The Sea (3A)E.A. Dion, Inc. (707)SUCCESS Partners (1205)zoom.7 Meetings and Events (1216)

CONSULTANTS: INTERNATIONAL MARKETGlobal Access (603)DB Schenker (1101)dicentra (1202)Digital River World Payments (502)DIR Group Management Co., Ltd (103)Global Collect Services UDA LLC (1001)Strategic Choice Partners, LLC (806)Meridian Germany (1103)Meridian/MMi (407)Millar Kreklewetz (807)Miner Group, LLC (402)

CONSULTANTS: MANAGEMENTDirectScale (3B)Meridian Germany (1103)Meridian/MMi (407)She� eld Group (507)

CONSULTANTS: MARKETING/BRANDINGThe Connection (400)Direct Selling Strategies, LLC (1225)DirectScale (3B)Iacono Production Services, Inc. (1125)Many Colors Group (1B)Momentum Factor (704)VIVA Creative (1A)

CONSULTANTS: NEW MEDIAStrategic Choice Partners, LLC (806)Momentum Factor (704)

CONSULTANTS: TAXAvalara (1201)Deductr (200)Grant Thornton (1200)Millar Kreklewetz LLP (807)One Source Tax Management LLC (901)

Quarles & Brady LLP (605)

CONSULTANTS: TRAINING The Connection (400)dicentra, LLC (1202)DirectScale (3B)Strategic Choice Partners, LLC (806)She� eld Group (507)

COMPUTERS/COMPUTER SYSTEMSiCentris, Inc. (4 &5)IDSTC (504)Trinity Software (800)Xirect Software Solutions (1226)

CONFERENCING SERVICESSmart O� ce Solutions, Inc. (1129)

CONSULTANT BUSINESS TOOLSByDesign Technologies, Inc. (1137)DirectScale (3B)Harland Clarke (702)iCentris, Inc. (4&5)IMN (401)IDSTC (504)Jenkon (6)Leapfactor, Inc. (1230)LightSpeed VT (1206)Strategic Choice Partners, LLC (806)One Source Tax Management, LLC (901)Smart O� ce Solutions, Inc. (1129)Sound Concepts, Inc. (907)Step Into Success (706)

CONVENTION/VISITORS BUREAUS:Greater Des Moines Convention & Visitors

Bureau (501)Fort Worth Convention & Visitors Bureau

(301)Hyatt Hotels & Resorts (505)Louisville Convention & Visitors Bureau

(606)Meet AC (304)Nashville Convention & Visitors Bureau

(1111)Ontario Convention & Visitors Bureau

(404)Reno Tahoe USA (1214)

Saint Charles Convention & Visitors Bureau (203)

Visit Bu� alo Niagara (1100)Visit KC (803)VisitLex: Lexington, Kentucky (500)

COOKWARE/KITCHEN ACCESSORIESCarico International. Inc. (601)

COSMETIC/SKINCARE/PERSONAL CARE PRODUCTSGarden State Nutritionals, Inc. (1003)Miner Group, LLC (402)

CREDIT CARD SERVICESDigital River World Payments (502)Global Payroll Gateway (305)Global Collect Services USA, LLC (1001)Metrics Global, Inc. (802)PayU (900)Pivotal Payments (701)ProPay, Inc. (403)

CRUISE INCENTIVESBuy The Sea (3A)Disney Resort Destinations (700)Landry & Kling Events-at-Sea (506)Many Colors Group (1B)

DATABASE MANAGEMENTByDesign Technologies, Inc. (1137)IDSTC (504)Less Annoying CRM (604)Software Design of Kentucky, Inc. (1213)

DESTINATION MANAGEMENTDisney Resort Destinations (700)Global DMC Partners (202)Louisville Convention & Visitors Bureau

(606)

DIRECT MAILUnited States Postal Service (705)

DISTRIBUTIONS SERVICES/SHIPPINGAFS (1222)Amware Logistics (1106)DB Schenker (1101)


Exhibitor by PRODUCT/SERVICE

ESTAFETA USA, Inc. (406)Fern (1236)FIDELITONE (1004)Global Access (603)IntegraCore (1115)Integrated Distribution Services, Inc.

(602)Miner Group, LLC (402)Pacifi c Nutritional, Inc. (204)Pro Star (1105)SPExpress (805)Stalco, Inc. (303)United States Postal Service (705)

EXECUTIVE RECRUITMENTMeridian Germany (1103)Meridian/MMi (407)Wakefi eld Global (600)

FINANCIAL SERVICESAFS (1222)Avalara (1202)Cambridge Global Payments (1000)Deductr (200)Global Payroll Gateway (305)Global Collect Services USA, LLC (1001)Grant Thornton (1200)Hyperwallet Systems, Inc. (201)i-payout (302)Intuit- Quickbooks and TurboTax (1107)MECU (105)Payoneer, Inc. (207)PayU (900)Pivotal Payments (701)

FLAVORS/FRAGRANCESAgilex Fragrances (1204)Cosmo International Fragrances (906)Miner Group, LLC (402)

FOOD/FOOD SUPPLEMENTSArizona Nutritional Supplements (1212)Elite Bio Labs (300)Garden State Nutritionals, Inc. (1003)Miner Group, LLC (402)Pacifi c Nutritional, Inc. (204)Wixon, Inc. (703)

FULFILLMENT SERVICESAmware Logistics (1106)DB Schenker (1101)ESTAFETA USA, Inc. (406)FIDELITONE (1004)Harland Clarke (702)IntegraCore (1115)Integrated Distribution Services, Inc.

(602)Pro Star (1105)SPExpress (805)Stalco, Inc. (303)VistaPrint (2A)

GENEALOGY/COMPENSATION MANAGEMENT SYSTEMSByDesign Technologies, Inc. (1137)DirectScale (3B)Exigo (405)Hyperwallet Systems, Inc. (201) iCentris, Inc. (4&5)InfoTrax Systems, L.C. (1119)IDSTC (504)Jenkon (6)Software Design of Kentucky, Inc. (1213) Thatcher Technology Group, LLC (1109)Trinity Software (800)Xirect Software Solutions (1226)

GRAPHIC DESIGNCL&D (1002)Sound Concepts, Inc. (907)

HOTELS/RESORTSBuy The Sea (3A)Disney Resort Destinations (700)Hyatt Hotels and Resorts (505)Marina Bay Sands (902)Wailea Beach Marriot Resort (107)MGM Resorts International (2B)Ontario Convention and Visitors Bureau

(404)

IMPORT/EXPORTdicentra (1202)ESTAFETA USA, Inc. (406)Millar Kreklewetz LLP (807)Miner Group, LLC (402)

Pro Star (1105)Global Access (603)

INSURANCEJohn A. Parks Co., Ltd (804)PRO Insurance Managers, Inc. (1007)Careington (1234)

INTEGRATED COMMUNICATIONS SOLUTIONSAnsafone Contact Centers (306)ITC (801)InfoTrax Systems, L.C. (1119)IDSTC (504)Strategic Choice Partners, LLC (806)Smart O� ce Solutions, Inc. (1129)

INTERNET MARKETING/SOCIAL MEDIA SERVICESThe Connection (400)iCentris, Inc. (4&5) IMN (401)Strategic Choice Partners, LLC (806)Momentum Factor (704)Responsive Data, LLC (205)Sound Concepts, LLC (907)VIVA Creative (1A)ZOOM.7 Meetings and Events (1216)

INTERNET SERVICESAvalara (1201)DirectScale (3B)Fragmob, LLC (1141)InfoTrax Systems, L.C. (1119)Jenkon (6)Less Annoying CRM (604)MarkMonitor (1102)ProPay, Inc. (403)

INVENTORY MANAGEMENT/WAREHOUSE STORAGEAmware Logistics (1106)FIDELITONE (1004)Global Access (603)Harland Clarke (702)IntegraCore (1115)Integrated Distribution Services, Inc.

(602)

Pacifi c Nutritional, Inc. (204)Pro Star (1105)Snapfulfi l WMS (1104)SPExpress (805)Stalco, Inc. (303)

JEWELRY/GIFTSBlack Forest (1224)E.A. Dion, Inc. (707)Paul Anthony Awards (307)

LEGAL REPRESENTATIONGrant Thornton (1200)Millar Kreklewetz LLP (807)Quarles & Brady LLP (605)

LOGOWAREBC Graphics (1232)Harland Clarke (702)Sound Concepts, Inc. (907)SUCCESS Partners (1205)Town & Country Industries, Inc. (607)Wear the Message, Inc. (1145)

MANUFACTURINGArizona Nutritional Supplements (1212)Carico International, Inc. (601)CL&D (1002)Elite Bio Labs (300)Garden State Nutritionals, Inc. (1003)Gemini Pharmaceuticals (905)IntegraCore (1115)Pacifi c Nutritional, Inc. (204)Progressive Laboratories (1006)Southeast Bottling and Beverage (101)Wixon, Inc. (703)

MEETING PLANNERSBartha (206)ConferenceDirect (1139)Hyatt Hotels and Resorts (505)Iacono Production Services, Inc. (1125)Louisville Convention Center & Visitors

Bureau (606)Meet AC (304)MP Productions, Inc. (1135)Multi Image Group (1231)Reno Tahoe USA (1214)



Solomon Group (1005)ZOOM.7 Meetings and Events (1216)

MOBILE APPSDirectSalesMobile.com (1210)DirectScale (3B)Exigo (405)Fragmob, LLC (1141)Jenkon (6)Leapfactor, Inc. (1230)Responsive Data, LLC (205)Sound Concepts, Inc. (907)

MOBILE MERCHANT SERVICESAvalara (1201)PayU (900)ProPay, Inc. (403)

NUTRITIONAL PRODUCTSArizona Nutritional Supplements (1212)Biodroga (903)Elite Bio Labs (300)Garden State Nutritionals, Inc. (1003)Gemini Pharmaceuticals (905)Miner Group LLC (402)Pacifi c Nutritional, Inc. (204)Progressive Laboratories (1006)Wixon, Inc. (703)

ORDER ENTRYIDSTC (504)

PACKAGING SERVICESAmware Logistics (1106) Arizona Nutritional Supplements (1212)CL&D (1002)Elite Bio Labs (300)FIDELITONE (1004)Integrated Distribution Services, Inc.

(602)Pacifi c Nutritional, Inc. (204)Pro Star (1105)Southeast Bottling and Beverage (101)United States Postal Service (705)Wixon, Inc. (703)

PATENTS AND TRADEMARKSQuarles & Brady LLP (605)

PREMIUMS/INCENTIVESBC Graphics (1232)Black Forest (1224)Harland Clarke (702)Paul Anthony Awards (307)

PRINTING/BINDINGCL&D (1002)Harland Clarke (702)IntegraCore (1115)Town & Country Industries, LLC (607)VistaPrint (2A)

PRODUCT DEVELOPMENTArizona Nutritional Supplements (1212)Elite Bio Labs (300)Garden State Nutritionals, Inc. (1003)Pacifi c Nutritional, Inc. (204)Progressive Laboratories (1006)She� eld Group (507)Southeast Bottling and Beverage (101)Wixon, Inc. (703)

PRODUCTION SERVICESBartha (206)Creative Technology Group (1239)Disney Resort Destinations (700)Global DMC Partners (202)Iacono Production Services, Inc. (1125)ITC (801)Strategic Choice Partners, LLC (806)Many Colors Group (1B)Marina Bay Sands (902)MP Productions, Inc. (1135)Multi Image Group (1231)Solomon Group (1005)VIVA Creative (1A)ZOOM.7 Meetings and Events (1216)

PUBLISHINGDirect Selling News (904)SUCCESS Partners (1205)

REGISTRATION SERVICESLandry & Kling Events-at-Sea (506)Visit KC (803)

SALES AIDSHarland Clarke (702)IMN (401)Leapfactor, Inc. (1230)Sound Concepts, Inc. (907)

SIGNSFern (1336)Harland Clarke (702)Town & Country Industries, Inc. (607)VistaPrint (2A)

SOFTWAREGlobal Access (603)Avalara (1201)ByDesign Technologies, Inc. (1137)DirectSalesMobile.com (1210)DirectScale (3B)Exigo (405)Fragmob, LLC (1141)i-payout (302)iCentris, Inc. (4&5)InfoTrax Systems, L.C. (1119)IDSTC (504)Jenkon (6)Leapfactor, Inc. (1230)Less Annoying CRM (604)One Source Tax Management LLC (901)Responsive Data LLC (205) Snapfulfi l WMS (1104)Software Design of Kentucky, Inc. (1213)Sound Concepts, Inc. (907)

SPEAKERSDeductr (200)Step Into Success (706)SUCCESS Partners (1205)ZOOM.7 Meetings and Events (1216)

STATIONARY/BUSINESS CARDS/LABELSHarland Clarke (702)Sound Concepts, Inc. (907)Town & Country Industries, Inc. (607)VistaPrint (2A)

TELECOMMUNICATIONSAnsafone Contact Centers (306)Smart O� ce Solutions, Inc. (1129)

TRADESHOW PRODUCTION/SERVICESBartha (206)Creative Technology Group (1239)Fern (1236)Iacono Production Services, Inc. (1125)ITC (801)Louisville Convention & Visitors Bureau

(606)Reno Tahoe USA (1214)Visit KC (803)

TRAINING MATERIALSThe Connection (400)LightSpeed VT (1206)Strategic Choice Partners, LLC (806)

TRANSPORTATIONAFS (1222)Amware Logistics (1106)FIDELITONE (1004)Global DMC Partners (202)Integrated Distribution Services, Inc.

(602)Pro Star (1105)

VIDEO SERVICESBartha(206)Creative Technology Group (1239)Iacono Production Services, Inc. (1125)Strategic Choice Partners, LLC (806)Multi Image Group (1231)Solomon Group (1005)Sound Concepts, Inc. (907)SUCCESS Partners (1205)ZOOM.7 Meetings and Events (1216)

WATER FILTERSCarico International, Inc. (601)

WEB DESIGNDirectScale (3B)iCentris, Inc. (4&5)IDSTC (504)Jenkon (6)Responsive Data, LLC (205)Sound Concepts, Inc. (907)Thatcher Technology Group, LLC (1109)



DSA’s Code Communications InitiativeMany DSA member companies demonstrate their commitment to consumers and their salesforce by participating in DSA’s annual Code Communications Initiative (CCI). The CCI recognizes DSA member companies for their e� orts in generating enhanced awareness about the Code and promoting adherence to the Code within their company and their salesforce, as well as with consumers.

DSA member companies can receive additional recognition for coordinated, purposeful e� orts in this area with activities such as holding additional ethics

training on the Code’s requirements among company sta� , adding a copy of the Code in sales transactions and promoting the Code in company newsletters.

4Life Research, LLC5LINX Enterprises, Inc.ACN, Inc.AdvoCare International, LPAll DazzleAmwayArbonne International, LLCCeladon Road, Inc.CUTCO/Vector Marketing Corpo-rationDamsel in DefenseDove Chocolate DiscoveriesEnagic USA, Inc.Gold Canyon HerbalifeHy Cite Enterprises, LLCImmunotec Inc.Isagenix International Initials, Inc.Jafra Cosmetics International, Inc.

jBloom Jeunesse GlobalThe Juice Plus+ Company, LLCJusuru International, Inc.The Kirby CompanyLife MattersLifeVantage CorporationLemongrass Spa ProductsMannatech, Inc.Mary Kay Inc.Morinda, Inc.Nature’s Sunshine Products, Inc.New EarthNu Skin EnterprisesPampered ChefpawTreeRegal Ware, Inc.Reliv International, Inc.Rodan + FieldsSaladmaster

Scentsy, Inc.Silpada DesignsSimplyFun, LLCTake Shape For Life - MedifastThirty-One GiftsTraci Lynn JewelryTraveling VineyardUniveraUSANA Health Sciences, Inc.Viridian EnergyShaklee CorporationSouthwestern AdvantageStampin’ Up! Stream Tastefully Simple, Inc.Team National Trades of HopeYOR HealthZurvita

DSA wishes to acknowledge and thank Momentum Factor for contributions of their Field Watch program to support the Association’s ethics and compliance e� orts.

Direct Selling Empowers Americans• David Wentz, USANA Health Sciences, Inc.• Orville Thompson, Scentsy, Inc.

Marjorie Fine, Shaklee CorporationAngela Loehr Chrysler, Team NationalMichael MacDonald, Take Shape for Life, Inc-MedifastBrian Connolly, AdvoCare International, LP

Thank you to our PAC and Super PAC supporters


Initiatives

CHAIRMANMr. David B. Holl*President & Chief Executive O� cer Mary Kay Inc.

VICE CHAIRMANMs. Lori Bush*Executive Advisor, Retired President & CEO

VICE CHAIRMANMr. John P. Parker*Chief Sales O� cerAmway

TREASURERMr. Michael C. MacDonald* Chief Executive O� cerTake Shape for Life - Medifast

IMMEDIATE PAST CHAIRMANMr. Truman Hunt*President & Chief Executive O� cer Nu Skin Enterprises

PAST CHAIRMANMr. Orville Thompson*Chief Executive O� cerScentsy, Inc.

PRESIDENTMr. Joseph N. Mariano* PresidentDirect Selling Association

SECRETARYMr. Adolfo Franco* Executive Vice President & Chief Operating O� cerDirect Selling Association

DIRECTORSMs. Janice Capinegro (2017)Senior Director, Consultant SupportThe Pampered Chef

Mr. Chris Chambless* (2016)Co-Founder & Chief Marketing O� cer Ambit Energy

Mrs. Angela Loehr Chrysler (2018) President & Chief Executive O� cer Team National

Mr. Mike Collins (2018) President LifeWave, Inc.

Mr. Landen Fredrick (2018)Senior Vice President, Supply Chain & ITMannatech, Inc.

Mr. Jonathan D. Gelfand (2017) Chief Legal O� cer & Senior Vice President, Business DevelopmentTeam Beachbody

Ms. Ashley Good (2016) Chief Sales O� cer Arbonne International LLC

Ms. Pamela Jones Harbour (2016)Senior Vice President & Legal O� cer, Member Privacy and ComplianceHerbalife

Ms. Asma Ishaq (2017)PresidentJusuru International, Inc.

Mr. Erik S. Johnson (2017)Chairman & Chief Executive O� cerHy Cite Enterprises, LLC

Ms. Allison E. Levy (2017) Vice President & Chief Legal O� cerAdvoCare International, LP

Mr. Konrad Mayr (2018)Vice President, OperationsSabika, Inc.

Ms. Dana Mehrer (2018)General Counsel Silpada Designs

Mr. David R. Merriman (2018) Executive Vice President ACN, Inc.

Mr. Gregory Probert (2016)Chairman & Chief Executive O� cer Nature’s Sunshine Products, Inc.

Ms. Gregg Renfrew (2016)Founder & Chief Executive O� cerBeautycounter

Mr. Mark Schiro (2018) Board Member Stream Gas & Electric, Ltd. DBA Stream Energy

Ms. Halle Sminchak (2017)Senior Director, Business Compliance, Public Relations & Contracts AdministrationThe Kirby Company

Mr. Steven D. Tew (2016)Chief Executive O� cer4Life Research, LLC

Mr. Frank L. VanderSloot (2017) President and Chief Executive O� cerMelaleuca, Inc.

Ms. Britney C. Vickery (2018)Chief Executive O� cer & Founder Initials, Inc.

Mr. John W. Whelpley (2016) President & Chief Operating O� cer, Vector Marketing Corporation CUTCO/Vector Marketing Corporation

Mr. John Wycko� (2017) President Dove Chocolate Discoveries

COUNSELMs. Deborah T. Ashford* General Counsel, Direct Selling Association & DSEFHogan Lovells US LLP

ANNUAL MEETING COMMITTEEMs. Lori Bush*Executive Advisor, Retired President & CEO

AWARDS COMMITTEEMr. David A. Wentz+Chief Executive O� cer USANA Health Sciences, Inc.

COMMUNICATIONS COMMITTEEMr. Crayton Webb+Vice President, Corporate Communications & Corporate Social Responsibility Mary Kay Inc.

DIVERSITY AND EMPOWERMENT COUNCILMs. Mona Ameli+ President Take Shape For Life, Inc.-Medifast

EDUCATION COMMITTEEDr. Traci Lynn Burton*+Founder & Chief Executive O� cer Traci Lynn Jewelry

ETHICS AND SELF-REGULATION COMMITTEEMrs. Angela Loehr Chrysler President & Chief Executive O� cer Team National

EXECUTIVE COMMITTEEMr. David B. HollPresident & Chief Executive O� cer Mary Kay Inc.

FINANCE COMMITTEEMr. Michael C. MacDonald* Chief Executive O� cer Take Shape for Life, Inc.-Medifast

GENERAL COUNSEL COMMITTEEMs. Allison E. LevyVice President & Chief Legal O� cerAdvoCare International, LP

GOVERNMENT RELATIONS COMMITTEEMs. Theresa Flores+ Manager, Public A� airs Mary Kay Inc.

INDUSTRY RESEARCH COMMITTEEMs. Pammie Strickland+ Senior Manager of Analytics Ambit Energy

INTERNATIONAL COUNCILMr. Richard M. Hartvigsen+Vice President, Global Regulatory A� airs & General Counsel, InternationalNu Skin Enterprises

MEMBER SERVICES COMMITTEEMr. Chuck Thompson+General Manager - North America Scentsy, Inc.

NOMINATING COMMITTEEMr. Truman HuntPresident & Chief Executive O� cer Nu Skin Enterprises

STRATEGIC PLANNING COMMITTEEMs. Marjorie L. Fine+Director of Shaklee CorporationShaklee Corporation

SUPPLIER ADVISORY COMMITTEEMr. Robert Cavitt Chief Executive O� cer Jenkon

(Date in parentheses denotes term end date) *Executive Committee Member +Non-voting Board Member


DSA Board of Directors

Annual Meeting CommitteeLori Bush (Chairman)

Melissa Brunton (Direct Selling Association )

Dr. Traci Lynn Burton (Traci Lynn Jewelry)

Robert Cavitt (Jenkon)

Kim Drabik (Amway)

Jennifer Estes (Rodan + Fields)

Dora Hilburn (Mary Kay Inc.)

David Holl (Mary Kay Inc.)

Truman Hunt (Nu Skin Enterprises)

Michael Iacono (Iacono Production Services, Inc.)

Charlie Kirschner (Rodan + Fields)

John Parker (Amway)

Ruth Todd (Nu Skin Enterprises)

DSA/DSEF Sta� in AttendanceJoseph AquilinaAttorney

Allison BehuniakPublic A� airs Manager

Brian BennettAttorney & Manager, GR

Kimberly Harris BlitonDirector, Academic Initiatives, DSEF

Melissa BruntonSVP, Education & Meeting Services

Nancy BurkeVice President, Membership

Regina ClayDirector, Consumer Initiatives, DSEF

Leonor ClomeraMeeting Assistant & Registrar

Carly CloudDigital Communications Specialist

Amanda Del SontroMembership Assistant

Amanda DobbinsSupplier and Exhibits Coordinator

Adolfo FrancoExecutive Vice President & COO

Tamuna GabilaiaExecutive Director, WFDSA

Ben GamseMarket Research Manager

Gary HugginsExecutive Director, DSEF

Tamara IngramProgram Manager, DSEF

Nancy LaichasChief of Entrepreneurial Initiatives, DSEF

Joseph N. MarianoPresident

Lindsay MarquardtEducation & Meetings Manager

Tom NuttonFront Desk Assistant

Maureen PaniaguaManager, International, WFDSA

Marcia Davis RhinehartDirector, Executive O� ce & Board Activities

David RiddyDirector of Marketing & Industry Communications

Paul SkowronekSenior Vice President, Public A� airs

John WebbSenior Director, GR, & Associate Legal Counsel


Annual Meeting Committee + Sta�

BENEFACTORS ($75,000+)PATRONS ($40,000 – $74,999)Amway Mary Kay Inc. SPONSORS ($25,000 – $39,999)Direct Selling News (In-Kind) Herbalife Nu Skin Enterprises Premier Designs, Inc. USANA Health Sciences SUPPORTERS ($15,000 – $24,999)ACN, Inc. AdvoCare International, LP CUTCO/Vector Marketing Corpora-

tion The Juice Plus+ Company, LLCDONORS ($5,000 – $14,999)4Life Research, LLC Arbonne International, LLC Dove Chocolate Discoveries GNLD InternationalHarland Clarke Hy Cite Enterprises Immunotec, Inc. Initials, Inc. Melaleuca, Inc.

Nature’s Sunshine Products, Inc.Pampered Chef Primerica, Inc.Princess House, Inc. Regal Ware Inc. Rodan + Fields The Scott Fetzer CompanyShaklee CorporationStrategic Choice Partners, LLC Take Shape For Life, Inc. – Medifast

Team BeachbodyTeam National Thirty-One GiftsTraci Lynn Jewelry Wailea Beach Marriott Resort (In-

Kind) CONTRIBUTORS ($1,000 – $4,999)Bartha Damsel in Defense Enzacta Fragmob Hogan Lovells LLP iCentris, Inc. IDSTCIMPACT This Day Jenkon

LifeWave, Inc. Multi Image Group (MIG) Paul Anthony Awards (In-Kind)

PRO Insurance Managers, Inc.

Sabika, Inc.Smart O� ce Solutions Steeped Tea Inc. Talk FusionThatcher Technology Group, LLC Traveling Vineyard Vantiv (In-Kind) Vitaquest International (Garden

State Nutritionals, Inc.) Wakefi eld Global ZOOM.7 Meetings and Events FRIENDS (Up to $999)Agilex Fragrances Alexandria Services, LLC Avalara Babener & Associates Attorney

At LawBrouillette & PartnersByDesign Technologies, Inc. Cambridge Global Payments CardConnect

Careington Carico International, Inc. Celadon Road, Inc.CL&D Dudley Beauty Corp., LLCE.A. Dion, Inc. Essential BodywearFIDELITONE Global Health Labs Greater Raleigh CVB GSAT Inc. Hyatt Hotels & Resorts i-payout Iacono Production Services, Inc. IMN InfoTrax Systems, L.C. Integrated Distribution Services Inc.

(IDS) InVision Communications Jandy Brands Inc. John A. Parks Co., Inc. Jordan Essentials Lemongrass Spa Products Metrics Global, Inc. Miner Group LLC Pacifi c Nutritional Inc.

Pan European Solutions Ltd.Philipiak Milano 1967 CorporationPearson Partners International,

Inc. ProPay Inc. Ronin Event Creative Sabrina Mfg Group Snapfulfi l WMS Software Design of Kentucky SSE Advisors SwissJustVantel Pearls VistaPrint (In-Kind) Winfi eld Consulting Zoyto DSA and DSEF Board Members Capital Campaign Contributor

Leadership Contributors (Active Member Companies Only)

First Time Contributor (Active Member Companies Only)

Red Ribbon Contributor (Supplier Member Companies Only)

DSEF’s Go Big or Go Home Silent Auction Sponsor

Golf Tournament Sponsor/Participant

FOUNDATION CIRCLE ($25,000+)

Doris K. Christopher CHAIRMAN’S CIRCLE

($10,000 to $24,999)PRESIDENT’S CIRCLE

($5,000 to $9,999)Joey Carter James A. Northrop Dave Wentz DIRECTOR’S CIRCLE

($2,500 to $4,999)Lori Bush Phil & Angela ChryslerCharles L. Orr EXECUTIVE’S CIRCLE

($1,000 to $2,499)Dr. Traci Lynn BurtonDrs. Linda & O.C. FerrellMarjorie L. Fine David HollW. Alan & Carolyn Luce

Joseph N. Mariano John Parker John & Karen WhelpleyLEADERSHIP CIRCLE

($500 to $999)Nancy & Alan AlpertMona AmeliAnne ButlerElizabeth Davis, Ph.D.Paul & Louise Greenberg

FundDave MerrimanRudy RevakRich SchubkegelConnie TangS. Kerry TassopoulosCasey Adams Jennifer Anderson Alfredo Bala Jim BaileyMich Bayley Jennifer Bennett

Joan Bernardo Kimberly Harris BlitonBrennan Boyajian Laura Brady Richard & Kimmy

Brooke Robert Cavitt Jade Charles Jay ChengMike Christensen Andy Collins C. W. Tom Collins IIIMike & Laura CollinsDeanna Conn Brian Connolly Sonya Cooper-TurnerPatrick CrossonMartin DavidRandall Decker Michael DePaoloEdward Dion

Kate DonovanJeremy Doty Kim DrabikBrett Duncan Danene Dustin Michael EdwardsLee Finkelstein Paul Finley Kurt Flygare Bill Foley Jen & John FongKimberly Foss Willie Fox Landen Fredrick Katharine “Kate”

GardnerFrancisco Ortega

Gaxiola Evan Gekas Keith GeorgeAshley GoodScott Guilmette

Matthew HananRobert HenryDayan HensonMatthew Herrera Jason Hess Dean Hoerlein Barry Ho� man George Hou Gary HugginsRyan Ivers Thomas JaramilloLindsay JonesScott Kerr Wendy KinneyJohn Kitchener Nancy LaichasBrian Landrum Christopher LittleDeborah LuscombMichael MacDonald Charles Marriott

James McLainMike & Stephanie

McMillanWalter Noot Scott OrlinskiJJ Oswald McKinley Oswald Rodrick Pauley Adam PollockShad Pyper Steve RaackMike Ramsey David Rayment Jeremy Redd Jamie Rice Shawn Robinson Lindsey Sanders Jonathan Shapiro Scott SmithSean SmithKelly Sobotka

Debbie Squier Linda Sullivan Jonathan Swick Natalia TangoJohn ThomasKassandra Timm Jonathan TranelStephen Wade Hanna WagariTanya Wolfe-Curran Dan Zintsmaster DSA and DSEF Board Members Capital Campaign

Contributor

DSEF’s Go Big or Go Home Silent Auction Sponsor

Golf Tournament Sponsor/Participant

2016 Annual Fund Individual ContributorsJuly 1, 2015 – June 30, 2016 (refl ects contributions pledged and received as of May 11, 2016)

2016 Annual Fund Corporate ContributorsJuly 1, 2015 – June 30, 2016 (refl ects contributions pledged and received as of May 11, 2016)

#DSAAnnual INSTA: directsellingassn44

DSEF Annual Contributors

Thank you to our Pavilion Sponsors:

annual meeting 2016 onsite guide

Documents