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ANALYZING VISUAL ARGUMENTS Composi6onal Features of Photographs Adapted from chapter 9, Analyzing Arguments Wri$ng Arguments: A Rhetoric with Readings (9 th edi6on)

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Page 1: ANALYZING(VISUAL(ARGUMENTS( - Palomar College · Distance(from(subject (Useof(color Composi6onal(special(effects(Juxtaposi6on(of(images(Sengs,(furnishings,(props(Characters,(roles,(ac6ons(Presentaon(of(images

ANALYZING  VISUAL  ARGUMENTS  

Composi6onal  Features  of  Photographs        

Adapted  from  chapter  9,  Analyzing  Arguments    Wri$ng  Arguments:  A  Rhetoric  with  Readings  (9th  edi6on)  

Page 2: ANALYZING(VISUAL(ARGUMENTS( - Palomar College · Distance(from(subject (Useof(color Composi6onal(special(effects(Juxtaposi6on(of(images(Sengs,(furnishings,(props(Characters,(roles,(ac6ons(Presentaon(of(images

 THINGS  TO  KEEP  IN  MIND  WHEN  

ANALYZING  PHOTOGRAPHS    

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Photographs  are  powerful  tools  in  a  visual  argument!  

 

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Photographs  are  almost  always  composed.  

Page 5: ANALYZING(VISUAL(ARGUMENTS( - Palomar College · Distance(from(subject (Useof(color Composi6onal(special(effects(Juxtaposi6on(of(images(Sengs,(furnishings,(props(Characters,(roles,(ac6ons(Presentaon(of(images

 Assume  everything  you  see  in  an  image  has  been  deliberately  designed  or  placed  in  order  to  evoke  some  kind  of  response  

from  the  audience.  

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Analyzing  photographic  images  involves  

understanding  the  elements  of  composi6on.  

Page 7: ANALYZING(VISUAL(ARGUMENTS( - Palomar College · Distance(from(subject (Useof(color Composi6onal(special(effects(Juxtaposi6on(of(images(Sengs,(furnishings,(props(Characters,(roles,(ac6ons(Presentaon(of(images

Distance  from  subject  

Point  of  vi

ew  

Use  of  color  

Composi6onal  special  effects  

Juxtaposi6on  of  images  

SeZngs,  furnishings,  props  

Characters,  roles,  ac6ons  

Presenta6on  of  images  

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In  this  presenta6on,  we’ll  concentrate  on  three  of  these  composi6onal  features:      

•  Distance  from  Subject  •  Camera  Angle  •  Characters,  Roles,  and  Ac6on  

 

As  we  proceed,  think  about  how  these  strategies  influence  the  message  being  conveyed  in  the  images  we  examine.    Refer  to  the  Composi6onal  Features    for  Analyzing  Photographs  (pages  185-­‐186)  as  you  analyze  each  image.    

Page 9: ANALYZING(VISUAL(ARGUMENTS( - Palomar College · Distance(from(subject (Useof(color Composi6onal(special(effects(Juxtaposi6on(of(images(Sengs,(furnishings,(props(Characters,(roles,(ac6ons(Presentaon(of(images

DISTANCE  FROM  A  SUBJECT  

Close-­‐up  shots  tend  to  increase  the  intensity  of  the  image  and  suggest  the  

importance  of  the  subject.  

Shots  taken  from  a  distance  may  indicate  scale  or  provide  contrast.    

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LONG  SHOT  

What  composi6onal  features  do  you  observe  being  used  in  this  image?    

What  is  the  message  being  conveyed  in  this  image?    

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CLOSE-­‐UP  

What  is  the  message  being  conveyed  in  this  image?    

What  composi6onal  features  do  you  observe  being  used  in  this  image?    

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CAMERA  ANGLE  AND  PERSPECTIVE  

Shots  taken  from  different  angles  can  communicate  

something  par6cular  about  the  subject.    

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What  is  the  message  being  conveyed  in  this  image?     What  about  this  image?  

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How  does  camera  angle  influence  the  message  being  communicated  in  these  images?    

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CHARACTERS,  ROLES,  ACTIONS  

Look  at  the  facial  expressions,  gestures,  or  poses  of  the  subject  

in  the  following  pictures.      

Also  pay  aeen6on  to  seZng,  furnishings,  and  props.  

 What  message    

is  being  conveyed?      

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What  message  is  conveyed  in  this  image?     What  about  this  image?  

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In  both  images,  the  subject  is  smiling.    However,  each  image  says  something  different  about  the  subject.  

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What  message  is  conveyed  in  this  image?     What  about  this  image?  

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In  both  images,  the  subject’s  hand  is  part  of  the  message.    However,  each  image  says  something  different  about  the  subject.  

Page 20: ANALYZING(VISUAL(ARGUMENTS( - Palomar College · Distance(from(subject (Useof(color Composi6onal(special(effects(Juxtaposi6on(of(images(Sengs,(furnishings,(props(Characters,(roles,(ac6ons(Presentaon(of(images

Let’s  look  at  a  few  more  examples  of  how  public  

figures  have  been  portrayed  in  the  media.    

As  we  examine  these  images,  write  down  your  first  impression  about  the  person  in  the  picture.  

   

Then  write  what  you  think  the  photographer  is  trying  to  convey  about  the  candidate  in  each  image.    

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Senator  Marco  Rubio,  2012  

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GOP  Presiden6al  Candidate  Michelle  Bachmann,  2012  

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Israeli  Prime  Minister  Benjamin  Netanyahu  Speaking  at  the  United  Na6ons  General  Assembly,  

September  2012  

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Vice  Presiden6al  Candidate  Sarah  Palin,  2008    

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When  photographs  and  text  combine,  it’s  not  hard  to  detect  a  

publica6on’s  poli6cal  bias,  worldview,  or  angle  of  vision.    

IMAGES  AND  MEDIA  BIAS?  

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Lei-­‐Leaning  Publica6on  

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Right-­‐Leaning  Publica6on  

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Prepared by Elaine Minamide Palomar College

Fall 2012