analysing nme dizzee cover prep for blog ppt
TRANSCRIPT
Analysis of magazine front covers
Cover 1.NME Sept 2009
Dizzee Rascal Edition
Cover 2. Q February 2010Cheryl Cole Edition
Cover 3. Kerrang April 2010Paramore Edition
FRONT COVER ANALYSISThe masthead is in the top left corner of the front cover as we read top to bottom, left to right so this is one of the first things the reader sees. Red font colour with a black outline is eye-catching and stands out. The magazine ‘NME’ sounds like enemy showing stereotypicals.
The header is used to tell the reader a special feature in the magazine, black, bold, block capitals is used to attract attention.
The sell/cover lines are used to show what is featured in the magazine and gives sneak peaks of what you can find inside the magazine.
The main image is of the celebrity featuring in this magazine’s edition. His pose suits his style of music. He is wearing colours that match the magazine colour theme.
The main cover line is used to tell the reader who the person is featuring in the magazine.
Barcode, date, issue and price used to help the people selling the magazine and to see if the magazine is in date or not.
Footer is used to show music artists featured in the magazine so readers can know if someone they like listening to is in the magazine.
A pull-quote is used as a sneak-peak of what is featured in the magazine. Usually an important quote revealing gossip, secret or big statement.
Urban background to match celebrity artist. Graffiti – street hip-hop music.
Dizzee Rascal’s eyeline is in the rule of thirds, it is in the top third and use of direct eye contact address the reader and grabs attention.
The flash is eye catching because its white text on a red background following the colour theme, block capitals used to stand out and colloquial language used for target audience.
TARGET AUDIENCE OF THIS MAGAZINEI think the target audience for NME magazine is teenagers up to about the age of 30. I believe this because they are the type of people who go to more gigs and music festivals so they want to read up on bands so they know the latest news. According to the reader profile the median age is 23 years old. 35% of the readers are students too, which follows conventions of students being interested in music.
66% are males that buy NME and 34% are females. I think more males would buy NME than females because females usually buy fashion magazines etc.
The music interest is varied but the magazine mainly features in artists or bands that are currently in the charts or have released a new single or album during the time of the edition. Bands or artists that are reuniting and coming back are also featured too.
61% of the readers are in ABC1 meaning 68% are in the higher income social groups.
The magazine costs £2.20 which is an average cost of a well-known magazine and isn’t too cheap or expensive and is affordable for the target audience, students.
The language is informal because it is aimed towards younger people who use slang etc. Big bold texts and bright colours are used to make it stand out and make younger people want to buy the magazine because it catches their attention whereas older people don’t concentrate on the layout and colours and mainly focus on the stories published on the article.
Lots of music artists are mentioned that are out during the time the magazine edition has been released so readers can see what is featured about the music they like listening to.
The masthead is in the top left corner of the front cover as we read top to bottom, left to right so this is one of the first things the reader sees. It has a red background with white font colour.
The flash is eye catching because its white text on a silver background which follows the colour scheme of the front cover, block capitals used to stand out and colloquial language used for target audience.
Dark background, contrasts with red and white text. Also matches with Cheryl Cole’s dark eye make-up and hair colour. Raining in the background – wet seductive look.
Cheryl Cole’s eye line is in the rule of thirds, it is in the top third and use of direct eye contact address the reader and grabs attention.
Barcode, date, issue and price used to help the people selling the magazine and to see if the magazine is in date or not.
The main cover line is used to tell the reader who the person is featuring in the magazine.
The main image is of the celebrity featuring in this magazine’s edition. Her pose is sexy and seductive and she is wearing red lipstick used as its sexy and follows the red colour theme.
The sell/cover lines are used to show what is featured in the magazine and gives sneak peaks of what you can find inside the magazine.
The header is used as a main sell line, and persuading people to buy the magazine. It is important because we read top to bottom so this is one of the first things we read.
The masthead runs across the top of the front cover as we read top to bottom this is one of the first things the reader sees. It has a black background but also uses the celebrity featured as a background too. The text is white and cracked giving it a fierce, hard rock feel.
Hayley Williams’ eye line is in the rule of thirds, it is in the top third and use of direct eye contact address the reader and grabs attention.
Barcode, date, issue and price used to help the people selling the magazine and to see if the magazine is in date or not.
The sell/cover lines are used to show what is featured in the magazine and gives sneak peaks of what you can find inside the magazine. Images are also used so the reader knows what the band looks like.
White background is used so you can easily see the text as the text colour is mainly black and yellow.
The main cover line is used to tell the reader who the person is featuring in the magazine and a special feature in the magazine.
The main image is of the celebrity featuring in this magazine’s edition. Her pose is sexy and seductive. She is wearing yellow and black and her make-up is also yellow and black too, this is done as it follows the front cover’s colour scheme.
The flash is eye catching because its white text on a black and yellow background which follows the colour scheme of the front cover, block capitals used to stand out and colloquial language used for target audience.
The footer is used to show music artists featured in the magazine so readers can know if someone they like listening to is in the magazine.
The header is used to tell the reader a special feature in the magazine, black, bold, block capitals on a yellow background is used to attract attention.
STRETCH AND CHALLENGEACTIVITY-
USE THE HYPERLINK FOR DIRECT ACCESS TO NME http://www.nme.com/magazineThe Editor of NME is
Conor McNicholas and it is published weekly. The company that publishes the magazine is IPC Media.
The magazine circulation is 23,924 and the magazine readership is 289,000
NME (proper name being New Musical Express) published its first edition on March 1952 and has been publishing weekly magazines since in the United Kingdom. It was the first British magazine to include a singles chart. In the 1970’s it became the best-selling British music magazine and during the period 1972 to 1976 it was particularly associated with Gonzo journalism, then became closely associated with Punk rock through the writing of Tony Parsons and Julie Burchill.
• NME target their audience by understanding they are keen with mobiles and therefore having their own App, chances to get involved with the magazine by forums etc.
Products they offer:Music App
• radio station • clothing shop • music videos • selling festival tickets • free music emails • NME blogs• NME nightclubs• fast music news to your mobile, PSP, Nintendo Wii, iPod
Opportunities for readers: • write blogs and get involved with forums • nights out especially with other NME fans
