why do i need landing pages for my business?
Post on 14-May-2015
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Why Do I Need
Landing Pages For
My Business?
Watch For Special Bonus At End of This
Presentation.
Start Converting Visitors to Leads With Landing Pages
The goal of landing pages is to convince the visitor to
provide you with his or her information in exchange for a high-value offer. They are
the best way to convert a person into a lead.
Most small and medium-sized businesses have very few--if any--landing pages
on their sites. Research has indicated that 62% of
businesses using landing pages have less than 6. Even though they’re not optimally positioned to capture contacts, these
companies still have to try really hard to increase their
website traffic.
This is really pointless if you don’t have the means to capture contact data. Way too many people are
concerned with their organic rankings on Google while forgetting about the
sales aspect of their business. Isn’t the point of
your website to get your visitors to buy your product
or service?
Why Do I Need Landing Pages?
Obviously the ultimate goal is to have the visitor
purchase immediately, but this is actually even rarer
than you think--96% of first-time visitors to your
website aren’t ready to buy. It’s a prime reason why you
need landing pages.
The next best option is to generate a lead by
capturing visitors’ contact data and adding them to
your sales funnel. You will now have the opportunity to email them and nurture
them down your sales funnel by continuing to
market to them via email, phone calls, or social media
to influence them to buy from you.
The more landing pages you have, the more
opportunities to generate leads and fill your funnel.
A landing page needs a form to capture contact
data for a website visitor. In most cases, you do not
want to include your main navigation bar at the top of
the landing page so the visitor’s only option is to complete the form. Not
including the navigation bar has been shown to increase
conversion rates by as much as 100%.
Now let’s take a peak at what Vince Reed with the
MITS aka My Internet Traffic System has available concerning “Landing
Pages”
www.MITSpages.com
Go here for my FREE marketing training videos to help YOU market online
www.InspireBlueWaveWebsiteBlogTraining.com
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