what would steve jobs do?
Post on 17-Jan-2015
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How The Steve Jobs Way Can Inspire Anyone To Think Differently And Win
by Peter Sander
RESPECT THROUGH VISION
RESPECT THROUGH DETAIL
RESPECT THROUGH ACCOMPLISHMENTS
RESPECT THROUGH BEING THE FACE OF THE PRODUCT
1. Customer 2. Vision 3. Culture 4. Product 5. Message 6. Brand
See the
customer
See the
experience
Be the
customer
Selecting the team
Organizing the team
Sharing the passion
Keeping the Focus
Create an exciting vision.
Find pirates.
Seek diversity of experience.
Look at the résumé; then look beyond the résumé.
Keep the organization simple.
Let people take intelligent risks.
Avoid siloed organizations and avoid siloed thinking.
Be the vision and be the product.
Don’t be afraid to expect too much.
Stay close to your team.
Always set an excellent example.
NO
CORPORATE
SPEAK
ALWAYS THE
SHOWMAN
… BUT
UNPRETENTIOUS NOT FOR LAUGHS
STEVE’S PRESENTATION DELIVERY METHODS
Although carefully rehearsed—his presentations were casual in nature.
The presentations were choreographed and rehearsed down to the finest details.
Images were few, but they were shown in full-room size
Clean, concise, and colorful.
Calm and confident.
Clear and articulate, using short sentences and simple words, very seldom “techie.”
Cadence and flow were almost ideal, with pauses and silence in the right places to allow the audience to digest his message or to build excitement.
Genuine and credible; it was pretty clear that he was saying what he thought, not what the audience wanted to hear.
The presentation, the accompanying visuals, and the message were crisp, visually simple, and easy to grasp.
Set the theme, told you what problems were being solved, set a road map for the solution, created memorable moments, and left the audience wanting more.
a few other notable trademarks of Job’s presentations.
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