unnatural links, google penalties, prevention & recoveries in 2014
Post on 22-Jun-2015
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Razvan Gavrilas Be-Wizard – Rimini March 2014
UNNATURAL LINKS & PENALTIES
cognitiveSEO
cognitiveSEO
WHO AM I? IT
Marketer SEO Geek
cognitiveSEO Founder
Natural Link
Unnatural Link
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27 unLINKs
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cognitiveSEO
1. Link for Link
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2. Money for Links
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3. Goods/Services for Links
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4. Guest Posting
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5. Automatically Generated Links
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6. Widget Links
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7. Advertorials
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8. Text Advertisements
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9. Articles & Commercial Anchor Text
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10. Web-directory Links
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11. Footer Links
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12. Sitewide Links
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13. Blogroll Links
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14. Forum & Blog Comments
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15. 100% Do-follow Links
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16. Anchor Text Over-Optimization
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17. Geographically Irrelevant Links
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18. Contextually Irrelevant Links
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19. Link Velocity Spikes
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20. Article Directories
Last night I wrote 100 articles
Good Job! My SEO
Padawan
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21. Link networks
Last night I wrote 100 articles
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22. Press Releases
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23. Bookmark Sites
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24. Resource Pages
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25. Sites that Sell Links
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26. Social Profile Links
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27. Any Link
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How to Spot a Penalty?
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How did everything begin?
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Link Profile
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Shady No. 1- Web-directory Links
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Shady No. 2 - Easily Pattern-able Links
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Shady No. 3 - Advertorials
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The Drop
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How to Spot Negative SEO?
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How to Spot Negative SEO?
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Brand vs Commercial Anchor Text
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Link Profile
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Unnatural Links
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Drop Analysis
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and … BOOM 2 Day Recovery!
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cognitiveSEO
Analyze
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GWT
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M is for Misleading!
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Step No. 1 – Prevent by Analysis
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Step No. 2 – Prevent by Continuous Tracking
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Step No. 3 – Prevent by Instant E-mail Alerting
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Disavow
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Dilute
cognitiveSEO.com @cognitiveSEO facebook.com/cognitiveSEO
THANK YOU razvan.gavrilas@cognitiveSEO.com
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