understanding triple accounting - the tool to measure intangible assets

UnderstandingTRIPLE ACCOUNTING

What is

Accounting

Accounting is the systematic recording, reporting and

It allows a company to analyze the financial performance of the business model.

analysis of money, transaction and events of a business.

Historically, accounting focus on measuring material assets

However, today’s companies know the importance of

intangible assets to the competitiveness of their business

What are intangible assets ?

and much more...

The science of knowing what to do

Our relations with the client

Our operative processes

The culture inside the organization

The technology of information and databases

Capacities, abilities and innovation

How to measure the

of a company?Intangible Value

Triple Accounting completes the picture with financial measurement of

Knowledgecapital

Emotionalcapital

Materialcapital

Making this possible by adding

Emotional and Knowledge balance sheets

the Knowledge balance sheet

Knowledge capital

Knowledge & talent

Consciousness & vision

Judgement & rules

Security

Flexibility & openess

Social & communication

Performance

Power & control

Energy & materials

Sustainability

...

Unknown & lack of talent

Bad or no vision

Illegal

Insecurity

Chaos

Seclusion

...

Lack of performance

𝑬𝒒𝒖𝒊𝒕𝒚𝑲𝒏𝒐𝒘𝒍𝒆𝒅𝒈𝒆∆

the Emotional balance sheet

Emotional capital

Passion & motivation

Radiance

Confidence & trust

Recognition

Resonance & coherence

Sharing

Mastering & potency

Perception

Demotivation, boring ...

Unhappiness

Distrust

Rejection

Incoherence

Inefficiency, incompetence

...

Missing the point

𝑬𝒒𝒖𝒊𝒕𝒚𝑬𝒎𝒐𝒕𝒊𝒐𝒏𝒂𝒍∆

The results show either

intangible aspects

Liabilitiesarein your business.

Assets or

If the

Examples of Intangible Liabilities

Demotivation and Desengagement of employees or stakeholders is the liability related to the emotional asset called Passion&Motivation.

The liability Close-mindness to products and market avoid the company see the oportunities provided by Flexibility&Openess knowledge asset.

Distrust emotional liability leads to less loyalty from clients and workers, and could be increased through the emotional asset of Confidence&Trust.

Urgency is the liability of Meaning&Vision knowledge asset – it keeps people work without looking to the future of the business-model.

activates hidden Potential

The detection and activation of the liabilities

How everything works together in Triple Accounting ?

The 5 drivers1The board is asked to distribute 100% between five corporate drivers of the organization, according to importance they have.

Product

Market

Culture

Human

Processes

30%

15%

15%

20%

20%

20%

15%

10%

15%

40%

15%

10%

30%

30%

15%

Company 1 Company 2 Company 3

Ex: our differencial is our product.

The 12 needs of the client2Behind any action towards the choice of a

product, there are motivation factors, or human needs.

Exam

ples

A model with 12 needs is set with thresholds in which the business would be performing well.

Security80%

Ex: we believe, to our business be ok, the clients must find at least 80% secure in buying with us. If not, it is a liability.

I choose that restaurant because of the cleanness, which makes me feel secure.

I choose that restaurant because of the kind people, which makes me feel recognized.

I choose that restaurant because of the atmosphere, which makes me feel connected.

The 12 values of the business3Which are the values that make our organization unique?

Trust

Meaning

Opennes

Sustainability

Resilience

85%

50%

35%

70%

80%

Thresholds defined by the board. Less then that the factor becomes a liability.

Everyone trusts what we are doing and we are strong against any adversity. In the counterpart, meaning is not a sucess factor of our business model and we’re ok being close to external points of view.

...

The Public Input4A questionnary with 120 questions to assess internal public perceptions.

• Online software

• Available in English, Dutch and French.

• Invited by e-mail with access code

• Infos: just age, sex and functions.

Cross the executive board percepton of what is the ideal with the employees perception of what is the reality.

OBJECTIVE

The Material Value5

Market Cap

Approximation

Evaluation

Equity

+ hidden intangibles

– activated intangibles

100%

15%

85%

€ 15.000.000,00

Material Value

Total Value

Intangible Value

€ 100.000.000,00 € 85.000.000,00

30% 15% 15% 20% 20%

Product Market Culture Human Processes

Security

Recognition

Power

Resources

Passion

Nee

ds

...

Valu

es

Trust

Meaning

Openness

Sustainability

Resilience

...

80%

80%

70%

50%

90%

85%

50%

35%

70%

80%

Thresholds

Crossing of the data to

generate the values in Euros

Sustainable Operations

Strong culture & vision definitions

Clients loyality

Motivation of the employees

Power of the brand

1

2

3

4

5

6

7

8

9

10

11

12

0.00

50.00

100.00

knowledge & talentconsciousness & vision

passion & motivationradiance

rules & judgementintegration

securitytrust

recognitionresonance & coherencesocial & communication

sharingpatterns & conditioning

openness & flexibilityperformance

resiliencepower & control

potency & masteringperceptionconnexion

energy & materialssustainability

innovationinspiration & emergence

0 10 20 30 40 50 60 70 80 90 100

Bilan des seuils / résultats

résultat

1

2

3

4

5

6

7

8

9

10

11

12

0.00

50.00

100.00

ComparaisonKairos

ComparaisonChronos

RESULTS Assessment Maps

RESULTS Quantified intangible value

More than 120 input referential with positive or negatives values in Hard Currency

Knowledge balance sheets

Emotional balance sheets

Totalization of goodwill value

CorporateIdentity

Company #1

Company #2

Company #3

RESULTS Competitive Positioning

Measurement, evaluation and monitoring of shared values and intangibles

Seeting of priorities in company’s strategy based on intangibles

Detect glass ceilings of development

Transmission of ownership

Human potential and resources activation

Company’s innovation potential assessment

IRM scan for values’ unification: cultural assessment

Corporate identity profiling

Activating performance

Human risk assessment (knowledge and emotional)

Business model assessment

Shareholder and stakeholder satisfaction

Client and employee satisfaction

CSR and GRI governance assessment

What can Triple Accounting do?

For detailed info on

tripleaccounting.wordpress.com

• Possibilities• Personalization• Examples

about Triple Accounting, please visit our website:

UHDR UniverseCity http://www.uhdr.net

Triple Accounting http://www.tripleaccounting.com

Triple Accounting

Michel de Kemmeter michel@uhdr.net