the original social: an etouches product

Introducing eSocial: the original socialSuzanne Carawan

Vice President, Global Marketing etouches

The Original Social

• Networking

• Education

• Events are about people!

The Original Burden

• Organizers and planners forced to try and make people connect

• Mindset focused on logistics

• Mindset focused on creating environment with:

Education

Food & Beverage

Fun Activities

• No time to focus on the people and no tools!

eSocial: Facilitating Connections

• Social + mobile (mocial) has led to an increased need for live events

• Facilitating connections is time consuming

• eSocial allows organizations to become the facilitator to provide a new value to event attendees by providing a self-serve method of connecting people together

eSocial: The Umbrella

• eSocial’s structure sets the stage for new social tools to be bundled in and interactions to take place from centralized etouches’ interface

• etouches’ extending past logistics and into new ways to increase user experience

• Post on pre, during and post

What Is This

PRODUCT DEFINITION

Use Case: Attendee

• See who’s coming

• Set up meetings and small group outings before the event starts

• Look at one place for total schedule

• Use eSocial for one place to request/accept program-based (organization-driven) and personally-based invites

Use Case: Administrator

• Facilitate professional and personal meetings between various attendee groups that participate in the event

• Allow attendees to easily connect before/during/after the show without giving away directory list

• One centralized place for “people interaction”

• New opportunities for revenue

What Does eSocial Do?

4 Main Pieces that Make eSocial Special:

• Drag-n-Drop Interface

• Directories

• Personal Schedule

• Message Center

Drag-n-Drop Interface

• Move towards standardization of eHome UI across product line

• Allows you to add pages and modify page layouts (right/left columns, header/footer)

• Reorder and edit pages

• Pull in dynamic content from eSocial (e.g. Messages) and static HTML content

• More opportunities to customize/personalize site and sell off sponsor space, etc!

Directories

• Default Attendee Directory:

Decide which fields to show

Decide how to filter & set visibility

• New! Create-your-own Directory using filters and setting visibility based on attendee categories

Personal Schedule

• Updated schedule interface will display:

Personal selections made in eReg

Meetings requested or accepted

Blocked/reserved times

Message Center

• Following selecting person/people within directory, can request meeting

• Email templates are used to send invites and invitee may accept/deny/tentatively accept with comments

• eSocial offers one place to pick up messages and respond

• New! One-to-many invites for meeting types approved for that attendee category

Let’s See It

DEMO

Do not hesitate to contact us if you have any questions and please visit

www.etouches.com for more information, our webinar archives

and to sign up for demos & free trial accounts.

Find us on:

Global Marketing & PR

Suzanne Carawan

Vice President, Global Marketing

Direct: 1-203-403-9013

email: scarawan@etouches.com

Twitter: @suzannecarawan

LinkedIn: /suzannecarawan

Contact Information