talent brand segmentation and innovation, eddie lempenski, american express
Post on 02-Dec-2014
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Hear from Eddie Lempenski from American Express about talent brand segmentation and innovation during our Glassdoor Talent Warriors Roadshow!
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Talent Brand Segmentation and InnovationThe American Express Digital Recruitment Experience
October 17, 2014
We are Maintaining Tradition while Transforming Talent
2
In 1850 we offered Challenging Work with Purpose, and we still do today. How
do we evolve our recruiting strategy to be a relevant and exciting
place to work?
1850 2014One of our first Express Mail Carriers
Next Generation Talent
Transforming the Communication Platforms we use
3
Targeting communication to the Talent we need
Twitter Tiles
Digital Media
4
Mobile Apply
Questions?
5
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