successfully monetizing online video: a case study in video commerce

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Jason Arend's presentation on Successfully Monetizing Online Video: A Case Study in Video Commerce. This presentation explores the cutting edge multichannel video marketing strategy of PFI and the development of an enterprise level video commerce platform used to successfully drive sales, increase conversions and raise brand awareness for all PFI Companies. This presentation is from the Successfully The Monetizing Online Video Webinar was hosted by Fierce Online Video and Ooyala on March 3, 2010. To read the transcript of this of what was said go to http://www.slideshare.net/jasonarend/sucessfully-monetizing-online-video-jason-arend-video-commerce-case-study-webinar-presentation-transcript Jason Arend jason@jasonarend.com http://www.jasonarend.com http://www.linkedin.com/in/jasonarend http://www.twitter.com/jasonarend PFI pfiwestern.com shoppingwesternstyle.com

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