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Specialised snacks and baby food manufacturing unit from Nutri cereals
Government of Uttarakhand
Department of Agriculture
Page 2 08 September 2020
Contents
Advantage India
Uttarakhand – Key Credentials
Uttarakhand – Competitive Advantage
Project Information
Project Outline
Project Financials
Infrastructure Availability
Policies, Schemes & Incentives
Key Contacts
Page 3 08 September 2020
Advantage India
► Agriculture is the primary source of livelihood for about 58 per cent of India’s population*
► 1st in production of spices, pulses, milk, tea, cashew and jute*
► 2nd largest producer of wheat, rice, fruits and vegetables, sugarcane, cotton and oilseeds*
► India is currently the world’s 4th largest producer of agrochemicals*
► India has the largest livestock population of around 512 million*
► India has the 10th largest arable land resources in the world*
► With 20 agri-climatic regions, all 15 major climates in the world exist in India*
► India also possesses 46 of the 60 soil types in the world*
► India is one of the largest manufacturers of farm equipment such as tractors, harvesters and
tillers. India accounts for nearly one-third of the overall tractor production, globally*
► The Indian food and grocery market is the world’s 6th largest, with retail contributing 70 per cent
of the sales*
► India is among the 15 leading exporters of agricultural products in the world*
► Total agricultural exports from India grew at a CAGR of 16.45 per cent over FY10-18 to reach
US$ 38.21 billion in FY18*
► Marine Products, Buffalo Meat and rice are largest agricultural export items in terms of value.
Other major export items are spices, cotton, oil products, tea and coffee*
► Tea exports from India reached a 36 year high of 240.68 million kgs in CY 2017 while coffee
exports reached record 395,000 tonnes in 2017-18*
INDIAN AGRICULTURE
Paramparagat Krishi
Vikas Yojana
Foreign Direct
Investment
Pradhan Mantri Krishi
Sinchai Yojana
Contract Farming
Law
Focus on R&D and
modernization
National Mission on
Food processing
Tax incentives and
other sops
Agri-Market
Infrastructure Fund
KEY GOVERNMENT INITIATIVES
*www.ibef.org (Agriculture & allied industries (May 2018))
Page 4 08 September 2020
Uttarakhand –Key Credentials (1/2)
➢ The State of Uttarakhand was formed on 9th November 2000 as the 27th State of India, when it
was carved out of northern Uttar Pradesh. Located at the foothills of the Himalayan mountain
ranges, it is largely a hilly State, having international boundaries with China (Tibet) in the north
and Nepal in the east. The state is close to the National Capital Region and has excellent
connectivity with its neighboring states.
➢ The State has two domestic airports at Dehradun and Pantnagar which are well connected with
major international airports of the country and have multiple flights to Delhi, Mumbai, Chennai,
Bangalore, Hyderabad etc.
➢ Uttarakhand is rich in natural resources especially water and forests with many glaciers, dense
forests and rivers making it an ideal destination for adventure, leisure and eco-tourism. It is
endowed with topographic diversity, pristine natural beauty and religious shrines
➢ Uttarakhand also offers many adventure tourism opportunities in the form of trekking, skiing,
paragliding, camping, angling, mountaineering and rock climbing
UTTARAKHAND STATE OVERVIEW
INFRASTRUCTURE IN UTTARAKHAND
Patanjali Mega Food Park, Haridwar*
6 Industrial Park/ Growth Centre*
Himalayan Food Park, Kashipur*
*http://indiafoodprocessingmap.nic.in/
Page 5 08 September 2020
Uttarakhand –Key Credentials (2/2)
UTTARAKHAND SNAPSHOT
*As per Department of Agriculture, Government of Uttarakhand
➢ Out of the total geographical area of the State, about 6.9 lakh hectares* of land is under
Agricultural crops
➢ Uttarakhand’s favourable agro-climatic conditions with 4 agro-climatic zones enables cultivation of
a multitude of crops, vegetables and fruits round the year
➢ A total of 148 major food processing units (which include all the segments of food) have been
established in the State
➢ Diverse Agro Climatic conditions from sub tropical, temperate to alpine, where farming is mostly
carried out organically
➢ The State has several nationally renowned colleges/ institutes/ universities related to Agriculture
& Allied sector. These include G.B. Pant, University of Agriculture & Technology, Uttarakhand
University of Horticulture and Forestry, Indian Institute of Soil & Water Conservation, Food
Science Training Centres, Vivekanand Hill Agriculture Research Station, etc
➢ Locational advantage of sharing borders / closeness with state like, Uttar Pradesh, Haryana,
Delhi and Punjab, which have huge market demand for vegetables and fruits
Page 6 08 September 2020
Uttarakhand –Competitive Advantage
ADVANTAGE: UTTARAKHAND
KEY PLAYERS
*IBEF Report – May 2018
Use of modern supervisory
control and data acquisition
system to ensure reliable supply
of electricity
Online single window system
for all required approvals for
setting up business
Single Point Sectoral
Clearances
Commercial Court set up in
Dehradun with entire state
jurisdiction
Self/ third party certification in
lieu of departmental
inspections
Auto renewal of consent to
establish, consent to operate
Investment facilitation centre
to handhold investors
Geographic information
system of all land banks
Single integrated return for all
labour laws
Objective criteria for land
allotment
Page 7 08 September 2020
Project Information
PROPOSED PROJECT SITES
PROJECT AT A GLANCE
Project Name Specialised snacks and baby foods manufacturing unitfrom Nutri cereals
Location➢ Haridwar
➢ Rudrapur (Udham Singh Nagar)
Area Approximately one acre (for each unit)
Focus Sector Agriculture
Project Timelines 12 months
Haridwar
Rudrapur (Udhamsingh Nagar)
Proposed project sites
Page 8 08 September 2020
Project Outline
BABY FOODS SNACKS
GLUTEN FREE ITEMS COOKIES/ BISCUITS
PROJECT COMPONENTS
PROJECT DESCRIPTION
The project envisages setting up of manufacturing unit for the following:
➢ Value Added manufacturing unit for Amaranthus by using extrusion technology for producinghighly nutritious baby foods
➢ Value Added manufacturing unit for producing snacks using finger millet, barnyard and amaranthas inputs
➢ Manufacturing unit for producing gluten-free breads & cookies using raw and popped Amaranthusflours, Finger Millet (Ragi/ Mandua), Barnyard Millet, as inputs
Uttarakhand’s favourable agro-climatic conditions with 4 agro-climatic zones enables cultivation of amultitude of crops, vegetables and fruits round the year. Uttarakhand is majorly an organic state. Thefood commodities of Uttarakhand, such as Mandua, Barnyard Millet, Amaranthus, etc are renownedfor their extremely high nutrient value and taste.
The project envisages setting up of manufacturing unit using Mandua, Barnyard Millet andAmaranthus, etc as inputs for producing highly nutritious baby foods, snacks, gluten-free breads &cookies, etc.
RAW MATERIAL AVAILABILITY
Mandua is cultivated and produced majorly in Pauri Garhwal, Almora and Tehri Garhwal districts ofUttarakhand. Total production of Mandua is 140655 MT. Total area under cultivation is 102901hectare*
Barnyard Millet is cultivated and produced majorly in Pauri Garhwal, Almora and Tehri Garhwaldistricts of Uttarakhand. Total production of Barnyard Millet is 68120 MT. Total area under cultivationis 49753 hectare*
Amaranthus is cultivated and produced majorly in Uttarkashi and Chamoli districts of Uttarakhand.Total production of Amaranthus is 7402 MT. Total area under cultivation is 7102 hectare*
*Department of Agriculture data
Page 9 08 September 2020
Project Financials
Type of Cost Amount (in Rs Lakh)
Haridwar Rudrapur
(US Nagar)
Cost of Land and land development (Main processing
unit)130* 130**
Building and Civil Works 100 100
Plant and Machinery 100 100
Misc. Fixed Assets 20 20
Preliminary and pre-operatives 10 10
Provisional and contingencies (Variable Cost) 10 per annum 10 per annum
Margin money for working capital (Variable Cost) 30 per annum 30 per annum
TOTAL COST OF THE PROJECT 400 400
* Indicative rates have been taken for IIE Bhimtal as there is no IIE near Srinagar. It is assumed that cost of land would be similar to IIE Bhimtal
** The rates have been taken for IIE Bhimtal (Source: SIIDCUL website)
► INDICATIVE PROJECT COST
Page 10 08 September 2020
Project Financials
INDICATIVE MANPOWER REQUIREMENT
Category of man powerNumber of personnel (For
each unit)
Production supervisor 1
Food technologist 1
Machine operator 2
Raw material in-charge 2
Marketing Officer 2
Managerial Staff 2
Safety & Security Department 4
Administrative and Human Resource Department (Finance
Accounting & Control Department)
6
Labor 20
Grand Total 40
The above figures are for envisaged employees, additional employees would be hired as perrequirements
Page 11 08 September 2020
Infrastructure Availability
► Haridiwar is well connected with all major towns of north by road.
► Haridwar railway station is well connected with all major towns of North
India
► Dehradun airport is at a distance of 38 km from Haridwar.
Haridwar is well-connected with the major towns
Air
Road
Rail
► Rudrapur is well connected with all the major cities by road.
► Rudrapur city raiway staition is well connected with all the major
stations of North India.
Rudrapur (Udham Singh Nagar) is well-connected with the major towns
Air
Road
Rail
► Pantnagar Airport is located adjacent to the Industrial Area Of Rudrapur,
► Udham Singh Nagar.
Page 12 08 September 2020
Policies, Schemes & Incentives
State Government
Schemes and
Policies► MSME Policy 2015
Project sites are spread in various districts in the State. Various incentives and concessions, such
as, Interest subsidy, rebate on stamp duty and state capital subsidy, etc are available as per
category of sites specified in the MSME Policy 2015.
Incentives to farmers on cost of cultivation &
primary processing of Agriculture Crops
Incentive Type Details of Incentives
Cultivation
Support
➢ 50% State support on seed (Finger Millet, Barnyard, Amaranthus)
➢ 50% subsidy to the farmers on bio-fertilizers and bio-pesticides
Quality
Certification100 % subsidy on Organic Certification for farmer groups
Central Government
Schemes and
Policies
► Industrial Development scheme for Himachal Pradesh &
Uttarakhand 2017
Key Contacts
Department of Agriculture
Investment Facilitation Centre
Address Directorate of Industries
Industrial Area, Patel Nagar, Dehradun, Uttarakhand
Website www.investuttarakhand.com
Email ID ipfc@investuttarakhand.com
Toll Free 18002701213
Phone +91-135- 2559898, 2559987
Address Krishi Bhawan,
Nanda Ki Chowki,
Prem Nagar
Dehradun - 248007
Nodal Person Director, Agriculture
Website www.agriculture.uk.gov.in
Email ID dir.agri.uttarakhand@gmail.com
Phone +91-135- 2772677, 2772678
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