session 8 - online marketing tools

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2013 E Business – 64B707 1

Session 8Corporate: Online Marketing Tools

Team Teaching Aditya Tanjung, S.Kom

Purnama Anaking, S.Kom

CourseE Business

E Business – 64B607

Check Point

Previous Session Review Overview: Online Marketing Online Marketing Tools

SEO Auditing Tools : WooRank.com Electronic Marketing : Augmented Reality Electronic Marketing : SMS Gateway Email / Newsletter : MailChimp.com Twitter : Tweet and Get It – WP Plugin Facebook : Facebook Ads, Facebook Insight Analytics : Google Analytics Keyword Research : Ubersuggest.com Project Management : Basecamp, Dropbox, Asana

2013 E Business – 64B707 2

2013 E Business – 64B707 3

Previous Session & Task Review

Networks Concept

2013 E Business – 64B707 4

The World

Suppliers, Collaborators, etc

The Company

Ex: Web Commerce

Basic Infrastructure

Ex: SCM, ERP System

Ex: Knowledge Management System, ERP System, etc

[Online Marketing Tools]

Overview: Online Marketing

Also known as internet marketing, e-marketing, online advertising, promotion of product or services over the internet.

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SEO Auditing Tools : WooRank.com

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Augmented Reality

t-immersion.com monsterar.net ar-innovation.com

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SMS Gateway

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Email / Newsletter : MailChimp.com

2013 E Business – 64B707 9

Twitter : Tweet and Get It – WP Plugin

2013 E Business – 64B707 10

Google Analytics

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Facebook Ads, Facebook Insight

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Keyword Research : Ubersuggest

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Project Management : Basecamp, Dropbox, Asana

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Q & A

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