reasons to change new google logo
Post on 23-Jul-2016
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Overview
• The new Google logo that was announced today reflects
• The fact that the search engine giant is going through a number
of dramatic changes.
• At first, the new font was a little unsettling.
• But, as the day wore, on the new logo began to make more
sense.
• Here are the reasons the new Google logo makes sense
New Google logo Simplified
It's no coincidence that the new Google logo comes at a time when the
Mountain View company is being restructured into Alphabet, the tech
firm's new conglomerate.
Cross-platform logo
Google is everywhere, according to the company's head of user
experience, Tamar Yehoshua. That didn't used to be the case 17
years ago when everyone was glued to a desktop PC.
The new logo bytes less
Gone along with the serifed typeface are the large file sizes
associated with older logo. There's now a special variant
that's 305 bytes instead of 14,000 bytes.
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