project bract profile

Post on 13-Jan-2015

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DESCRIPTION

Provider of Marketing Services Managed by a core group of MBAs and Professionals with 15-year+ experience of operating in a variety of sectors Each service unit within the company is run by a dedicated team Project Bract provides following services - Brand Activation - Event Management - BPO Services - Merchandising & POP material Deployment - Nationwide Category Program (LMT/IMTs)

TRANSCRIPT

Introduction

has lesser impact than CONVERSATIONS

What is

interaction

Experiential Reciprocity

CourtesyConversation

Response

Measurement

Research DynamicInvolving

Human

Rating

Dealings

CommentingLinking

Tagging

Sharing

Blogging DynamicCrowd sourcing

Participation

One has to becreative & innovative

Project bract believes thatIdea is a King

to be able to stand out

We don’t drive your brand… customers drive your brand so respect the customers

what we do is not action but reaction to an Insight

Creativity is a force and force having an impactcould be negative or positive we believe in

Creativity for good

Interest Interact

Inform

Waheed M. Zuberi - CEOWaheed holds MBA degree in Business Management from WIU UK. He is in Activation business for the past 13 years. In his career he has given uncountable successful campaigns to the Activation Industry. Omore Ice Cream Launch Lahore and later in Karachi is one of the bench mark in the Activation Industry which was his brain child. He has worked on numerous brands like Dunhill, Gold Leaf, Capstan, Red & White, Intel Micro Processors, Olfrute J&N, Owsum, Sunsilk, Energile, Zong etcHis major strengths which are appreciated by all his clients are his foresightedness, Integrity and Strategy Planning.

Core Team TeamKhalid Saleem

Director Planning MBA Marketing IBA Karachi

Faisal Jadoon BDM North MBA Greenwich UK

Shahid Hasan Production Manager MBA Media and Mktg IoBM

Arsalan Zuberi

Finance & Admin Manager

ACA & ACMA

Fahad Malik S. Project Manager MBA Marketing UH UK

Syed Umaid Ali

3D Animation Design MultiMedia Graduate

On Ground Team

Name Designation Exp in Activation

Sohail Atique S. Activation Manager Sindh/Baluchistan

15 years

Hamayun Haider S. Activation Manager Central Punjab

13 years

Wasim Shahzad Activation Manager North Punjab/ KPK

10 Years

Ali Mansoor Activation Manager South Punjab 14 years

Nationwide Coverage

KarachiHead Office

Head Office

Islamabad

Office

Office

LahoreOffice

Office

MultanOffice

Office

Faisalabad

Representative

Sarghoda

Representative

Hyderabad

Representative

Quetta

Representative

Sahiwal/Okara

Representative

Peshawar

Representative

Business Process Outsourced (Long term program/Service management)

Human Resource Management

Retail Enablement

Sales Team Management

Back Office Operations

Surveys

Corporate Social Responsibility

Brand Experience – Activations Road Shows

Product Trial Generation

Mall Activations

In-store Activations

School Activations

Household Gathering

Door-to-Door Activations

Stewardship - Event Management

Consumer

Corporate

Conferences

Celebrations

Inspire - Creative Services

Brand Ideas

Creative Outdoor

Marketing & Creative Strategy

In-store Creative Branding

Guerrilla Marketing

We are so over traditional in store tasting, and boring traffic intersection promotions

- Lets get you out there –

GUERRILLA STYLE!

On Ground Production – Support

Set Design

Fabrication

Production Team

Location availability and permissions

DOP & Lights

Talent &Wardrobe

Our C l i en ts

Appointed Sole Agency for Marketing Services

Registered Activation Agency

Registered Activation Agency

Project Base

Project Base

Project Base

Project Base

Project Base

Project Bract’s Snap Shots

Omore Vending Machine Installation, Operations and Events for 6 Months

Project Bract’s Snap Shots

GSK Panadol – Vaccinators Training ProgramCovering 2600 Vaccinators

GSK Asian Congress on Dental Education & ResearchIslamabad

Engro Fertilizers Road ShowsCovering 36 Towns all over Punjab

Engro Foods Category Captain Program

Feathers in our capAchievements of some of our team members

Omore Ice Cream LaunchNationwide

PTC Various On ground promotions and Events

PMI Project Kombat Designed and Execution

Owsum School ProgramDesign and Execution

Owsum School ProgramStrategy & Execution

Omore Internal LaunchStrategy & Execution

Intel’s Nationwide Solo Product Exhibitions

Karachi3/1-12th zamzama street,DHA V, Karachi-75600m: 0301 829 44 10p: 021 3 5834517

Islamabad

F14, 3rd FloorExecutive Business CentreMain Double Road E 11/2M: 03215959495P: 051 3 2305290

contact@projectbract.comwww. projectbract.com

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