podcasting austin (pdf)

Podcasting.

The ultimate ‘how‐to’… and how ‘not’ to.

Podcasting.

Twitter me:  mcateeeSlides:

Sean’s deliverables for today…

(PowerPoint)

The U.S. podcast audience hit 18.5 million in 2007 and is on track to increase 251 percent to 65 million in 2012…

eMarketer News Release – 02/2008

What will the end product (podcast) look like?

Podcasting…in plain English.

GOAL:Use delivery mediums(s) familiar to your users.

iTunes

Juice Receiver

Podcasting…a closer look.

Production Marketing

Production

CAPTUREAUDIO

EDITAUDIO

PUBLISH

ProductionCapture Audio

AUDIO MIXER DIGITAL RECORDER(i.e. M‐Audio Microtrac II)

ProductionEdit Audio

ProductionEdit Audio

Always edit your audio.

ProductionEdit Audio

Freebies:

WavePad /MixPad Sound Editorwww.nch.com.au/wavepad

GarageBand II  www.apple.com/ilife/garageband

Audacityhttp://audacity.sourceforge.net

Sony Sound Forge Audio Studio  (not free)www.sonycreativesoftware.com

ProductionPublish Audio

Feeds?    XML?    Huh?

ProductionPublish Audio

ProductionPublish Audio

ProductionPublish Audio

ProductionPublish Audio

Don’t get caught up trying to makeyour own Control File.  XML is great and all, but take the easyway out for goodness sake!

ProductionPublish Audio

Production Marketing

Marketing

www.thepeopleschurch.org

Marketing

Keep the audio delivery lingo straight!  Podcasting, streaming,and downloading are all paths tosame content.

MarketingMP3 - Streaming

http://flash‐mp3‐player.net

MarketingMP3 - Downloading

Marketing

www.lhc.org

Accessibility is key.  Remove barriers everywhere possible.

Marketing

Marketing

www.northpoint.org

Marketing

Educate your users. FAQ’s, podcast descriptions, and instructions are vital to a good user experience. 

Marketing

Offer multiple paths to the content.

Marketing

Look to other churches for best practices.

Extras….posing to iTunes

Extras….burning your feed.

www.feedburner.com

Look to other churchesfor best practices.

Questions?