outcome not output: a story of lean ux adoption
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Outcome not Output A story of Lean UX Adoption
Codemotion Rome, Italy – 11/04/2014 CC BY-NC-SA 3.0 - http://creativecommons.org/licenses/by-nc-sa/3.0/
STEFANO MARASPIN
http://www.mvlabs.it/
ENTERPRISE DEVELOPMENT
REWIND
TEXTBOOKS
PROJECT DELIVERY
CUSTOMER REACTION
Moving to Agile…
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http://popdigital.ca/2013/01/19/the-agile-drupalist/
HAPPY CUSTOMERS
IN TIME, WITHIN BUDGET
MEETING EXPECTATIONS
REALLY?
WHOSE EXPECTATIONS?
USER STORIES
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19
CUSTOMER
CUSTOMER USER
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23
TOOLS VS GOALS
USERS PERSPECTIVE
UX Design Before Development
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http://www.flickr.com/photos/magia3e/5990317864/
Done upfront
ANALYSIS TAKES TIME
SOMETIMES TOO MUCH…
UCD OR AGILE?
THE TYRANNY OF OR
The Zero Sprint Approach
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http://www.flickr.com/photos/magia3e/5990317864/
Week One Week Two
BEWARE OF HAND OFFS
BEWARE OF HAND OFFS
BEWARE OF HAND OFFS
BEWARE OF HAND OFFS
BEWARE OF HAND OFFS
US VS THEM
SHARED GOAL
Welcome Agile UX
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http://www.flickr.com/photos/magia3e/5989772879
CROSS FUNCTIONAL TEAM
T-Shaped Professionals
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Breadth of Knowledge
Tech
nica
l Dep
th
USER NEEDS
BUSINESS GOALS
USER NEEDS
BUSINESS GOALS
PROJECT COSTS
PARALYSIS
GROUPTHINKING
ABILENE PARADOX
THE LEADER ROLE
• Leader shall be impartial (at least at first)
• Divide group, then reunite to air differences
• Welcome outside feedback
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SUPER HEROES
COLOCATION
ARTIFACTS
Personae
Source: MV Labs Project – Images with Creative Commons License from the web
NOT JUST ROLES
PROTO-PERSONAE
VALIDATING USER STORIES
AVOIDING WASTE
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MEET CARLA
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WIREFRAMES
STYLE GUIDES
UBIQUITOUS LANGUAGE
WORK EXTERNALIZED
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SPECIFICATION BY EXAMPLE
• Acceptance Criteria • Documentation • Regression
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100% TEST COVERAGE?
Agile practitioners don’t adopt processes. They adapt according to the current context
- A. Hunt
REQUIREMENTS
OR HYPOTHESIS?
what?
how
why?
features
features
outcomes
Outcome not output
Thank you for your attention
Stefano Maraspin @maraspin
Resources
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Resources
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@maraspin
Photo Credits • http://www.flickr.com/photos/stevedave/2975730348 • http://www.flickr.com/photos/pedromourapinheiro/2348331422 • http://www.flickr.com/photos/wallyg/2421926775 • http://www.flickr.com/photos/seemsfinehamburg/4514890993 • http://www.flickr.com/photos/gary_dunaier/2404403331 • http://www.flickr.com/photos/gary_dunaier/2404402271 • http://www.flickr.com/photos/whartz/1404593421/ • http://www.flickr.com/photos/midatlanticbulldogrescue/2143620643 • http://www.flickr.com/photos/manicstreetpreacher/3725005364/ • http://www.flickr.com/photos/jakuza/2728096478/ • http://www.flickr.com/photos/lucasvieira/2551532145/ • http://www.flickr.com/photos/dlp/6097111286/ • http://www.flickr.com/photos/captain-k/3872566862/ • http://www.flickr.com/photos/bk1bennett/2969083199/ • http://www.flickr.com/photos/sunnyuk/3240916291/ • http://www.flickr.com/photos/practicalowl/4098547561/ • http://www.flickr.com/photos/marksinderson/6973804350 • http://www.flickr.com/photos/altgnjoey/9614493371/ • http://www.flickr.com/photos/cdevers/5770961200 • http://www.flickr.com/photos/unitopia/3179070407 • http://www.flickr.com/photos/chubbybat/1751149642 • http://www.flickr.com/photos/themichaelsmith/4399654643 • http://www.flickr.com/photos/jpartogi/4131283193 • http://www.flickr.com/photos/tomcarbone/2817253412/ • http://www.flickr.com/photos/singapore2010/4903325071/ • http://www.flickr.com/photos/mikecogh/8698837600/ • http://www.flickr.com/photos/markusthorsen/3091394736/ • http://www.flickr.com/photos/szene/4763604492/ • http://www.flickr.com/photos/jordoncooper/79555741/
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Stefano Maraspin @maraspin
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