marketing closed loop model
Post on 18-Jan-2017
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1. Closed loop marketing campaign model
College Strategic Plan
Stakeholder Requests
Research
Due diligence
Enrollment
Retention
Advancement
Community
Branding
Lead Generation
Donations
Engagement
Events / Webinar
Planning / Strategy
Stakeholder Collaboration
Budget
Workload
Optimize Impact
KPIs
Online paid Ad
Landing page
Info Form
Web content
Press release
Social media
Post card
Print ad
Project Management
Schedule / Execution
Reporting / Analysis
Learnings / Takeaways
Marketing and Communications
Campaign Model
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